Maritim Hotels
Encyclopedia
Maritim Hotelgesellschaft mbH is Germany
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...

’s largest hotel chain and has its headquarters in Bad Salzuflen
Bad Salzuflen
Bad Salzuflen is a town in the Lippe district of North Rhine-Westphalia, Germany. At the end of 2006 it had 54415 inhabitants.-Details:Bad Salzuflen is a spa town and is known for its saltwater springs and thermal baths. In former times the town profited from the salt trade...

. The company currently has 37 hotels in Germany and 14 hotels in seven additional countries.

Maritim hotels specialise in organising meetings and congresses under the slogan “meeting and accommodation under one roof”. All hotels are fully equipped for the handling of big events and some hotels are directly linked to municipal congress centres. The Maritim hotels belong to the exclusive 4*
Star (classification)
Stars are often used as symbols for classification purposes. They are used by reviewers for ranking things such as movies, TV shows, restaurants, and hotels. For example, one to five stars is commonly employed to categorize hotels.-Restaurant ratings:...

 category and can be classified as follows:
  • Meeting and city hotels: These hotels are centrally located and have good transport
    Transport
    Transport or transportation is the movement of people, cattle, animals and goods from one location to another. Modes of transport include air, rail, road, water, cable, pipeline, and space. The field can be divided into infrastructure, vehicles, and operations...

     connections. They are able to organise events of every type and size.
  • Resort hotels: The resort hotels primarily target individual holiday-makers in touristic regions and health resorts. They are found, for example, on the Baltic coast and in the Black Forest
    Black Forest
    The Black Forest is a wooded mountain range in Baden-Württemberg, southwestern Germany. It is bordered by the Rhine valley to the west and south. The highest peak is the Feldberg with an elevation of 1,493 metres ....

     in Germany and abroad in Turkey, Spain and Mauritius. These hotels also have conference facilities that are particularly appreciated by customers for team building
    Team building
    Team building refers to a wide range of activities, presented to businesses, schools, sports teams, religious or nonprofit organizations designed for improving team performance...

     exercises and incentive schemes.

History and locations

In 1969, the Maritim Seehotel at Timmendorfer Strand
Timmendorfer Strand
Timmendorfer Strand is a municipality in the district of Ostholstein, in Schleswig-Holstein, Germany. It is situated on the Bay of Lübeck , approximately 15 km northeast of Lübeck, and 20 km southeast of Eutin....

 became the company’s first hotel. Today Maritim Hotelgesellschaft mbH is represented in all the major German cities and in the most popular holiday regions in Germany, as well as abroad (Egypt
Egypt
Egypt , officially the Arab Republic of Egypt, Arabic: , is a country mainly in North Africa, with the Sinai Peninsula forming a land bridge in Southwest Asia. Egypt is thus a transcontinental country, and a major power in Africa, the Mediterranean Basin, the Middle East and the Muslim world...

, China
China
Chinese civilization may refer to:* China for more general discussion of the country.* Chinese culture* Greater China, the transnational community of ethnic Chinese.* History of China* Sinosphere, the area historically affected by Chinese culture...

, Latvia
Latvia
Latvia , officially the Republic of Latvia , is a country in the Baltic region of Northern Europe. It is bordered to the north by Estonia , to the south by Lithuania , to the east by the Russian Federation , to the southeast by Belarus and shares maritime borders to the west with Sweden...

, Malta
Malta
Malta , officially known as the Republic of Malta , is a Southern European country consisting of an archipelago situated in the centre of the Mediterranean, south of Sicily, east of Tunisia and north of Libya, with Gibraltar to the west and Alexandria to the east.Malta covers just over in...

, Mauritius
Mauritius
Mauritius , officially the Republic of Mauritius is an island nation off the southeast coast of the African continent in the southwest Indian Ocean, about east of Madagascar...

, Spain
Spain
Spain , officially the Kingdom of Spain languages]] under the European Charter for Regional or Minority Languages. In each of these, Spain's official name is as follows:;;;;;;), is a country and member state of the European Union located in southwestern Europe on the Iberian Peninsula...

 and Turkey
Turkey
Turkey , known officially as the Republic of Turkey , is a Eurasian country located in Western Asia and in East Thrace in Southeastern Europe...

).

The Maritim Hotel Dresden
Dresden
Dresden is the capital city of the Free State of Saxony in Germany. It is situated in a valley on the River Elbe, near the Czech border. The Dresden conurbation is part of the Saxon Triangle metropolitan area....

 opened in May 2006. It has 328 rooms and the interlinked International Congress Centre can accommodate 6,000 guests. This was followed in 2007 by the Maritim Hotel Düsseldorf
Düsseldorf
Düsseldorf is the capital city of the German state of North Rhine-Westphalia and centre of the Rhine-Ruhr metropolitan region.Düsseldorf is an important international business and financial centre and renowned for its fashion and trade fairs. Located centrally within the European Megalopolis, the...

, the largest congress hotel in North-Rhine Westphalia. It is located in the immediate proximity of Düsseldorf Airport and has direct access to the terminal.

In 2007, Maritim took over three hotels in Sharm El Sheikh and one hotel in Luxor
Luxor
Luxor is a city in Upper Egypt and the capital of Luxor Governorate. The population numbers 487,896 , with an area of approximately . As the site of the Ancient Egyptian city of Thebes, Luxor has frequently been characterized as the "world's greatest open air museum", as the ruins of the temple...

. In 2009, the Maritim Jolie Ville Hotel in Alexandria
Alexandria
Alexandria is the second-largest city of Egypt, with a population of 4.1 million, extending about along the coast of the Mediterranean Sea in the north central part of the country; it is also the largest city lying directly on the Mediterranean coast. It is Egypt's largest seaport, serving...

 became the fifth hotel in Egypt and the Maritim Hotel Esquinzo Beach was opened in Fuerteventura
Fuerteventura
Fuerteventura , a Spanish island, is one of the Canary Islands, in the Atlantic Ocean off the coast of Africa. It is situated at 28°20' north, 14°00' west. At 1,660 km² it is the second largest of the Canary Islands, after Tenerife...

, one of the Canary Islands
Canary Islands
The Canary Islands , also known as the Canaries , is a Spanish archipelago located just off the northwest coast of mainland Africa, 100 km west of the border between Morocco and the Western Sahara. The Canaries are a Spanish autonomous community and an outermost region of the European Union...

. In October 2009, the Maritim Hotel Mauritius was re-opened after extensive renovation and extension work. In July 2010, expansion into China
China
Chinese civilization may refer to:* China for more general discussion of the country.* Chinese culture* Greater China, the transnational community of ethnic Chinese.* History of China* Sinosphere, the area historically affected by Chinese culture...

 started with the opening of the Maritim Hotel Wuhu
Wuhu
Wuhu is a prefecture-level city in the southeastern Anhui province, People's Republic of China. Sitting on the southeast bank of the Yangtze River, Wuhu borders Xuancheng to the southeast, Chizhou and Tongling to the southwest, Chaohu to the northwest, Ma'anshan to the northeast, and the...

. Additional projects will follow in the short and medium term.

Environmental protection at Maritim

Maritim Hotelgesellschaft mbH strives to save energy in its hotels, avoid unnecessary waste and protect the environment. The hotels heat with environmentally friendly natural gas
Natural gas
Natural gas is a naturally occurring gas mixture consisting primarily of methane, typically with 0–20% higher hydrocarbons . It is found associated with other hydrocarbon fuel, in coal beds, as methane clathrates, and is an important fuel source and a major feedstock for fertilizers.Most natural...

 or district heating instead of oil. Some hotels generate their own electricity, for example the Maritim Hotel Teneriffa. The hotels avoid wasting water by using flow limiter
Flow limiter
A flow limiter or flow restrictor is a device to restrict the flow of a fluid, in general a gas or a liquid. Some designs use single stage or multi stage orifice plates to handle high and low flow rates.-Uses:...

s in the showers, water-saving buttons for the toilets and perlators that ensure that the water stream leaves the tap in aerated form and does not splash. 80% of all lights in the hotels use energy-saving lamps.

The showpiece project for environmental protection
Environmental protection
Environmental protection is a practice of protecting the environment, on individual, organizational or governmental level, for the benefit of the natural environment and humans. Due to the pressures of population and our technology the biophysical environment is being degraded, sometimes permanently...

 is the Maritim Hotel Bonn
Bonn
Bonn is the 19th largest city in Germany. Located in the Cologne/Bonn Region, about 25 kilometres south of Cologne on the river Rhine in the State of North Rhine-Westphalia, it was the capital of West Germany from 1949 to 1990 and the official seat of government of united Germany from 1990 to 1999....

. It has hosted UN climate conferences on several occasions and therefore has extensive experience of “green meetings”. In July 2010, the hotel was awarded the “Green Globe
Green Globe
Green Globe is based on Agenda 21 principles for Sustainable Development endorsed by 182 Heads of State at the United Nations Rio De Janeiro Earth Summit . Green Globe Certification and Green Globe Asia Pacific deliver separate certification services and standards to the travel & tourism as well...

” certificate, an internationally renowned award for excellent performance in the field of environmental protection.

Bonus program and partners

The Maritim PartnerCard was introduced in 2001 and provides guests with 3% discount
Discount
Discounting is a financial mechanism in which a debtor obtains the right to delay payments to a creditor, for a defined period of time, in exchange for a charge or fee. Essentially, the party that owes money in the present purchases the right to delay the payment until some future date...

 on all expenditure in the hotel. The accumulated discounts can be redeemed at any Maritim Hotel from a minimum amount of €25. The annual fee is €20.

Guests can also collect miles for one of the following frequent-flyer schemes: Delta SkyMiles, Etihad, FinnairPlus and Japan Airlines Mileage Bank. In addition, a strategic marketing alliance was established with Millennium & Copthorne Hotels
Millennium & Copthorne Hotels
Millennium & Copthorne Hotels plc is a leading British-based hotel business. Including the pipeline, the company owns or operates over 120 hotels in 19 countries around the world...

.

Cooperation with the hotel evaluation portal “tripadvisor
TripAdvisor
TripAdvisor.com is a travel website that assists customers in gathering travel information, posting reviews and opinions of travel-related content and engaging in interactive travel forums. It is part of the TripAdvisor Media Group, operated by Expedia, Inc. TripAdvisor is a pioneer of...

” began at the beginning of 2010. Guests can view evaluations of individual hotels or enter their own evaluations on the Maritim home page.

Sales

Maritim maintains a central sales and reservations office in Darmstadt
Darmstadt
Darmstadt is a city in the Bundesland of Hesse in Germany, located in the southern part of the Rhine Main Area.The sandy soils in the Darmstadt area, ill-suited for agriculture in times before industrial fertilisation, prevented any larger settlement from developing, until the city became the seat...

. Additional sales offices are located in the USA
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 (New Jersey
New Jersey
New Jersey is a state in the Northeastern and Middle Atlantic regions of the United States. , its population was 8,791,894. It is bordered on the north and east by the state of New York, on the southeast and south by the Atlantic Ocean, on the west by Pennsylvania and on the southwest by Delaware...

), the UK
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 (London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

), Switzerland
Switzerland
Switzerland name of one of the Swiss cantons. ; ; ; or ), in its full name the Swiss Confederation , is a federal republic consisting of 26 cantons, with Bern as the seat of the federal authorities. The country is situated in Western Europe,Or Central Europe depending on the definition....

 (Thalwil
Thalwil
Thalwil is a municipality in the district of Horgen in the canton of Zürich in Switzerland. As of 2010 its population was of 17,189.-History:...

), France
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...

 (Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...

), Sweden
Sweden
Sweden , officially the Kingdom of Sweden , is a Nordic country on the Scandinavian Peninsula in Northern Europe. Sweden borders with Norway and Finland and is connected to Denmark by a bridge-tunnel across the Öresund....

 (Goteborg), Spain
Spain
Spain , officially the Kingdom of Spain languages]] under the European Charter for Regional or Minority Languages. In each of these, Spain's official name is as follows:;;;;;;), is a country and member state of the European Union located in southwestern Europe on the Iberian Peninsula...

 (Madrid
Madrid
Madrid is the capital and largest city of Spain. The population of the city is roughly 3.3 million and the entire population of the Madrid metropolitan area is calculated to be 6.271 million. It is the third largest city in the European Union, after London and Berlin, and its metropolitan...

), Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

 (Milan
Milan
Milan is the second-largest city in Italy and the capital city of the region of Lombardy and of the province of Milan. The city proper has a population of about 1.3 million, while its urban area, roughly coinciding with its administrative province and the bordering Province of Monza and Brianza ,...

) and Belgium
Belgium
Belgium , officially the Kingdom of Belgium, is a federal state in Western Europe. It is a founding member of the European Union and hosts the EU's headquarters, and those of several other major international organisations such as NATO.Belgium is also a member of, or affiliated to, many...

 (Brussels
Brussels
Brussels , officially the Brussels Region or Brussels-Capital Region , is the capital of Belgium and the de facto capital of the European Union...

).

Operating results (2009 financial year)

  • Number of hotels (August 2010): 51 (37 in Germany and 14 abroad)
  • Total turnover: 415.8 million euros (2008: 462.7 million euros)
  • Room occupancy rate: 53.1% (2008: 55.9%)
  • Average price per room: 77.42 euros (2008: 83.05 euros)
  • Operating income 122.9 million euros (2008: 135.6 million euros)
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