George William Childs
Encyclopedia
George William Childs was an American publisher who co-owned the Philadelphia Public Ledger newspaper with financier Anthony Joseph Drexel.

Early life

Childs was born in Baltimore, Maryland, on May 12, 1829 to a poor family. He began work at age 12 in a bookstore for $2 per week while attending public school. He entered the Navy
Navy
A navy is the branch of a nation's armed forces principally designated for naval and amphibious warfare; namely, lake- or ocean-borne combat operations and related functions...

, at age 13 and served 15 months at Norfolk. After leaving the Navy in 1843, he moved to Philadelphia, becoming a clerk in a bookshop at age 14. Childs found favor with his employer, proving himself to be trustworthy in business. After shutting the shop for the evening, he was entrusted with buying books at auction for the store. By the time he was 16, he was going to New York and Boston to attend publishing trade shows.

When Childs turned 18, he took his savings, which amounted to several hundred dollars, and leasing space in the offices of the Philadelphia Public Ledger, started his own firm. While working on building his business, Childs was noted for frequently commenting on his desire to own the Ledger some day.

At age 21, Childs was offered a partnership in the publishing firm of R.E. Peterson & Co, which he accepted, and the name of the firm was changed to Childs & Peterson. Childs & Peterson grew prosperous by publishing useful if unexciting titles that reached a broad market. Peterson excelled in scientific knowledge, while Childs provided business acumen. The two partners grew the title Familiar Science into a 200,000-issue sale by interesting schools in using it as a textbook.

Childs was known throughout his life for generosity and philanthropy. He was quoted to say, "Meanness is not necessary to success in business, but economy is." This approach won him a wide circle of friends whose affection and friendship ran deep.

Childs was married to Emma B. Peterson, the granddaughter of Judge John Bouvier
John Bouvier
John Bouvier , American jurist and legal lexicographer, was born in Codognan, France.In 1802 his family, who were Quakers , emigrated to America and settled in Philadelphia. In 1808, he began a printing business, and in 1810, he wed Elizabeth Widdifield, with whom he had one daughter, Hannah Mary...

, a jurist born in Codognan, France. Her father was Robert Evans Peterson, a lawyer and scientist; her mother was Hannah Mary Bouvier, author of "Familiar Astronomy" and collaborator with her husband on other works. They left no children.

The Public Ledger Newspaper

On 5 December 1864, with Anthony J. Drexel, he purchased the Philadelphia Public Ledger, at that time a money-losing newspaper, losing about $150,000 per year. The business was squeezed by rising paper and printing costs due to wartime shortages as the country engaged in the Civil War. The paper had lost circulation by supporting the Copperhead Policy
Copperheads (politics)
The Copperheads were a vocal group of Democrats in the Northern United States who opposed the American Civil War, wanting an immediate peace settlement with the Confederates. Republicans started calling anti-war Democrats "Copperheads," likening them to the venomous snake...

 of opposing the American Civil War
American Civil War
The American Civil War was a civil war fought in the United States of America. In response to the election of Abraham Lincoln as President of the United States, 11 southern slave states declared their secession from the United States and formed the Confederate States of America ; the other 25...

 and advocating an immediate peace settlement with the Confederate States. Most readers in Philadelphia at the time supported the Union. Publishers were reluctant to increase the one-cent subscription cost to cover the actual costs of production in the face of declining circulation. Childs bought the paper for a reported $20,000.

Upon buying the paper Childs completely changed its policy and methods. He changed the editorial policy to the Loyalist (Union) line, raised advertising rates, and he doubled the cover price to two cents. After an initial drop, circulation rebounded and the paper resumed profitability. Childs was intimately involved in all operations of the paper, from the press room to the composing room, and he intentionally upgraded the quality of advertisements appearing in the publication to suit a higher end readership. For four years he rarely left the paper before midnight.

Childs' efforts bore fruit and the Ledger became one of the most influential journals in the country. Circulation growth led the firm to outgrow its facilities, and in 1866 Childs bought property at Sixth and Chestnut Streets in Philadelphia and constructed the Public Ledger Building, which was called at the time "...the finest newspaper office in the country." It was estimated that toward the end of Childs' association the Ledger was generating profits of approximately $500,000 per year.

Other ventures

Close friends with Anthony Drexel for more than 40 years, Childs served as the second President of the Board of Trustees of Drexel University
Drexel University
Drexel University is a private research university with the main campus located in Philadelphia, Pennsylvania, USA. It was founded in 1891 by Anthony J. Drexel, a noted financier and philanthropist. Drexel offers 70 full-time undergraduate programs and accelerated degrees...

, succeeding the founder.

In 1880 Childs and Drexel purchased 300 acres (1.2 km²) west of Philadelphia along the tracks of the Pennsylvania Railroad
Pennsylvania Railroad
The Pennsylvania Railroad was an American Class I railroad, founded in 1846. Commonly referred to as the "Pennsy", the PRR was headquartered in Philadelphia, Pennsylvania....

, an area which was to become known as the Pennsylvania Main Line
Pennsylvania Main Line
The Main Line is an unofficial historical and socio-cultural region of suburban Philadelphia, Pennsylvania, comprising a collection of affluent towns built along the old Main Line of the Pennsylvania Railroad which ran northwest from downtown Philadelphia parallel to Lancaster Avenue , a road...

, from banker J.H. Askin. The two laid out roads, public utilities, community amenities, churches, and building lots to create "Wayne Estate", later the unincorporated community of Wayne, Pennsylvania
Wayne, Pennsylvania
Wayne is an unincorporated community located on the Main Line, centered in Delaware County, Pennsylvania, United States. While the center of Wayne is in Radnor Township, Wayne extends into both Tredyffrin Township in Chester County and Upper Merion Township in Montgomery County...

, an early example of a planned community.

The suburban village known as Wayne, on the Pennsylvania Railroad
Pennsylvania Railroad
The Pennsylvania Railroad was an American Class I railroad, founded in 1846. Commonly referred to as the "Pennsy", the PRR was headquartered in Philadelphia, Pennsylvania....

, fourteen miles from Philadelphia, differs so much from the ordinary town allowed to grow up hap-hazard and to develop conveniences as population increases, that it is necessary, in describing it as it appears, to keep in mind some facts about its history.

Wayne is not an accidental aggregation of cottages; it is a town built by design, and provided at the start with all the conveniences to which residents of cities are accustomed and which they are so apt to miss and long for when they go into the country or even into the suburbs of a great city. The scheme of the town was well thought out and planned before any of the new cottages were built, and, as it was undertaken by liberal gentlemen of abundant means, no expense was spared in the preliminary municipal work.

Philanthropy

Childs was widely known for his public spirit and philanthropy
Philanthropy
Philanthropy etymologically means "the love of humanity"—love in the sense of caring for, nourishing, developing, or enhancing; humanity in the sense of "what it is to be human," or "human potential." In modern practical terms, it is "private initiatives for public good, focusing on quality of...

. In 1884, for example, he loaned $500 to poet Walt Whitman
Walt Whitman
Walter "Walt" Whitman was an American poet, essayist and journalist. A humanist, he was a part of the transition between transcendentalism and realism, incorporating both views in his works. Whitman is among the most influential poets in the American canon, often called the father of free verse...

 to help him purchase his home
Walt Whitman House
The Walt Whitman House is a historic building in Camden, New Jersey which was the last residence of American poet Walt Whitman, in his declining years before his death. It is located at 330 Mickle Boulevard, known as Mickle St...

 in Camden, New Jersey
Camden, New Jersey
The city of Camden is the county seat of Camden County, New Jersey. It is located across the Delaware River from Philadelphia, Pennsylvania. As of the 2010 United States Census, the city had a total population of 77,344...

. In addition to numerous private benefactions in educational and charitable fields, he erected memorial windows to William Cowper
William Cowper
William Cowper was an English poet and hymnodist. One of the most popular poets of his time, Cowper changed the direction of 18th century nature poetry by writing of everyday life and scenes of the English countryside. In many ways, he was one of the forerunners of Romantic poetry...

 and George Herbert
George Herbert
George Herbert was a Welsh born English poet, orator and Anglican priest.Being born into an artistic and wealthy family, he received a good education that led to his holding prominent positions at Cambridge University and Parliament. As a student at Trinity College, Cambridge, Herbert excelled in...

 in Westminster Abbey
Westminster Abbey
The Collegiate Church of St Peter at Westminster, popularly known as Westminster Abbey, is a large, mainly Gothic church, in the City of Westminster, London, United Kingdom, located just to the west of the Palace of Westminster. It is the traditional place of coronation and burial site for English,...

 (1877), and to John Milton
John Milton
John Milton was an English poet, polemicist, a scholarly man of letters, and a civil servant for the Commonwealth of England under Oliver Cromwell...

 in St. Margaret's, Westminster
St. Margaret's, Westminster
The Anglican church of St. Margaret, Westminster Abbey is situated in the grounds of Westminster Abbey on Parliament Square, and is the parish church of the House of Commons of the United Kingdom in London...

 (1888), a monument to Leigh Hunt at Kensal Green, a William Shakespeare
William Shakespeare
William Shakespeare was an English poet and playwright, widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's national poet and the "Bard of Avon"...

 memorial fountain at Stratford-on-Avon (1887), and a monument to Richard A. Proctor. In 1875, he gave the final donation to complete the Edgar Allan Poe
Edgar Allan Poe
Edgar Allan Poe was an American author, poet, editor and literary critic, considered part of the American Romantic Movement. Best known for his tales of mystery and the macabre, Poe was one of the earliest American practitioners of the short story and is considered the inventor of the detective...

 monument in Baltimore. He also gave Woodland Cemetery to the Typographical Society of Philadelphia for a printer's burial ground, and with Anthony J. Drexel founded in 1892 a home for Union printers at Colorado Springs, Colorado
Colorado Springs, Colorado
Colorado Springs is a Home Rule Municipality that is the county seat and most populous city of El Paso County, Colorado, United States. Colorado Springs is located in South-Central Colorado, in the southern portion of the state. It is situated on Fountain Creek and is located south of the Colorado...

.

Legacy

Childs died at Philadelphia on the 3rd of February 1894. His wife died at the Bellevue-Stratford Hotel in Philadelphia on 13 August 1928 at age 88. His Recollections were published at Philadelphia in 1890 and an elementary school in Philadelphia is named after him, as is the George W. Childs Recreation Site
George W. Childs Recreation Site
The George W. Childs Recreation Site is a former state park that is the site of a number of cascade waterfalls along Dingmans Creek. It is located in Dingmans Ferry in Delaware Township, Pike County, Pennsylvania and is part of the Delaware Water Gap National Recreation Area .The site is named for...

, in Pike County, Pennsylvania
Pike County, Pennsylvania
-National protected areas:* Delaware Water Gap National Recreation Area * Middle Delaware National Scenic River * Upper Delaware Scenic and Recreational River -Demographics:...

.

Upon his death his employees at the Public Ledger adopted the following resolution:

"The employees of the Public Ledger, having lost by the death of George W. Childs one who has stood to them in the relation of a kind and considerate father, find it impossible to express in formal resolutions the due sense of their great loss, but nevertheless seek to record in this minute their high appreciation of his character as it has been revealed to them in daily intercourse. He was the embodiment of kindness and benevolence; his broad sympathies made him a citizen of the world, and not merely those associated with him socially and in business, but humanity itself, lost a generous friend and noble exemplar by his death.

External links

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