This Modern World
Encyclopedia
This Modern World is a weekly satirical
Satire
Satire is primarily a literary genre or form, although in practice it can also be found in the graphic and performing arts. In satire, vices, follies, abuses, and shortcomings are held up to ridicule, ideally with the intent of shaming individuals, and society itself, into improvement...

 comic strip
Comic strip
A comic strip is a sequence of drawings arranged in interrelated panels to display brief humor or form a narrative, often serialized, with text in balloons and captions....

 by cartoonist
Cartoonist
A cartoonist is a person who specializes in drawing cartoons. This work is usually humorous, mainly created for entertainment, political commentary or advertising...

 and political commentator Tom Tomorrow
Tom Tomorrow
Tom Tomorrow is the pen name of editorial cartoonist Dan Perkins. His weekly comic strip This Modern World, which comments on current events, appears regularly in over 90 newspapers across the U.S. and Canada as of 2006, as well as on CREDO Action and Daily Kos, where he is its comics curator...

 (real name Dan Perkins) that covers current events from a liberal point of view. Tomorrow also runs a weblog that informs readers about stories of interest, often presented as a follow up to his cartoons. This Modern World appears mainly in alternative weekly newspapers.

Summary

Visually This Modern World draws inspiration from a retro
Retro
Retro is a culturally outdated or aged style, trend, mode, or fashion, from the overall postmodern past, that has since that time become functionally or superficially the norm once again. The use of "retro" style iconography and imagery interjected into post-modern art, advertising, mass media, etc...

, 1950s sensibility, with brightly colored illustrations that are also inspired by clip art
Clip art
Clip art, in the graphic arts, refers to pre-made images used to illustrate any medium. Today, clip art is used extensively in both personal and commercial projects, ranging from home-printed greeting cards to commercial candles. Clip art comes in many forms, both electronic and printed. However,...

. Initially, the strip was almost completely composed of actual vintage clip art and magazine cutouts, assembled collage-style and often manipulated and retouched. However, Tomorrow has gradually replaced cutouts with his own drawings, which merely mimic the clip art look. Usually drawn in four panels, it is not uncommon for all panels to be identical or nearly so, with only the dialogue and/or facial expressions changing.

The '50s theme extends to the typically verbose dialogue of his human characters which is often bubbly, over-enthusiastic, and naïve. The stupidity of the humans is countered by Sparky, a fast-talking penguin (although the strip occasionally postulates he is actually an auk
Auk
An auk is a bird of the family Alcidae in the order Charadriiformes. Auks are superficially similar to penguins due to their black-and-white colours, their upright posture and some of their habits...

 ) with a red visor, who provides much of the strip's political commentary.

A recurring theme in the comic books (though far less so in the strips) was that of "reality engineering", wherein "the very fabric of space and time" is mined for "the good of mankind". This periodically generates "reality discontinuities", where reality breaks down. These are (generally) resolved by reality engineers.

Animation

From 2000 to 2001, an animated This Modern World series was produced by Flickerlab for Mondo Media, with Bob Harris
Bob Harris (writer)
Bob Harris is an American radio commentator, writer, stand-up comedian, and thirteen-time Jeopardy! contestant.From 1998–2002, his daily political commentaries aired on an average of 75 radio stations across the U.S., winning awards from the and the Associated Press...

 as the voice of Sparky. Each episode was approximately five minutes long.

Crew

  • Directed by Harold Moss
  • Writers: Harold Moss, Tom Tomorrow, Bob Harris
  • Executive Producer for Mondo Media: Jan Mallis
  • Produced by Angela Webb
  • Producer for Mondo Media: Eileen McKee
  • Animation Director: Miguel Hernandez
  • Animation: Matthew Benton, Anand Nunnally, Kareem Thompson, Angela Moy, Antonio Jimenez
  • Assistant Animators: Bill Stout, Matt Bookbinder, D.A. Strawder, Johanna Bystrom
  • Illustrations & Backgrounds: Antonio Jimenez
  • Sound Record & Mix: Tom Lino

Characters

The series has been through several incarnations through the years, the first of which was actually a comic book published in the late 1980s. Characters include:

Tom Tomorrow (fictional)
In an "intermediate" version of the strip, a character named Tom Tomorrow was in the strip. He was a private eye
Private investigator
A private investigator , private detective or inquiry agent, is a person who can be hired by individuals or groups to undertake investigatory law services. Private detectives/investigators often work for attorneys in civil cases. Many work for insurance companies to investigate suspicious claims...

 who was dressed in a radiation suit so his face was never seen. He was eventually phased out.

Dippy the Wonder-Penguin
Tom Tomorrow's sidekick. His vocabulary was limited to "wank".

Sparky the Wonder Penguin
A sort of upgraded version of Dippy (who had been phased out by the time of Sparky's introduction), Sparky can actually talk. Similar to Dippy, Spark's first words in the strip are "George [H. W.] Bush is a wanker". A strong liberal advocate, he briefly became a Republican
Republican Party (United States)
The Republican Party is one of the two major contemporary political parties in the United States, along with the Democratic Party. Founded by anti-slavery expansion activists in 1854, it is often called the GOP . The party's platform generally reflects American conservatism in the U.S...

 after being hit on the head with a random falling toilet.

Blinky the Dog
A small dog (Boston Terrier
Boston Terrier
The Boston Terrier is a breed of dog originating in the United States of America. This "American Gentleman" was accepted in 1893 by the American Kennel Club as a non-sporting breed. Color and markings are important when distinguishing this breed to the AKC standard. They should be either black,...

) who shares some of Sparky's political sympathies. Normally very mellow, he briefly became a radical when steroids were put into his food when he was intended to replace the then-Republican Sparky.

Bob Friendly
Mr. Friendly is in charge of the advertising section of This Modern World (thus breaking the fourth wall
Fourth wall
The fourth wall is the imaginary "wall" at the front of the stage in a traditional three-walled box set in a proscenium theatre, through which the audience sees the action in the world of the play...

). It was he who introduced Sparky the Penguin. He appears only occasionally.

Dr. Wilbur von Philbert
One of the longest-running characters in the strip, Dr. von Philbert is the person who discovered how to mine reality for energy.

Biff and Wanda
Two blow-dried anchorpeople of the "Action McNews", a newscast in which Tomorrow suggests that most TV news
News program
A news program, news programme, news show, or newscast is a regularly scheduled radio or television program that reports current events. News is typically reported in a series of individual stories that are presented by one or more anchors...

 is little more than PR spin. A Biff and Wanda strip almost always ends with a cut to a commercial break ("Now, these messages!")

Biff and Betty
Biff and Betty are two archetype
Archetype
An archetype is a universally understood symbol or term or pattern of behavior, a prototype upon which others are copied, patterned, or emulated...

s of 1950s people, who sometimes share their thoughts on the modern world. Biff often appears alone with Sparky, expressing a naive conservative opinion which invariably prompts an exasperated liberal rebuttal from the penguin.

Conservative Jones and Moonbat McWacky
Conservative Jones and Moonbat McWacky are two children used in the strip to satirize conservative talking points. Conservative, who is dressed as a detective, asks Moonbat questions about politics. Moonbat gives reasonable answers, which the Conservative turns into illogical statements about liberals.

Tom Tomorrow
Tom occasionally appears in his own strips, this time as himself (again, breaking the fourth wall
Fourth wall
The fourth wall is the imaginary "wall" at the front of the stage in a traditional three-walled box set in a proscenium theatre, through which the audience sees the action in the world of the play...

).

Public figures
All the presidents since Ronald Reagan
Ronald Reagan
Ronald Wilson Reagan was the 40th President of the United States , the 33rd Governor of California and, prior to that, a radio, film and television actor....

 have appeared, as well as other political and media figures. Rush Limbaugh
Rush Limbaugh
Rush Hudson Limbaugh III is an American radio talk show host, conservative political commentator, and an opinion leader in American conservatism. He hosts The Rush Limbaugh Show which is aired throughout the U.S. on Premiere Radio Networks and is the highest-rated talk-radio program in the United...

 is a favorite caricature subject, although he usually talks through a radio and is not personally shown. (He was once, however, depicted as a pig, in a strip parodying the film The Mask.) Conservative columnist Ann Coulter
Ann Coulter
Ann Hart Coulter is an American lawyer, conservative social and political commentator, author, and syndicated columnist. She frequently appears on television, radio, and as a speaker at public events and private events...

 is often the target of particularly unflattering caricatures, usually popping up in the middle of a strip to make a typically inflammatory remark, ending with a guttral "Haw haw haw!" laugh. In a few strips, George W. Bush
George W. Bush
George Walker Bush is an American politician who served as the 43rd President of the United States, from 2001 to 2009. Before that, he was the 46th Governor of Texas, having served from 1995 to 2000....

 gets hold of what appears to be the DeLorean
DeLorean
DeLorean may refer to:* John DeLorean, American businessman who founded the DeLorean Motor Company* DeLorean Motor Company, an automobile manufacturer, based in North America* DeLorean DMC-12, the single automobile produced by the DeLorean Motor Company...

 from Back to the Future
Back to the Future
Back to the Future is a 1985 American science-fiction adventure film. It was directed by Robert Zemeckis, written by Zemeckis and Bob Gale, produced by Steven Spielberg, and starred Michael J. Fox, Christopher Lloyd, Lea Thompson, Crispin Glover and Thomas F. Wilson. The film tells the story of...

and goes back in time to meet the founding fathers. Karl Rove
Karl Rove
Karl Christian Rove was Senior Advisor and Deputy Chief of Staff to former President George W. Bush until Rove's resignation on August 31, 2007. He has headed the Office of Political Affairs, the Office of Public Liaison, and the White House Office of Strategic Initiatives...

 and Bill O'Reilly
Bill O'Reilly (political commentator)
William James "Bill" O'Reilly, Jr. is an American television host, author, syndicated columnist and political commentator. He is the host of the political commentary program The O'Reilly Factor on the Fox News Channel, which is the most watched cable news television program on American television...

 make frequent appearances.

Parallel Earth
The strip occasionally visits a parallel Earth
Parallel universe (fiction)
A parallel universe or alternative reality is a hypothetical self-contained separate reality coexisting with one's own. A specific group of parallel universes is called a "multiverse", although this term can also be used to describe the possible parallel universes that constitute reality...

, a deliberate parody of our own world. A "small cute dog" was elected as commander-in-chief in their 2000 presidential election, and re-elected in 2004.

Planet Glox
Actually shown is only a newscast from Glox with two anchor-aliens. Their newscast resembles Fox News, and they report about news strikingly similar to that on earth, but in a factual science orientated terminology (i. e. Coneheads
Coneheads
The Coneheads is a sketch on Saturday Night Live which originated on the January 15, 1977 episode, and starred Dan Aykroyd as father Beldar, Jane Curtin as mother Prymaat, and Laraine Newman as daughter Connie.-Summary:...

-style), thereby making for example fun of the public obsession with sexual acts of public figures by referring to the global importance of touching reproductive organs.

Supergiant Conglomerated Corporation

A fictitious, stereotypical big business
Big Business
Big business is a term used to describe large corporations, in either an individual or collective sense. The term first came into use in a symbolic sense subsequent to the American Civil War, particularly after 1880, in connection with the combination movement that began in American business at...

 or megacorporation in an unspecified industry, but appears to represent the military-industrial complex
Military-industrial complex
Military–industrial complex , or Military–industrial-congressional complex is a concept commonly used to refer to policy and monetary relationships between legislators, national armed forces, and the industrial sector that supports them...

. This company has been portrayed as being unethical, manipulative
Psychological manipulation
Psychological manipulation is a type of social influence that aims to change the perception or behavior of others through underhanded, deceptive, or even abusive tactics. By advancing the interests of the manipulator, often at the other's expense, such methods could be considered exploitative,...

, obsessed with spin
Spin (public relations)
In public relations, spin is a form of propaganda, achieved through providing an interpretation of an event or campaign to persuade public opinion in favor or against a certain organization or public figure...

, and environmentally unfriendly. Occasionally written as "Supergiant Amalgamated Corporation".
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