Rede Record
Encyclopedia
Rede Record de Televisão (ˈʁedʒi ʁeˈkɔʁ) is a Brazil
ian television network
, founded in 1953 by Paulo Machado de Carvalho, also founder of Rádio Record
. Currently it is owned by businessman Edir Macedo
, founder and bishop
of the Universal Church of the Kingdom of God
. Since 2007 it is Brazil's second largest television network. With years of transmission, it is also the oldest TV network in the country.
, as a competitor for then-dominant Rede Tupi
(Network Tupi) from Diários Associados
, thus breaking the three-year old monopoly the station had in the city. It originally broadcasted shows, sports, journalism, comedies and plays. In the 1950s, TV Record became recognized by their sports broadcasts. In 1959, it started airing shows featuring international celebrities such as Charles Aznavour
, Nat King Cole
, Ella Fitzgerald
, and Marlene Dietrich
.
The 60s were considered Record's "Golden Age". The peak of Record's ratings would be in the 1965–1970 period, when it became well-known for its musical programs showcasing Bossa Nova
and Jovem Guarda
artists and its MPB
Music Festivals - which opened the doors to Tropicália. It was also during the 60s that it aired its comedic series Família Trapo, created in 1967, the same year that it started to lead the newly founded Rede de Emissoras Independentes (Independent Broadcasting Networks), whose stations aired Record programs and were the its first affiliates. In 1968 Record's fortune started to change, because of a series of fires that handicapped its production capability and the change of Brazilian public tastes, starting to lean towards Rede Globo
telenovelas.
in 1972, Record didn't manage to regain the lost ratings. It was the first television to broadcast in color in 1972, during the Festa da Uva (Grape Party) in Caxias do Sul
, together with TV Rio and TV Difusora. It would later be broadcast in full-color in 1974. Before this transmissions in color, since 1962, were experimental. TV Record had a programming based on TV series, movies and cartoon
s, and TV shows.
and its Igreja Universal do Reino de Deus.
On October 12, 1995, the network became infamous throughout the country because of the Kicking of the saint
episode aired during the church late night program.
The new owners started an aggressive redeployment of Record's public image, using the term Rede Record to refer to itself and signing broadcasting affiliates throughout Brazil. Through most of the 1990s and the first half of the 2000s, Record invested in popular programming, signing stars like Ana Maria Braga and Carlos Massa, with some programming in sports (broadcast the World Cup 1998), journalism, series like Star Trek
, The X-Files
, Millennium
and The Three Stooges, educational children's shows, and cartoons like Dexter's Laboratory
and the anime
Pokémon
.
's success, Record started to invest heavily in telenovelas and made its journalism look more like its main competitor, despite opting not to renew the contract of its anchor, Boris Casoy
.
In 2007, Record, for the first time, occupied 2nd place in São Paulo
's ratings, aiming to take over leadership in the 2010s.
for the exclusive rights for the free-to-air television to the 2010 Winter Olympics
and the 2012 Summer Olympics
.
(São Paulo
), Rio de Janeiro
(Rio de Janeiro
), Brasília
(Distrito Federal
), Belo Horizonte
(Minas Gerais
), Goiânia
(Goiás
), Salvador
(Bahia
), Belém
(Pará
), Recife
(Pernambuco
) and Florianópolis
(Santa Catarina
). In February 2007, it announced the buyout of TV Guaíba, in Porto Alegre
, Rio Grande do Sul
http://cidadebiz.oi.com.br/paginas/38001_39000/38283-1.html.
, Europe
, Africa, and since 2008, Asia
. http://www.onscreenasia.com/article-3202-brazilsrederecordinternacionaltvreachesasia-onscreenasia.html
All of its programming is in Portuguese
but plans are being made to have broadcasts in other languages.
. It is transmissed via satellite
or cable TV. Its seats are in Lisbon
, Madrid
, London
, Paris
, Rome
and Berlin
Brazil
Brazil , officially the Federative Republic of Brazil , is the largest country in South America. It is the world's fifth largest country, both by geographical area and by population with over 192 million people...
ian television network
Television network
A television network is a telecommunications network for distribution of television program content, whereby a central operation provides programming to many television stations or pay TV providers. Until the mid-1980s, television programming in most countries of the world was dominated by a small...
, founded in 1953 by Paulo Machado de Carvalho, also founder of Rádio Record
Rádio Record
Rádio Record is a Brazilian radio station based in São Paulo, Brazil. It is part of the Central Record de Comunicação and operates in the frequency 1000 kHz AM...
. Currently it is owned by businessman Edir Macedo
Edir Macedo
Edir Macedo Bezerra is a Brazilian religious leader. Macedo was raised Catholic, but by 1970 was a Pentecostal. He founded the "Neo-Pentecostal" Universal Church of the Kingdom of God in Rio de Janeiro state, Brazil in 1977....
, founder and bishop
Bishop
A bishop is an ordained or consecrated member of the Christian clergy who is generally entrusted with a position of authority and oversight. Within the Catholic Church, Eastern Orthodox, Oriental Orthodox Churches, in the Assyrian Church of the East, in the Independent Catholic Churches, and in the...
of the Universal Church of the Kingdom of God
Universal Church of the Kingdom of God
Universal Church of the Kingdom of God is a Pentecostal Christian organisation established in Brazil on July 9, 1977, with a presence in many countries...
. Since 2007 it is Brazil's second largest television network. With years of transmission, it is also the oldest TV network in the country.
1950s
TV Record started its transmissions on September 27, 1953. It was founded by Paulo Machado de Carvalho in São PauloSão Paulo
São Paulo is the largest city in Brazil, the largest city in the southern hemisphere and South America, and the world's seventh largest city by population. The metropolis is anchor to the São Paulo metropolitan area, ranked as the second-most populous metropolitan area in the Americas and among...
, as a competitor for then-dominant Rede Tupi
Rede Tupi
Rede Tupi or TV Tupi was the first television network in South America...
(Network Tupi) from Diários Associados
Diários Associados
The Diários Associados, or Associated Dailies, are a union of Brazilian communication media created by Assis Chateaubriand.Diários Associados owned Rede Tupi, the first Brazilian Television Network, through its affiate, the Rede de Emissoras Associadas, from 1950 to 1980.Today the group has 50...
, thus breaking the three-year old monopoly the station had in the city. It originally broadcasted shows, sports, journalism, comedies and plays. In the 1950s, TV Record became recognized by their sports broadcasts. In 1959, it started airing shows featuring international celebrities such as Charles Aznavour
Charles Aznavour
Charles Aznavour, OC is an Armenian-French singer, songwriter, actor, public activist and diplomat. Besides being one of France's most popular and enduring singers, he is also one of the best-known singers in the world...
, Nat King Cole
Nat King Cole
Nathaniel Adams Coles , known professionally as Nat King Cole, was an American musician who first came to prominence as a leading jazz pianist. Although an accomplished pianist, he owes most of his popular musical fame to his soft baritone voice, which he used to perform in big band and jazz genres...
, Ella Fitzgerald
Ella Fitzgerald
Ella Jane Fitzgerald , also known as the "First Lady of Song" and "Lady Ella," was an American jazz and song vocalist...
, and Marlene Dietrich
Marlene Dietrich
Marlene Dietrich was a German-American actress and singer.Dietrich remained popular throughout her long career by continually re-inventing herself, professionally and characteristically. In the Berlin of the 1920s, she acted on the stage and in silent films...
.
1960s
Bossa Nova
Bossa Nova may refer to:*Bossa nova, a style of music*Bossa Nova , a dance form associated with the music*Bossa Nova , a 2000 film*Bossa Nova - album by John Pizzarelli...
and Jovem Guarda
Jovem Guarda
Jovem Guarda was primarily a Brazilian musical television show first aired by Rede Record in 1965, though the term soon expanded so as to designate the entire movement and style surrounding it...
artists and its MPB
Música Popular Brasileira
Música Popular Brasileira or MPB designates a trend in post-Bossa Nova urban popular music. It is not a discrete genre but rather a constellation that combines original songwriting and updated versions of traditional Brazilian urban music styles like samba and samba-canção with contemporary...
Music Festivals - which opened the doors to Tropicália. It was also during the 60s that it aired its comedic series Família Trapo, created in 1967, the same year that it started to lead the newly founded Rede de Emissoras Independentes (Independent Broadcasting Networks), whose stations aired Record programs and were the its first affiliates. In 1968 Record's fortune started to change, because of a series of fires that handicapped its production capability and the change of Brazilian public tastes, starting to lean towards Rede Globo
Rede Globo
Rede Globo , or simply Globo, is a Brazilian television network, launched by media mogul Roberto Marinho on April 26, 1965. It is owned by media conglomerate Organizações Globo, being by far the largest of its holdings...
telenovelas.
1970s
Even with the sale of 50% of its shares to Silvio SantosSilvio Santos
-External links:*...
in 1972, Record didn't manage to regain the lost ratings. It was the first television to broadcast in color in 1972, during the Festa da Uva (Grape Party) in Caxias do Sul
Caxias do Sul
Caxias do Sul is a city in Rio Grande do Sul, Southern Brazil, situated in the state's mountainous Serra Gaúcha region. Coordinates: 29°10′0″ S, 51°11′0″ W....
, together with TV Rio and TV Difusora. It would later be broadcast in full-color in 1974. Before this transmissions in color, since 1962, were experimental. TV Record had a programming based on TV series, movies and cartoon
Cartoon
A cartoon is a form of two-dimensional illustrated visual art. While the specific definition has changed over time, modern usage refers to a typically non-realistic or semi-realistic drawing or painting intended for satire, caricature, or humor, or to the artistic style of such works...
s, and TV shows.
1980s
The formation of SBT in 1981 marked the deepening of Record's decline. In most of the 80s, Record suffered from very low ratings, no stars in its cast and a lack of compelling programming due to extensive competition from other networks.1990s
In 1990, Sílvio Santos and Paulo Machado de Carvalho's family sold Record to Edir MacedoEdir Macedo
Edir Macedo Bezerra is a Brazilian religious leader. Macedo was raised Catholic, but by 1970 was a Pentecostal. He founded the "Neo-Pentecostal" Universal Church of the Kingdom of God in Rio de Janeiro state, Brazil in 1977....
and its Igreja Universal do Reino de Deus.
On October 12, 1995, the network became infamous throughout the country because of the Kicking of the saint
Kicking of the saint
The "Chute na santa" incident was a religious controversy that erupted in Brazil on late 1995, sparked by a live broadcast of a Universal Church of the Kingdom of God minister kicking the image of a Roman Catholic saint.-The incident:...
episode aired during the church late night program.
Star Trek
Star Trek is an American science fiction entertainment franchise created by Gene Roddenberry. The core of Star Trek is its six television series: The Original Series, The Animated Series, The Next Generation, Deep Space Nine, Voyager, and Enterprise...
, The X-Files
The X-Files
The X-Files is an American science fiction television series and a part of The X-Files franchise, created by screenwriter Chris Carter. The program originally aired from to . The show was a hit for the Fox network, and its characters and slogans became popular culture touchstones in the 1990s...
, Millennium
Millennium (TV series)
Millennium is an American television series created by Chris Carter, creator of The X-Files. Millennium aired on the Fox Network from 1996 to 1999. The series was filmed in Vancouver, British Columbia, though most episodes were ostensibly set in or around Seattle, Washington...
and The Three Stooges, educational children's shows, and cartoons like Dexter's Laboratory
Dexter's Laboratory
Dexter's Laboratory is an American animated television series created by Genndy Tartakovsky and produced by Cartoon Network Studios . The show is about a boy named Dexter who has an enormous secret laboratory filled with an endless collection of his inventions...
and the anime
Anime
is the Japanese abbreviated pronunciation of "animation". The definition sometimes changes depending on the context. In English-speaking countries, the term most commonly refers to Japanese animated cartoons....
Pokémon
Pokémon
is a media franchise published and owned by the video game company Nintendo and created by Satoshi Tajiri in 1996. Originally released as a pair of interlinkable Game Boy role-playing video games developed by Game Freak, Pokémon has since become the second most successful and lucrative video...
.
2000s
In 2003, TV Record celebrated its 50th year of history; Record is the longest running Brazilian television network. In 2004, it began using a new slogan, "A Caminho da Liderança" ("On the way to leadership"), and released new programming.Despite the critics, the channel take a page of GloboRede Globo
Rede Globo , or simply Globo, is a Brazilian television network, launched by media mogul Roberto Marinho on April 26, 1965. It is owned by media conglomerate Organizações Globo, being by far the largest of its holdings...
's success, Record started to invest heavily in telenovelas and made its journalism look more like its main competitor, despite opting not to renew the contract of its anchor, Boris Casoy
Boris Casoy
Boris Casoy is a Brazilian journalist, the son of Jewish Russian immigrant parents. He has spent most of his professional life in TV journalism and is currently a Brazilian TV news anchorman....
.
In 2007, Record, for the first time, occupied 2nd place in São Paulo
São Paulo
São Paulo is the largest city in Brazil, the largest city in the southern hemisphere and South America, and the world's seventh largest city by population. The metropolis is anchor to the São Paulo metropolitan area, ranked as the second-most populous metropolitan area in the Americas and among...
's ratings, aiming to take over leadership in the 2010s.
2010s
Also a first for Record, it signed with the International Olympic CommitteeInternational Olympic Committee
The International Olympic Committee is an international corporation based in Lausanne, Switzerland, created by Pierre de Coubertin on 23 June 1894 with Demetrios Vikelas as its first president...
for the exclusive rights for the free-to-air television to the 2010 Winter Olympics
2010 Winter Olympics
The 2010 Winter Olympics, officially the XXI Olympic Winter Games or the 21st Winter Olympics, were a major international multi-sport event held from February 12–28, 2010, in Vancouver, British Columbia, Canada, with some events held in the suburbs of Richmond, West Vancouver and the University...
and the 2012 Summer Olympics
2012 Summer Olympics
The 2012 Summer Olympic Games, officially known as the "London 2012 Olympic Games", are scheduled to take place in London, England, United Kingdom from 27 July to 12 August 2012...
.
Centers and affiliates
Rede Record owns TV stations in São PauloSão Paulo
São Paulo is the largest city in Brazil, the largest city in the southern hemisphere and South America, and the world's seventh largest city by population. The metropolis is anchor to the São Paulo metropolitan area, ranked as the second-most populous metropolitan area in the Americas and among...
(São Paulo
São Paulo (state)
São Paulo is a state in Brazil. It is the major industrial and economic powerhouse of the Brazilian economy. Named after Saint Paul, São Paulo has the largest population, industrial complex, and economic production in the country. It is the richest state in Brazil...
), Rio de Janeiro
Rio de Janeiro
Rio de Janeiro , commonly referred to simply as Rio, is the capital city of the State of Rio de Janeiro, the second largest city of Brazil, and the third largest metropolitan area and agglomeration in South America, boasting approximately 6.3 million people within the city proper, making it the 6th...
(Rio de Janeiro
Rio de Janeiro (state)
Rio de Janeiro is one of the 27 states of Brazil.Rio de Janeiro has the second largest economy of Brazil behind only São Paulo state.The state of Rio de Janeiro is located within the Brazilian geopolitical region classified as the Southeast...
), Brasília
Brasília
Brasília is the capital city of Brazil. The name is commonly spelled Brasilia in English. The city and its District are located in the Central-West region of the country, along a plateau known as Planalto Central. It has a population of about 2,557,000 as of the 2008 IBGE estimate, making it the...
(Distrito Federal
Brazilian Federal District
The Federal District is set apart for Brasília, the capital of Brazil. Located in a region called Planalto Central, or Central Plateau, the Federal District is divided in 29 administrative regions. Brasilia - place where the three branches of the Federal Government are located - is the main...
), Belo Horizonte
Belo Horizonte
Belo Horizonte is the capital of and largest city in the state of Minas Gerais, located in the southeastern region of Brazil. It is the third largest metropolitan area in the country...
(Minas Gerais
Minas Gerais
Minas Gerais is one of the 26 states of Brazil, of which it is the second most populous, the third richest, and the fourth largest in area. Minas Gerais is the Brazilian state with the largest number of Presidents of Brazil, the current one, Dilma Rousseff, being one of them. The capital is the...
), Goiânia
Goiânia
-Climate:The city has a tropical wet and dry climate with an average temperature of . There's a wet season, from October to April, and a dry one, from May to September. Annual rainfall is around 1,520 mm....
(Goiás
Goiás
Goiás is a state of Brazil, located in the central part of the country. The name Goiás comes from the name of an indigenous community...
), Salvador
Salvador, Bahia
Salvador is the largest city on the northeast coast of Brazil and the capital of the Northeastern Brazilian state of Bahia. Salvador is also known as Brazil's capital of happiness due to its easygoing population and countless popular outdoor parties, including its street carnival. The first...
(Bahia
Bahia
Bahia is one of the 26 states of Brazil, and is located in the northeastern part of the country on the Atlantic coast. It is the fourth most populous Brazilian state after São Paulo, Minas Gerais and Rio de Janeiro, and the fifth-largest in size...
), Belém
Belém
Belém is a Brazilian city, the capital and largest city of state of Pará, in the country's north region. It is the entrance gate to the Amazon with a busy port, airport and bus/coach station...
(Pará
Pará
Pará is a state in the north of Brazil. It borders the Brazilian states of Amapá, Maranhão, Tocantins, Mato Grosso, Amazonas and Roraima. To the northwest it also borders Guyana and Suriname, and to the northeast it borders the Atlantic Ocean. The capital is Belém.Pará is the most populous state...
), Recife
Recife
Recife is the fifth-largest metropolitan area in Brazil with 4,136,506 inhabitants, the largest metropolitan area of the North/Northeast Regions, the 5th-largest metropolitan influence area in Brazil, and the capital and largest city of the state of Pernambuco. The population of the city proper...
(Pernambuco
Pernambuco
Pernambuco is a state of Brazil, located in the Northeast region of the country. To the north are the states of Paraíba and Ceará, to the west is Piauí, to the south are Alagoas and Bahia, and to the east is the Atlantic Ocean. There are about of beaches, some of the most beautiful in the...
) and Florianópolis
Florianópolis
-Climate:Florianópolis experiences a warm humid subtropical climate, falling just short of a true tropical climate. The seasons of the year are distinct, with a well-defined summer and winter, and characteristic weather for autumn and spring. Frost is infrequent, but occurs occasionally in the winter...
(Santa Catarina
Santa Catarina (state)
Santa Catarina is a state in southern Brazil with one of the highest standards of living in Latin America. Its capital is Florianópolis, which mostly lies on the Santa Catarina Island. Neighbouring states are Rio Grande do Sul to the south and Paraná to the north. It is bounded on the east by...
). In February 2007, it announced the buyout of TV Guaíba, in Porto Alegre
Porto Alegre
Porto Alegre is the tenth most populous municipality in Brazil, with 1,409,939 inhabitants, and the centre of Brazil's fourth largest metropolitan area . It is also the capital city of the southernmost Brazilian state of Rio Grande do Sul. The city is the southernmost capital city of a Brazilian...
, Rio Grande do Sul
Rio Grande do Sul
Rio Grande do Sul is the southernmost state in Brazil, and the state with the fifth highest Human Development Index in the country. In this state is located the southernmost city in the country, Chuí, on the border with Uruguay. In the region of Bento Gonçalves and Caxias do Sul, the largest wine...
http://cidadebiz.oi.com.br/paginas/38001_39000/38283-1.html.
Corporate Slogans (translated to English)
- 1953-1965: Record TV, going for 500 kilometers.
- 1965-1970: A-note Broadcaster
- 1968: Record, the A-note Broadcaster for 15 years.
- 1970-1972: Record, Television for a resurrecting Brazil.
- 1972-1975: Record Television, now in color.
- 1975-1980: Now Rising with Sao Paulo again.
- 1980:1983: Record, Brazil's No.1 Television.
- 1980-1986: Record, a sporting force.
- 1986-1990: Record, Watching with Sao Paulo.
- 1990-1991: Back to the future.
- 1991-1994: The best time for everything with you.
- 1993: Network Record and you, 40 Years of television.
- 1995: 95's better, 95's Record.
- 1997: Record 97: Emotions, style, vibrations.
- 1998: Network Record, 45 years with Brazil.
- 1998-2002: Everyone's watching.
- 2002-2006: The TV that everyone's watching.
- 2003: Record, 50 years. Life and Spectaculars are here.
- 2004-2008: On the way to leadership.
- 2008: Record, 55 years. It's the best with you.
- 2009-2010: First-Rate TV.
- 2010-: Now, it's Record's time.
Record Internacional
Record Internacional or TV Record Internacional (Record Television International) is the international service of Rede Record and is available in North AmericaNorth America
North America is a continent wholly within the Northern Hemisphere and almost wholly within the Western Hemisphere. It is also considered a northern subcontinent of the Americas...
, Europe
Europe
Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...
, Africa, and since 2008, Asia
Asia
Asia is the world's largest and most populous continent, located primarily in the eastern and northern hemispheres. It covers 8.7% of the Earth's total surface area and with approximately 3.879 billion people, it hosts 60% of the world's current human population...
. http://www.onscreenasia.com/article-3202-brazilsrederecordinternacionaltvreachesasia-onscreenasia.html
All of its programming is in Portuguese
Portuguese language
Portuguese is a Romance language that arose in the medieval Kingdom of Galicia, nowadays Galicia and Northern Portugal. The southern part of the Kingdom of Galicia became independent as the County of Portugal in 1095...
but plans are being made to have broadcasts in other languages.
TV Record Europa
TV Record Europa or TV Record Europe is the signal of Record Internacional in EuropeEurope
Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...
. It is transmissed via satellite
Satellite
In the context of spaceflight, a satellite is an object which has been placed into orbit by human endeavour. Such objects are sometimes called artificial satellites to distinguish them from natural satellites such as the Moon....
or cable TV. Its seats are in Lisbon
Lisbon
Lisbon is the capital city and largest city of Portugal with a population of 545,245 within its administrative limits on a land area of . The urban area of Lisbon extends beyond the administrative city limits with a population of 3 million on an area of , making it the 9th most populous urban...
, Madrid
Madrid
Madrid is the capital and largest city of Spain. The population of the city is roughly 3.3 million and the entire population of the Madrid metropolitan area is calculated to be 6.271 million. It is the third largest city in the European Union, after London and Berlin, and its metropolitan...
, London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...
, Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...
, Rome
Rome
Rome is the capital of Italy and the country's largest and most populated city and comune, with over 2.7 million residents in . The city is located in the central-western portion of the Italian Peninsula, on the Tiber River within the Lazio region of Italy.Rome's history spans two and a half...
and Berlin
Berlin
Berlin is the capital city of Germany and is one of the 16 states of Germany. With a population of 3.45 million people, Berlin is Germany's largest city. It is the second most populous city proper and the seventh most populous urban area in the European Union...
See also
- Rádio RecordRádio RecordRádio Record is a Brazilian radio station based in São Paulo, Brazil. It is part of the Central Record de Comunicação and operates in the frequency 1000 kHz AM...
, the Rede Record's radio network. - Record NewsRecord NewsRecord News is the first 24-hour free-to-air terrestrial news channel in Brazil. It is owned by Rede Record.-History:In 1953, Rede Record de Televisão started as the second Brazilian TV channel . As the network completes 54 years, a new channel has been started by it. This is the first Brazilian...
, the Rede Record's news channel. - Rede GloboRede GloboRede Globo , or simply Globo, is a Brazilian television network, launched by media mogul Roberto Marinho on April 26, 1965. It is owned by media conglomerate Organizações Globo, being by far the largest of its holdings...
, its biggest rival.