Araw Mo
Encyclopedia
"Araw Mo" is a birthday song by Filipino
singer Nina
.It was released by Warner Music Philippines
in June 2006. The song was written by Juan Ariel Coma, and produced by Neil Gregorio. It was originally recorded for the promotion of Goldilocks Bakeshop
's 40th year anniversary of service (40 Thoughtful Years). Sales of the single entirely went to charity. Due to high demand and popularity, the song was included in the final track list of her self-titled fourth album as a bonus track. It was, since, considered as a Nina promo single.
"Araw Mo" was well-received by music critics, due to the song's distinctive Filipino sound. Some reviewers, however, thought that it sounds "oddly sad for a birthday song". On the positive side, they called it "noteworthy, likable and not cloying". Titik Pilipino gave a positive review of the song, but thought it was not necessary to include it on Nina's self-titled album. On March 6, 2007, "Araw Mo" was added to Nina's MP3
Downloads list on Amazon.com
and iTunes
.
Two sequential music videos were filmed for "Araw Mo", accompanying its physical release. Both videos have only one plot. The first version of the video shows Nina singing to the song, while sitting on a staircase and wearing green-blue blouse and jeans. It tells the story of a boy, who stayed the whole day in his apartment, but nobody even called or came by to greet him a "happy birthday". Later, Nina and his friends were seen coming out of an elevator, greeting him a "happy birthday", with a Goldilocks
cake. The second version of the song's music video is a continuation of the first one, where all of the boy's friends are seen partying in his apartment. The song was played throughout 2006 and 2007 in every birthday celebration on ASAP
.
, Nina became an in-demand artist throughout 2005 to 2007. In February 2006, she was chosen to sing the theme song for GMA Films
' highest-grossing film of that year, I Will Always Love You
. In June 2006, Goldilocks Bakeshop
launched a new advertisement for their 40 Thoughtful Years anniversary. They chose Nina to be their new endorser, making a big commercial for the ad, that features the song "Araw Mo".
, it was dubbed as the official birthday song of the Filipino people
. Even little kids knew the song word per word, as they sang along once they heard it. Because of such fame, Warner Music decided to include the song in the final track listing of Nina's self-titled fourth album
as a bonus track. On March 6, 2007, "Araw Mo" was added to Nina's MP3
Downloads list on Amazon.com
and iTunes
.
s? I don’t get it". Rito Asilo of Inquirer Entertainment
described the song as "noteworthy" together with other Nina (the album) songs, including Eric Cabahug’s “Is It Over” and Nyoy Volante’s “I Need Your Love.”
black forest cake.
The second version of the song's music video is a continuation of the first one, where all of the boy's friends are seen partying in his apartment, and he is being sweet to Nina. As parts of the party are shown, Nina sings to the song while leaning on a wall.
recorded his own version of the song for Kris Aquino
's compilation My Heart's Journey, on which Nina is also part of. It is said to be dedicated by Goldilocks for Aquino's 2011 birthday.
Worldwide digital single
Filipino people
The Filipino people or Filipinos are an Austronesian ethnic group native to the islands of the Philippines. There are about 92 million Filipinos in the Philippines, and about 11 million living outside the Philippines ....
singer Nina
Nina Girado
Marifil Niña Girado , better known by her stage name Nina, is a Filipino pop/R&B singer, occasional songwriter, record producer, TV and radio personality. She made her recording debut in 2002 after signing a recording contract with Warner Music Philippines...
.It was released by Warner Music Philippines
Warner Music Group
Warner Music Group is the third largest business group and family of record labels in the recording industry, making it one of the big four record companies...
in June 2006. The song was written by Juan Ariel Coma, and produced by Neil Gregorio. It was originally recorded for the promotion of Goldilocks Bakeshop
Goldilocks Bakeshop
Goldilocks Bakeshop is a bakeshop industry in the Philippines which produces and distribute Philippine cakes and pastry. The chain was named after Goldilocks, a character from the fairy tale Goldilocks and the Three Bears....
's 40th year anniversary of service (40 Thoughtful Years). Sales of the single entirely went to charity. Due to high demand and popularity, the song was included in the final track list of her self-titled fourth album as a bonus track. It was, since, considered as a Nina promo single.
"Araw Mo" was well-received by music critics, due to the song's distinctive Filipino sound. Some reviewers, however, thought that it sounds "oddly sad for a birthday song". On the positive side, they called it "noteworthy, likable and not cloying". Titik Pilipino gave a positive review of the song, but thought it was not necessary to include it on Nina's self-titled album. On March 6, 2007, "Araw Mo" was added to Nina's MP3
MP3
MPEG-1 or MPEG-2 Audio Layer III, more commonly referred to as MP3, is a patented digital audio encoding format using a form of lossy data compression...
Downloads list on Amazon.com
Amazon.com
Amazon.com, Inc. is a multinational electronic commerce company headquartered in Seattle, Washington, United States. It is the world's largest online retailer. Amazon has separate websites for the following countries: United States, Canada, United Kingdom, Germany, France, Italy, Spain, Japan, and...
and iTunes
ITunes
iTunes is a media player computer program, used for playing, downloading, and organizing digital music and video files on desktop computers. It can also manage contents on iPod, iPhone, iPod Touch and iPad....
.
Two sequential music videos were filmed for "Araw Mo", accompanying its physical release. Both videos have only one plot. The first version of the video shows Nina singing to the song, while sitting on a staircase and wearing green-blue blouse and jeans. It tells the story of a boy, who stayed the whole day in his apartment, but nobody even called or came by to greet him a "happy birthday". Later, Nina and his friends were seen coming out of an elevator, greeting him a "happy birthday", with a Goldilocks
Goldilocks Bakeshop
Goldilocks Bakeshop is a bakeshop industry in the Philippines which produces and distribute Philippine cakes and pastry. The chain was named after Goldilocks, a character from the fairy tale Goldilocks and the Three Bears....
cake. The second version of the song's music video is a continuation of the first one, where all of the boy's friends are seen partying in his apartment. The song was played throughout 2006 and 2007 in every birthday celebration on ASAP
ASAP (variety show)
ASAP Rocks is a musical variety show in the Philippines broadcast by ABS-CBN in the Philippines. The show is presented by its main hosts Zsa Zsa Padilla, Gary Valenciano and Martin Nievera. The show first premiered on February 5, 1995, and airs live Sundays...
.
Background
After the incomparable success of her Box-Office Diamond album, Nina Live!Nina Live!
Nina Live! is a live album and the third album by Filipino singer Nina, released in the Philippines on February 23, 2005 by Warner Music. The original release date for the album was scheduled on February 22, 2005, but it was moved a day later due to preparation...
, Nina became an in-demand artist throughout 2005 to 2007. In February 2006, she was chosen to sing the theme song for GMA Films
GMA Films
GMA Network Films, Inc. is a film production company and a film studio established in 1995 by GMA Network, Inc. in the Philippines....
' highest-grossing film of that year, I Will Always Love You
I Will Always Love You (film)
I Will Always Love You is a Philippine movie starring Richard Gutierrez and Angel Locsin. The theme song of the film, "I'll Always Love You", was performed by Nina.-Plot:...
. In June 2006, Goldilocks Bakeshop
Goldilocks Bakeshop
Goldilocks Bakeshop is a bakeshop industry in the Philippines which produces and distribute Philippine cakes and pastry. The chain was named after Goldilocks, a character from the fairy tale Goldilocks and the Three Bears....
launched a new advertisement for their 40 Thoughtful Years anniversary. They chose Nina to be their new endorser, making a big commercial for the ad, that features the song "Araw Mo".
Release
"Araw Mo" became very popular in the PhilippinesPhilippines
The Philippines , officially known as the Republic of the Philippines , is a country in Southeast Asia in the western Pacific Ocean. To its north across the Luzon Strait lies Taiwan. West across the South China Sea sits Vietnam...
, it was dubbed as the official birthday song of the Filipino people
Filipino people
The Filipino people or Filipinos are an Austronesian ethnic group native to the islands of the Philippines. There are about 92 million Filipinos in the Philippines, and about 11 million living outside the Philippines ....
. Even little kids knew the song word per word, as they sang along once they heard it. Because of such fame, Warner Music decided to include the song in the final track listing of Nina's self-titled fourth album
Nina (Nina Girado album)
Nina is the self-titled third studio album by Filipino singer Nina, released in the Philippines on August 23, 2006 by Warner Music. After the incomparable success of her cover album Nina Live!, Nina decided to release an all-original studio album as a follow-up...
as a bonus track. On March 6, 2007, "Araw Mo" was added to Nina's MP3
MP3
MPEG-1 or MPEG-2 Audio Layer III, more commonly referred to as MP3, is a patented digital audio encoding format using a form of lossy data compression...
Downloads list on Amazon.com
Amazon.com
Amazon.com, Inc. is a multinational electronic commerce company headquartered in Seattle, Washington, United States. It is the world's largest online retailer. Amazon has separate websites for the following countries: United States, Canada, United Kingdom, Germany, France, Italy, Spain, Japan, and...
and iTunes
ITunes
iTunes is a media player computer program, used for playing, downloading, and organizing digital music and video files on desktop computers. It can also manage contents on iPod, iPhone, iPod Touch and iPad....
.
Critical reception
Resty Odon of Titik Pilipino gave the song three out of five stars, saying that "(the single) sounds oddly sad for a birthday song. Good thing it’s likable and not cloying." He found the song just okay, and noted that Nina made it work, when she delivered the song in her soft, mellifluous way, making the birthday song a distinctively Filipino tune. However, he questioned the presence of the song on her self-titled album, stating "What’s this industry practice of throwing in the artist’s TV ad jingleJingle
A jingle is a short tune used in advertising and for other commercial uses. The jingle contains one or more hooks and lyrics that explicitly promote the product being advertised, usually through the use of one or more advertising slogans. Ad buyers use jingles in radio and television...
s? I don’t get it". Rito Asilo of Inquirer Entertainment
Philippine Daily Inquirer
The Philippine Daily Inquirer, popularly known as the Inquirer, is the most widely read broadsheet newspaper in the Philippines, with a daily circulation of 260,000 copies. It is one of the Philippines' newspapers of record...
described the song as "noteworthy" together with other Nina (the album) songs, including Eric Cabahug’s “Is It Over” and Nyoy Volante’s “I Need Your Love.”
Music video
Two sequential music videos were shot for "Araw Mo", accompanying the release of the single. Both videos have only one straightforward storyline and were directed by Stephen Ngo.Synopsis
The first version of the video shows Nina singing to the song, while sitting on a staircase and wearing green-blue blouse and jeans. The video tells the story of a boy (who later plays the love interest of Nina), who wakes up in the morning on his birthday. He stays the whole day in his apartment, but nobody even called or came by to greet him a "happy birthday". He started getting bored of being alone, and decided to spend the night hanging out. As soon as he went to the elevator, he found out that his family and friends were all there to greet him as the door of the lift opens. Nina is seen in the middle, happily screaming "happy birthday" to him, while holding a GoldilocksGoldilocks Bakeshop
Goldilocks Bakeshop is a bakeshop industry in the Philippines which produces and distribute Philippine cakes and pastry. The chain was named after Goldilocks, a character from the fairy tale Goldilocks and the Three Bears....
black forest cake.
The second version of the song's music video is a continuation of the first one, where all of the boy's friends are seen partying in his apartment, and he is being sweet to Nina. As parts of the party are shown, Nina sings to the song while leaning on a wall.
Covers
In 2011, Filipino pop balladeer Christian BautistaChristian Bautista
Christian Joseph Morata Bautista , more popularly known by his screen name Christian Bautista, is a Filipino singer, actor, host, and model. He was a finalist of Star In A Million, a Philippine reality show aired on ABS-CBN channel, winning the 4th place in the competition in 2003...
recorded his own version of the song for Kris Aquino
Kris Aquino
Kristina Bernadette Cojuangco Aquino , commonly known as Kris Aquino, is a Filipino television and movie personality who gained prominence from her talk shows, game shows, and numerous endorsements. Known as the Queen of All Media and Philippines' Queen of Talk, she is the youngest daughter of...
's compilation My Heart's Journey, on which Nina is also part of. It is said to be dedicated by Goldilocks for Aquino's 2011 birthday.
Formats and track listings
Philippine CD single- "Araw Mo" (music video)
- "Araw Mo" (Videoke)
- "Araw Mo"
- "Araw Mo" (minus one)
- "Araw Mo" (Acoustic)
- "Araw Mo" (Acoustic minus one)
- "Araw Mo" (Short Greeting)
- "Araw Mo" (Short Greeting minus one)
Worldwide digital single
- "Araw Mo"
Credits and personnel
Credits taken from Ninas liner notes.- Ramil Bahandi - vocal recordingStudio recordingThe term studio recording means any recording made in a studio, as opposed to a live recording, which is usually made in a concert venue or a theatre, with an audience attending the performance.-Studio cast recordings:...
- Juan Ariel Coma - songwriterSongwriterA songwriter is an individual who writes both the lyrics and music to a song. Someone who solely writes lyrics may be called a lyricist, and someone who only writes music may be called a composer...
- Darwin Concepcion - additional percussion instruments, recordingSound recording and reproductionSound recording and reproduction is an electrical or mechanical inscription and re-creation of sound waves, such as spoken voice, singing, instrumental music, or sound effects. The two main classes of sound recording technology are analog recording and digital recording...
- Nina GiradoNina GiradoMarifil Niña Girado , better known by her stage name Nina, is a Filipino pop/R&B singer, occasional songwriter, record producer, TV and radio personality. She made her recording debut in 2002 after signing a recording contract with Warner Music Philippines...
- vocals - Neil Gregorio - producerRecord producerA record producer is an individual working within the music industry, whose job is to oversee and manage the recording of an artist's music...
- Ferdie Marquez - arranger, mixingAudio mixing (recorded music)In audio recording, audio mixing is the process by which multiple recorded sounds are combined into one or more channels, most commonly two-channel stereo. In the process, the source signals' level, frequency content, dynamics, and panoramic position are manipulated and effects such as reverb may...
- Noel Mendez - acoustic guitarAcoustic guitarAn acoustic guitar is a guitar that uses only an acoustic sound board. The air in this cavity resonates with the vibrational modes of the string and at low frequencies, which depend on the size of the box, the chamber acts like a Helmholtz resonator, increasing or decreasing the volume of the sound...
s
- Executive producers: Warner Music, GoldilocksGoldilocks BakeshopGoldilocks Bakeshop is a bakeshop industry in the Philippines which produces and distribute Philippine cakes and pastry. The chain was named after Goldilocks, a character from the fairy tale Goldilocks and the Three Bears....
- Published by Warner Music
- Vocals recorded at Pinknoise Studio
- Mixed at Freq Studio
Release history
| Country | Release date | Format |
|---|---|---|
| Philippines | June 2006 | CD single |
| Worldwide | March 6, 2007 | digital download |