Steed Lord
Encyclopedia
Steed Lord is a musical performance art project working on the frontiers of pure creativity and music making with impressive and energetic live performances, experimental filmmaking, photography, fashion design and styling, art direction, graphic design and other visual mediums. The threesome KALI, MEGA and DEMO all hail from their native Iceland
Iceland
Iceland , described as the Republic of Iceland, is a Nordic and European island country in the North Atlantic Ocean, on the Mid-Atlantic Ridge. Iceland also refers to the main island of the country, which contains almost all the population and almost all the land area. The country has a population...

 where they grew up in the entertainment and art world learning their craft at an early age in their fathers studios.

History

Birth of Steed Lord
The group was formed on Kali's birthday on February 8, 2006 when Demo gave Kali a housebeat as a birthday present. That beat became the bands first song "You" and a week later they wrote and recorded "Dirty Mutha" which made them an underground phenomenon. Since then Steed Lord has evolved into a musical art project.

April 2008 Car Accident
On April 9, 2008, Steed Lord was involved in a near fatal car accident en route to Keflavik International Airport, where they were about to tour Norway and Sweden. Their car had a head on collision with another car coming from the opposite direction on a narrow and icy road. Mega, Kali, Demo and their brother Ac and their father Egill, were all taken to the hospital and placed into the intensive care unit. Mega suffered life threatening internal injuries and had to undergo months of surgeries to recover; Kali had internal bleeding, broken ribs and some minor back injuries. Demo had to undergo surgery for internal bleeding. By the end of July 2008, though not entirely recovered from the accident, the band set out on their first proper tour of the USA and Canada.

Out of Iceland
In August 2009; MEGA, KALI, and DEMO decided to make the move from their homeland of Iceland to Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

 to set up their new headquarters. They currently reside in Silverlake, Los Angeles.

Discography

Albums
  • Heart II Heart (New Crack City Records) [2010]
  • The Truth Serum Remix Project (New Crack City Records/Last Gang Records) [2009]
  • Truth Serum (New Crack City Records) [2008]


EPs / Singles
  • Eddie House EP [out 2011]
  • 123 If You Want Me / One Good Reason (New Crack City Records) [2010]
  • Vanguardian' (New Crack City Records) [2010]
  • Bed Of Needles (New Crack City Records) [2010]
  • Dirty Mutha EP (New Crack City Records) [2008]


Collaborations
  • Crookers feat. Steed Lord - Transilvania (Southern Fried Records) [2010]
  • Steed Lord - Take My Hand (co-produced by Crookers) [2008]


Remixes
  • Crookers feat. Steed Lord - Transilvania (Steed Lord Remix) [2010]
  • Reset - If We Try (Steed Lord Remix) [2010]
  • AudioFun - Factory (Steed Lord Remix) [2010]
  • Passion Pit - Little Secrets (Steed Lord Remix) [2010]
  • The Willowz - Repetition (Steed Lord Remix) (Dim Mak Records) [2009]
  • Steed Lord - New Crack City (Steed Lord Club Mix) [2009]
  • Steed Lord - Royal Ruffian (Steed Lord Club Mix) [2009]
  • Steed Lord - Street Kid (Steed Lord Club Mix) [2009]
  • Sometime - Heart of Spades (Steed Lord Remix) [2009]
  • FutureFlashs - Get Down The Funk (Steed Lord Remix) [2009]
  • DJ Sam Young feat. Aphletik - Peep This (Steed Lord Remix) [2008]


Compilations
  • Red, Black, & Blue | Remixes by DJ Mehdi (Ed Banger Records) [2009]
  • Full Body Workout, Vol. 5 (Get Physical Records) [2009]
  • New York Club Classics [2009]
  • Juice, Volume 1 (Disque Primeur) [2007]


Mixtapes
  • Beats & Blues: Live From The Big Apple [2008]
  • Mixmag's Ed Banger Menage-A-Trois [2008]

Touring

Steed Lord has performed all over Europe
Europe
Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...

 and North America
North America
North America is a continent wholly within the Northern Hemisphere and almost wholly within the Western Hemisphere. It is also considered a northern subcontinent of the Americas...

. At first in 2006, they played a few shows in their native Reykjavik and within months they were being booked to perform all over the world. They have played in Portugal
Portugal
Portugal , officially the Portuguese Republic is a country situated in southwestern Europe on the Iberian Peninsula. Portugal is the westernmost country of Europe, and is bordered by the Atlantic Ocean to the West and South and by Spain to the North and East. The Atlantic archipelagos of the...

, France
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...

, Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

, Germany
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...

, Holland, Norway
Norway
Norway , officially the Kingdom of Norway, is a Nordic unitary constitutional monarchy whose territory comprises the western portion of the Scandinavian Peninsula, Jan Mayen, and the Arctic archipelago of Svalbard and Bouvet Island. Norway has a total area of and a population of about 4.9 million...

, Denmark
Denmark
Denmark is a Scandinavian country in Northern Europe. The countries of Denmark and Greenland, as well as the Faroe Islands, constitute the Kingdom of Denmark . It is the southernmost of the Nordic countries, southwest of Sweden and south of Norway, and bordered to the south by Germany. Denmark...

, Sweden
Sweden
Sweden , officially the Kingdom of Sweden , is a Nordic country on the Scandinavian Peninsula in Northern Europe. Sweden borders with Norway and Finland and is connected to Denmark by a bridge-tunnel across the Öresund....

, and Great Britain
Great Britain
Great Britain or Britain is an island situated to the northwest of Continental Europe. It is the ninth largest island in the world, and the largest European island, as well as the largest of the British Isles...

. During their tour of North America, they performed on bills with artists such as Chromeo
Chromeo
Chromeo is an electrofunk duo formed in Montreal, Quebec, Canada in 2004.-History:Chromeo is composed of P-Thugg on keyboards, synthesizers, and talk box, and Dave 1 on guitar and lead vocals...

, Girl Talk
Girl Talk (musician)
Gregg Michael Gillis , better known by his stage name Girl Talk, is an American musician specializing in mashups and digital sampling. Gillis has released five LPs on the record label Illegal Art and EPs on 333 and 12 Apostles....

, Vampire Weekend
Vampire Weekend
Vampire Weekend is an American indie rock band from New York City that formed in 2006 and signed to XL Recordings. The Band has four members: Ezra Koenig, Rostam Batmanglij, Chris Tomson, and Chris Baio. The band released its first album Vampire Weekend in 2008, which produced the singles "Mansard...

, Klever
Klever
Klever is a village in the municipality of Sande, Norway. Its population is 371 and has an area of 0.4 km ²....

, and Does It Offend You, Yeah?
Does It Offend You, Yeah?
Does It Offend You, Yeah? are a British electronic rock band from Reading, Berkshire.-History:Does It Offend You, Yeah? were formed in 2006 in Reading, UK by James Rushent and Dan Coop and soon joined by Rob Bloomfield and Morgan Quaintance....

 in cities such as Seattle, Portland
Portland, Oregon
Portland is a city located in the Pacific Northwest, near the confluence of the Willamette and Columbia rivers in the U.S. state of Oregon. As of the 2010 Census, it had a population of 583,776, making it the 29th most populous city in the United States...

, San Francisco, Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

, San Diego, Las Vegas
Las Vegas metropolitan area
The Las Vegas Valley is the heart of the Las Vegas-Paradise, NV MSA also known as the Las Vegas–Paradise–Henderson MSA which includes all of Clark County, Nevada, and is a metropolitan area in the southern part of the U.S. state of Nevada. The Valley is defined by the Las Vegas Valley landform, a ...

, Austin
Austin
Austin is the capital of the U.S. state of Texas.Austin may also refer to:-In the United States:*Austin, Arkansas*Austin, Colorado*Austin, Chicago, Illinois*Austin, Indiana*Austin, Minnesota*Austin, Nevada*Austin, Oregon...

, Dallas, Atlanta, Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...

, and Chicago
Chicago
Chicago is the largest city in the US state of Illinois. With nearly 2.7 million residents, it is the most populous city in the Midwestern United States and the third most populous in the US, after New York City and Los Angeles...

. In the fall of 2009, Steed Lord was asked to open for Peaches
Peaches (musician)
Merrill Beth Nisker , better known by her stage name Peaches, is a Canadian electronic musician and performance artist who lives in Berlin, Germany. Her songs are noted for disregarding traditional gender norms and their use of sexually explicit lyrics...

 for a run of dates in Southern California
Southern California
Southern California is a megaregion, or megapolitan area, in the southern area of the U.S. state of California. Large urban areas include Greater Los Angeles and Greater San Diego. The urban area stretches along the coast from Ventura through the Southland and Inland Empire to San Diego...

 which included shows at The Glass House
The Glass House
The Glass House may refer to:*The Glass House , a 2001 film starring Leelee Sobieski and Diane Lane*The Good Mother , a sequel also known as Glass House: The Good Mother*The Glass House , an Australian TV series...

 in Pomona
Pomona, California
-2010:The 2010 United States Census reported that Pomona had a population of 149,058, a slight decline from the 2000 census population. The population density was 6,491.2 people per square mile...

, Canes in San Diego, and The Wiltern in Los Angeles. Additionally, they have performed at festivals all over the world including Winter Music Conference
Winter Music Conference
The Winter Music Conference is a weeklong electronic music conference, held every March since the mid-1980s in Miami, Florida, United States. Venues are hosted primarily in Downtown Miami and Miami's South Beach...

 in Miami, Electronic Betas Festival in Austria and South By Southwest
South by Southwest
South by Southwest is an Austin, Texas based company dedicated to planning conferences, trade shows, festivals and other events. Their current roster of annual events include: SXSW Music, SXSW Film, SXSW Interactive, SXSWedu, and SXSWeco and take place every spring in Austin, Texas, United States...

 in Austin.

Fashion

Since Steed Lord's inception, there has always been a lot of media attention paid to their unique sense of style and approach to fashion. In 2007, Steed Lord was commissioned by Sweden-based retail giant H&M
H&M
H & M Hennes & Mauritz AB is a Swedish retail-clothing company, known for its fast-fashion clothing offerings for women, men, teenagers and children....

 to design a line for their Divided label. The Steed Lord / H&M designs were available in over 100 stores and in more than 50 countries worldwide. Additionally, Steed Lord is part of WeSC
WESC
WeSC , or We as it is casually known, is a Swedish clothing brand, based mainly on skateboarding influences and style. Founded in 1999, it has quickly become one of Sweden's most popular brands, within Sweden as well as internationally...

's “We Activist” program, and is featured in the print and video campaigns for the Swedish streetwear brand.
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