Royal Warrant of Appointment (Thailand)
Encyclopedia
Royal warrants of appointment in Thailand
have been issued for decades initially to those who supplied goods or services to the King of Thailand, but have evolved to include companies and businesses that have shown exceptional services and commitment to the economic and social development of the nation. The warrant enables the company to advertise the royal approval of distinction
with the display of the royal Garuda
(Phra Khrut), thus lending prestige to the company.
The warrant is typically advertised on company hoardings, letter-heads and products by displaying the Garuda as appropriate. Underneath the emblem will usually appear the phrase "By Appointment to His Majesty the King". Oftentimes, a large statue of the red garuda emblem will either be displayed at the headquarters of the company on the roof, in front of it or in other rooms. The bestowing of the royal Garuda emblem to a company is considered one of the highest honours in Thailand for a business.
Warrants are awarded at the discretion of the Lord Chamberlain of the Bureau of the Royal Palace. The company must have shown "[...] transparency, virtue and trustworthiness, and one that has shown loyalty to the royal household and His Majesty King Bhumibol Adulyadej."
Companies are permitted to use the royal Garuda emblem as symbol of their status. A sculpture may be hoisted, which is anointed and blessed by high monks in a Buddhist rite
.
The exact number of royal warrant holders is not made public and some companies chose not to divulge that information. Holders tend to be Thai companies, such as Bangkok Airways
, Bangkok Bank
, Bangkok Hospital
, Bangkok Insurance
, Berli Jucker
, Boon Rawd Brewery
, Central Department Store
, Charoen Pokphand
, Chue Chin Hua
, Deves Insurance
, International Engineering Public Company Limited
, King Power
, Muang Thai Life Assurance
, Osotspa
, Shin Corporation
, Siam Commercial Bank
, and TMB Bank
.
A non-Thai old warrant holder is Cartier SA
, which has received it back in the early 1900's. Other foreign companies that have received royal appointments are Diethelm & Co., Shell Thailand on 17 August 1990, Esso Thailand in 1998 and Singer Corporation
Thailand on 24 May 2004.
Thailand
Thailand , officially the Kingdom of Thailand , formerly known as Siam , is a country located at the centre of the Indochina peninsula and Southeast Asia. It is bordered to the north by Burma and Laos, to the east by Laos and Cambodia, to the south by the Gulf of Thailand and Malaysia, and to the...
have been issued for decades initially to those who supplied goods or services to the King of Thailand, but have evolved to include companies and businesses that have shown exceptional services and commitment to the economic and social development of the nation. The warrant enables the company to advertise the royal approval of distinction
Distinction
*Distinction may refer to:* Distinction is a social force that places different values on different individuals....
with the display of the royal Garuda
Garuda
The Garuda is a large mythical bird or bird-like creature that appears in both Hindu and Buddhist mythology.From an Indian perspective, Garuda is the Hindu name for the constellation Aquila and...
(Phra Khrut), thus lending prestige to the company.
The warrant is typically advertised on company hoardings, letter-heads and products by displaying the Garuda as appropriate. Underneath the emblem will usually appear the phrase "By Appointment to His Majesty the King". Oftentimes, a large statue of the red garuda emblem will either be displayed at the headquarters of the company on the roof, in front of it or in other rooms. The bestowing of the royal Garuda emblem to a company is considered one of the highest honours in Thailand for a business.
Royal warrant holders
Warrants are granted in the name of the king. Over dozens of Thai company are holders of such a warrant.Warrants are awarded at the discretion of the Lord Chamberlain of the Bureau of the Royal Palace. The company must have shown "[...] transparency, virtue and trustworthiness, and one that has shown loyalty to the royal household and His Majesty King Bhumibol Adulyadej."
Companies are permitted to use the royal Garuda emblem as symbol of their status. A sculpture may be hoisted, which is anointed and blessed by high monks in a Buddhist rite
Rite
A rite is an established, ceremonious, usually religious act. Rites in this sense fall into three major categories:* rites of passage, generally changing an individual's social status, such as marriage, baptism, or graduation....
.
The exact number of royal warrant holders is not made public and some companies chose not to divulge that information. Holders tend to be Thai companies, such as Bangkok Airways
Bangkok Airways
Bangkok Airways Co., Ltd. is a regional airline based in Chatuchak District, Bangkok, Thailand. It operates scheduled services to destinations in Thailand, Cambodia, China, Laos, Maldives, Burma, India and Singapore...
, Bangkok Bank
Bangkok Bank
Bangkok Bank Public Company Limited , is a Thai commercial bank, with approximately US$64.6 billion in total assets. Its branch network includes over 1000 branches within Thailand, with 25 international branches or representative offices in 13 economies, spanning ASEAN and major economic countries,...
, Bangkok Hospital
Bangkok Hospital
Bangkok Hospital is a hospital located in Bangkok, Thailand. It was opened in 1972 by a team of doctors, pharmacists and 30 nurses. Currently the hospital is one of the largest privately-owned hospitals in Southeast Asia, and has grown to one of the most advanced hospitals in the world.Bangkok...
, Bangkok Insurance
Bangkok Insurance
The Bangkok Insurance Public Company Limited is a Thai insurance company based in Bangkok. The company is one of the leading insurance companies in the country.- History :...
, Berli Jucker
Berli Jucker
Berli Jucker is a major Thai import and export firm, based in Bangkok. Chairman of the Board of Directors in 2010 was Charoen Sirivadhanabhakdi.- History :...
, Boon Rawd Brewery
Boon Rawd Brewery
Boon Rawd Brewery is an Asian brewery founded in 1933 by Boonrawd Srethabutra in Thailand which also makes and sells soft drinks. Their best known product is the pale lager Singha.-History:...
, Central Department Store
Central Department Store
Central Department Store is a Thai department store chain, owned by Central Group.- History :Started in 1927, 22-year old Nitiang or Tiang Chirathivat, an immigrant from mainland China, travels the sea and settles down in then Siam and started a store in Bangkok named "Keng Seng Lee" or , which...
, Charoen Pokphand
Charoen Pokphand
The Charoen Pokphand Group is a transnational conglomerate that consists of three core businesses that operate in the agribusiness and food, retail and distribution, and the telecommunications industries with investment in 15 countries. Founded in 1921, the CP Group currently employs over 280,000...
, Chue Chin Hua
Chue Chin Hua
The Chue Chin Hua Company Ltd. is one of the leading aluminium cookware and metal producing group companies in Thailand. The headquarters are based in Samutprakarn.- History :The company was founded to produce aluminium cookware in 1936...
, Deves Insurance
Deves Insurance
The Deves Insurance Public Company Limited is a Thai insurance company based in Bangkok at Ratchadamnoen Klang Road.The company is one of the leading insurance companies in the country. It received the royal warrant from the King of Thailand. The garuda statue at the top of headquarters symbolizes...
, International Engineering Public Company Limited
International Engineering Public Company Limited
The International Engineering Public Company Limited, is one of the leading distribution and engineering companies in Thailand. The headquarters are based in Bangkok.- History :...
, King Power
King Power
The King Power International Co., Ltd. is a Thai travel retail company based in Bangkok. Its current chairman and CEO is Vichai Raksriaksorn.The company is the leading travel retail in the country, with its own Duty Free shopping mall covering over 10,000 square metres and at Suvarnabhumi Airport...
, Muang Thai Life Assurance
Muang Thai Life Assurance
Muang Thai Life Assurance Co., Ltd. is a Thai life insurance company based in Bangkok. The company’s headquarter is located at street no. 250, Rachadaphisek Road, Huay Kwang.- History :...
, Osotspa
Osotspa
Osotspa Co., Ltd. is a Thai beverage producer of drinks like Shark Stimulation. It is based in Bangkok.It also sponsors Osotspa Saraburi F.C.- History :...
, Shin Corporation
Shin Corporation
Shin Corporation is one of the largest conglomerates in Thailand.- History :It was founded in 1983 as Shinawatra Computer by Thaksin Shinawatra, former Prime Minister of Thailand, and took on its current name in 1999, by using the first four letters of his last name...
, Siam Commercial Bank
Siam Commercial Bank
Siam Commercial Bank is a bank from Thailand, based in Bangkok.- History :Established by Royal Charter in 1907, Siam Commercial Bank PCL was Thailand's first bank. At the time of its establishment, the only banks in the country were branch offices of foreign banks...
, and TMB Bank
TMB Bank
TMB Bank, formally known as The Thai Military Bank, is one of the largest retail banks in Thailand. It is listed on the Stock Exchange of Thailand on ....
.
A non-Thai old warrant holder is Cartier SA
Cartier SA
Cartier S.A., commonly known as Cartier , is a French luxury jeweler and watch manufacturer. The corporation carries the name of the Cartier family of jewellers whose control ended in 1964 and who were known for numerous pieces including the "Bestiary" , the diamond necklace created for Bhupinder...
, which has received it back in the early 1900's. Other foreign companies that have received royal appointments are Diethelm & Co., Shell Thailand on 17 August 1990, Esso Thailand in 1998 and Singer Corporation
Singer Corporation
Singer Corporation is a manufacturer of sewing machines, first established as I.M. Singer & Co. in 1851 by Isaac Merritt Singer with New York lawyer Edward Clark. Best known for its sewing machines, it was renamed Singer Manufacturing Company in 1865, then The Singer Company in 1963. It is...
Thailand on 24 May 2004.