Steve Stoute
Encyclopedia
Steve Stoute is an author, entrepreneur, advertising executive and American
record
executive and artist manager.
, Eve
and Limp Bizkit
, as well as Eminem
’s debut album, “The Slim Shady LP.” Stoute has also produced several major motion picture soundtracks. Prior to joining Interscope, Stoute was president of Urban Music for Sony Music Entertainment, where he played an instrumental role in launching the music careers of Mariah Carey
, Will Smith
and Nas
. Stoute was also former manager to Nas and Mary J. Blige
.
) to co-found Translation Advertising, which specializes in the multicultural market. Translation believes that its ability to manage ‘cultural’ nuances allows consumers to know the difference between marketing communications intended to relate to them versus those that intend to ‘sell to them.'
In 2009 the American Advertising Federation inducted Stoute into their Advertising Hall of Achievement, the industry's premier award for outstanding advertising professionals age 40 and under. In 2010, Steve was recognized as “Innovator of the Year” at the ADCOLOR awards ceremony, an initiative launched by the ADCOLOR Industry Coalition, to promote increased diversity in the advertising, marketing and media industries.
He has appeared in the HBO series and book “The Black List Project,” featuring interviews and portraits with leading African American figures on being black in America. He was also chosen as one of four extraordinary Americans featured in Target’s dare.dream.do national multi-cultural campaign in honor of Black History Month.
to co-found the Foundation for the Advancement of Women Now (FFAWN), whose mission is to educate, and empower women through scholarships, grants and career development opportunities. In 2009 they opened their first facility, the Mary J. Blige Center for Women in Yonkers, New York.
In addition, Steve has also played a key role in the development of minority recruitment campaigns for both the Fire Department of the City of New York and the New York City Police Department. Stoute received a 2004 Humanitarian Award from the FDNY for his work on their “Heroes Wanted” campaign. In 2003, he served as the co-chairman of the New York City Fresh Air Fund, a non-profit program offering minority children an opportunity to experience life outside the confines of the inner city.
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
record
Record label
In the music industry, a record label is a brand and a trademark associated with the marketing of music recordings and music videos. Most commonly, a record label is the company that manages such brands and trademarks, coordinates the production, manufacture, distribution, marketing and promotion,...
executive and artist manager.
Music Executive
From 1990 to 1999, Stoute was an executive at several leading labels in the music industry. At Interscope Geffen A&M Records, Stoute served as President of the Urban Music division and executive vice president, producing best-selling albums from U2U2
U2 are an Irish rock band from Dublin. Formed in 1976, the group consists of Bono , The Edge , Adam Clayton , and Larry Mullen, Jr. . U2's early sound was rooted in post-punk but eventually grew to incorporate influences from many genres of popular music...
, Eve
Eve
Eve is the first woman created by God in the Book of Genesis.Eve may also refer to:-People:*Eve , a common given name and surname*Eve , American recording artist and actress-Places:...
and Limp Bizkit
Limp Bizkit
Limp Bizkit is an American rock band from Jacksonville, Florida. Formed in 1995, the group's lineup consists of Fred Durst , Wes Borland , Sam Rivers , John Otto and DJ Lethal . The band achieved mainstream success with their second studio album Significant Other, released in 1999...
, as well as Eminem
Eminem
Marshall Bruce Mathers III , better known by his stage name Eminem or his alter ego Slim Shady, is an American rapper, record producer, songwriter and actor. Eminem's popularity brought his group project, D12, to mainstream recognition...
’s debut album, “The Slim Shady LP.” Stoute has also produced several major motion picture soundtracks. Prior to joining Interscope, Stoute was president of Urban Music for Sony Music Entertainment, where he played an instrumental role in launching the music careers of Mariah Carey
Mariah Carey
Mariah Carey is an American singer-songwriter, record producer, and actress. She made her recording debut with the release of her eponymous studio album in 1990, under the guidance of Columbia Records executive Tommy Mottola, whom she later married in 1993...
, Will Smith
Will Smith
Willard Christopher "Will" Smith, Jr. , also known by his stage name The Fresh Prince, is an American actor, producer, and rapper. He has enjoyed success in television, film and music. In April 2007, Newsweek called him the most powerful actor in Hollywood...
and Nas
Nas
Nasir bin Olu Dara Jones, who performs under the name Nas , formerly Nasty Nas, is an American rapper and actor. He is regarded as one of the most important figures in hip hop and one of the most skilled and influential rappers of all-time...
. Stoute was also former manager to Nas and Mary J. Blige
Mary J. Blige
Mary Jane Blige is an American singer-songwriter, record producer and occasional actress. She is a recipient of nine Grammy Awards and four American Music Awards, and has recorded eight multi-platinum albums. She is the only artist with Grammy Award wins in Pop, Rap, Gospel, and R&B. Blige has...
.
Advertising & Marketing Executive
Stoute is the founder of Translation, a full service "transcultural advertising agency". In 2008, Stoute expanded Translation’s footprint by partnering with Shawn Carter (aka Jay-ZJay-Z
Shawn Corey Carter , better known by his stage name Jay-Z, is an American rapper, record producer, entrepreneur, and occasional actor. He is one of the most financially successful hip hop artists and entrepreneurs in America, having a net worth of over $450 million as of 2010...
) to co-found Translation Advertising, which specializes in the multicultural market. Translation believes that its ability to manage ‘cultural’ nuances allows consumers to know the difference between marketing communications intended to relate to them versus those that intend to ‘sell to them.'
In 2009 the American Advertising Federation inducted Stoute into their Advertising Hall of Achievement, the industry's premier award for outstanding advertising professionals age 40 and under. In 2010, Steve was recognized as “Innovator of the Year” at the ADCOLOR awards ceremony, an initiative launched by the ADCOLOR Industry Coalition, to promote increased diversity in the advertising, marketing and media industries.
Entrepreneur
In 2005, Stoute became the Managing Director and CEO of Carol's Daughter, a line of hair and body care products made with natural ingredients. He formed a board of investors including Will and Jada Pinkett Smith, Jay-Z, Jimmy Iovine and Mary J. Blige. His leadership has enabled the company to grow and has brought partnerships such as Disney's "The Princess & The Frog" via a collection of hair and body products for children and HSN via a exclusive fragrance launch with Mary J. Blige.He has appeared in the HBO series and book “The Black List Project,” featuring interviews and portraits with leading African American figures on being black in America. He was also chosen as one of four extraordinary Americans featured in Target’s dare.dream.do national multi-cultural campaign in honor of Black History Month.
Author
Steve Stoute released his first book The Tanning of America: How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy on September 8, 2011 (Gotham Books). In the book, Stoute draws from his diverse background in the music industry and brand marketing to chronicle how an upstart art form - street poetry set to beats - came to define urban culture as the embodiment of cool. Stoute's understanding of how hip-hop morphed into mainstream culture enabled him to relate to a new generation of thinking which catapulted him to the forefront of pop culture - where he remains today.Philanthropist
Steve Stoute is involved in a variety of civic causes. In 2008, he joined forces with Mary J. BligeMary J. Blige
Mary Jane Blige is an American singer-songwriter, record producer and occasional actress. She is a recipient of nine Grammy Awards and four American Music Awards, and has recorded eight multi-platinum albums. She is the only artist with Grammy Award wins in Pop, Rap, Gospel, and R&B. Blige has...
to co-found the Foundation for the Advancement of Women Now (FFAWN), whose mission is to educate, and empower women through scholarships, grants and career development opportunities. In 2009 they opened their first facility, the Mary J. Blige Center for Women in Yonkers, New York.
In addition, Steve has also played a key role in the development of minority recruitment campaigns for both the Fire Department of the City of New York and the New York City Police Department. Stoute received a 2004 Humanitarian Award from the FDNY for his work on their “Heroes Wanted” campaign. In 2003, he served as the co-chairman of the New York City Fresh Air Fund, a non-profit program offering minority children an opportunity to experience life outside the confines of the inner city.