Viva Max!
Encyclopedia
Viva Max! is a 1969
1969 in film
The year 1969 in film involved some significant events.-Events:* Last year for prize giving at the Venice Film Festival until it is revived in 1980...

 comedy
Comedy film
Comedy film is a genre of film in which the main emphasis is on humour. They are designed to elicit laughter from the audience. Comedies are mostly light-hearted dramas and are made to amuse and entertain the audiences...

 film
Film
A film, also called a movie or motion picture, is a series of still or moving images. It is produced by recording photographic images with cameras, or by creating images using animation techniques or visual effects...

 starring Peter Ustinov
Peter Ustinov
Peter Alexander Ustinov CBE was an English actor, writer and dramatist. He was also renowned as a filmmaker, theatre and opera director, stage designer, author, screenwriter, comedian, humourist, newspaper and magazine columnist, radio broadcaster and television presenter...

, Jonathan Winters
Jonathan Winters
-Early life:Winters was born in Bellbrook, Ohio, the son of Alice Kilgore , a radio personality, and Jonathan Harshman Winters II, an investment broker. He is a descendant of Valentine Winters, founder of the Winters National Bank in Dayton, Ohio...

 and John Astin
John Astin
John Allen Astin is an American actor who has appeared in numerous films and television shows, and is best known for the role of Gomez Addams on The Addams Family, and other similarly eccentric comedic characters.-Early years:...

, directed by Jerry Paris
Jerry Paris
Jerry Paris was an American actor and director best known for playing Jerry Helper, the dentist and next door neighbor of Rob and Laura Petrie, on The Dick Van Dyke Show.-Life and career:...

. The film was written by Elliott Baker
Elliott Baker
Elliott Baker , born Elliot Joseph Cohen, was a screenwriter and novelist.Baker was born in Buffalo, New York, and graduated from Indiana University. He was the author of the comic novel A Fine Madness, which was published in 1964 by G.P. Putnam's Sons...

 and based on a 1966 novel by Jim Lehrer
Jim Lehrer
James Charles "Jim" Lehrer is an American journalist and the executive editor and former news anchor for PBS NewsHour on PBS, known for his role as a frequent debate moderator during elections...

.

Plot

Riding a white horse, Brigadier General Maximilian Rodrigues de Santos of the army of Mexico arrives at a United States border crossing with a small company of soldiers on foot. He claims to be leading his men to Laredo
Laredo
- Cities :*Laredo, Texas, United States*Nuevo Laredo, Tamaulipas, Mexico - Towns :*Laredo, Cantabria, the original Spanish town with this name.*Laredo, La Libertad, Peru*Laredo, Missouri, United States...

, Texas
Texas
Texas is the second largest U.S. state by both area and population, and the largest state by area in the contiguous United States.The name, based on the Caddo word "Tejas" meaning "friends" or "allies", was applied by the Spanish to the Caddo themselves and to the region of their settlement in...

 to march in a parade on George Washington
George Washington
George Washington was the dominant military and political leader of the new United States of America from 1775 to 1799. He led the American victory over Great Britain in the American Revolutionary War as commander-in-chief of the Continental Army from 1775 to 1783, and presided over the writing of...

's birthday.

The soldiers' destination is actually San Antonio, where the general intends to carry out a quixotic mission to "re-occupy" the Alamo
Alamo
The Battle of the Alamo was a battle fought during the Texas Revolution.Alamo may also refer to:-Places:*Alamo Mission in San Antonio, Texas*Alamo, California*Alamo, Georgia*Alamo Township, Michigan*Alamo, Nevada*Alamo, New Mexico...

. None of his men are aware of his plans, but without argument they do whatever they are told by Max's devoted Sergeant Valdez.

Disguising himself in an ill-fitting suit as a tourist, Max goes on ahead and takes a guided tour of the Alamo. In the gift shop, he encounters an attractive young blonde, Paula, who, when she isn't selling postcards, is a radical student activist.

He returns to his men and, after racing through the streets of San Antonio, they seize control of the fort, taking Paula and two other Americans as their prisoners. Max places a call to the local authorities, telling police chief Sylvester that the flag of Mexico now flies above this piece of hallowed Texas ground.

Sylvester doesn't take him seriously at first, but quickly discovers that Max is an actual Army general and that everything else he has claimed is true. The chief goes to the Alamo to meet Max in person, using the passwords "John Wayne" and "Richard Widmark" to gain entry. Max instructs him to contact the Pentagon
The Pentagon
The Pentagon is the headquarters of the United States Department of Defense, located in Arlington County, Virginia. As a symbol of the U.S. military, "the Pentagon" is often used metonymically to refer to the Department of Defense rather than the building itself.Designed by the American architect...

 and report the fort to be back under Mexico's control.

As Max will only negotiate with another general, Sylvester calls on Billy Joe Hallson, a brigadier general of the state's National Guard, whose day job is running a mattress store. Max is unimpressed. A low-level bureaucrat from Washington condescendingly promises that if Max leaves quietly the United States will not take this "invasion" too seriously and mocks Mexico as "not exactly the Soviet Union." To which Max announces he will hold the Alamo for thirteen days in response to the snub.

Paula sees Max as a heroic revolutionary but he tells her his only reason for the invasion was to impress his girlfriend back home who told him that his men wouldn't follow him into a brothel.

A three-star U.S. Army general named Lacomber arrives to take charge. A company of his men scale the wall and enter the fort, but without ammunition, so as to avoid bloodshed and an international incident. It turns out Max's men are not carrying ammo, either, but the Americans fall for Max's bluff to open fire and promptly surrender. Max celebrates by doing a Mexican hat dance.

Paula brings the general back to earth by explaining that she has learned his soldiers follow him only because Valdez shoots any who do not obey orders. Disheartened, Max decides to wave the white flag of surrender and go peacefully. A private anti-communist militia, who think Max is a front for the Chinese, arrives just as Max is surrendering to Lacomber. Their leader, whose aunt is one of the hostages, shoots Max in the shoulder. Max bravely orders his unarmed men to attack the armed militia. His men, for the first time, willingly follow his orders and the militia flee as their leader is arrested.

Max then tells the U.S. authorities that he intends to "advance" -- to Mexico. Satisfied at that, Sylvester, Lacomber and Hallson let the Mexican general get back on his horse. He rides out of town triumphantly with his men chanting proudly: "Viva Max!"

Production

A controversy occurred when certain historical groups (namely The Daughters of the Republic of Texas
Daughters of the Republic of Texas
The Daughters of the Republic of Texas is a sororal association dedicated to perpetuating the memory of Texas pioneer families and soldiers of the Republic of Texas. The Daughters of the Republic of Texas is best known for its role as caretakers of The Alamo. They also operate a museum in Austin...

) objected to the filming of the Alamo to the point of staging protests on location. This caused some scenes to be filmed at an Alamo
Alamo
The Battle of the Alamo was a battle fought during the Texas Revolution.Alamo may also refer to:-Places:*Alamo Mission in San Antonio, Texas*Alamo, California*Alamo, Georgia*Alamo Township, Michigan*Alamo, Nevada*Alamo, New Mexico...

 replica in Brackettville
Brackettville, Texas
Brackettville is a city in Kinney County, Texas, United States. The population was 1,876 at the 2000 census. It is the county seat of Kinney County...

, Texas
Texas
Texas is the second largest U.S. state by both area and population, and the largest state by area in the contiguous United States.The name, based on the Caddo word "Tejas" meaning "friends" or "allies", was applied by the Spanish to the Caddo themselves and to the region of their settlement in...

 and interior shots at studios in Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

 instead of in San Antonio at the actual Alamo.

Cast

  • Peter Ustinov
    Peter Ustinov
    Peter Alexander Ustinov CBE was an English actor, writer and dramatist. He was also renowned as a filmmaker, theatre and opera director, stage designer, author, screenwriter, comedian, humourist, newspaper and magazine columnist, radio broadcaster and television presenter...

     as General Maximillian Rodrigues DeSantos
  • Pamela Tiffin as Paula Whitland
  • Jonathan Winters
    Jonathan Winters
    -Early life:Winters was born in Bellbrook, Ohio, the son of Alice Kilgore , a radio personality, and Jonathan Harshman Winters II, an investment broker. He is a descendant of Valentine Winters, founder of the Winters National Bank in Dayton, Ohio...

     as General Billy Joe Hallson
  • John Astin
    John Astin
    John Allen Astin is an American actor who has appeared in numerous films and television shows, and is best known for the role of Gomez Addams on The Addams Family, and other similarly eccentric comedic characters.-Early years:...

     as Sergeant Valdez
  • Keenan Wynn
    Keenan Wynn
    Keenan Wynn was an American character actor. His bristling mustache and expressive face were his stock in trade, and though he rarely had a lead role, he got prominent billing in most of his film and TV parts....

     as General Lacomber
  • Harry Morgan
    Harry Morgan
    Harry Morgan is an American actor. Morgan is well-known for his roles as Colonel Sherman T. Potter on M*A*S*H , Pete Porter on both Pete and Gladys and December Bride , Detective Bill Gannon on Dragnet , and Amos Coogan on Hec Ramsey...

    as Chief Sylvester

External links

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