Semillitas is an American Pay TV

Pay TV

Pay television, premium television, or premium channels refers to subscription-based television services, usually provided by both analog and digital cable and satellite, but also increasingly via digital terrestrial and internet television...

 channel owned by the Miami-based media company SomosTV

SomosTV

SomosTV is an American Media Company engaged in the production, distribution and marketing of Pay TV content in the US Hispanic market and Puerto Rico. Headquartered in Miami, Florida, the company owns and operates two networks: ViendoMovies and Semillitas...

 and headed by Luis Villanueva

Luis Villanueva

Luis Villanueva is an international television and entertainment executive that has made significant contributions to the Hispanic entertainment market. He is currently shareholder, president and CEO of SomosTV, LLC. a company dedicated to the Hispanic Pay TV market with two television networks...

. The channel is primarily aimed at Hispanic

Hispanic

Hispanic is a term that originally denoted a relationship to Hispania, which is to say the Iberian Peninsula: Andorra, Gibraltar, Portugal and Spain. During the Modern Era, Hispanic sometimes takes on a more limited meaning, particularly in the United States, where the term means a person of ...

 toddlers and preschool (ages 0-5) children with the objective of preserving Hispanic cultural roots and language through violence free programming. Semillitas is headquartered in Miami FL; its programming is in neutral Spanish

Spanish language

Spanish , also known as Castilian , is a Romance language in the Ibero-Romance group that evolved from several languages and dialects in central-northern Iberia around the 9th century and gradually spread with the expansion of the Kingdom of Castile into central and southern Iberia during the...

 24 hours a day.

History

In 2010, SomosTV

SomosTV

SomosTV is an American Media Company engaged in the production, distribution and marketing of Pay TV content in the US Hispanic market and Puerto Rico. Headquartered in Miami, Florida, the company owns and operates two networks: ViendoMovies and Semillitas...

 launched its second Pay TV

Pay TV

Pay television, premium television, or premium channels refers to subscription-based television services, usually provided by both analog and digital cable and satellite, but also increasingly via digital terrestrial and internet television...

 channel Semillitas, which is oriented to Hispanic

Hispanic

Hispanic is a term that originally denoted a relationship to Hispania, which is to say the Iberian Peninsula: Andorra, Gibraltar, Portugal and Spain. During the Modern Era, Hispanic sometimes takes on a more limited meaning, particularly in the United States, where the term means a person of ...

 toddlers and preschool aged children with the objective to help preserve the language and cultural heritage

Heritage

Heritage refers to something inherited from the past. The word has several different senses, including:* Natural heritage, an inheritance of fauna and flora, geology, landscape and landforms, and other natural resources...

. Semillitas offers violence free, educational and culturally rich animation

Animation

Animation is the rapid display of a sequence of images of 2-D or 3-D artwork or model positions in order to create an illusion of movement. The effect is an optical illusion of motion due to the phenomenon of persistence of vision, and can be created and demonstrated in several ways...

 content from Latin America

Latin America

Latin America is a region of the Americas where Romance languages  – particularly Spanish and Portuguese, and variably French – are primarily spoken. Latin America has an area of approximately 21,069,500 km² , almost 3.9% of the Earth's surface or 14.1% of its land surface area...

 and international markets. Hispanic children from 0 to 5 years of age make up a substantial segment of this age group in the United States

United States

The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. According to the 2000 United States Census, Hispanic toddlers represent more than half the population age 0 to 5 years in states such as California

California

California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

, Texas

Texas

Texas is the second largest U.S. state by both area and population, and the largest state by area in the contiguous United States.The name, based on the Caddo word "Tejas" meaning "friends" or "allies", was applied by the Spanish to the Caddo themselves and to the region of their settlement in...

 and Arizona

Arizona

Arizona ; is a state located in the southwestern region of the United States. It is also part of the western United States and the mountain west. The capital and largest city is Phoenix...

. Hispanic children in the United States

United States

The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 move between two cultures, at home, parents preserve their heritage and language, while in school; they assimilate into American culture and language. Semillitas through programming, teach children their first footsteps in academics, such as letters, colors, numbers, etc. giving parents a tool to continue educating their children in Spanish

Spanish language

Spanish , also known as Castilian , is a Romance language in the Ibero-Romance group that evolved from several languages and dialects in central-northern Iberia around the 9th century and gradually spread with the expansion of the Kingdom of Castile into central and southern Iberia during the...

.

Programming

Semillitas has become an ally for Hispanic parents through its programming and content. This approach complements the channel's strategy, its multi-platform rights capacity and their ability to offer parents useful services in all media environments. The channel is part of the NCTC’s (National Cable Television Cooperative) offering for cable operator. NCTC is responsible for acquiring programming and hardware for almost 1000 affiliated companies that own and operate cable systems in the U.S.

Market

Semillitas is currently available in the United States

United States

The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 and Puerto Rico

Puerto Rico

Puerto Rico , officially the Commonwealth of Puerto Rico , is an unincorporated territory of the United States, located in the northeastern Caribbean, east of the Dominican Republic and west of both the United States Virgin Islands and the British Virgin Islands.Puerto Rico comprises an...

. The population group aged 0 to 5 years in the United States, 27% are Hispanic, reaching above 50% in some states such as California, New Mexico

New Mexico

New Mexico is a state located in the southwest and western regions of the United States. New Mexico is also usually considered one of the Mountain States. With a population density of 16 per square mile, New Mexico is the sixth-most sparsely inhabited U.S...

 and main cities in Texas

Texas

Texas is the second largest U.S. state by both area and population, and the largest state by area in the contiguous United States.The name, based on the Caddo word "Tejas" meaning "friends" or "allies", was applied by the Spanish to the Caddo themselves and to the region of their settlement in...

, Arizona

Arizona

Arizona ; is a state located in the southwestern region of the United States. It is also part of the western United States and the mountain west. The capital and largest city is Phoenix...

, Nevada

Nevada

Nevada is a state in the western, mountain west, and southwestern regions of the United States. With an area of and a population of about 2.7 million, it is the 7th-largest and 35th-most populous state. Over two-thirds of Nevada's people live in the Las Vegas metropolitan area, which contains its...

 and Colorado

Colorado

Colorado is a U.S. state that encompasses much of the Rocky Mountains as well as the northeastern portion of the Colorado Plateau and the western edge of the Great Plains...

. The content of Semillitas has been selected within range of educational and entertaining. The programming promotes the relevance of culture and importance of family ties within the Hispanic community.

News Feed

Semillitas (Little Seeds) launched its news feed Notipeques that collects and distributes news gathered from international wires with relevant content related to education, health

Health

Health is the level of functional or metabolic efficiency of a living being. In humans, it is the general condition of a person's mind, body and spirit, usually meaning to be free from illness, injury or pain...

, nutrition

Nutrition

Nutrition is the provision, to cells and organisms, of the materials necessary to support life. Many common health problems can be prevented or alleviated with a healthy diet....

 and children, as well as general topics. The news can be accessed through the channel's official website, the feed is also available as RSS

RSS

-Mathematics:* Root-sum-square, the square root of the sum of the squares of the elements of a data set* Residual sum of squares in statistics-Technology:* RSS , "Really Simple Syndication" or "Rich Site Summary", a family of web feed formats...

 (Really Simple Syndication), a format to distribute frequently updated content and make it easily accessible to blogs and other news services. Notipeques can also be accessed through Semillitas’s Facebook

Facebook

Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...

 and Twitter

Twitter

Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...

pages.