Attar Singh Saini
Encyclopedia
Attar Singh Saini is a Cinematographer
Cinematographer
A cinematographer is one photographing with a motion picture camera . The title is generally equivalent to director of photography , used to designate a chief over the camera and lighting crews working on a film, responsible for achieving artistic and technical decisions related to the image...

 based in Mumbai
Mumbai
Mumbai , formerly known as Bombay in English, is the capital of the Indian state of Maharashtra. It is the most populous city in India, and the fourth most populous city in the world, with a total metropolitan area population of approximately 20.5 million...

, India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...

. He has been working in Indian Film Industry, Mumbai
Mumbai
Mumbai , formerly known as Bombay in English, is the capital of the Indian state of Maharashtra. It is the most populous city in India, and the fourth most populous city in the world, with a total metropolitan area population of approximately 20.5 million...

 from last fifteen years. His lighting is lyrical and every composition tells a tale of emotions. Saini has graduated from Film & TV Institute of India, Pune
Pune
Pune , is the eighth largest metropolis in India, the second largest in the state of Maharashtra after Mumbai, and the largest city in the Western Ghats. Once the centre of power of the Maratha Empire, it is situated 560 metres above sea level on the Deccan plateau at the confluence of the Mula ...

. Which is one of premier film School of Asia
Asia
Asia is the world's largest and most populous continent, located primarily in the eastern and northern hemispheres. It covers 8.7% of the Earth's total surface area and with approximately 3.879 billion people, it hosts 60% of the world's current human population...

.

Saini’s current releases include Jane Kahan Se Aayi Hai which is a Warner Bros.
Warner Bros.
Warner Bros. Entertainment, Inc., also known as Warner Bros. Pictures or simply Warner Bros. , is an American producer of film and television entertainment.One of the major film studios, it is a subsidiary of Time Warner, with its headquarters in Burbank,...

 & Nikhil Advani
Nikhil Advani
-Early life and background:Advani was born in Mumbai. His father has a Pharmaceutical business and his mother is an advertising professional.He studied at Green Lawns High School, Breach Candy, and later did his Masters in chemistry at St...

 production. He has started with his 1st feature film 7-1/2 Phere, followed by Chocolate
Chocolate
Chocolate is a raw or processed food produced from the seed of the tropical Theobroma cacao tree. Cacao has been cultivated for at least three millennia in Mexico, Central and South America. Its earliest documented use is around 1100 BC...

, Darna Jaroori Hai, Dil Diya Hai
Dil Diya Hai
Dil Diya Hai is a 2006 Bollywood film from the makers of Aashiq Banaya Apne. It stars Emraan Hashmi, Geeta Basra, Ashmit Patel and Mithun Chakraborty-Cast:*Emraan Hashmi as Sahil *Geeta Basra as Neha Mehra...

, Dhan Dhana Dhan Goal
Dhan Dhana Dhan Goal
Dhan Dhana Dhan Goal is a 2007 Bollywood film. It was released on 29 November 2007, produced by Ronnie Screwvala and directed by Vivek Agnihotri and is under the UTV Motion Pictures banner. The film stars John Abraham, Bipasha Basu, Arshad Warsi and Boman Irani. The film's soundtrack is composed...

, Summer 2007
Summer 2007
Summer 2007 is a 2008 Indian drama film directed by the debutant Suhail Tatari. The film deals with five medical students who undergo a rude awakening of sorts after visiting a Maharashtrian village and witnessing the misfortune of villagers. The film stars Sikandar Kher, Gul Panag, Yuvika...

, Victory
Victory
Victory is successful conclusion of a fight or competition..Victory may refer to:**strategic victory**tactical victory** Pyrrhic victory, a victory at heavy cost to the victorious party**Victory columns**Victory Monuments**Victory personified...

 (shot partially), Fruit & Nuts & Radio
Radio
Radio is the transmission of signals through free space by modulation of electromagnetic waves with frequencies below those of visible light. Electromagnetic radiation travels by means of oscillating electromagnetic fields that pass through the air and the vacuum of space...

. The films in postproduction stage are Sale up to 50%. He has shot commercials for the industry's biggest brands e.g. Surf Excel
Surf Excel
Surf Excel, launched in 1959, is one of the oldest detergent powders in India and Pakistan. Initially, the brand was positioned on the clean proposition of “washes whitest”. However, with the emergence of numerous local detergent manufacturers and the entry of other global brands, Surf Excel...

, Pepsodent
Pepsodent
Pepsodent is a brand of toothpaste with a minty flavour derived from Sassafras. The brand is owned by Unilever, but in 2003 the rights to the brand in the United States and Canada were bought by Church and Dwight....

, Whisper
Whisper
-In fiction:* Whisper , fictitious character in the popular Fantasy RPG Fable* Whisper, a character created by Ian Fleming in the James Bond novel and film Live and Let Die* Whisper , a 2007 horror film...

, Clinic All Clear, Hyundai Santro, Sun Feast Biscuit, Britannia biscuit, XXX condoms, Godrej Shaving Cream, Vicks vaporizer, Rexona Deo, Sagem mobile etc.

Feature film ‘Chocolate
Chocolate
Chocolate is a raw or processed food produced from the seed of the tropical Theobroma cacao tree. Cacao has been cultivated for at least three millennia in Mexico, Central and South America. Its earliest documented use is around 1100 BC...

’ has earned critical acclaim for its cinematography
Cinematography
Cinematography is the making of lighting and camera choices when recording photographic images for cinema. It is closely related to the art of still photography...

, few quote from critics are as follow. Saini has also been a member for the jury for the Indian Television Academy Awards
Indian Television Academy Awards
The Indian Television Academy Awards, also known as the ' is an annual event organised by the Indian Television Academy. The awards are presented in various categories, including popular programming , best television channel in various categories, technical awards, and best performance...

 2009.

Awards & Distinction

  • Critics reviews of the feature film ˜Chocolate". "Fantastically served by the cameraman Attar Singh Saini (take a bow Please)" - Khalid Mohamed, DNA, dated 18/09/05
  • Film has a crisp look throughout (courtesy cinematographer (Attar Singh Saini) - Indiagalitz
  • Cinematography (Attar Singh Saini) is splendid. The ˜winter look" of London has been captured with Elan. Film bears rich look throughout - Taran Adarsh, 16th Sep.2005, India FM
  • Attar Singh Saini has managed to give a true international look throughout the movie with his cinematography exploited - Vikash Mohan, Movie talkies.com
  • The visual brilliance (cinematography) Attar Singh Saini - Whyte Space & The Hindu Madras
  • Attar Singh Saini is marvelous - Chkarshift King, Sktees

"The film score in one area... the look, it has an ultra modern feel" - Nikhat Kazmi, Times of India, Dated 18/09/05
  • Jury Member for ITA awards 2004 & 2009

Best videography Award

  • Indian Television Academy, Best Videography Award, 2003 for Television Series : Kashmeer. Producer : Contiloe Films for Star Plus
    STAR Plus
    STAR Plus is a Hindi language general entertainment television channel based in India. The channel is part of the STAR TV network's bouquet of channels...

    .
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