Ajegroup
Encyclopedia
AJEGROUP is a Peruvian company dedicated to the manufacture, distribution and sale of alcoholic and nonalcoholic beverages. The company was started by the Añaños Family in Ayacucho
, Peru
and now is headquartered in Mexico. It is known for its flagship products Kola Real
and Big Cola. Ajegroup is privately owned by Grupo Embotellador ATIC of Madrid, Spain, the holding company owned by the Añaños-Jerí Family from Ayacucho, Peru.
Ajegroup has approximately 10,000 employees and operates in 22 countries across five continents, placing it twelfth among Latin American multinational companies. Besides Peru and Mexico
, Ajegroup also has operations in Brazil
, Costa Rica
, Dominican Republic
, Ecuador
, El Salvador
, Guatemala
, Honduras
, India
, Indonesia
, Thailand
, Venezuela
, and Vietnam
. Its portfolio includes beverages, juices, nectars, light beverages, bottled natural water, dairy and beer. It manages 17 trademarks in 48 different presentations of PET and glass bottles, and also cans.
Ayacucho
Ayacucho is the capital city of Huamanga Province, Ayacucho Region, Peru.Ayacucho is famous for its 33 churches, which represent one for each year of Jesus's life. Ayacucho has large religious celebrations, especially during the Holy Week of Easter...
, Peru
Peru
Peru , officially the Republic of Peru , is a country in western South America. It is bordered on the north by Ecuador and Colombia, on the east by Brazil, on the southeast by Bolivia, on the south by Chile, and on the west by the Pacific Ocean....
and now is headquartered in Mexico. It is known for its flagship products Kola Real
Kola Real
Kola Real is a Peruvian soft drink. Kola Real is one of the most popular brands of Ajegroup, a leader in the Latin American beverage market. Started in Peru on June 23, 1988 in the middle of a coup d'état, the company has grown and expanded not only in Peru, but also in Cuba, Ecuador, Dominican...
and Big Cola. Ajegroup is privately owned by Grupo Embotellador ATIC of Madrid, Spain, the holding company owned by the Añaños-Jerí Family from Ayacucho, Peru.
Ajegroup has approximately 10,000 employees and operates in 22 countries across five continents, placing it twelfth among Latin American multinational companies. Besides Peru and Mexico
Mexico
The United Mexican States , commonly known as Mexico , is a federal constitutional republic in North America. It is bordered on the north by the United States; on the south and west by the Pacific Ocean; on the southeast by Guatemala, Belize, and the Caribbean Sea; and on the east by the Gulf of...
, Ajegroup also has operations in Brazil
Brazil
Brazil , officially the Federative Republic of Brazil , is the largest country in South America. It is the world's fifth largest country, both by geographical area and by population with over 192 million people...
, Costa Rica
Costa Rica
Costa Rica , officially the Republic of Costa Rica is a multilingual, multiethnic and multicultural country in Central America, bordered by Nicaragua to the north, Panama to the southeast, the Pacific Ocean to the west and the Caribbean Sea to the east....
, Dominican Republic
Dominican Republic
The Dominican Republic is a nation on the island of La Hispaniola, part of the Greater Antilles archipelago in the Caribbean region. The western third of the island is occupied by the nation of Haiti, making Hispaniola one of two Caribbean islands that are shared by two countries...
, Ecuador
Ecuador
Ecuador , officially the Republic of Ecuador is a representative democratic republic in South America, bordered by Colombia on the north, Peru on the east and south, and by the Pacific Ocean to the west. It is one of only two countries in South America, along with Chile, that do not have a border...
, El Salvador
El Salvador
El Salvador or simply Salvador is the smallest and the most densely populated country in Central America. The country's capital city and largest city is San Salvador; Santa Ana and San Miguel are also important cultural and commercial centers in the country and in all of Central America...
, Guatemala
Guatemala
Guatemala is a country in Central America bordered by Mexico to the north and west, the Pacific Ocean to the southwest, Belize to the northeast, the Caribbean to the east, and Honduras and El Salvador to the southeast...
, Honduras
Honduras
Honduras is a republic in Central America. It was previously known as Spanish Honduras to differentiate it from British Honduras, which became the modern-day state of Belize...
, India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...
, Indonesia
Indonesia
Indonesia , officially the Republic of Indonesia , is a country in Southeast Asia and Oceania. Indonesia is an archipelago comprising approximately 13,000 islands. It has 33 provinces with over 238 million people, and is the world's fourth most populous country. Indonesia is a republic, with an...
, Thailand
Thailand
Thailand , officially the Kingdom of Thailand , formerly known as Siam , is a country located at the centre of the Indochina peninsula and Southeast Asia. It is bordered to the north by Burma and Laos, to the east by Laos and Cambodia, to the south by the Gulf of Thailand and Malaysia, and to the...
, Venezuela
Venezuela
Venezuela , officially called the Bolivarian Republic of Venezuela , is a tropical country on the northern coast of South America. It borders Colombia to the west, Guyana to the east, and Brazil to the south...
, and Vietnam
Vietnam
Vietnam – sometimes spelled Viet Nam , officially the Socialist Republic of Vietnam – is the easternmost country on the Indochina Peninsula in Southeast Asia. It is bordered by China to the north, Laos to the northwest, Cambodia to the southwest, and the South China Sea –...
. Its portfolio includes beverages, juices, nectars, light beverages, bottled natural water, dairy and beer. It manages 17 trademarks in 48 different presentations of PET and glass bottles, and also cans.
Brand Names
- Kola Real
- Big Cola
- Agua Cielo — a PeruPeruPeru , officially the Republic of Peru , is a country in western South America. It is bordered on the north by Ecuador and Colombia, on the east by Brazil, on the southeast by Bolivia, on the south by Chile, and on the west by the Pacific Ocean....
vian brand of bottled waterBottled waterBottled water is drinking water packaged in plastic or glass water bottles. Bottled water may be carbonated or not...
owned by the Ajegroup and sold in Peru, Ecuador and Venezuela. Cielo is sold in glass bottles of 400 ml and PETPolyethylene terephthalatePolyethylene terephthalate , commonly abbreviated PET, PETE, or the obsolete PETP or PET-P, is a thermoplastic polymer resin of the polyester family and is used in synthetic fibers; beverage, food and other liquid containers; thermoforming applications; and engineering resins often in combination...
bottles of 625 ml, 2 litre, 2.5 litre and 7 litre. - Free World
- Free World Light
- Pulp
- Oro
- Cifrut
- First
- Sporade
- Citrus Punch
- Free Tea
- Cerveza Franca
- Cerveza Caral — a PeruPeruPeru , officially the Republic of Peru , is a country in western South America. It is bordered on the north by Ecuador and Colombia, on the east by Brazil, on the southeast by Bolivia, on the south by Chile, and on the west by the Pacific Ocean....
vian brand of beer owned by AJE. It's the company's second brand on the beer market after Franca. - Club Especial
Divisions
- AJEPER
- AJEVEN
- AJETHAI
- AJECUADOR
- AJECEN
- AJEMEX
- AJEMAYA