Hinano
Encyclopedia
Hinano is a brand of beer
brewed by Brasserie de Tahiti since 1955. The 5% ABV
lager
is Tahiti
's most popular beer, and its logo depicting an archetypal vahine (native female islander) is one of the French territory
's most widespread images.
Hinano is brewed in the vicinity of Papeete
, the local capital.http://www.brasseriedetahiti.pf/entreprise/histoire_eng.html The brand has historically been the official sponsor of area surfing
competitions and pirogue
races, but that has changed in recent years due to changes in French alcohol advertising
laws.http://www.hinano.com/html/home.php?v=ok&lang=us&a=1981
In Tahiti, the beer is served in official logo-bearing glassware
in everywhere from roadside Chinese food stands to upscale hotel dining rooms.
Hinano is available in France
and, increasingly, Hawaii
and California
.http://findarticles.com/p/articles/mi_m3469/is_n33_v48/ai_19845862 There is also a range of beach-friendly clothing featuring the brand's lovely mascot.http://store.southpacificsurfshop.com/hinanotahiti.html?gclid=CJvY2eXhwIwCFSFmgQod9gdxVQ
In addition to making Hinano, Brasserie de Tahiti holds the local licenses to bottle beverages like Coca-Cola
and Orangina
.
Beer
Beer is the world's most widely consumed andprobably oldest alcoholic beverage; it is the third most popular drink overall, after water and tea. It is produced by the brewing and fermentation of sugars, mainly derived from malted cereal grains, most commonly malted barley and malted wheat...
brewed by Brasserie de Tahiti since 1955. The 5% ABV
Alcohol by volume
Alcohol by volume is a standard measure of how much alcohol is contained in an alcoholic beverage .The ABV standard is used worldwide....
lager
Lager
Lager is a type of beer made from malted barley that is brewed and stored at low temperatures. There are many types of lager; pale lager is the most widely-consumed and commercially available style of beer in the world; Pilsner, Bock, Dortmunder Export and Märzen are all styles of lager...
is Tahiti
Tahiti
Tahiti is the largest island in the Windward group of French Polynesia, located in the archipelago of the Society Islands in the southern Pacific Ocean. It is the economic, cultural and political centre of French Polynesia. The island was formed from volcanic activity and is high and mountainous...
's most popular beer, and its logo depicting an archetypal vahine (native female islander) is one of the French territory
French Polynesia
French Polynesia is an overseas country of the French Republic . It is made up of several groups of Polynesian islands, the most famous island being Tahiti in the Society Islands group, which is also the most populous island and the seat of the capital of the territory...
's most widespread images.
Hinano is brewed in the vicinity of Papeete
Papeete
-Sights:* Interactive Google map of Papeete, to discover the 30 major tourist attractions in Papeete downtown.*The waterfront esplanade*Bougainville Park -Sights:* Interactive Google map of Papeete, to discover the 30 major tourist attractions in Papeete downtown.*The waterfront...
, the local capital.http://www.brasseriedetahiti.pf/entreprise/histoire_eng.html The brand has historically been the official sponsor of area surfing
Surfing
Surfing' is a surface water sport in which the surfer rides a surfboard on the crest and face of a wave which is carrying the surfer towards the shore...
competitions and pirogue
Pirogue
A pirogue is a small, flat-bottomed boat of a design associated particularly with the Cajuns of the Louisiana marsh. In West Africa they were used as traditional fishing boats. These boats are not usually intended for overnight travel but are light and small enough to be easily taken onto land...
races, but that has changed in recent years due to changes in French alcohol advertising
Alcohol advertising
Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media. Along with tobacco advertising, it is one of the most highly-regulated forms of marketing...
laws.http://www.hinano.com/html/home.php?v=ok&lang=us&a=1981
In Tahiti, the beer is served in official logo-bearing glassware
Beer glassware
Beer glassware comprises the drinking vessels made of glass designed or commonly used for drinking beer. Different styles of glassware exist for a number of reasons: they may reflect national traditions; they may reflect legislation regarding serving measures; they may relate to practicalities of...
in everywhere from roadside Chinese food stands to upscale hotel dining rooms.
Hinano is available in France
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...
and, increasingly, Hawaii
Hawaii
Hawaii is the newest of the 50 U.S. states , and is the only U.S. state made up entirely of islands. It is the northernmost island group in Polynesia, occupying most of an archipelago in the central Pacific Ocean, southwest of the continental United States, southeast of Japan, and northeast of...
and California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...
.http://findarticles.com/p/articles/mi_m3469/is_n33_v48/ai_19845862 There is also a range of beach-friendly clothing featuring the brand's lovely mascot.http://store.southpacificsurfshop.com/hinanotahiti.html?gclid=CJvY2eXhwIwCFSFmgQod9gdxVQ
In addition to making Hinano, Brasserie de Tahiti holds the local licenses to bottle beverages like Coca-Cola
Coca-Cola
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke...
and Orangina
Orangina
Orangina is a carbonated citrus beverage made from orange, lemon, mandarin, and grapefruit juice. The concept of Orangina originated at a trade fair in France and was first marketed in Algeria by the French Algerian Léon Beton...
.