Vitosha Boulevard
Encyclopedia
Vitosha Boulevard is the main commercial street in the centre of Sofia
, the capital of Bulgaria, which is abundant in many posh stores, restaurants and bars. It extends from the St Nedelya Square to the Southern Park. Many high-end fashion labels have outlets on Vitosha boulevard and the neighbouring streets: Versace, Escada
, Bulgari
, D&G, La Perla, Lacoste, Van Laak, Ermenegildo Zegna
, Tru Trussardi, Moreschi, Marella, Max Mara
, Gianfranco Ferré
, Emporio Armani, Tommy Hilfiger
, Boss
, Baldinini. Among the notable buildings, located on the boulevard are: The National Palace of Culture, The Palace of the Courts, the house where the famous Bulgarian poet Peyo Yavorov lived and died. The corner of Vitosha and Patriarch Eftimii boulevards, so called the Pharmacy (Аптека), is a popular place for meetings.
The boulevard is named after Vitosha
, the mountain just next to Sofia. It was an unadjusted street during the Ottoman rule of Bulgaria and acquired the name Vitoshka ulitsa ("Vitosha Street") after the Liberation
, in 1883. The street was initially built up with low one-storey houses, but turned into an imposing trade street in the Interwar period
as massive public buildings were constructed, changing Vitoshka's appearance completely.
According to a 2007 Cushman & Wakefield, Inc.
study, Vitosha Boulevard is the world's 22nd most expensive trade street.
http://www.cushwakeasia.com/aboutus/pdf/news/gcpre2005.pdfhttp://www.europe-re.com/system/main.php?pageid=1393&articleid=5903&objectid=10019
http://www.segabg.com/online/article.asp?issueid=283§ionid=1&id=00003http://www.dnes.bg/article.php?cat=1&id=15108
In May 2007, it was announced that the boulevard will be redesigned in the retro
style of 1930s Sofia. Old-fashioned benches and street lights will be added, as well as Art Nouveau
round kiosks, more green areas, fountains, open-air bars and possibly a retro tram, as well as a clock tower at the St Nedelya Church
displaying the time in various world capitals.http://trud.bg/Default.asp?statid=46254&rubr=0&izd=2&fsize=&swidth=800&tr=1&im=05&id=19&iy=2007
Sofia
Sofia is the capital and largest city of Bulgaria and the 12th largest city in the European Union with a population of 1.27 million people. It is located in western Bulgaria, at the foot of Mount Vitosha and approximately at the centre of the Balkan Peninsula.Prehistoric settlements were excavated...
, the capital of Bulgaria, which is abundant in many posh stores, restaurants and bars. It extends from the St Nedelya Square to the Southern Park. Many high-end fashion labels have outlets on Vitosha boulevard and the neighbouring streets: Versace, Escada
Escada
Escada is an international luxury fashion group in women's designer clothing. The company has a presence in about 60 different countries. Its main sales markets are North America, western and eastern Europe and Asia. It filed bankruptcy in August 2009, and was acquired by Megha Mittal, in November...
, Bulgari
Bulgari
Bulgari is an Italian jeweler and luxury goods retailer which has been owned by the French firm LVMH since October 2011. The trademark is usually written "BVLGARI" in the classical Latin alphabet , and is derived from the surname of the company's Greek founder, Sotirio Voulgaris...
, D&G, La Perla, Lacoste, Van Laak, Ermenegildo Zegna
Ermenegildo Zegna
Ermenegildo Zegna is a leading Italian fashion house, specialing in men's clothing. Founded in 1910, it is now managed by the fourth generation of the Zegna family and remains in family ownership. As well as producing suits for its own labels, it manufactures suits for labels such as Gucci, Yves...
, Tru Trussardi, Moreschi, Marella, Max Mara
Max Mara
MaxMara, or The House of MaxMara, is a luxury Italian fashion house known for its ready-to-wear clothing. Established in 1951 in Reggio Emilia by Achille Maramotti...
, Gianfranco Ferré
Gianfranco Ferrè
Gianfranco Ferré was a fashion designer also known as "the architect of fashion" for his background and his original attitude toward creating fashion design....
, Emporio Armani, Tommy Hilfiger
Tommy Hilfiger
Thomas Jacob "Tommy" Hilfiger is an American fashion designer and founder of the premium lifestyle brand Tommy Hilfiger.-Early life:...
, Boss
Hugo Boss
Hugo Ferdinand Boss was the founder of clothing company Hugo Boss.-Early life:Boss was born in Metzingen, Germany. After completing his apprenticeship and one year of employment, he founded his own company in Metzingen in 1923.-Support of Nazism:Boss joined the Nazi Party in 1931, two years before...
, Baldinini. Among the notable buildings, located on the boulevard are: The National Palace of Culture, The Palace of the Courts, the house where the famous Bulgarian poet Peyo Yavorov lived and died. The corner of Vitosha and Patriarch Eftimii boulevards, so called the Pharmacy (Аптека), is a popular place for meetings.
The boulevard is named after Vitosha
Vitosha
Vitosha is a mountain massif, on the outskirts of Sofia, the capital of Bulgaria. Vitosha is one of the tourists symbols of Sofia and the closest site for hiking, alpinism and skiing. Convenient bus lines and rope ways render the mountain easily accessible. Vitosha has the outlines of an enormous...
, the mountain just next to Sofia. It was an unadjusted street during the Ottoman rule of Bulgaria and acquired the name Vitoshka ulitsa ("Vitosha Street") after the Liberation
Liberation of Bulgaria
In Bulgarian historiography, the term Liberation of Bulgaria is used to denote the events of the Russo-Turkish War of 1877-78 that led to the re-establishment of Bulgarian state with the Treaty of San Stefano of March 3, 1878, after the complete conquest of the Second Bulgarian Empire, which...
, in 1883. The street was initially built up with low one-storey houses, but turned into an imposing trade street in the Interwar period
Interwar period
Interwar period can refer to any period between two wars. The Interbellum is understood to be the period between the end of the Great War or First World War and the beginning of the Second World War in Europe....
as massive public buildings were constructed, changing Vitoshka's appearance completely.
According to a 2007 Cushman & Wakefield, Inc.
Cushman & Wakefield, Inc.
Cushman & Wakefield is a privately held commercial real estate services firm. Founded in 1917, it has 230 offices in 60 countries and more than 15,000 employees. It has its world headquarters in the 1290 Avenue of the Americas building in Midtown Manhattan, New York City.The firm represents a...
study, Vitosha Boulevard is the world's 22nd most expensive trade street.
http://www.cushwakeasia.com/aboutus/pdf/news/gcpre2005.pdfhttp://www.europe-re.com/system/main.php?pageid=1393&articleid=5903&objectid=10019
http://www.segabg.com/online/article.asp?issueid=283§ionid=1&id=00003http://www.dnes.bg/article.php?cat=1&id=15108
In May 2007, it was announced that the boulevard will be redesigned in the retro
Retro
Retro is a culturally outdated or aged style, trend, mode, or fashion, from the overall postmodern past, that has since that time become functionally or superficially the norm once again. The use of "retro" style iconography and imagery interjected into post-modern art, advertising, mass media, etc...
style of 1930s Sofia. Old-fashioned benches and street lights will be added, as well as Art Nouveau
Art Nouveau
Art Nouveau is an international philosophy and style of art, architecture and applied art—especially the decorative arts—that were most popular during 1890–1910. The name "Art Nouveau" is French for "new art"...
round kiosks, more green areas, fountains, open-air bars and possibly a retro tram, as well as a clock tower at the St Nedelya Church
St Nedelya Church
Holy Sunday Church is an Eastern Orthodox church in Sofia, the capital of Bulgaria, a cathedral of the Sofia bishopric of the Bulgarian Patriarchate. Sveta Nedelya is a medieval church that has suffered destruction through the ages and has been reconstructed many times.-History:The history of the...
displaying the time in various world capitals.http://trud.bg/Default.asp?statid=46254&rubr=0&izd=2&fsize=&swidth=800&tr=1&im=05&id=19&iy=2007