Achille Mauzan
Encyclopedia
Achille Lucien Mauzan was born on the French Riviera
, but moved to Italy in 1905, known as a decorative illustrator designing during the Art Deco
movement, though he also painted and sculpted.
After a period of study in the École des Beaux-Arts
at Lyon
, France, Mauzan divided his life between Milan
, Paris and Buenos Aires
. Between the years 1920 and 1940, the period between the wars, he used forms and materials under the influence of the avant-garde cubists. He was also an illustrator of posters and postcards.
During his career as a poster printer and designer, Mauzan designed over 2,000 posters, using a style marked by humor and brilliant colors for advertisement and events and over 1,000 postcard
images. He made several important posters for the Italian film industry in Turin, and then went to work at Ricordi music publishing from 1912 to 1917. Later, from 1919 to 1923 he works in the Magical press (Giovanni Magagnoli). In 1924 in Milan he establishes with Morzenti his own publishing house, the Mauzan-Morzenti Agency. In 1926 he travels to Argentina and sets up the “Affiches Mauzan” (Mauzan Posters) publishing house where many of his greatest works were created and where he worked until 1932. Within those years, Gino Boccasile
, one of his students in Milan, travels to Argentina at he's insistence and sets up studio. Mauzan is also noted for designing several war posters including an adaptation of the famous Lord Kitchener
poster.
French Riviera
The Côte d'Azur, pronounced , often known in English as the French Riviera , is the Mediterranean coastline of the southeast corner of France, also including the sovereign state of Monaco...
, but moved to Italy in 1905, known as a decorative illustrator designing during the Art Deco
Art Deco
Art deco , or deco, is an eclectic artistic and design style that began in Paris in the 1920s and flourished internationally throughout the 1930s, into the World War II era. The style influenced all areas of design, including architecture and interior design, industrial design, fashion and...
movement, though he also painted and sculpted.
After a period of study in the École des Beaux-Arts
École des Beaux-Arts
École des Beaux-Arts refers to a number of influential art schools in France. The most famous is the École nationale supérieure des Beaux-Arts, now located on the left bank in Paris, across the Seine from the Louvre, in the 6th arrondissement. The school has a history spanning more than 350 years,...
at Lyon
Lyon
Lyon , is a city in east-central France in the Rhône-Alpes region, situated between Paris and Marseille. Lyon is located at from Paris, from Marseille, from Geneva, from Turin, and from Barcelona. The residents of the city are called Lyonnais....
, France, Mauzan divided his life between Milan
Milan
Milan is the second-largest city in Italy and the capital city of the region of Lombardy and of the province of Milan. The city proper has a population of about 1.3 million, while its urban area, roughly coinciding with its administrative province and the bordering Province of Monza and Brianza ,...
, Paris and Buenos Aires
Buenos Aires
Buenos Aires is the capital and largest city of Argentina, and the second-largest metropolitan area in South America, after São Paulo. It is located on the western shore of the estuary of the Río de la Plata, on the southeastern coast of the South American continent...
. Between the years 1920 and 1940, the period between the wars, he used forms and materials under the influence of the avant-garde cubists. He was also an illustrator of posters and postcards.
During his career as a poster printer and designer, Mauzan designed over 2,000 posters, using a style marked by humor and brilliant colors for advertisement and events and over 1,000 postcard
Postcard
A postcard or post card is a rectangular piece of thick paper or thin cardboard intended for writing and mailing without an envelope....
images. He made several important posters for the Italian film industry in Turin, and then went to work at Ricordi music publishing from 1912 to 1917. Later, from 1919 to 1923 he works in the Magical press (Giovanni Magagnoli). In 1924 in Milan he establishes with Morzenti his own publishing house, the Mauzan-Morzenti Agency. In 1926 he travels to Argentina and sets up the “Affiches Mauzan” (Mauzan Posters) publishing house where many of his greatest works were created and where he worked until 1932. Within those years, Gino Boccasile
Gino Boccasile
Gino Boccasile was an Italian illustrator.Born in Bari, Boccasile was the son of a perfumer. Early in his youth he lost his left eye, when a drop of quicklime fell into it while he drank from a fountain...
, one of his students in Milan, travels to Argentina at he's insistence and sets up studio. Mauzan is also noted for designing several war posters including an adaptation of the famous Lord Kitchener
Herbert Kitchener, 1st Earl Kitchener
Field Marshal Horatio Herbert Kitchener, 1st Earl Kitchener KG, KP, GCB, OM, GCSI, GCMG, GCIE, ADC, PC , was an Irish-born British Field Marshal and proconsul who won fame for his imperial campaigns and later played a central role in the early part of the First World War, although he died halfway...
poster.
Biography
- 1905 : Travels to ItalyItalyItaly , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...
, where he settled and started working. His productions are essentially illustrations of magazines, postcards, bronze or plaster ceramics. After moving to TurinTurinTurin is a city and major business and cultural centre in northern Italy, capital of the Piedmont region, located mainly on the left bank of the Po River and surrounded by the Alpine arch. The population of the city proper is 909,193 while the population of the urban area is estimated by Eurostat...
he turned to production to the newly-formed film industry. As an outstanding lithographer, he produces about 1500 posters of films between 1909 and 1913, including posters of silent films.
- 1912 to 1917: worked in MilanMilanMilan is the second-largest city in Italy and the capital city of the region of Lombardy and of the province of Milan. The city proper has a population of about 1.3 million, while its urban area, roughly coinciding with its administrative province and the bordering Province of Monza and Brianza ,...
for RicordiCasa RicordiCasa Ricordi is a classical music publishing company founded in 1808 as G. Ricordi & Co. by violinist Giovanni Ricordi in Milan, Italy...
, a music publishing company.
- 1914 to 1918: (World War IWorld War IWorld War I , which was predominantly called the World War or the Great War from its occurrence until 1939, and the First World War or World War I thereafter, was a major war centred in Europe that began on 28 July 1914 and lasted until 11 November 1918...
): he designed postcards and posters on loan.
- 1919 to 1923: works for Maga printing and publisher (Giovanni Magagnoli).
- 1924 to 1927: founded with Angelo Morzenti his own publishing house for his posters: Agence Mauzan-Morzenti, (Mauzan-Morzenti Agency).
- 1927: Departure to Buenos AiresBuenos AiresBuenos Aires is the capital and largest city of Argentina, and the second-largest metropolitan area in South America, after São Paulo. It is located on the western shore of the estuary of the Río de la Plata, on the southeastern coast of the South American continent...
, where he organized an exhibition, promoting its own talent. He founded his own company, Editorial Affiches Mauzan (Editorial Mauzan Posters), and produced numerous posters. It thus reaches the figure of 2,000 posters produced and published.
- 1930: through his talent, he joined with Cosmos advertising agency, "the largest advertising agency in South America", and created a new department: Nuevos Affiches Cosmos (New Cosmos Posters).
- 1931: he organized the exhibition New Trade Expo of the Food Industry and embarks on a project with the Historical Museum in Buenos Aires.
- 1932: he leaves ArgentinaArgentinaArgentina , officially the Argentine Republic , is the second largest country in South America by land area, after Brazil. It is constituted as a federation of 23 provinces and an autonomous city, Buenos Aires...
to join his wife who dies in Italy. During his five years spent in Buenos Aires, he marks deeply in the poster art in Argentina, where his reputation is enormous.
- 1933: after a vague period , he moved to Paris, where he remained unknown. Artists like CappielloLeonetto CappielloLeonetto Cappiello was an Italian poster art designer who lived in Paris. He is now often called 'the father of modern advertising' because of his innovation in poster design...
, Jean d'Ylen, CassandreAdolphe Mouron CassandreAdolphe Mouron Cassandre was a Ukrainian-French painter, commercial poster artist, and typeface designer.-Early Life and Career:...
, Loupot, CarluJean CarluJean Carlu was a French graphic designer, specialised in posters. He was member of a family of architects; his brother Jacques Carlu for example designed the Palais de Chaillot in Paris...
and ColinPaul ColinPaul Colin was one of France’s greatest poster artists.Made famous in 1925 by his poster for the Revue Nègre, which helped to launch the career of Joséphine Baker , he worked for over forty years in the theatre, creating not only posters but also numerous sets and costumes.Very Art déco at...
where having more media exposure, his production was be very sporadic.
- 1933 to 1935: Under contract with the Société Générale Publicité, (General Advertising Company) and with Paris-Affiches, (Paris-Posters)
- 1939 to 1945 (World War IIWorld War IIWorld War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...
): after sharing between Paris and GapGap, Hautes-AlpesGap is a commune in southeastern France, the capital of the Hautes-Alpes department.-Geography:An Alpine crossroads at the intersection of D994 and Route nationale 85 the Route Napoléon, Gap lies above sea level along the right bank of the Luye River...
, he retired in the latter where he devoted himself entirely to his first love: painting.