Seven HD
Encyclopedia
Seven HD was an Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

n television channel, owned by the Seven Media Group, that launched on 15 October 2007. The channel was available to high definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...

 digital television viewers in metropolitan areas, Tasmania and Regional Queensland
Queensland
Queensland is a state of Australia, occupying the north-eastern section of the mainland continent. It is bordered by the Northern Territory, South Australia and New South Wales to the west, south-west and south respectively. To the east, Queensland is bordered by the Coral Sea and Pacific Ocean...

 through a number of owned-and-operated station
Owned-and-operated station
In the broadcasting industry , an owned-and-operated station usually refers to a television station or radio station that is owned by the network with which it is associated...

s, as well as via Prime HD
Prime HD
Prime HD is an Australian television channel. This Seven HD affiliate operates in Victoria, New South Wales, and in the Australian Capital Territory. Prime HD ceased breakaway programing on 4 October 2009, due to the launch of 7TWO on Prime...

 and Southern Cross Television
Southern Cross Television
Southern Cross Television, or Southern Cross, is an Australian television network available in Tasmania, Darwin, Regional South Australia, and Central Australia. Although the programming varies from region to region, all areas are affiliated with the Seven Network and, in some areas, have a dual...

. On 25 September 2010, Seven HD was replaced by the new channel 7mate
7mate
7mate is an Australian free-to-air high definition digital television channel, which was launched by the Seven Network on 25 September 2010.The network stated that 7mate would contain sport and regular programs aimed primarily at a male audience, with programming drawn from a combination of new...

.

History

Seven HD was officially announced on 15 September 2007, with the Seven Media Group announcing their intention to start a high definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...

 multichannel, that was initially expected to launch in December 2007. However, Seven HD became the first Free-to-air
Free-to-air
Free-to-air describes television and radio services broadcast in clear form, allowing any person with the appropriate receiving equipment to receive the signal and view or listen to the content without requiring a subscription or one-off fee...

 commercial television
Commercial broadcasting
Commercial broadcasting is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship...

 channel introduced to metropolitan areas since 1988, when it launched prior on 15 October 2007, with 25th Hour
25th Hour
25th Hour is a 2002 American drama film directed by Spike Lee and is based on the novel The 25th Hour written by David Benioff, who also wrote the screenplay. The film stars Edward Norton, Philip Seymour Hoffman, Barry Pepper, Rosario Dawson, Anna Paquin, and Brian Cox...

being the first program broadcast at 10:30pm.

The channel replaced the Seven Network
Seven Network
The Seven Network is an Australian television network owned by Seven West Media Limited. It dates back to 4 November 1956, when the first stations on the VHF7 frequency were established in Melbourne and Sydney.It is currently the second largest network in the country in terms of population reach...

's existing high definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...

 service, a simulcast
Simulcast
Simulcast, shorthand for "simultaneous broadcast", refers to programs or events broadcast across more than one medium, or more than one service on the same medium, at the same time. For example, Absolute Radio is simulcast on both AM and on satellite radio, and the BBC's Prom concerts are often...

 of its standard definition
Standard-definition television
Sorete-definition television is a television system that uses a resolution that is not considered to be either enhanced-definition television or high-definition television . The term is usually used in reference to digital television, in particular when broadcasting at the same resolution as...

 and analogue
Analog television
Analog television is the analog transmission that involves the broadcasting of encoded analog audio and analog video signal: one in which the message conveyed by the broadcast signal is a function of deliberate variations in the amplitude and/or frequency of the signal...

 services, known and branded as '7 HD Digital'. Due to an amendment of the Broadcasting Services Act 1992 in 2006, the Broadcasting Legislation Amendment (Digital Television
Digital television
Digital television is the transmission of audio and video by digital signals, in contrast to the analog signals used by analog TV...

) Act 2006
, television network
Television network
A television network is a telecommunications network for distribution of television program content, whereby a central operation provides programming to many television stations or pay TV providers. Until the mid-1980s, television programming in most countries of the world was dominated by a small...

s are now permitted to launch digital multichannels, provided that they are broadcast exclusively in high definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...

. The channel expanded its broadcast schedule on 10 December 2007 to include daytime programming which had previously been a full simulcast of the main channel. Seven HD breakaway programming ceased transmission on Sunday 4 October 2009 in preparation for the launch of 7TWO
7Two
7TWO is an Australian free-to-air standard definition digital television channel which was launched by the Seven Network on Sunday 1 November 2009 at 12pm....

 a few weeks later on 1 November. Seven HD then returned to being a high definition simulcast of Seven, before finally being replaced by 7mate
7mate
7mate is an Australian free-to-air high definition digital television channel, which was launched by the Seven Network on 25 September 2010.The network stated that 7mate would contain sport and regular programs aimed primarily at a male audience, with programming drawn from a combination of new...

 on 25 September 2010.

Programming

During its time of breakaway broadcasting, Seven HD broadcasted a range of programming, with exclusive transmissions on weekday and weekend afternoons as well as late on weeknights, and for some time there was breakaway programming in prime-time on Saturdays and Sundays. Up to seven hours of exclusive programming was broadcast daily.

Weekday afternoon programming included repeats of locally produced lifestyle programming, such as The Great Outdoors, New Idea TV, as well as movies and Disney cartoons such as Yin Yang Yo, American Dragon: Jake Long
American Dragon: Jake Long
American Dragon: Jake Long is an American animated television series produced by Walt Disney Television Animation. The show had premiered on January 21, 2005 and ended on September 1, 2007. The show currently airs on Disney XD in the United States...

, and The Powerpuff Girls
The Powerpuff Girls
The Powerpuff Girls is an American animated television series created by animator Craig McCracken and produced by Hanna-Barbera for Cartoon Network...

. In the late evenings a mixture of exclusive series, movies and encore screenings of series were broadcast. Late-night series broadcast included This is Your Laugh
This is Your Laugh
This is Your Laugh was an Australian television talk show broadcast by Seven HD. It was the second Australian television program to be produced exclusively for a HDTV multichannel, the first being The NightCap. The show began broadcasting on 30 November 2008 on Sunday evenings at 8.30pm , where it...

, Lost
Lost (TV series)
Lost is an American television series that originally aired on ABC from September 22, 2004 to May 23, 2010, consisting of six seasons. Lost is a drama series that follows the survivors of the crash of a commercial passenger jet flying between Sydney and Los Angeles, on a mysterious tropical island...

, Scrubs
Scrubs (TV series)
Scrubs is an American medical comedy-drama television series created in 2001 by Bill Lawrence and produced by ABC Studios. The show follows the lives of several employees of the fictional Sacred Heart, a teaching hospital. It features fast-paced screenplay, slapstick, and surreal vignettes...

, That '70s Show
That '70s Show
That '70s Show is an American television period sitcom that centers on the lives of a group of teenage friends living in the fictional suburban town of Point Place, Wisconsin, from May 17, 1976, to December 31, 1979...

, The Grid
The Grid
The Grid are an English electronic dance group, consisting of Richard Norris and David Ball , with guest contributions from other musicians...

, Urban Legends, Final 24
Final 24
Final 24 is a Canadian documentary series which airs on the Discovery Channel and Global Television Network. The series explores the last 24 hours of the life of a person, usually a celebrity...

, Dateline NBC
Dateline NBC
Dateline NBC, or Dateline, is a U.S. weekly television newsmagazine broadcast by NBC. It previously was NBC's flagship news magazine, but now focuses on true crime stories. It airs Friday at 9 p.m. EST and after football season on Sunday at 7 p.m. EST.-History:Dateline is historically notable for...

, 5ive Days to Midnight
5ive Days to Midnight
5ive Days to Midnight is a five-part miniseries which ran on the Sci Fi Channel in June of 2004. It stars Timothy Hutton as J.T...

, A Country Practice
A Country Practice
A Country Practice is an Australian television drama series. One of the longest-running of its kind, produced by James Davern of JNP Productions, it ran on the Seven Network for 1,058 episodes from 18 November 1981 to 22 November 1993. It was produced in ATN-7's production facility at Epping,...

, and classic episodes of Deal or No Deal
Deal or No Deal (Australian game show)
Deal or No Deal is an Australian game show airing on the Seven Network and in New Zealand on Prime . It was the first international version of the game show, after the original Dutch version. It was the first of the versions to use the Deal or No Deal name...

as well as late movies and encores of other series shown on Channel Seven.

The only two series exclusively made for Seven HD were The NightCap
The NightCap
The NightCap was an Australian television talk show broadcast on Seven HD. It was the first Australian television program to be produced exclusively for a HDTV multichannel. The show began broadcasting on the 12 February 2008 and screened every Tuesday and Thursday night at 10.30pm...

and This is Your Laugh
This is Your Laugh
This is Your Laugh was an Australian television talk show broadcast by Seven HD. It was the second Australian television program to be produced exclusively for a HDTV multichannel, the first being The NightCap. The show began broadcasting on 30 November 2008 on Sunday evenings at 8.30pm , where it...

. The NightCap
The NightCap
The NightCap was an Australian television talk show broadcast on Seven HD. It was the first Australian television program to be produced exclusively for a HDTV multichannel. The show began broadcasting on the 12 February 2008 and screened every Tuesday and Thursday night at 10.30pm...

was broadcast exclusively on Seven HD on Tuesdays and Thursdays at 10.30pm until its axing during the Easter
Easter
Easter is the central feast in the Christian liturgical year. According to the Canonical gospels, Jesus rose from the dead on the third day after his crucifixion. His resurrection is celebrated on Easter Day or Easter Sunday...

 non-ratings break of 2008.

Availability

Seven HD was available exclusively in 1080i
1080i
1080i is the shorthand name for a high-definition television mode. The i means interlaced video; 1080i differs from 1080p, in which the p stands for progressive scan. The term 1080i assumes a widescreen aspect ratio of 16:9, implying a frame size of 1920×1080 pixels...

 high definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...

 in metropolitan areas and regional Queensland
Queensland
Queensland is a state of Australia, occupying the north-eastern section of the mainland continent. It is bordered by the Northern Territory, South Australia and New South Wales to the west, south-west and south respectively. To the east, Queensland is bordered by the Coral Sea and Pacific Ocean...

 through a number of owned-and-operated station
Owned-and-operated station
In the broadcasting industry , an owned-and-operated station usually refers to a television station or radio station that is owned by the network with which it is associated...

s including ATN
ATN
-Medicine:*Acute tubular necrosis, a medical condition involving the death of tubular cells that form the tubule that transports urine to the ureters*Asymmetric tonic neck reflex*Atypical trigeminal neuralgia-Television:...

 Sydney
Sydney
Sydney is the most populous city in Australia and the state capital of New South Wales. Sydney is located on Australia's south-east coast of the Tasman Sea. As of June 2010, the greater metropolitan area had an approximate population of 4.6 million people...

, HSV Melbourne
Melbourne
Melbourne is the capital and most populous city in the state of Victoria, and the second most populous city in Australia. The Melbourne City Centre is the hub of the greater metropolitan area and the Census statistical division—of which "Melbourne" is the common name. As of June 2009, the greater...

, BTQ Brisbane
Brisbane
Brisbane is the capital and most populous city in the Australian state of Queensland and the third most populous city in Australia. Brisbane's metropolitan area has a population of over 2 million, and the South East Queensland urban conurbation, centred around Brisbane, encompasses a population of...

, SAS Adelaide
Adelaide
Adelaide is the capital city of South Australia and the fifth-largest city in Australia. Adelaide has an estimated population of more than 1.2 million...

, TVW
TVW
TVW can mean:*TVW, a Seven Network owned station in Perth, Western Australia*TVW, a public affairs network in the state of Washington*"tvw", the false branding callsign of WISC-TV's digital subchannel and Madison, Wisconsin's MyNetworkTV affiliate...

 Perth
Perth, Western Australia
Perth is the capital and largest city of the Australian state of Western Australia and the fourth most populous city in Australia. The Perth metropolitan area has an estimated population of almost 1,700,000....

 and STQ
STQ
STQ is the call sign of a regional television station in Queensland, Australia.It can also mean:*STQ, the IATA airport code for St. Marys Municipal Airport in Pennsylvania*STQ, the ISO language code for the Saterland Frisian language*Skill testing question...

 Queensland
Queensland
Queensland is a state of Australia, occupying the north-eastern section of the mainland continent. It is bordered by the Northern Territory, South Australia and New South Wales to the west, south-west and south respectively. To the east, Queensland is bordered by the Coral Sea and Pacific Ocean...

. As well as this, as of 29 October 2007, Prime Television
Prime Television
PRIME7 is an Australian television network owned by Prime Media Group Limited. Prime Television launched on 17 March 1962 as CBN/CWN in Orange and Dubbo, New South Wales, and has since expanded to cover regional New South Wales, Victoria and the Australian Capital Territory as a Seven Network...

 broadcasted the service as Prime HD
Prime HD
Prime HD is an Australian television channel. This Seven HD affiliate operates in Victoria, New South Wales, and in the Australian Capital Territory. Prime HD ceased breakaway programing on 4 October 2009, due to the launch of 7TWO on Prime...

on its owned-and-operated station
Owned-and-operated station
In the broadcasting industry , an owned-and-operated station usually refers to a television station or radio station that is owned by the network with which it is associated...

s including AMV Victoria
Victoria (Australia)
Victoria is the second most populous state in Australia. Geographically the smallest mainland state, Victoria is bordered by New South Wales, South Australia, and Tasmania on Boundary Islet to the north, west and south respectively....

, NEN Northern New South Wales
New South Wales
New South Wales is a state of :Australia, located in the east of the country. It is bordered by Queensland, Victoria and South Australia to the north, south and west respectively. To the east, the state is bordered by the Tasman Sea, which forms part of the Pacific Ocean. New South Wales...

 and CBN Southern New South Wales
New South Wales
New South Wales is a state of :Australia, located in the east of the country. It is bordered by Queensland, Victoria and South Australia to the north, south and west respectively. To the east, the state is bordered by the Tasman Sea, which forms part of the Pacific Ocean. New South Wales...

/Australian Capital Territory
Australian Capital Territory
The Australian Capital Territory, often abbreviated ACT, is the capital territory of the Commonwealth of Australia and is the smallest self-governing internal territory...

. The Seven Network
Seven Network
The Seven Network is an Australian television network owned by Seven West Media Limited. It dates back to 4 November 1956, when the first stations on the VHF7 frequency were established in Melbourne and Sydney.It is currently the second largest network in the country in terms of population reach...

's regional
Regional television in Australia
Regional television is a term given to local television services in areas outside of the five main Australian cities .-1960s:...

 affiliates Southern Cross Television
Southern Cross Television
Southern Cross Television, or Southern Cross, is an Australian television network available in Tasmania, Darwin, Regional South Australia, and Central Australia. Although the programming varies from region to region, all areas are affiliated with the Seven Network and, in some areas, have a dual...

 (Central) and GWN
Golden West Network
GWN7 is an Australian television network owned by the Prime Media Group that is based in Bunbury, Western Australia. The Golden West Network launched on 10 March 1967 as BTW-3 in Bunbury, and has since expanded to cover regional and remote Western Australia, servicing all areas except metropolitan...

did not carry Seven HD.

External links

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