Campbell Adamson
Encyclopedia
Sir Campbell Adamson (26 June 1922 – 21 August 2000) was a British
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 industrialist who was best known for his work as Director-General of the Confederation of British Industry
Confederation of British Industry
The Confederation of British Industry is a British not for profit organisation incorporated by Royal charter which promotes the interests of its members, some 200,000 British businesses, a figure which includes some 80% of FTSE 100 companies and around 50% of FTSE 350 companies.-Role:The CBI works...

 from 1969 to 1976. He rose through the steel industry where he was in charge of labour relations, and worked as a government adviser during the late 1960s.

Coming to the CBI at the peak of political controversy over the Labour government's attempt to reform trade union law, Adamson held the difficult role of representing industry through the complex struggle over Edward Heath
Edward Heath
Sir Edward Richard George "Ted" Heath, KG, MBE, PC was a British Conservative politician who served as Prime Minister of the United Kingdom and as Leader of the Conservative Party ....

's Industrial Relations Bill
Industrial Relations Act 1971
The Industrial Relations Act 1971 was an Act of the Parliament of the United Kingdom, since repealed. It was largely based on proposals outlined in the governing Conservative Party's manifesto for the 1970 general election...

. Remarks he made about Government policy on the eve of the February 1974 election
United Kingdom general election, February 1974
The United Kingdom's general election of February 1974 was held on the 28th of that month. It was the first of two United Kingdom general elections held that year, and the first election since the Second World War not to produce an overall majority in the House of Commons for the winning party,...

 were blamed by Heath for the Conservative Party's loss of the election. Adamson was able to unite industry to support the British application to join the European Communities
European Union
The European Union is an economic and political union of 27 independent member states which are located primarily in Europe. The EU traces its origins from the European Coal and Steel Community and the European Economic Community , formed by six countries in 1958...

. In later life as Chairman of Abbey National
Abbey (bank)
Abbey National plc was a UK-based bank and former building society, which latterly traded under the Abbey brand name. It became a wholly owned subsidiary of Grupo Santander of Spain in 2004, and was rebranded as Santander in January 2010, forming Santander UK along with the savings business of the...

, Adamson led the move to demutualise and convert it from a building society
Building society
A building society is a financial institution owned by its members as a mutual organization. Building societies offer banking and related financial services, especially mortgage lending. These institutions are found in the United Kingdom and several other countries.The term "building society"...

 to a bank, and saw an overwhelming majority of the society's members support the move. Also interested in family policy, he set up the Family Policy Studies Centre
Family Policy Studies Centre
The Family Policy Studies Centre was a charity which carried out independent policy studies research and policy analysis on family issues and trends...

.

Family and education

Adamson was born in Perth
Perth, Scotland
Perth is a town and former city and royal burgh in central Scotland. Located on the banks of the River Tay, it is the administrative centre of Perth and Kinross council area and the historic county town of Perthshire...

, the only son of John Adamson who was a chartered accountant
Chartered Accountant
Chartered Accountants were the first accountants to form a professional body, initially established in Britain in 1854. The Edinburgh Society of Accountants , the Glasgow Institute of Accountants and Actuaries and the Aberdeen Society of Accountants were each granted a royal charter almost from...

. His father was strong Scottish
Scotland
Scotland is a country that is part of the United Kingdom. Occupying the northern third of the island of Great Britain, it shares a border with England to the south and is bounded by the North Sea to the east, the Atlantic Ocean to the north and west, and the North Channel and Irish Sea to the...

 patriot
Patriotism
Patriotism is a devotion to one's country, excluding differences caused by the dependencies of the term's meaning upon context, geography and philosophy...

 who was said to dislike "even the idea of living south of the border", but was persuaded by an attractive job offer to do so. Campbell Adamson was sent to Rugby School
Rugby School
Rugby School is a co-educational day and boarding school located in the town of Rugby, Warwickshire, England. It is one of the oldest independent schools in Britain.-History:...

, and then went up to Corpus Christi College, Cambridge
Corpus Christi College, Cambridge
Corpus Christi College is a constituent college of the University of Cambridge. It is notable as the only college founded by Cambridge townspeople: it was established in 1352 by the Guilds of Corpus Christi and the Blessed Virgin Mary...

 where he read economics under John Maynard Keynes
John Maynard Keynes
John Maynard Keynes, Baron Keynes of Tilton, CB FBA , was a British economist whose ideas have profoundly affected the theory and practice of modern macroeconomics, as well as the economic policies of governments...

. He married Gilvray Allan, a sociologist, in 1945.

Entry into steel industry

Due to hereditary night-blindness, Adamson was rejected for military service during World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

, despite his efforts to offer his services; instead he joined the Royal Institute of International Affairs. As the war was coming to an end, Adamson took a post in industry as a management trainee for steelmaker Baldwins
Richard Thomas and Baldwins
Richard Thomas and Baldwins Ltd was a major United Kingdom iron, steel and tinplate producer, formed in 1948 by the merger of Richard Thomas & Co Ltd with Baldwins Ltd. It was absorbed into British Steel in 1967...

 based in south Wales. Once trained he became general manager of the Spencer Steelworks at Llanwern
Llanwern
Llanwern is an electoral ward and community in the urban-rural fringe of the City of Newport, South Wales. Llanwern ward is bounded by the M4 and Langstone to the north, Ringland, Liswerry and the River Usk to the west, the River Severn to the south and the city boundary to the east...

; the steel industry was undergoing major changes at the time due to nationalisation and Baldwins merged with Richard Thomas in 1948 as part of the 'Steel Company of Wales'. Adamson was in charge of labour relations and his method of fair negotiation with the trade unions gave him a reputation which extended outside the steel industry.

Although the Conservative government from 1951 wanted to privatise the steel industry, it was unable to sell the Steel Company of Wales due to its size; however it tried to operate as though in private ownership. Adamson became a Director of Richard Thomas and Baldwins in 1959, and in 1960 he was appointed to the council of the Iron and Steel Institute
Institute of Materials, Minerals and Mining
The Institute of Materials, Minerals and Mining is a major UK engineering institution whose activities encompass the whole materials cycle, from exploration and extraction, through characterisation, processing, forming, finishing and application, to product recycling and land reuse...

. His position made him politically prominent. Adamson was not a supporter of the Labour Party
Labour Party (UK)
The Labour Party is a centre-left democratic socialist party in the United Kingdom. It surpassed the Liberal Party in general elections during the early 1920s, forming minority governments under Ramsay MacDonald in 1924 and 1929-1931. The party was in a wartime coalition from 1940 to 1945, after...

 (claiming that hearing Herbert Morrison
Herbert Morrison
Herbert Stanley Morrison, Baron Morrison of Lambeth, CH, PC was a British Labour politician; he held a various number of senior positions in the Cabinet, including Home Secretary, Foreign Secretary and Deputy Prime Minister.-Early life:Morrison was the son of a police constable and was born in...

 speak of the party's virtues had put him off), but he was known to be a 'liberal capitalist with a profound social awareness'.

Civil service posts

After the Labour government created the Department of Economic Affairs
Secretary of State for Economic Affairs
The Secretary of State for Economic Affairs was briefly an office of Her Majesty's government in the United Kingdom. It was established by Harold Wilson in October 1964...

, Adamson was invited to take a role with the civil service. He became Industrial Policy Co-ordinator and the head of a team of industrial advisors from July 1967. However the post offered little opportunity for Adamson. The whole steel industry was renationalised, and the Chairman Lord Melchett
Julian Edward Alfred Mond, 3rd Baron Melchett
Julian Edward Alfred Mond, 3rd Baron Melchett was an English industrialist who became the third Baron Melchett on the death of his father in 1949.-Early life:...

 wanted to give him a senior role but nothing came of it. Adamson had already been named as a member of the BBC
BBC
The British Broadcasting Corporation is a British public service broadcaster. Its headquarters is at Broadcasting House in the City of Westminster, London. It is the largest broadcaster in the world, with about 23,000 staff...

 General Advisory Council in October 1964.

Recruitment by the CBI

At the end of April 1969, Adamson left the Department of Economic Affairs, just as rumours circulated that the Department would be abolished. He intended to seek another position in the steel business. In the meantime he decided to take a long holiday and go on a three month safari
Safari
A safari is an overland journey, usually a trip by tourists to Africa. Traditionally, the term is used for a big-game hunt, but today the term often refers to a trip taken not for the purposes of hunting, but to observe and photograph animals and other wildlife.-Etymology:Entering the English...

 drive across the Sahara
Sahara
The Sahara is the world's second largest desert, after Antarctica. At over , it covers most of Northern Africa, making it almost as large as Europe or the United States. The Sahara stretches from the Red Sea, including parts of the Mediterranean coasts, to the outskirts of the Atlantic Ocean...

 with his wife. Just as they were about to depart, John Davies
John Davies (businessman)
John Emerson Harding Harding-Davies, MBE, PC was a successful British businessman who served as Director-General of the Confederation of British Industry during the 1960s...

 telephoned to tell Adamson that he was about to leave his job as Director-General of the Confederation of British Industry
Confederation of British Industry
The Confederation of British Industry is a British not for profit organisation incorporated by Royal charter which promotes the interests of its members, some 200,000 British businesses, a figure which includes some 80% of FTSE 100 companies and around 50% of FTSE 350 companies.-Role:The CBI works...

 and to suggest that Adamson put his name forward. The Adamsons went on their holiday as arranged, leaving poste restante
Poste restante
Poste restante or general delivery is a service where the post office holds mail until the recipient calls for it...

addresses in Algiers
Algiers
' is the capital and largest city of Algeria. According to the 1998 census, the population of the city proper was 1,519,570 and that of the urban agglomeration was 2,135,630. In 2009, the population was about 3,500,000...

 and Cairo
Cairo
Cairo , is the capital of Egypt and the largest city in the Arab world and Africa, and the 16th largest metropolitan area in the world. Nicknamed "The City of a Thousand Minarets" for its preponderance of Islamic architecture, Cairo has long been a centre of the region's political and cultural life...

, and it was at the latter where Adamson received the letter formally inviting him to take up the post.

Adamson accepted his new post, declaring as he did so that he was firmly supportive of the Government's application for membership of the European Common Market
European Union
The European Union is an economic and political union of 27 independent member states which are located primarily in Europe. The EU traces its origins from the European Coal and Steel Community and the European Economic Community , formed by six countries in 1958...

. In his first major policy speech he stressed the need for investment in modern plant and equipment. In his first year he opposed plans by the Labour government to merge the Monopolies Commission and the Prices and Incomes Board
Prices Commission
The Prices Commission was set up in the UK under the Counter-Inflation Act 1973, alongside the Pay Board, in an attempt to control inflation. The Conservative government of Edward Heath, elected at the 1970 UK general election, had previously abolished the Prices and Incomes Board in November...

, plans which were dropped when the Labour government was defeated.

Prices and incomes policy

During the 1970 general election campaign
United Kingdom general election, 1970
The United Kingdom general election of 1970 was held on 18 June 1970, and resulted in a surprise victory for the Conservative Party under leader Edward Heath, who defeated the Labour Party under Harold Wilson. The election also saw the Liberal Party and its new leader Jeremy Thorpe lose half their...

, Adamson presented a "hastily-prepared" paper on wage settlements to the CBI council, and issued a warning to the major political parties that the new Government must do something to restrain wage increases, including a new prices and incomes policy if needed. Late in the campaign, Adamson held talks with Trades Union Congress
Trades Union Congress
The Trades Union Congress is a national trade union centre, a federation of trade unions in the United Kingdom, representing the majority of trade unions...

 general secretary Victor Feather to negotiate a voluntary productivity, prices and incomes policy. Adamson felt that the CBI ought to be fundamentally engaged in attempts to secure industrial peace.

After the Conservatives took power, Adamson welcomed the abolition of the Prices and Incomes Board and the requirement for companies to give "early warning" of pay and price increases. Adamson generally welcomed the Government's policy of non-intervention in industry, but made Ministers (including his predecessor John Davies, who had become Minister of Technology
Minister of Technology
The Minister of Technology was a position in the government of the United Kingdom, sometimes abbreviated as "MinTech". The Ministry of Technology was established by the incoming government of Harold Wilson in October 1964 as part of Wilson's ambition to modernise the state for what he perceived to...

) aware that there would still be a role for the Industrial Reorganisation Corporation and that investment grants should not be altered too speedily for industry to adjust.

Throughout 1971, Adamson worked with CBI members to persuade them to restrain pay rises; it was revealed in April 1971 that he had talked personally with Vic Feather of the TUC about an agreement between them, which Adamson thought "much nearer than it was before". The TUC wanted the agreement to include prices and dividends, which the CBI accepted in principle. Adamson worked to get agreement on prices, and on 8 September 176 of the 201 largest member companies in the CBI signed an undertaking to hold prices stable (or at least restrict rises to no more than 5%) for 12 months. The agreement was held to be binding on all 900 members of the CBI. Adamson was later to cite the agreement by industry to restrain prices over 1971-72 as his greatest achievement; it allowed the Government's prices policy to half the rate of inflation.

Industrial relations

The Conservatives had come to power with a pledge to reform industrial relations laws. When the detailed proposals were unveiled in October 1970, Adamson gave a welcome for the principle while observing that they were more far-reaching than the CBI's suggestions on enforcability of agreements. The plans were vociferously opposed by the trade unions. Adamson largely stayed out of the debate over the Industrial Relations Bill during its stormy passage through Parliament, but tried to play the role of an intermediary between the Government and the National Union of Mineworkers after the union went on strike in early 1972, making another plea for greater cooperation between unions and management.

With the Industrial Relations Act coming into effect, at the beginning of August 1972 Adamson agreed with Victor Feather of the TUC to set up an independent conciliation and advice service. According to Feather both sides saw this as one means of minimising the use of the Act. Through 1973 the government, CBI and TUC tried to establish a working relationship which suited all, but were unable to do so before the economic effects of the oil price rise caused profound disruption to the British economy. On other issues Adamson was strongly supportive of the Government, including giving consistent backing to entry to the European Communities. His leadership in this area was said to be crucial.

Miners' strike

After the oil shock the NUM renewed its claim for a substantial wage increase, a claim which broke government pay guidelines, and then began industrial action in the form of an overtime ban
Overtime ban
An overtime ban is a form of industrial action where employees limit their working time to the hours specified in their contracts, refusing to work any overtime. Overtime bans are less disruptive than strike action, and since there is no breach of contract by the employees there is less chance of...

 in support of the claim. The sudden shortage of coal in the middle of the winter forced the Government to announce a 'three day week' of restrictions of electricity by industry. Adamson deplored the move but regarded it as the lesser of two evils because industry might not be able to operate at all. Adamson supported the Government's refusal to concede the miners' pay claim because of concerns that other wage claims would follow, although he conceded that it could be supported if there was a watertight guarantee that other unions would settle within the limits.

Later in January 1974 Adamson called for a relaxation to a five-day working week and industry undertaking voluntary power-saving measures. Adamson and the CBI accepted, although not without reservation, the Government's proposal for an inquiry by a Pay Relativities Board into comparisons between pay for miners and for other workers, although the confederation decided against submitting evidence.

February 1974 general election

When the miners had converted their overtime ban into an all-out strike, Prime Minister Edward Heath
Edward Heath
Sir Edward Richard George "Ted" Heath, KG, MBE, PC was a British Conservative politician who served as Prime Minister of the United Kingdom and as Leader of the Conservative Party ....

 called a snap general election
United Kingdom general election, February 1974
The United Kingdom's general election of February 1974 was held on the 28th of that month. It was the first of two United Kingdom general elections held that year, and the first election since the Second World War not to produce an overall majority in the House of Commons for the winning party,...

. Two days before polling day, on Tuesday 26 February, Adamson addressed a conference of senior managers organised by the Industrial Society
Industrial society
In sociology, industrial society refers to a society driven by the use of technology to enable mass production, supporting a large population with a high capacity for division of labour. Such a structure developed in the west in the period of time following the Industrial Revolution, and replaced...

 at which he was asked what the Conservatives
Conservative Party (UK)
The Conservative Party, formally the Conservative and Unionist Party, is a centre-right political party in the United Kingdom that adheres to the philosophies of conservatism and British unionism. It is the largest political party in the UK, and is currently the largest single party in the House...

 should do, if re-elected, about the Industrial Relations Act. Adamson replied "if I were them I would try to get close to the unions and hammer out something better (than the Act)", going on to say that amendment of the Act was not possible because "it is so surrounded by hatred that we must have a more honest try at another Act".

Adamson did not realise that his words were being recorded by the BBC
BBC
The British Broadcasting Corporation is a British public service broadcaster. Its headquarters is at Broadcasting House in the City of Westminster, London. It is the largest broadcaster in the world, with about 23,000 staff...

. The next day's edition of The Guardian
The Guardian
The Guardian, formerly known as The Manchester Guardian , is a British national daily newspaper in the Berliner format...

led with a report of the speech headlined "CBI slips an Ace into Wilson's
Harold Wilson
James Harold Wilson, Baron Wilson of Rievaulx, KG, OBE, FRS, FSS, PC was a British Labour Member of Parliament, Leader of the Labour Party. He was twice Prime Minister of the United Kingdom during the 1960s and 1970s, winning four general elections, including a minority government after the...

 hand", and it had wide publicity in other newspapers. CBI President Sir Michael Clapham dissociated the organisation from Adamson's view, and other industrialists were heavily critical.

Late on Wednesday 27 February, Adamson offered his resignation to Clapham (the news did not become public until the following day); Clapham refused to accept it, writing back that Adamson was "perhaps uniquely qualified to organize" the CBI and deal with government. However Adamson insisted and Clapham undertook to consult with members. In the meantime the election resulted in the surprise defeat of Edward Heath; the incoming government swiftly abolished the Industrial Relations Act. In his memoirs Heath disputed that Adamson could have been unaware he was being recorded, and wrote that "If Campbell Adamson had wanted Labour to win, he could not have worked more effectively on their behalf".

Last years at the CBI

Adamson was certainly not regarded as a weak figure, and was said to have been nicknamed "Campbell Adamant" to political figures and to union leaders. However within the CBI, suspicion of Adamson and his public role continued for a year after the row over his 1974 remarks. In June 1974, a group of 20 senior industrialists asked the new President of the CBI Ralph Bateman for reforms in policy making including more control over the confederation's paid administrators.

Adamson had a difficult relationship with Tony Benn
Tony Benn
Anthony Neil Wedgwood "Tony" Benn, PC is a British Labour Party politician and a former MP and Cabinet Minister.His successful campaign to renounce his hereditary peerage was instrumental in the creation of the Peerage Act 1963...

 as Secretary of State for Industry after March 1974. He was opposed to the proposal for a National Enterprise Board, and at a meeting with Benn on 12 February 1975 outlined five points of concern about the Industry Bill being prepared by the Department. Benn regarded Adamson as having outlined the basis of the attack on the Bill.

In June 1975 Adamson announced to the CBI grand council that he would resign and leave office in mid-1976; it was briefed that his departure was unconnected to the remarks about the Industrial Relations Act. Adamson stressed that the job was demanding and it was time for someone to inject new ideas. Sir
Sir
Sir is an honorific used as a title , or as a courtesy title to address a man without using his given or family name in many English speaking cultures...

 John Methven was named as his successor at the end of January 1976. Adamson handed over on 1 July; he had received a Knighthood in the New Year's Honours List of 1976.

Abbey National

Valued for his business expertise, Adamson picked up several directorships in industry and finance after he left the CBI. He was a director of the Imperial Group and of Renold from 1976, and of Revertex Chemicals and Lazard Bros. & Co. from 1977; in addition he was Vice-Chairman of the National Savings Committee from 1975 to 1977. Then in 1978 he was appointed Chairman of Abbey National Building Society
Abbey (bank)
Abbey National plc was a UK-based bank and former building society, which latterly traded under the Abbey brand name. It became a wholly owned subsidiary of Grupo Santander of Spain in 2004, and was rebranded as Santander in January 2010, forming Santander UK along with the savings business of the...

; Adamson welcomed the opportunity of modernising the society. In December 1979 Abbey National sponsored and hosted an exhibition set up by the British Youth Council
British Youth Council
The British Youth Council is a UK charity working to empower young people to have a say and be heard. Run by young people for young people, BYC exists to represent the views of young people to government and decision-makers at a local, national, European and international level; and to promote the...

 (then led by Peter (now) Lord Mandelson
Peter Mandelson
Peter Benjamin Mandelson, Baron Mandelson, PC is a British Labour Party politician, who was the Member of Parliament for Hartlepool from 1992 to 2004, served in a number of Cabinet positions under both Tony Blair and Gordon Brown, and was a European Commissioner...

) aimed at promoting good race relations, with Adamson saying that the society agreed with it and wanted to attract young people to invest with them.

Demutualisation

By the late 1980s Adamson had decided that the way forward for Abbey National was to abandon its status as a mutual society and turn itself into a public limited company where it could compete with the banks. This move went against the culture of the society, and a long debate went on internally about whether the move would cause more problems. Eventually in March 1988 the Abbey National board voted unanimously to recommend to members that the society should 'demutualise'.

Using the slogan "The Vote, The Float", the Abbey National board overcame fierce opposition from some members and won approval with 90% of the vote; the society floated in 1989, becoming the Abbey bank. This was the first building society to make the move but it kicked off a general move which transformed British financial services. The floatation having been completed, Adamson retired after 13 years at Abbey in 1991.

Family policy

In 1980 Adamson chaired the 'Study Commission on the Family', an independent body set up with finance from the Leverhulme Trust
Leverhulme Trust
The Leverhulme Trust was established in 1925 under the will of the First Viscount Leverhulme, William Hesketh Lever, with the instruction that its resources should be used to support "scholarships for the purposes of research and education."...

 which looked into the effects of marital breakdown on society. The Study Commission intended itself to be seen as an unofficial Royal Commission
Royal Commission
In Commonwealth realms and other monarchies a Royal Commission is a major ad-hoc formal public inquiry into a defined issue. They have been held in various countries such as the United Kingdom, Australia, Canada, New Zealand, and Saudi Arabia...

. So interested was he in the subject that in 1984 he set up the full time Family Policy Studies Centre
Family Policy Studies Centre
The Family Policy Studies Centre was a charity which carried out independent policy studies research and policy analysis on family issues and trends...

 charity, and recruited future MP Malcolm Wicks
Malcolm Wicks
Malcolm Hunt Wicks is a British Labour Party politician who has been the Member of Parliament for Croydon North since 1997. He was MP for Croydon North West from 1992 to 1997.-Early life and education:...

 as its Director.

That same year Adamson was granted a divorce
Divorce
Divorce is the final termination of a marital union, canceling the legal duties and responsibilities of marriage and dissolving the bonds of matrimony between the parties...

 from his wife on grounds of her unreasonable behaviour. Soon after he married Mimi Lloyd-Chancellor, an American; they had a terraced house in Battersea
Battersea
Battersea is an area of the London Borough of Wandsworth, England. It is an inner-city district of South London, situated on the south side of the River Thames, 2.9 miles south-west of Charing Cross. Battersea spans from Fairfield in the west to Queenstown in the east...

 and a country home in Oxfordshire
Oxfordshire
Oxfordshire is a county in the South East region of England, bordering on Warwickshire and Northamptonshire , Buckinghamshire , Berkshire , Wiltshire and Gloucestershire ....

. He chaired the Independent Broadcasting
ITV
ITV is the major commercial public service TV network in the United Kingdom. Launched in 1955 under the auspices of the Independent Television Authority to provide competition to the BBC, it is also the oldest commercial network in the UK...

 Telethon Trust from 1988 and was elected to an honorary fellowship of Corpus Christi College
Corpus Christi College, Cambridge
Corpus Christi College is a constituent college of the University of Cambridge. It is notable as the only college founded by Cambridge townspeople: it was established in 1352 by the Guilds of Corpus Christi and the Blessed Virgin Mary...

in January 1997.
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