Walter A. Maier
Encyclopedia
Walter A. Maier was a noted radio personality, public speaker, prolific author, university professor, scholar of ancient Semitic languages and culture, Lutheran theologian and editor
Editing
Editing is the process of selecting and preparing written, visual, audible, and film media used to convey information through the processes of correction, condensation, organization, and other modifications performed with an intention of producing a correct, consistent, accurate, and complete...

. He is best known as the speaker for The Lutheran Hour
The Lutheran Hour
The Lutheran Hour is a U.S. religious radio program that proclaims the message of Jesus Christ on nearly 800 stations throughout North American, as well as by weekly audiences on the American Forces Network and XM Satellite Radio FamilyTalk 170...

radio broadcast from 1930 to 1950.

Early life and education

Walter Arthur Maier was born in Boston
Boston
Boston is the capital of and largest city in Massachusetts, and is one of the oldest cities in the United States. The largest city in New England, Boston is regarded as the unofficial "Capital of New England" for its economic and cultural impact on the entire New England region. The city proper had...

, Massachusetts
Massachusetts
The Commonwealth of Massachusetts is a state in the New England region of the northeastern United States of America. It is bordered by Rhode Island and Connecticut to the south, New York to the west, and Vermont and New Hampshire to the north; at its east lies the Atlantic Ocean. As of the 2010...

 on October 4, 1893, the fourth of five children to German immigrants Emil William and Anna Katherine 'Grossie' Maier. Walter grew up in Boston as an integral part of this large, close-knit, devoutly Christian family, spending his summers at the family farm near Canaan, New Hampshire
Canaan, New Hampshire
Canaan is a town in Grafton County, New Hampshire, United States. The population was 3,909 at the 2010 census. It is the location of Mascoma State Forest...

. Walter planned to enter the ministry from an early age. His family supported his goals by arranging for him to attend the Concordia Collegiate Institute in New York, an academy combining both high school and junior college in the fashion of a European Gymnasium. Here, young Walter learned Greek
Greek language
Greek is an independent branch of the Indo-European family of languages. Native to the southern Balkans, it has the longest documented history of any Indo-European language, spanning 34 centuries of written records. Its writing system has been the Greek alphabet for the majority of its history;...

, Latin
Latin
Latin is an Italic language originally spoken in Latium and Ancient Rome. It, along with most European languages, is a descendant of the ancient Proto-Indo-European language. Although it is considered a dead language, a number of scholars and members of the Christian clergy speak it fluently, and...

, and German
German language
German is a West Germanic language, related to and classified alongside English and Dutch. With an estimated 90 – 98 million native speakers, German is one of the world's major languages and is the most widely-spoken first language in the European Union....

, along with other background materials suitable for an aspiring Lutheran minister. And here he first developed his love for studies in Hebrew
Hebrew language
Hebrew is a Semitic language of the Afroasiatic language family. Culturally, is it considered by Jews and other religious groups as the language of the Jewish people, though other Jewish languages had originated among diaspora Jews, and the Hebrew language is also used by non-Jewish groups, such...

, the language of the Christian Old Testament
Old Testament
The Old Testament, of which Christians hold different views, is a Christian term for the religious writings of ancient Israel held sacred and inspired by Christians which overlaps with the 24-book canon of the Masoretic Text of Judaism...

.

After graduating as valedictorian
Valedictorian
Valedictorian is an academic title conferred upon the student who delivers the closing or farewell statement at a graduation ceremony. Usually, the valedictorian is the highest ranked student among those graduating from an educational institution...

 of the Concordia Institute, Walter obtained his B.A. from Boston University
Boston University
Boston University is a private research university located in Boston, Massachusetts. With more than 4,000 faculty members and more than 31,000 students, Boston University is one of the largest private universities in the United States and one of Boston's largest employers...

 in 1913. From there, he went directly to Concordia Seminary
Concordia Seminary
Concordia Seminary is located in Clayton, Missouri, an inner-ring suburb on the western border of St. Louis, Missouri. The institution's primary mission is to train pastors, deaconesses, missionaries, chaplains, and church leaders for the Lutheran Church–Missouri Synod . The current president of...

 in St. Louis, Missouri
St. Louis, Missouri
St. Louis is an independent city on the eastern border of Missouri, United States. With a population of 319,294, it was the 58th-largest U.S. city at the 2010 U.S. Census. The Greater St...

, where he supported himself by selling Oliver typewriters. Here, once again, it was the Hebrew language and Old Testament studies that engrossed Walter. And once again, his love for the subject caused him to excel in it. Upon graduation in 1916, and in recognition of his proficiency in the field, young Maier was awarded a graduate fellowship in Old Testament studies at Harvard Divinity School
Harvard Divinity School
Harvard Divinity School is one of the constituent schools of Harvard University, located in Cambridge, Massachusetts, in the United States. The School's mission is to train and educate its students either in the academic study of religion, or for the practice of a religious ministry or other public...

.

Due to the breadth of his academic goals, Walter studied at Harvard Divinity School from 1916–1918, and at Harvard Graduate School of Arts and Sciences
Harvard Graduate School of Arts and Sciences
The Graduate School of Arts and Sciences is the academic unit responsible for many post-baccalaureate degree programs offered through the Faculty of Arts and Sciences at Harvard University...

 from 1918-1920. These four years saw the completion of course requirements for both Master of Arts
Master of Arts (postgraduate)
A Master of Arts from the Latin Magister Artium, is a type of Master's degree awarded by universities in many countries. The M.A. is usually contrasted with the M.S. or M.Sc. degrees...

 and Doctor of Philosophy
Doctor of Philosophy
Doctor of Philosophy, abbreviated as Ph.D., PhD, D.Phil., or DPhil , in English-speaking countries, is a postgraduate academic degree awarded by universities...

 degrees, and the creation of a first draft of his doctoral dissertation, Slavery in the Time of the Hammurabi Dynasty. His perspicacity concerning Biblical Hebrew led to the mastery of other Semitic languages
Semitic languages
The Semitic languages are a group of related languages whose living representatives are spoken by more than 270 million people across much of the Middle East, North Africa and the Horn of Africa...

 such as Arabic
Arabic language
Arabic is a name applied to the descendants of the Classical Arabic language of the 6th century AD, used most prominently in the Quran, the Islamic Holy Book...

, Assyrian
Akkadian language
Akkadian is an extinct Semitic language that was spoken in ancient Mesopotamia. The earliest attested Semitic language, it used the cuneiform writing system derived ultimately from ancient Sumerian, an unrelated language isolate...

, and Babylonia
Babylonia
Babylonia was an ancient cultural region in central-southern Mesopotamia , with Babylon as its capital. Babylonia emerged as a major power when Hammurabi Babylonia was an ancient cultural region in central-southern Mesopotamia (present-day Iraq), with Babylon as its capital. Babylonia emerged as...

n, as well as the Hittite
Hittite language
Hittite is the extinct language once spoken by the Hittites, a people who created an empire centred on Hattusa in north-central Anatolia...

 and Sumerian
Sumerian language
Sumerian is the language of ancient Sumer, which was spoken in southern Mesopotamia since at least the 4th millennium BC. During the 3rd millennium BC, there developed a very intimate cultural symbiosis between the Sumerians and the Akkadians, which included widespread bilingualism...

 languages; and included the ability to read ancient cuneiform
Cuneiform
Cuneiform can refer to:*Cuneiform script, an ancient writing system originating in Mesopotamia in the 4th millennium BC*Cuneiform , three bones in the human foot*Cuneiform Records, a music record label...

. The study of Semitics also led to his deep understanding of the history, literature, and culture of the ancient societies associated with these languages. In 1917, Harvard Divinity School
Harvard Divinity School
Harvard Divinity School is one of the constituent schools of Harvard University, located in Cambridge, Massachusetts, in the United States. The School's mission is to train and educate its students either in the academic study of religion, or for the practice of a religious ministry or other public...

 awarded Walter the Billings Prize for oratory
Oratory
Oratory is a type of public speaking.Oratory may also refer to:* Oratory , a power metal band* Oratory , a place of worship* a religious order such as** Oratory of Saint Philip Neri ** Oratory of Jesus...

. He received an M.A. in Semitic language, literature and history from Harvard University
Harvard University
Harvard University is a private Ivy League university located in Cambridge, Massachusetts, United States, established in 1636 by the Massachusetts legislature. Harvard is the oldest institution of higher learning in the United States and the first corporation chartered in the country...

 in 1920; and in 1929 became the twentieth person to ever receive his doctorate from Harvard in Semitics. Since America's oldest college had been founded in 1636, an average of one successful candidate every fifteen years had received this degree.

But academics were not Walter's only pursuit during these years at Harvard. Having been ordained into the holy ministry on May 20, 1917, Walter Arthur Maier also served as assistant pastor for the Zion Lutheran Church in Boston from 1917-1920. To these duties he added service as a United States Army chaplain from 1918 onward. Much of his work in the chaplain corps was spent working with German prisoners of World War I
World War I
World War I , which was predominantly called the World War or the Great War from its occurrence until 1939, and the First World War or World War I thereafter, was a major war centred in Europe that began on 28 July 1914 and lasted until 11 November 1918...

 being held in the Boston area. For his ministry to these captured Germans, Chaplain Maier was eventually presented with a Lutheran Bible, 2nd edition, 1541.

Walther League

Upon receipt of his M.A. degree in 1920, Walter was offered a number of university teaching positions which would have facilitated his preparation for the doctorate. Although the opportunity to continue his academic career obviously held great appeal, Walter chose to first answer the call of the church. Founded the year of Walter’s birth, the Lutheran young people’s organization known as the Walther League was in need of a national director. Among other responsibilities, this office included editorship of the organization’s monthly journal, The Walther League Messenger. Forsaking his cherished New England for this position in Milwaukee, Walter was installed as executive secretary on October 7, 1920.

One of the first tasks suggested to Secretary Maier by the League’s executive board was to discontinue funding of the Wheat Ridge Tuberculosis Sanatorium, an expensive facility maintained largely through League support. The young League executive visited the clinic himself, planning to deliver the bad news in person. But after seeing the need of the patients and the vision of the Wheat Ridge staff, and without consulting his board, Walter ended up pledging the League’s support for capital expansion of the hospital. Amazingly, the young people of the Walther League were able to raise more than $200,000 in the following months to keep this promise. Today the Sanatorium is no longer needed, but a viable Wheat Ridge Ministries is still about “Lutherans seeding new ministries of health and hope in the name of the healing Christ.”

The new editor of The Walther League Messenger also enhanced the publishing arm of the League. Editor Maier increased the size of the magazine, added features and pictures, wrote stirring editorials, and wrapped it all in a new, more appealing format. Through these improvements and the rapid growth of League membership under Maier’s direction, the circulation of the Messenger doubled in a few months.

One of these new readers was a young suburban Indianapolis teacher by the name of Hulda Augusta Eickhoff. Impressed by the solid message and zestful writing style of the articles signed only with the initials “W.A.M.”, Miss Eickhoff decided to join the Walther League and become a part of their vision. Soon Hulda was elected secretary of the Indianapolis chapter. Her program material had to be approved by “W.A.M.” in Milwaukee, who became as smitten with her writing as she was with his. It was just a matter of time before the handsome twenty-seven year old national secretary met the secretary of the Indianapolis chapter; a slender brunette with expressive brown eyes and sparkling smile who was destined to become his bride. Married in 1924, they eventually had two sons: Walter A. Maier II, born in 1925; and Paul L. Maier, born in 1929. Dr. Maier continued in his capacity as editor of the Messenger through 1945.

Concordia Theological Seminary

In 1922, Maier accepted the call to become Professor of Old Testament
Old Testament
The Old Testament, of which Christians hold different views, is a Christian term for the religious writings of ancient Israel held sacred and inspired by Christians which overlaps with the 24-book canon of the Masoretic Text of Judaism...

 History and Interpretation at Concordia Theological Seminary. At 29 years of age he was the youngest person to hold the rank of full professor in the institution’s eighty-three year history. In order to take this post in St. Louis, Maier resigned as executive secretary of the Walther League, but retained the responsibility of editor for the Messenger. Here Maier was known as “a bear in the classroom, but a prince at home,” by the generation of young seminarians to whom he expounded the Hebrew language and Old Testament exegesis
Exegesis
Exegesis is a critical explanation or interpretation of a text, especially a religious text. Traditionally the term was used primarily for exegesis of the Bible; however, in contemporary usage it has broadened to mean a critical explanation of any text, and the term "Biblical exegesis" is used...

. The same Professor Maier who kept impeccably high standards in the classroom was also known for inviting entire classes of students – sometimes over 100 strong – into his home for meals and entertainment..

In 1926 Concordia Seminary
Concordia Seminary
Concordia Seminary is located in Clayton, Missouri, an inner-ring suburb on the western border of St. Louis, Missouri. The institution's primary mission is to train pastors, deaconesses, missionaries, chaplains, and church leaders for the Lutheran Church–Missouri Synod . The current president of...

 moved from an inadequate campus in southern St. Louis into a newly constructed facility west of St. Louis in fashionable suburban Clayton. The new Seminary consisted of seventeen buildings of Tudor-Gothic architecture, designed by the firm of Day and Klauder, which had just completed a similar project for Princeton University. The predominately limestone construction, with pink Boulder stone, blue gray Zell stone, and bluish slate roofs, is a St. Louis tourist attraction even today. But of especial significance for the Maier family was the trim, two story house of vermillion and ochre brick with steeply slanted slate roof located at Eleven Seminary Terrace. This pleasant dwelling on the Concordia campus was to be Professor Maier’s residence for the rest of his life..

Entry into radio broadcasting

In March 1923 the Messenger featured a W.A.M. editorial entitled “Why not a Lutheran Broadcasting Station?” Its editor had long recognized the potential of radio to carry the gospel message to the masses, and dedicated numerous articles, editorials, conferences and addresses to the realization of this goal. Funded by appropriations from the Walther League, Lutheran Layman’s League, friends, and seminary students, a 500 watt transmitter was purchased and the first Christian radio station was born at Concordia Seminary. The new station, designated KFUO
KFUO (AM)
KFUO is the longest continually operating AM radio station in the United States. Owned and operated by The Lutheran Church–Missouri Synod , KFUO-AM boasts an array of audio resources from worship services to inspirational music to in-depth study of God's Word through programs including "The Bible...

 by the Federal Radio Commission, first proclaimed “The Gospel Voice” upon a 545.1 meter wavelength on Sunday, December 14, 1924 at 9:15 P.M. Professor Maier had two weekly programs on the fledgling station, but repeatedly promised, “This is only the beginning!”.

Although KFUO was well-received and well-supported, Walter Maier envisioned a broader audience than could be reached by constructing local radio stations. By 1929, with the goal of spreading the gospel from coast-to-coast, he was investigating the logistics of network broadcasting. At this time, the major radio networks donated air time to the Federal Council of Churches, but no single denomination had ever produced a nationwide radio show dedicated to spreading the gospel. Having persuaded the Missouri Synod of the validity of this project, Dr. Maier contacted the National Broadcasting Company
NBC
The National Broadcasting Company is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City's Rockefeller Center with additional major offices near Los Angeles and in Chicago...

 early in 1930. He was disappointed to find that NBC would not donate air time to the Lutheran Church, or any other single denomination. Worse still, they would not even allow the Lutheran Church to purchase air time. NBC’s policy, Dr. Maier was told, precluded putting religious time on a commercial basis..

Walter Maier then approached the Columbia Broadcasting System. CBS accepted paid religious programs but would the charge full commercial rate of $4500 per half-hour to broadcast over its thirty-four city network. An expense of over $200,000 annually seeming too much for the Synod during the depths of the Great Depression
Great Depression
The Great Depression was a severe worldwide economic depression in the decade preceding World War II. The timing of the Great Depression varied across nations, but in most countries it started in about 1929 and lasted until the late 1930s or early 1940s...

, the project was turned over to the Lutheran Layman’s League. The L.L.L. had already shown enthusiasm for religious broadcasting, and had great respect for Dr. Maier. In the end, the L.L.L. and Walther League were able to raise commitments of $94,000 by late summer – enough to sign the contract with CBS and commence broadcasting. With Dr. Maier as Speaker, The Lutheran Hour
The Lutheran Hour
The Lutheran Hour is a U.S. religious radio program that proclaims the message of Jesus Christ on nearly 800 stations throughout North American, as well as by weekly audiences on the American Forces Network and XM Satellite Radio FamilyTalk 170...

premiered on Thursday, October 2, 1930 at 10:00 (Eastern) or 7:00 (Pacific); immediately following CBS’s hit mystery, The Shadow..

Polling systems for ratings had not yet been invented. The size of a listening audience was estimated by counting each program’s fan mail. 15,000 communications were received during the first few weeks of broadcasting. Within a few months, with the listening audience estimated at five million hearers, The Lutheran Hour was receiving more mail than such top secular shows as Amos ‘n’ Andy. The Lutheran Hour was featured in over eight-hundred newspapers nationwide and regularly selected by both the New York Herald Tribune
New York Herald Tribune
The New York Herald Tribune was a daily newspaper created in 1924 when the New York Tribune acquired the New York Herald.Other predecessors, which had earlier merged into the New York Tribune, included the original The New Yorker newsweekly , and the Whig Party's Log Cabin.The paper was home to...

 and Post as a recommended program for Thursdays. The program ran for thirty-six weeks its first season, and received over 57,000 pieces of correspondence. Due to financial concerns, The Lutheran Hour was discontinued from June, 1931 through 1934..

Public speaker

Discontinuation of the Lutheran Hour merely caused W.A.M. to redouble speaking efforts. He still had access to KFUO for local broadcasting; several times he was invited to speak on The Lutheran Hour of Faith and Fellowship, a Detroit-based program which broadcast on a seven station network in Michigan and Indiana; he could reach the public through Messenger editorials; and he taught scores of young seminarians Semitic languages and culture, and how to apply this knowledge to a better understanding of Scripture. But Walter Maier could also reach vast audiences through public speaking. From the time that W.A.M. received the coveted Billings prize, he had received acclaim for remarkable gifts as a public speaker.

In 1917, whilst attending Harvard, young Walter’s addresses at Clinton, Massachusetts garnered glowing reviews from the local newspaper. By 1920, Executive Secretary Maier was addressing audiences numbering in the thousands. In 1925, he was keynote speaker before an audience of 10,000 for the Lutheran Day Festival at Ocean Grove, New Jersey. On Sunday, June 23, 1929, some 70,000 people attending the quadricentennial celebration of Luther’s Catechism listened attentively to the event’s featured speaker, Dr. Walter A. Maier. From this time onward, the eloquent Semitics Professor was destined to speak before audiences numbering in the tens of thousands..

Soon after the Lutheran Hour went off the air, Dr. Maier presented one of his most significant essays, “The Jeffersonian Ideals of Religious Liberty,” before the Institute of Public Affairs at the University of Virginia
University of Virginia
The University of Virginia is a public research university located in Charlottesville, Virginia, United States, founded by Thomas Jefferson...

. For this highly publicized conference on church-state relationships, W.A.M. was to share the rostrum with such notables as President Herbert Hoover
Herbert Hoover
Herbert Clark Hoover was the 31st President of the United States . Hoover was originally a professional mining engineer and author. As the United States Secretary of Commerce in the 1920s under Presidents Warren Harding and Calvin Coolidge, he promoted partnerships between government and business...

 and Rear Admiral Richard E. Byrd. Professor Maier’s presentation was given a standing ovation, made headlines across the nation the next morning, and was later published..

Later in 1930, Dr. Maier was challenged by the Chicago Chapter of the American Association for the Advancement of Atheism to a debate with the renowned atheist, Clarence Darrow
Clarence Darrow
Clarence Seward Darrow was an American lawyer and leading member of the American Civil Liberties Union, best known for defending teenage thrill killers Leopold and Loeb in their trial for murdering 14-year-old Robert "Bobby" Franks and defending John T...

. The matter reached the newspapers, igniting strong sentiments from both Atheists and Christians. Clarence Darrow issued a statement to the Associated Press
Associated Press
The Associated Press is an American news agency. The AP is a cooperative owned by its contributing newspapers, radio and television stations in the United States, which both contribute stories to the AP and use material written by its staff journalists...

: “I never issued any challenge of this nature and no one has been authorized to issue such a challenge on my behalf.” Despite further entreaty from the challenging institution, Darrow declined to enter the fray, much to the disappointment of Dr. Maier..

During this period, Walter Maier accepted speaking engagements nearly every weekend. Time
Time (magazine)
Time is an American news magazine. A European edition is published from London. Time Europe covers the Middle East, Africa and, since 2003, Latin America. An Asian edition is based in Hong Kong...

 magazine featured articles on his “Seven Fatal Follies” and “Back to Luther!” addresses at Ocean Grove (July 27, 1931 and Sept. 4, 1933 respectively). In the fall of 1932, he and Michigan Governor Wilbur M. Brucker addressed 11,000 at the Motor City’s State Fair Coliseum to honor the bicentennial of George Washington
George Washington
George Washington was the dominant military and political leader of the new United States of America from 1775 to 1799. He led the American victory over Great Britain in the American Revolutionary War as commander-in-chief of the Continental Army from 1775 to 1783, and presided over the writing of...

’s birth. Dr. Maier spoke before 16,000 at Olympia Stadium in Detroit in 1933, over 25,000 at Belle Isle in 1934. When the Lutheran Hour resumed in 1935, Dr. Maier continued to speak before capacity crowds, deeming the message more important than his own well-being..

Walter A. Maier became a chief spokesman for the vigorous reassertion of classic Christianity. A superb orator, with the educational background to support his positions, Dr. Maier possessed the ability to communicate traditional Christianity in an untraditional manner, (as one magazine writer quipped, “the soapbox delivery of a Harvard script”). His version of traditional Christianity was pure Protestant orthodoxy based on Scripture and mediated through the Lutheran confessional traditions. In 1948, when Eleanor Roosevelt
Eleanor Roosevelt
Anna Eleanor Roosevelt was the First Lady of the United States from 1933 to 1945. She supported the New Deal policies of her husband, distant cousin Franklin Delano Roosevelt, and became an advocate for civil rights. After her husband's death in 1945, Roosevelt continued to be an international...

 labeled him as a "fanatic fundamentalist," he replied with a sermon entitled, "You, Too, Should be a Fundamentalist!" (Roosevelt later retracted her charge and apologized to W.A.M.)

The Lutheran Hour

From the time that The Lutheran Hour went off the national air in 1931, Walter Maier never stopped working for its return. To avoid the prohibitive costs associated with the first network season, Dr. Maier and the radio committee of The Detroit Lutheran Pastoral Conference decided to recommence operations on the newly formed Mutual Broadcasting System
Mutual Broadcasting System
The Mutual Broadcasting System was an American radio network, in operation from 1934 to 1999. In the golden age of U.S. radio drama, MBS was best known as the original network home of The Lone Ranger and The Adventures of Superman and as the long-time radio residence of The Shadow...

. Although the reinstituted Lutheran Hour would broadcast on only eight stations, it included heavyweight WLW of Cincinnati. Broadcasting at 500,000 watts, or ten times the maximum output allowed by the Federal Communications Commission
Federal Communications Commission
The Federal Communications Commission is an independent agency of the United States government, created, Congressional statute , and with the majority of its commissioners appointed by the current President. The FCC works towards six goals in the areas of broadband, competition, the spectrum, the...

 (FCC) today, WLW could be heard anywhere east of the Rocky Mountains. Commencing on Sunday, February 10, 1935, the Lutheran Hour proclaimed its second season from Epiphany Church in Detroit. Brace Beemer
Brace Beemer
Brace Beemer was an American radio actor and announcer at radio station WXYZ, Detroit, Michigan.Born in Mount Carmel, Illinois, Beemer was six foot, three inches tall and was an expert horse rider. He served as the deep-voiced announcer for The Lone Ranger soon after its first broadcast in 1933...

, the voice of WLW’s original Lone Ranger, was the announcer and the noted Dr. Maier returned as Speaker. Over a thousand letters from sixteen states and Canada were received after the first broadcast, providing some gauge of the program’s reach. During the season, KFUO; WTJS, Jackson, Tenn.; and KLCN, Blytheville, Ark. joined the stations covering the Lutheran Hour. By the end of the fourteen broadcasts, over 16,000 letters had arrived from thirty-five states and several provinces of Canada..

From its third season onward, the Lutheran Hour originated from KFUO on the Concordia Campus, a welcome relief from the 450 mile weekly commute to Detroit endured by Dr. Maier during the second season. By the fourth season, the Lutheran Hour was reaching west of the Rockies again with the addition of nine stations of California’s Don Lee Network and KFEL in Denver. The total number of outlets was now thirty-one, almost as many as the original network contract provided for in 1930. This series received over 90,000 pieces of correspondence from every state of the Union as well as provinces of Canada and Mexico. The fifth season (1937/38) broadcast over sixty-two stations; the sixth (1938/39) sixty-six; and with the advent of electronic transcription, the seventh Lutheran Hour (1939/40) was aired on 171 radio stations. The Spanish Lutheran Hour was also added in 1939, originating with short-wave radio station HCJB
HCJB
HCJB, "The Voice of the Andes", was the first radio station with daily programming in the South American country of Ecuador and the first Christian missionary radio station in the world. The station was founded in 1931 by Clarence W. Jones, Reuben Larson, and D. Stuart Clark.- History :Radio...

 (“The Voice of the Andes”) in Quito, Ecuador. Soon stations were added in Puerto Rico, Panama, Columbia, Venezuela, Bolivia, and the Philippines..

Freedom of speech

In 1938 the Federal Council of Churches petitioned the National Association of Broadcasters
National Association of Broadcasters
The National Association of Broadcasters is a trade association, workers union, and lobby group representing the interests of for-profit, over-the-air radio and television broadcasters in the United States...

 and the Federal Communications Commission
Federal Communications Commission
The Federal Communications Commission is an independent agency of the United States government, created, Congressional statute , and with the majority of its commissioners appointed by the current President. The FCC works towards six goals in the areas of broadband, competition, the spectrum, the...

 formally requesting that all paid religious programs be barred from the air. The major radio networks at this time donated time to the three major divisions of organized religion in the United States: Protestant, Roman Catholic, and Judaism
Judaism
Judaism ) is the "religion, philosophy, and way of life" of the Jewish people...

. Protestant programming had been placed under exclusive direction of the Council, an organization which represented about thirty denominations but less than half of American Protestantism. Overtly liberal in its theology, the Federal Council would not sponsor a conservative, Christ-centered program such as the Lutheran Hour. Jealous of its privilege, the Council’s general secretary was on record as having said in 1929, “in the future, no denomination or individual church will be able to secure any time whatever on the air unless they are willing to pay prohibitively high prices....”

Having overcome the disadvantage of providing its own financing, the Lutheran Hour was now the largest religious broadcast in radio. But the Federal Council sought to end all such endeavours, allowing no viewpoint except its own. Championing the cause of religious freedom and freedom of speech, Walter A. Maier was a strong voice against such “totalitarian tendencies.” As portrayed in a 1938 article by Time magazine, Maier’s pulpit helped to preserve the heritage of liberty enjoyed by citizens of the United States..

Continued growth

By its eighth season (1940/41) fifty-two foreign stations brought the Lutheran Hour’s total to 310. This year the program received 200,000 communications, including as many as 5,000 items in a single day. The 1941/42 Lutheran Hour saw the entry of the United States into World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

. This year the Icelandic government granted the Lutheran Hour use of 100,000-watt Radio Reykjavic for programs in English and Icelandic. For the first time, the Lutheran Hour would be heard in Europe. A mail count of 260,000 corroborated other means of audience measurement in creating an estimate of 10,000,000 listeners worldwide..

The tenth season (1942/43) was the first to run for 52 weeks. The eleventh season (1943/44) was carried on 540 stations; the twelfth (1943/44) on 609; and the thirteenth (1944/45) on 809 stations. During the twelfth season the Mutual Broadcasting System enacted a new policy that prohibited solicitation of funds on the broadcast. Up to this time, contributions from radio listeners had supported about 75% of program costs, with Lutheran agencies and friends of the ministry providing the rest. Despite a cost which had risen to $29,000 per program, or $1,500,000 per season, listeners continued to support the majority of the broadcast without being asked..

These trends continued into Walter A. Maier’s last year as Speaker. In 1949, ABC announced that they had decided to accept paid religious broadcasting. With this addition, the Lutheran Hour was now heard on 1236 stations worldwide. ABC and CBS also offered television facilities for the program. Several such telecasts were produced beginning with a local show over St. Louis’ KSD-TV on New Year’s Day, 1948. By end of year, 1949, the Lutheran Hour was broadcast from 55 countries to a potential listening audience of 450,000,000 in 120 different lands. Programming was translated into thirty-six languages, and plans were in motion to raise that tally to fifty. An agreement had been reached to add a 111-station Japanese Lutheran Hour to ongoing broadcasts in Spanish, Afrikaans
Afrikaans
Afrikaans is a West Germanic language, spoken natively in South Africa and Namibia. It is a daughter language of Dutch, originating in its 17th century dialects, collectively referred to as Cape Dutch .Afrikaans is a daughter language of Dutch; see , , , , , .Afrikaans was historically called Cape...

, German, Chinese, Arabic, Slovak, Italian, Greek, Estonian, Latvian, Hungarian, Bulgarian, Polish, Russian, and others. The broadcast could be heard in Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

, Latin America
Latin America
Latin America is a region of the Americas where Romance languages  – particularly Spanish and Portuguese, and variably French – are primarily spoken. Latin America has an area of approximately 21,069,500 km² , almost 3.9% of the Earth's surface or 14.1% of its land surface area...

, throughout Africa, the Far East including much of Communist China
People's Republic of China
China , officially the People's Republic of China , is the most populous country in the world, with over 1.3 billion citizens. Located in East Asia, the country covers approximately 9.6 million square kilometres...

, the South Pacific Islands and the West Indies, and all of Europe, including Soviet Eastern Europe and some of Asiatic Russia. The estimated weekly listening audience rose from 12,000,000 (Time, 1943), to 15,000,000 (Collier’s, 1944), to 20,000,000 people (Saturday Evening Post, 1948). Mail count continued to exceed the rate which had produced 450,000 items in the previous season, culminating in a record of 17,000 letters received in one day. All of this indicated success for Walter A. Maier’s vision of “Bringing Christ to the Nations.”.

Writing career

Walter Maier was editor of the Walther League Messenger for twenty five years, from 1920 -1945. Once a month this magazine addressed timely issues, secular and religious, within an illustrated format which averaged sixty-four pages in length. Each issue included at least three editorials and articles authored by “W.A.M.” In over nine-hundred essays W.A.M. explored subjects ranging from archaeology, literature and education, music and the fine arts, science and medicine, society and entertainment, business and labor. His object was to provide thinking church people with spiritual insights into current topics, a perspective not addressed in secular periodicals. During the quarter century under Maier as Editor Messenger circulation grew from 7,000 to 80,000, indicating that his target audience appreciated this approach..

When the national Lutheran Hour went off the air in 1931, many listeners wrote to express interest in continuing its message. Its speaker’s first book, The Lutheran Hour, was a collection of broadcast sermons from that first season, intended to alleviate these concerns until a second season could be developed. When the Lutheran Hour broadcast resumed in 1935, the radio public continued to request sermons in printed form. This led to twenty volumes of published W.A.M. sermons during his years as Speaker. When Dr. Maier prepared a radio sermon, he dealt with each subject exhaustively. The pica transcripts of his message were typically twenty-two to twenty-four pages long, with far more detail than he could include in a twenty minute delivery. The complete messages were included in the published collections, which meant that a reader would get fresh information, even on a subject that he had already heard on the radio. The books averaged 350 - 400 pages each and served as resource materials for many Protestant ministers. The following excerpts are illustrative of the national reviews :


…sober, sensible, and fervent talks on religion…that have moved many people to serious thinking…–Boston Globe, January 23, 1932



…a clarity unusual in this day of foggy verbiage. – Dallas Times-Herald, January 24, 1932



…earnest, evangelical, and absolutely sound…–The Christian Century, XLIX, 258


In 1934 Dr. Maier published For Better, Not for Worse: A Manuel of Christian Matrimony. W.A.M. honestly believed that no one was more happily married than he, and the intentions of many supposed experts to redefine the institution troubled him. Walter Maier hoped that such a book, based upon a thorough study of the problem, would enable others to also obtain wedded bliss as a reality in their lives. ‘Thorough’ being the keyword, For Better, Not for Worse, included 504 pages of small type in its first edition. The book sold out five printings more quickly than expected, and each time the noted Professor added detail and clarification. By the sixth printing, the matrimonial tome had reached 598 pages in length. The consensus of newspaper and magazine reviews was overwhelmingly favourable, although the work was regarded as academic and “ponderous” by some. Time devoted half of a 1935 article towards its review, and the following excerpt from Christianity Today is indicative of the overall response :


This volume is a needed protest against the pagan, despiritualized conceptions of courtship, marriage and family relations that find such wide-spread expression today….It is more than a protest, however. It sets forth the constructive contributions which Christianity makes to married happiness.


In 1931, Walter Maier wrote the essay, “The Jeffersonian Ideals of Religious Liberty,” which was later published by Concordia. During World War II Dr. Maier wrote the well known Wartime Prayer Guide. The sixty-six page booklet measured less than 3 X 5 inches, and was designed to fit in the uniform pockets of those in service. Several hundred thousand of these were printed by Concordia and distributed to those engaged in the war. Ernst Kaufmann Publishers of New York approached the eminent Professor in 1940 to author the text of a new format of home devotional literature. The work consisted of calendar leaflets for each day of the year with a Scripture text, and a 200-word devotional printed on one side and a prayer and hymn verse on the other. W.A.M. produced twelve years of this series, entitled Day by Day; with sales eventually rising to 50,000 annually. Phonograph record albums entitled Day by Day were also produced, with Maier meditations and hymns by the Lutheran Hour Chorus. The Lutheran Hour offered a tuition-free Correspondence Course entitled, “The Fundamentals of the Christian Faith.” The materials for this study series were also written by Walter Maier – thirty lessons (with test sheets). In addition, Walter Maier published five paperback Lenten devotionals from 1945- 1949..

Culminating Walter A. Maier’s literary career was the long-researched The Book of Nahum. Published posthumously in 1959 from a manuscript whose text was completed before Dr. Maier’s death, The Book of Nahum was a return to Walter’s first love, Semitics. For many years, Professor Maier had worked on this project in his leisure time, often stating his intention to fill his later years with such academic pursuits, once he retired from the limelight. This last work was an examination of the Biblical book of Nahum
Nahum
Nahum was a minor prophet whose prophecy is recorded in the Hebrew Bible. His book comes in chronological order between Micah and Habakkuk in the Bible. He wrote about the end of the Assyrian Empire, and its capital city, Nineveh, in a vivid poetic style....

from the scholar’s perspective. Dr. Maier’s main interest lay in the fact that Nahum predicted the fall of the Assyrian empire at around 650 BC, some forty years before the event actually occurred. Many modern higher-critical studies have assumed that Nahum must have been written after the fall of Nineveh
Nineveh
Nineveh was an ancient Assyrian city on the eastern bank of the Tigris River, and capital of the Neo Assyrian Empire. Its ruins are across the river from the modern-day major city of Mosul, in the Ninawa Governorate of Iraq....

 in 612 BC, based upon the preconceived bias that prophecy is impossible or unscientific. Professor Maier’s work demonstrated that such predictions were in fact given many years in advance of the fulfillment. His work highlights twenty-two separate details in Nahum’s prophecies which were literally fulfilled in the fall of Nineveh. Prof. George V. Schick
George V. Schick
George Victor Schick was an American Lutheran biblical scholar and translator of Martin Luther.His mother died when he was aged 2, and he was raised by his paternal grandparents. His grandfather was rector George Schick who taught at Concordia Theological Seminary, Fort Wayne, Indiana from 1856 to...

finished the bibliography and edited the manuscript for publication.

Legacy

Dr. Walter A. Maier “returned to his Creator for entry into life everlasting” at 12:25 a.m. on January 11, 1950. He left behind a bereaved widow and two sons. But he also left a legacy to those of us that remain. At the time of his death, The Lutheran Hour that he founded had become the largest regular broadcast – secular or religious – in the history of radio. His books and transcriptions of those sermons are available online today.

Walter Maier was one of the pioneers of international broadcasting. Men such as Dr. Billy Graham credit Maier’s work as inspirational for their own ministries.. Dr. Maier fought for religious freedom and for the fairness of Jeffersonian policies toward church-state relations.

Publications

  • Slavery in the Time of the Hammurabi Dynasty, Harvard University, [1929]
  • For Better Not for Worse: A Manual of Christian Matrimony, Concordia Pub. House, [1935]
  • Beautiful Savior: Forty Lenten Meditations, Concordia, [1935]
  • Christ for Every Crisis! : the Radio Messages Broadcast in the Second Lutheran Hour, Kessinger Publishing, [2007] ISBN 1-4325-5574-X
  • Christ for the Nation!: The Radio Messages Broadcast in the Third Lutheran Hour, Concordia publishing house, [1936]
  • Peace Through Christ: Radio Messages Broadcast in the Seventh Lutheran Hour, Kessinger Pub LLC, [2007] ISBN 1-4325-0406-1
  • Victory Through Christ: Radio Messages Broadcast In The Tenth Lutheran Hour, Concordia Pub. House, [1943]
  • America, Turn to Christ!: Radio Messages of the Lutheran Hour from Easter Through Christmastide, 1943, Concordia Pub. House, [1944]
  • Christ, Set the World Aright!: Radio Messages of the Eleventh Lutheran Hour from New Year to the Pentecost Season, Concordia Publishing House, [1945]
  • Rebuilding with Christ, Concordia Pub. House, [1946]
  • My Suffering Redeemer, The Lutheran Laymen's League, [1946]
  • Let Us Return Unto the Lord: Radio Messages of the First Part of the Thirteenth Lutheran Hour, Published by Concordia Pub. House, [1947]
  • Christ Crucified, Lutheran Laymen's League, [1947]
  • He Will Abundantly Pardon: Radio Messages of the Second Part of the Thirteenth Lutheran Hour, Kessinger Publishing, [2007] ISBN 1-4304-8473-X
  • The airwaves proclaim Christ; radio messages of the first part of the fourteenth Lutheran hour, Concordia Pub. House, [1948]
  • Plato's Conception of His Supreme Deity, Washington Univ., [1949]
  • One Thousand Radio Voices for Christ: Radio Messages for the First Part of the Fifteenth Lutheran Hour, Concordia Pub. House, [1950]
  • Go Quickly and Tell; : Radio Messages for the Second Part of the Fifteenth Lutheran Hour, Concordia pub. House, [1950]
  • The Book of Nahum, Concordia Publishing House, [1959]

External links

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