Donald Deskey
Encyclopedia
Donald Deskey was a native of Blue Earth, Minnesota
Blue Earth, Minnesota
As of the census of 2000, there were 3,621 people, 1,535 households, and 925 families residing in the city. The population density was 1,137.0 people per square mile . There were 1,666 housing units at an average density of 523.1 per square mile...

. He studied architecture at the University of California
University of California
The University of California is a public university system in the U.S. state of California. Under the California Master Plan for Higher Education, the University of California is a part of the state's three-tier public higher education system, which also includes the California State University...

, but did not follow that profession, becoming instead an artist and a pioneer in the field of Industrial design
Industrial design
Industrial design is the use of a combination of applied art and applied science to improve the aesthetics, ergonomics, and usability of a product, but it may also be used to improve the product's marketability and production...

. In Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...

 he attended the 1925 Exposition Internationale des Arts Décoratifs et Industriels Modernes
Exposition Internationale des Arts Décoratifs et Industriels Modernes
The International Exposition of Modern Industrial and Decorative Arts was a World's fair held in Paris, France, from April to October 1925. The term "Art Deco" was derived by shortening the words Arts Décoratifs, in the title of this exposition, but not until the late 1960s by British art critic...

, which influenced his approach to design. He established a design consulting firm in New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

, and later the firm of Deskey-Vollmer (in partnership with Phillip Vollmer) which specialized in furniture and textile design. His designs in this era progressed from Art Deco
Art Deco
Art deco , or deco, is an eclectic artistic and design style that began in Paris in the 1920s and flourished internationally throughout the 1930s, into the World War II era. The style influenced all areas of design, including architecture and interior design, industrial design, fashion and...

 to Streamline Moderne
Streamline Moderne
Streamline Moderne, sometimes referred to by either name alone or as Art Moderne, was a late type of the Art Deco design style which emerged during the 1930s...

.

He first gained note as a designer when he created window displays for the Franklin Simon Department Store
Franklin Simon & Co.
Franklin Simon & Co. was a department store chain specializing in women's fashions and furnishing based in New York City. The store was conceived as a collection of specialty shops rather than a traditional department store...

 in Manhattan
Manhattan
Manhattan is the oldest and the most densely populated of the five boroughs of New York City. Located primarily on the island of Manhattan at the mouth of the Hudson River, the boundaries of the borough are identical to those of New York County, an original county of the state of New York...

 in 1926. In the 1930s, he won the competition to design the interiors for Radio City Music Hall
Radio City Music Hall
Radio City Music Hall is an entertainment venue located in New York City's Rockefeller Center. Its nickname is the Showplace of the Nation, and it was for a time the leading tourist destination in the city...

. In the 1940s he started the graphic design firm Donald Deskey Associates and made some of the most recognizable icons of the day. He designed the Crest toothpaste packaging, the Tide
Tide (detergent)
Tide is the brand-name of a popular laundry detergent manufactured by Procter & Gamble and first introduced to the United States consumer in 1946. It is also marketed in Canada, Saudi Arabia, Morocco, India and several other countries...

 bullseye as well as a widely used New York City lamppost model. Also in 1940, he developed a decorative form of plywood
Plywood
Plywood is a type of manufactured timber made from thin sheets of wood veneer. It is one of the most widely used wood products. It is flexible, inexpensive, workable, re-usable, and can usually be locally manufactured...

 which had a unique striated, or combed, look to it. It was produced under the name Weldtex and was very popular in the 1950s.

His company is still in operation in Cincinnati. A collection of his work is held by the Cooper-Hewitt, National Design Museum
Cooper-Hewitt, National Design Museum
Cooper–Hewitt, National Design Museum, a subsidiary of the Smithsonian Institution, is the United States' national museum of design history and contemporary design and the only museum in the U.S. whose collection is solely focused on contemporary and historic design...

. He died in Vero Beach, Florida
Florida
Florida is a state in the southeastern United States, located on the nation's Atlantic and Gulf coasts. It is bordered to the west by the Gulf of Mexico, to the north by Alabama and Georgia and to the east by the Atlantic Ocean. With a population of 18,801,310 as measured by the 2010 census, it...

, the town to which he had retired in 1975.

External links

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