Doubletree
Encyclopedia
.
Doubletree by Hilton is a worldwide brand of upscale, full-service hotels and resorts trademarked by Hilton Worldwide. There are currently more than 220 locations with 55,000 rooms worldwide in the United States
, Canada
, Costa Rica
, Peru
, China
, United Kingdom
, Italy
, Slovakia
, Tanzania
, Norway
and India
. Most Doubletree hotels are independently owned and operated by franchisees
, however, some are owned and/or managed by Hilton Worldwide. Doubletree by Hilton is currently the shirt sponsor of English Football League One
club, MK Dons F.C.
.
Outside the United States, hotels are branded as Doubletree by Hilton. Doubletree by Hilton today has seven locations in the UK, five hotels in China, three in Italy, two in Canada, two in Peru, two in Costa Rica, two in Tanzania, two in Slovakia, one in Malaysia, one in Russia, one in Norway and one in Ras Al Khaimah UAE.
with walnuts to each guest at check-in. Used to suggest Doubletree hospitality, the cookie has been used to supposedly differentiate the Doubletree hotel brand from its competition. The cookies are also referred to as "warmers" by staff because of their warm temperature. Doubletree cookies are baked several times a day in the kitchen of the hotels’ restaurants, and are kept warm in ovens built into the hotels’ front desks — each oven is about the size of a two-drawer lateral file cabinet.
Doubletree gives out approximately 35,000 chocolate chip cookies each day, and a total of over 220,000,000 since inception. Each cookie weighs 2½ ounces and has an average of 20 chocolate chips and walnuts. Although many people try to duplicate the recipe of the Doubletree chocolate chip cookie, the secret recipe has been protected by the brand for the past two decades by ensuring that all cookie dough is manufactured and distributed to Doubletree Hotels worldwide from The Christie Cookie company in Nashville. In June 2002, Doubletree gave its 100,000,000th cookie. In December, 2009, Doubletree presented its 200,000,000th cookie.
More than 1,000,000 of the Doubletree cookie have been presented to charity and local philanthropic organizations. The brand also celebrates special holidays year-round by offering complimentary cookies at its hotels to the public on Canada Day
, Independence Day
, Halloween
and Christmas
.
in their day-to-day business. The brand has launched a variety of projects that include working with local schoolchildren and identifying strategic partners for their hotels to work with on community outreach and environmental awareness projects.
Founded in 2002, the Doubletree Teaching Kids to CARE program connects Doubletree hotels with local elementary schools and youth groups to educate children about caring for their community and the environment. More than 150,000 grade school students in 175 communities around the world have been empowered to take simple steps toward conserving and preserving the planet. The brand has received 40 awards and accolades for their philanthropic work with this program.
Doubletree Hotels has joined forces with some of the world's nature, humanitarian and education organizations. Some of the non-profit partnerships Doubletree has worked with in recent years include the Arbor Day Foundation, World Wildlife Fund, American Red Cross
, Woodland Trust
and World Food Programme
. In 2008, Doubletree Hotels received the Promise to the Earth Award from Arbor Day Foundation - the organization's lifetime achievement award for the company's work in connecting kids with nature. Through the Doubletree Teaching Kids to CARE Program, the hotelier has generously planted 300,000 trees around the world, donated 750,000 Doubletree cookies to deserving community groups, raised $250,000 for hurricane relief and recovery and adopted 2,500 endangered animals.
Since its introduction in February 2008 and continuing through February 2011, Doubletree is currently the exclusive national sponsor and presenter of the first traveling tree museum exhibit - Exploring Trees Inside and Out - with the Arbor Day Foundation. This interactive environmental education exhibit has traveled to several of the top science centers and children's museums across the United States. Already seen by more than 650,000 people since February, 2008, the project is projected to reach more than one million visitors during its three-year tour. Exploring Trees Inside and Out is designed to encourage kids to connect with nature and explore the wonders of trees.
In September, 2009, Doubletree became the charter sponsor of the Homecoming Wood in Milton, Scotland, UK with the Woodland Trust
. The Homecoming Wood is located in the scenic Trossachs
and designed to restore and preserve vital woodlands for future generations.
From a business standpoint, Doubletree reinforces its claimed commitment to environment and sustainability, with more than 60 of its hotels currently certified or recognized by green lodging and sustainability organizations
around the world.
Doubletree by Hilton is a worldwide brand of upscale, full-service hotels and resorts trademarked by Hilton Worldwide. There are currently more than 220 locations with 55,000 rooms worldwide in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
, Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...
, Costa Rica
Costa Rica
Costa Rica , officially the Republic of Costa Rica is a multilingual, multiethnic and multicultural country in Central America, bordered by Nicaragua to the north, Panama to the southeast, the Pacific Ocean to the west and the Caribbean Sea to the east....
, Peru
Peru
Peru , officially the Republic of Peru , is a country in western South America. It is bordered on the north by Ecuador and Colombia, on the east by Brazil, on the southeast by Bolivia, on the south by Chile, and on the west by the Pacific Ocean....
, China
People's Republic of China
China , officially the People's Republic of China , is the most populous country in the world, with over 1.3 billion citizens. Located in East Asia, the country covers approximately 9.6 million square kilometres...
, United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...
, Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...
, Slovakia
Slovakia
The Slovak Republic is a landlocked state in Central Europe. It has a population of over five million and an area of about . Slovakia is bordered by the Czech Republic and Austria to the west, Poland to the north, Ukraine to the east and Hungary to the south...
, Tanzania
Tanzania
The United Republic of Tanzania is a country in East Africa bordered by Kenya and Uganda to the north, Rwanda, Burundi, and the Democratic Republic of the Congo to the west, and Zambia, Malawi, and Mozambique to the south. The country's eastern borders lie on the Indian Ocean.Tanzania is a state...
, Norway
Norway
Norway , officially the Kingdom of Norway, is a Nordic unitary constitutional monarchy whose territory comprises the western portion of the Scandinavian Peninsula, Jan Mayen, and the Arctic archipelago of Svalbard and Bouvet Island. Norway has a total area of and a population of about 4.9 million...
and India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...
. Most Doubletree hotels are independently owned and operated by franchisees
Franchising
Franchising is the practice of using another firm's successful business model. The word 'franchise' is of anglo-French derivation - from franc- meaning free, and is used both as a noun and as a verb....
, however, some are owned and/or managed by Hilton Worldwide. Doubletree by Hilton is currently the shirt sponsor of English Football League One
Football League One
Football League One is the second-highest division of The Football League and third-highest division overall in the English football league system....
club, MK Dons F.C.
Milton Keynes Dons F.C.
.Milton Keynes Dons Football Club is an English professional football club founded in 2004 and based since 2007 at Stadium mk, Milton Keynes, Buckinghamshire...
.
Brands
The Doubletree by Hilton product line includes Doubletree by Hilton Hotels; Doubletree by Hilton Guest Suites, Doubletree by Hilton Club; and Doubletree by Hilton Resorts. There are more than 200 hotel properties in gateway cities, airport locations and suburban markets throughout the United States.Outside the United States, hotels are branded as Doubletree by Hilton. Doubletree by Hilton today has seven locations in the UK, five hotels in China, three in Italy, two in Canada, two in Peru, two in Costa Rica, two in Tanzania, two in Slovakia, one in Malaysia, one in Russia, one in Norway and one in Ras Al Khaimah UAE.
History
- The first Doubletree by Hilton hotel opened in Scottsdale, ArizonaScottsdale, ArizonaScottsdale is a city in the eastern part of Maricopa County, Arizona, United States, adjacent to Phoenix. According to the U.S. Census Bureau, as of 2010 the population of the city was 217,385...
, in 1969 next to the Scottsdale Fashion SquareScottsdale Fashion SquareScottsdale Fashion Square is the largest shopping mall in Arizona and the American Southwest, with approximately 2 million square feet of retail space, and is among the top 30 largest malls in the country. It is one of the top 10 most profitable malls in the country with over $740 sales per square...
mall. This location is now the Scottsdale Days InnDays InnDays Inn is a motel chain headquartered in the United States. Founded in 1970, it is now a part of the Wyndham Hotel Group, based in Parsippany, New Jersey, which was formerly a part of Cendant...
. The land is on lease from the mall. - The second Doubletree hotel opened in Tucson, ArizonaTucson, ArizonaTucson is a city in and the county seat of Pima County, Arizona, United States. The city is located 118 miles southeast of Phoenix and 60 miles north of the U.S.-Mexico border. The 2010 United States Census puts the city's population at 520,116 with a metropolitan area population at 1,020,200...
, in 1974 and is still in operation. - Freshly baked chocolate chip cookieChocolate chip cookieA chocolate chip cookie is a drop cookie that originated in the United States and features chocolate chips as its distinguishing ingredient. The traditional recipe combines a dough composed of butter and both brown and white sugar with semi-sweet chocolate chips...
s were introduced in the 1980s. - Doubletree Corporation was formed in 1994, following the merger of Guest Quarters Suites Hotels and Doubletree Hotels.
- Red Lion Hotels and Doubletree Corporation merged in 1996.
- Promus Hotel CorporationPromus Hotel CorporationPromus Hotel Corporation was a hotel management and franchise company based in Memphis, Tennessee.- History :Promus Hotel Corporation's beginnings are tied to the original Holiday Inn company in Memphis, Tennessee. By 1974 Holiday Inn had diversified into several businesses that included a meat...
and Doubletree Corporation merged in 1997. - Hilton Hotels CorporationHilton Hotels CorporationHilton Worldwide is a global hospitality company. It is owned by the Blackstone Group, a private equity firm. As of July 2011 Hilton brands encompass 3,750 hotels with over 600,000 rooms in 84 countries...
acquired Promus Hotel Corporation in December 1999. - In 2006 Doubletree Hotels began using Dinah WashingtonDinah WashingtonDinah Washington, born Ruth Lee Jones , was an American blues, R&B and jazz singer. She has been cited as "the most popular black female recording artist of the '50s", and called "The Queen of the Blues"...
's "Relax Max" song in one of their television commercials. - The brand's first Latin AmericaLatin AmericaLatin America is a region of the Americas where Romance languages – particularly Spanish and Portuguese, and variably French – are primarily spoken. Latin America has an area of approximately 21,069,500 km² , almost 3.9% of the Earth's surface or 14.1% of its land surface area...
hotel, the El Pardo Hotel, joined the brand in 1995 and is now known as Doubletree El Pardo by Hilton Hotel in LimaLimaLima is the capital and the largest city of Peru. It is located in the valleys of the Chillón, Rímac and Lurín rivers, in the central part of the country, on a desert coast overlooking the Pacific Ocean. Together with the seaport of Callao, it forms a contiguous urban area known as the Lima...
, PeruPeruPeru , officially the Republic of Peru , is a country in western South America. It is bordered on the north by Ecuador and Colombia, on the east by Brazil, on the southeast by Bolivia, on the south by Chile, and on the west by the Pacific Ocean....
. - The brand's first AsiaAsiaAsia is the world's largest and most populous continent, located primarily in the eastern and northern hemispheres. It covers 8.7% of the Earth's total surface area and with approximately 3.879 billion people, it hosts 60% of the world's current human population...
hotel, the Doubletree by Hilton Beijing in BeijingBeijingBeijing , also known as Peking , is the capital of the People's Republic of China and one of the most populous cities in the world, with a population of 19,612,368 as of 2010. The city is the country's political, cultural, and educational center, and home to the headquarters for most of China's...
, ChinaChinaChinese civilization may refer to:* China for more general discussion of the country.* Chinese culture* Greater China, the transnational community of ethnic Chinese.* History of China* Sinosphere, the area historically affected by Chinese culture...
, opened in July 2008. - The brand's first EuropeEuropeEurope is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...
hotel, the Cambridge Garden House Hotel in CambridgeCambridgeThe city of Cambridge is a university town and the administrative centre of the county of Cambridgeshire, England. It lies in East Anglia about north of London. Cambridge is at the heart of the high-technology centre known as Silicon Fen – a play on Silicon Valley and the fens surrounding the...
, United KingdomUnited KingdomThe United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...
is now known as the Doubletree by Hilton Cambridge and opened in April 2008. Cambridge Garden House Website - The brand's first hotel in the CaribbeanCaribbeanThe Caribbean is a crescent-shaped group of islands more than 2,000 miles long separating the Gulf of Mexico and the Caribbean Sea, to the west and south, from the Atlantic Ocean, to the east and north...
opened as the Doubletree by Hilton San Juan in San JuanSan Juan, Puerto RicoSan Juan , officially Municipio de la Ciudad Capital San Juan Bautista , is the capital and most populous municipality in Puerto Rico, an unincorporated territory of the United States. As of the 2010 census, it had a population of 395,326 making it the 46th-largest city under the jurisdiction of...
, Puerto RicoPuerto RicoPuerto Rico , officially the Commonwealth of Puerto Rico , is an unincorporated territory of the United States, located in the northeastern Caribbean, east of the Dominican Republic and west of both the United States Virgin Islands and the British Virgin Islands.Puerto Rico comprises an...
in Summer of 2008. - The brand's first AfricaAfricaAfrica is the world's second largest and second most populous continent, after Asia. At about 30.2 million km² including adjacent islands, it covers 6% of the Earth's total surface area and 20.4% of the total land area...
hotels opened simultaneously in the same month with two hotels in Dar es SalaamDar es SalaamDar es Salaam , formerly Mzizima, is the largest city in Tanzania. It is also the country's richest city and a regionally important economic centre. Dar es Salaam is actually an administrative province within Tanzania, and consists of three local government areas or administrative districts: ...
and ZanzibarZanzibarZanzibar ,Persian: زنگبار, from suffix bār: "coast" and Zangi: "bruin" ; is a semi-autonomous part of Tanzania, in East Africa. It comprises the Zanzibar Archipelago in the Indian Ocean, off the coast of the mainland, and consists of numerous small islands and two large ones: Unguja , and Pemba...
, TanzaniaTanzaniaThe United Republic of Tanzania is a country in East Africa bordered by Kenya and Uganda to the north, Rwanda, Burundi, and the Democratic Republic of the Congo to the west, and Zambia, Malawi, and Mozambique to the south. The country's eastern borders lie on the Indian Ocean.Tanzania is a state...
in November 2009. - Doubletree senior management consists of; Rob Palleschi - Global Head of Doubletree, Gary Steffen - VP Performance, Mary Beth Parks - VP Marketing and Anne Thompson - Global Director Doubletree CARE Culture, Thomas Wingham - Global Director Public Relations, Carrie Reynolds - Global Director of Sales and Diana Plazas - Global Director Interactive Marketing.
- The brand's first South East Asia hotel is the Doubletree by Hilton Kuala LumpurKuala LumpurKuala Lumpur is the capital and the second largest city in Malaysia by population. The city proper, making up an area of , has a population of 1.4 million as of 2010. Greater Kuala Lumpur, also known as the Klang Valley, is an urban agglomeration of 7.2 million...
, Malaysia. Located just 10 minutes from Petronas Twin TowersPetronas Twin TowersThe Petronas Towers are skyscrapers and twin towers in Kuala Lumpur, Malaysia...
, it was opened in 2010.
The Doubletree Cookie
Doubletree presents a freshly baked, warm chocolate chip cookieChocolate chip cookie
A chocolate chip cookie is a drop cookie that originated in the United States and features chocolate chips as its distinguishing ingredient. The traditional recipe combines a dough composed of butter and both brown and white sugar with semi-sweet chocolate chips...
with walnuts to each guest at check-in. Used to suggest Doubletree hospitality, the cookie has been used to supposedly differentiate the Doubletree hotel brand from its competition. The cookies are also referred to as "warmers" by staff because of their warm temperature. Doubletree cookies are baked several times a day in the kitchen of the hotels’ restaurants, and are kept warm in ovens built into the hotels’ front desks — each oven is about the size of a two-drawer lateral file cabinet.
Doubletree gives out approximately 35,000 chocolate chip cookies each day, and a total of over 220,000,000 since inception. Each cookie weighs 2½ ounces and has an average of 20 chocolate chips and walnuts. Although many people try to duplicate the recipe of the Doubletree chocolate chip cookie, the secret recipe has been protected by the brand for the past two decades by ensuring that all cookie dough is manufactured and distributed to Doubletree Hotels worldwide from The Christie Cookie company in Nashville. In June 2002, Doubletree gave its 100,000,000th cookie. In December, 2009, Doubletree presented its 200,000,000th cookie.
More than 1,000,000 of the Doubletree cookie have been presented to charity and local philanthropic organizations. The brand also celebrates special holidays year-round by offering complimentary cookies at its hotels to the public on Canada Day
Canada Day
Canada Day , formerly Dominion Day , is the national day of Canada, a federal statutory holiday celebrating the anniversary of the July 1, 1867, enactment of the British North America Act , which united three British colonies into a single country, called Canada, within the British Empire...
, Independence Day
Independence Day (United States)
Independence Day, commonly known as the Fourth of July, is a federal holiday in the United States commemorating the adoption of the Declaration of Independence on July 4, 1776, declaring independence from the Kingdom of Great Britain...
, Halloween
Halloween
Hallowe'en , also known as Halloween or All Hallows' Eve, is a yearly holiday observed around the world on October 31, the night before All Saints' Day...
and Christmas
Christmas
Christmas or Christmas Day is an annual holiday generally celebrated on December 25 by billions of people around the world. It is a Christian feast that commemorates the birth of Jesus Christ, liturgically closing the Advent season and initiating the season of Christmastide, which lasts twelve days...
.
Doubletree and corporate social responsibility
Doubletree claims to place a strong emphasis on Corporate social responsibilityCorporate social responsibility
Corporate social responsibility is a form of corporate self-regulation integrated into a business model...
in their day-to-day business. The brand has launched a variety of projects that include working with local schoolchildren and identifying strategic partners for their hotels to work with on community outreach and environmental awareness projects.
Founded in 2002, the Doubletree Teaching Kids to CARE program connects Doubletree hotels with local elementary schools and youth groups to educate children about caring for their community and the environment. More than 150,000 grade school students in 175 communities around the world have been empowered to take simple steps toward conserving and preserving the planet. The brand has received 40 awards and accolades for their philanthropic work with this program.
Doubletree Hotels has joined forces with some of the world's nature, humanitarian and education organizations. Some of the non-profit partnerships Doubletree has worked with in recent years include the Arbor Day Foundation, World Wildlife Fund, American Red Cross
American Red Cross
The American Red Cross , also known as the American National Red Cross, is a volunteer-led, humanitarian organization that provides emergency assistance, disaster relief and education inside the United States. It is the designated U.S...
, Woodland Trust
Woodland Trust
The Woodland Trust is a conservation charity in the United Kingdom concerned with the protection and sympathetic management of native woodland heritage.-History:...
and World Food Programme
World Food Programme
The World Food Programme is the food aid branch of the United Nations, and the world's largest humanitarian organization addressing hunger worldwide. WFP provides food, on average, to 90 million people per year, 58 million of whom are children...
. In 2008, Doubletree Hotels received the Promise to the Earth Award from Arbor Day Foundation - the organization's lifetime achievement award for the company's work in connecting kids with nature. Through the Doubletree Teaching Kids to CARE Program, the hotelier has generously planted 300,000 trees around the world, donated 750,000 Doubletree cookies to deserving community groups, raised $250,000 for hurricane relief and recovery and adopted 2,500 endangered animals.
Since its introduction in February 2008 and continuing through February 2011, Doubletree is currently the exclusive national sponsor and presenter of the first traveling tree museum exhibit - Exploring Trees Inside and Out - with the Arbor Day Foundation. This interactive environmental education exhibit has traveled to several of the top science centers and children's museums across the United States. Already seen by more than 650,000 people since February, 2008, the project is projected to reach more than one million visitors during its three-year tour. Exploring Trees Inside and Out is designed to encourage kids to connect with nature and explore the wonders of trees.
In September, 2009, Doubletree became the charter sponsor of the Homecoming Wood in Milton, Scotland, UK with the Woodland Trust
Woodland Trust
The Woodland Trust is a conservation charity in the United Kingdom concerned with the protection and sympathetic management of native woodland heritage.-History:...
. The Homecoming Wood is located in the scenic Trossachs
Trossachs
The Trossachs itself is a small woodland glen in the Stirling council area of Scotland. It lies between Ben A'an to the north and Ben Venue to the south, with Loch Katrine to the west and Loch Achray to the east. However, the name is used generally to refer to the wider area of wooded glens and...
and designed to restore and preserve vital woodlands for future generations.
From a business standpoint, Doubletree reinforces its claimed commitment to environment and sustainability, with more than 60 of its hotels currently certified or recognized by green lodging and sustainability organizations
Sustainability organizations
Sustainability organizations seek to implement sustainability strategies which provide them with economic and cultural benefits attained through environmental responsibility. Recently, the natural environment has become a key strategic issue in both the business and academic communities...
around the world.