World Sports Alliance
Encyclopedia
The World Sports Alliance (WSA) is an intergovernmental organization (IGO) created through a private initiative in support of the United Nations Millennium Project
United Nations Millennium Project
The Millennium Project is an initiative that focuses on research implementing the organizational means, operational priorities, and financing structures necessary to achieve the Millennium Development Goals or . The goals are aimed at the reduction of poverty, hunger, disease, illiteracy,...

 and its Development Goals (UN MDGs).(1)

WSA uses sports, physical education and leisure as a catalyst in the design and implementation of extracurricular youth training and educational programs as a means to achieve the Millennium Development Goals
Millennium Development Goals
The Millennium Development Goals are eight international development goals that all 193 United Nations member states and at least 23 international organizations have agreed to achieve by the year 2015...

.

The stated purpose of WSA’s programs is to develop a prosperous, educated, and self- reliant youth, progressively free of poverty, who are aware of the increasing challenges facing the planet, who have been prepared to meet these challenges as responsible citizens of Earth’s global village, and who will be better prepared to interface with their community, their nation, and the world.

Beyond their educational value, WSA’s youth programs produce the further benefit of creating jobs within the Alliance’s Member States. In addition to the immediate job opportunities created by the construction and or rehabilitation of the countries’ sports infrastructures; it trains and employs staff members for its youth centers and for the operation of the Public Private Partnerships created to fund the organization’s activities.

The WSA initiative represents a departure from traditional approaches in that it seeks to provide its Member State
Member state
A member state is a state that is a member of an international organisation.The World Trade Organization has members that are sovereign states and members that are not, thus WTO members are not called member states.- Worldwide :...

 partners with the ability to implement and sustain their social and infrastructure programs without imposing additional economic burdens on the Member States’ economies.

The Creation of the World Sports Alliance (WSA) as an IGO

WSA-IGO was created following the adoption of the Rabat Declaration(2) in Morocco, in May 2007 by the Kingdom of Morocco, the Republic of Niger, and the Dominican Republic
Dominican Republic
The Dominican Republic is a nation on the island of La Hispaniola, part of the Greater Antilles archipelago in the Caribbean region. The western third of the island is occupied by the nation of Haiti, making Hispaniola one of two Caribbean islands that are shared by two countries...

, and its subsequent presentation and registration with the Economic and Social Council
United Nations Economic and Social Council
The Economic and Social Council of the United Nations constitutes one of the six principal organs of the United Nations and it is responsible for the coordination of the economic, social and related work of 14 UN specialized agencies, its functional commissions and five regional commissions...

 UN-ECOSOC (E/2007/NGO/1)(3) in July 2007. By the end of 2008, WSA had grown to include 22 Member States and currently has 28 members with a combined population base of approximately 355 million.

WSA gathers as members those countries who share its vision and objectives and who wish to collaborate with one another to achieve the Alliance’s goals. Pursuant to the Accession process, the Sports and Youth Ministers of each Member state become the lead representative of their respective governments within WSA.

The decision to organize as an Intergovernmental Organization (IGO) was strategic. An IGO is an organization made up primarily of Sovereign States, referred to as its Member States, and requires the membership of a minimum of three (3) countries in order to qualify as an IGO. Examples of IGO’s include the United Nations
United Nations
The United Nations is an international organization whose stated aims are facilitating cooperation in international law, international security, economic development, social progress, human rights, and achievement of world peace...

, the European Union
European Union
The European Union is an economic and political union of 27 independent member states which are located primarily in Europe. The EU traces its origins from the European Coal and Steel Community and the European Economic Community , formed by six countries in 1958...

, and NATO.

This organizational form permits WSA to work in direct concert with its Member States through the Sports and Youth Ministries of each Member State on the social and academic aspects of the WSA programs. At the same time, this structure also enables WSA to work in direct contact with the Heads of State, the Prime Ministers and Ministers of each of its Member States on matters pertaining to the Public Private Partnerships in order to encourage and reinforce the participation of Countries in their own sustainable and responsible development.

Further, by providing access to the highest levels of governments, the IGO status also provides WSA with the means to broaden support among non Member States for the strategy of using education through sports to engage the youth of a country in order to educate and then involve them in the development of their communities and society at large.

The Mission of WSA

The mission of WSA is to establish sports infrastructures and to implement educational
and motivational training programs through after-school curricula.

Utilizing sports, physical education and leisure, within the framework of the WSA National Center of Excellence, the WSA approach can significantly contribute to the development of people and the community they live in as well as to the promotion of peace as the foundation for a fair and equitable world.

WSA seeks to establish Youth Sports Community Centers in the respective territories
of all of its Member States in order to contribute to the development of people and the
community they live in. Through its network of centers, WSA can engage its
audience and offer extracurricular educational and training programs to educate the youth
of the Member States in the Millennium Project and in its Development Goals.

A significant part of WSA’s undertaking is the establishment of ventures in partnership with its Member States, within their respective territories, in order to fund the Network of Sports Community Facilities.

The Strategy of WSA

WSA’s strategy emanates from the needs identified and expressed by the UN’s
Millennium Development Goals
Millennium Development Goals
The Millennium Development Goals are eight international development goals that all 193 United Nations member states and at least 23 international organizations have agreed to achieve by the year 2015...

. In recognizing that education through sports can play a
vital role in the achievement of the MDG’s, WSA developed a strategy to organize and
deploy its solution and to provide innovative financial resources to fund
and sustain the effort.

The strategy of WSA contains two elements. The first of these entails the establishment
of sports infrastructures and facilities within the respective territories of its Member States in order to offer extracurricular educational and training programs for the youth of
its Member States.

The second entails the establishment of for profit Public Private ventures within its Member States respective territories in order to generate the financial resources for the development of its infrastructure and the implementation of its programs to assure that the programs are self funding and self sustaining.

WSA partners its Member States with interested and capable companies from the global private sector in the creation of commercial ventures which can meet the profitability requirements of the private sector and at the same time can fund a Member State’s participation in WSA’s youth programs and other activities.

The Evolution of the World Sports Alliance (WSA): The Millennium Development Goals, the Regional Roundtable’s Conclusions, and WSA’s Assessments

In 2005-2006, the International Association of Economic and Social Councils and similar Institutions (AICESIS),(4)the United Nations NGO Informal Regional Network (UN-NGO-IRENE), the and the United Nations Department of Economic and Social Affairs
United Nations Department of Economic and Social Affairs
The United Nations Department of Economic and Social Affairs is part of the United Nations Secretariat and is responsible for the follow-up to the major United Nations Summits and Conferences, as well as services to the United Nations Economic and Social Council and the Second and Third Committees...

 (UNDESA) conducted a worldwide study followed-up by four well-attended Regional Roundtables held in Paris, Algiers, Brasília and Beijing respectively.(4) This body of work produced several conclusions, one of which was that the achievement of the MDGs must be done through training and education and it was duly recommended to create regional and national Centers of Excellence for the training and teaching of MDGs. These conclusions provided the spark which led to the creation of WSA.

Drawing from the work of the international experts’ workshops, WSA identified five assessments concerning physical education, sports, and leisure for the youth of today:
  • Physical education, sports, and leisure (SPEL) promote the human development of people and the social development of communities;
  • In the 21st century, many states are unable to respond to these developmental necessities. Further, as the demand for SPEL by young people increases, a Country’s SPEL resources are reduced and the level of physical activity diminishes even further;
  • Equipment and infrastructure are often inadequate or broken from overuse and lack of maintenance, especially in countries located in the Southern Hemisphere. This condition also holds true in certain more developed Countries (for example, in Eastern Europe);
  • In most of the developing countries, approximately 60% of the population is under 25 years old and there is a need and an emphasis on the development of programs focusing on their social integration and employment.
  • According to official studies undertaken by UNESCO
    UNESCO
    The United Nations Educational, Scientific and Cultural Organization is a specialized agency of the United Nations...

    , (http://portal.unesco.org) and the UN, countries are in general no longer able to financially sustain their social programs on their own, especially in the areas of youth, physical education, sports and leisure. Consequently, Kofi Annan
    Kofi Annan
    Kofi Atta Annan is a Ghanaian diplomat who served as the seventh Secretary-General of the UN from 1 January 1997 to 31 December 2006...

    , the former Secretary General of the UN, advocated the creation of Public Private Partnership (PPP) as an innovative means of financing sustainable development. (5)

The World Sports Alliance Public-Private Partnership Initiative

These assessments led to the World Sports Alliance Public-Private Partnership Initiative which enunciated WSA’s objectives of establishing sports infrastructures and implementing educational and motivational training programs through after-school curricula, in order to contribute to the development of people and the community they live in and to use Sports, Physical Education and Leisure (SPEL) as a tool to educate youth regarding the Millennium Development Goals
Millennium Development Goals
The Millennium Development Goals are eight international development goals that all 193 United Nations member states and at least 23 international organizations have agreed to achieve by the year 2015...

.

The Initiative invited each of the 192 UN Member State signers of the Millennium Declaration of September 2000 to establish a National Training Center of Excellence SPEL-MDGs in their respective countries and to work closely with a network of WSA Community Sport Centers created within their territory. Additionally, the initiative launched the effort to create a global Worldwide MDG Training Network which would facilitate the development of educational and training programs to raise awareness of and to assist in the achievement of the UN MDGs worldwide.

Development of International Relationships

In the fall of 2006, WSA concluded a partnership with the United Nations Department of Economic and Social Affairs
United Nations Department of Economic and Social Affairs
The United Nations Department of Economic and Social Affairs is part of the United Nations Secretariat and is responsible for the follow-up to the major United Nations Summits and Conferences, as well as services to the United Nations Economic and Social Council and the Second and Third Committees...

 (UNDESA), through the UN-NGO-IRENE and with AICESIS (the International Association of Economic and Social Councils and Similar Institutions), which has encouraged all of its Economic and Social Councils to support the activities of WSA in their respective countries.

The immediate effect of this partnership was to mobilize an international network of experts in the field of Education, Sports, Physical Education and Leisure.

In September 2006 in New York, this partnership hosted the first expert’s workshop to develop SPEL/MDG training, teaching modules and materials. This workshop was concluded in Rabat, Morocco in May 2007, with a Seminar of Experimentation, and ended by issuing a recommendation to WSA to create a Worldwide Training Center of Excellence SPEL/MDG and its Global National Networks, as it appears in the Rabat Declaration (E/2007/NGO/1).

Since then, WSA has also concluded partnerships of collaboration with the EUPEA (European Physical Education Association), an organization of 1,500,000 Physical Education teachers and trainers from 30 European countries, and with the CONFEJES (International Conference of the Ministers of Youth and Sports of the 42 French Speaking Countries). Both Organizations have pledged to promote and encourage their Member States to join WSA and to adopt its programs.

Achieving the Goal

From its inception, WSA and its Member States recognized that the imperative of making the organization and activities self funding and self sustaining in order to achieve its goals.

As expressed in the Forward and in Chapter Five of its Unleashing Entrepreneurship, (http://www.undp.org/cpsd/report/index.html), the Commission on the Private Sector and Development’s report to the Secretary General of the United Nations of March 2004, identified specific courses of action for the Public, Private, and Public-Private Sectors for achieving growth, equitable development, and an enabling environment. (6) These recommendations by area include:

1. In the public sphere, promoting the reform of laws, regulations and other barriers to growth.
2. In the public-private sphere, facilitating cooperation and partnerships between public and private players to enhance access to such key factors as financing, skills and basic services.
3. In the private sphere, encouraging the development of business models that can be scaled up and copied and that are commercially sustainable.

Acting on and applying these recommendations, and working closely with the Heads of State, Prime Ministers, Ministers and the Civil Society in each of its Member States, WSA developed a business model for the creation of Public-Private Partnerships (PPP).

The WSA Business Model

While there are many Intergovernmental Organizations (IGO) and Non-Governmental Organization
Non-governmental organization
A non-governmental organization is a legally constituted organization created by natural or legal persons that operates independently from any government. The term originated from the United Nations , and is normally used to refer to organizations that do not form part of the government and are...

s (NGO) working towards the achievement of the MDGs, WSA’s approach and implementation is unique in that it has applied the Private-Public Partnership (PPP) Model within an IGO structure. This obliges all of its member states to work together in ventures with the Private Business sector. All aspects of the structure and implementation program are based on a Partnership between existing institutions, organizations and corporations operating within the favourable, enabling environment mandated by WSA’s Accession documents.

Upon completion of the Accession and related documents, WSA creates National Consortiums on the territory of each of its Member States. These are Joint Ventures between WSA and each of the respective Governments, and act as the intermediary between the public and private sectors for the management of the various projects, and are referred to as Public Private Partnerships (PPP).

The PPPs in turn provide several things.

  • The WSA Community Centers can be built, sustained and provide free access to their local communities. Depending upon the actual local requirements, these facilities may include outdoor and indoor sport facilities, as well as areas dedicated to education (computer room, class room), health (health care center), social, and cultural events (meeting room and stage). In each case, the number and location of Community Centers is determined in the Country Convention between the Member State and WSA according to the starting PPP and the funding it will generate.

  • The Faculty of Physical Education and Sports or the National Sports Institute of the Member State which obtain the title of National Center of Excellence can benefit from the assistance of WSA in optimizing their sport equipment and computers and in obtaining curriculum documentation.


These Public-Private Partnership Agreements between WSA and its Member States are formalized in a Country Convention. Each Country Convention is adapted to specific national needs and defines the type of partnerships that will be created to fund a given Member State’s youth and sports policies.

Following the commencement of the initial project, additional partnerships in different sectors are developed according to the specific needs of the Member State, and serve to mobilize a Member State’s strengths to offset its needs.

The participants in these projects have a vested interest in their success and recognize that
the Public Private Projects will serve the needs and goals of WSA and its Member State partners.

Characteristics and Areas of Interest WSA Public Private Partnerships

A distinctive feature of the model is that WSA, as an IGO, and in its role as intermediary and manager, not only has the ability to monitor the performance of all of the participants, including that of the Member State, but also has the ability through the Accession Agreement, Seat Agreement and Country Convention, to enforce the performance of all of the participants, with the full support of the entire membership of WSA as provided in its Constitutive Act.

In order to qualify for the preferential treatment extended to the private sector participants by the Member States to WSA PPP participants, a PPP and its business activity must first meet the following three criteria: (i) It must support the achievement of the MDGs, (ii) It must focus on supporting efficient resource development, and
(iii) It must respond to the economic and social needs of the country’s population.

As of January 2009, WSA has identified 5 areas of interest to both the Public and Private sectors in which Public Private Partnerships can be created to support WSA’s activities.
These areas include waste to fertilizer, waste to energy, hydro electricity, low cost housing and internet access, and can be developed as either micro integrated programs (Bio-fertilizer) or Macro programs (hydroelectricity).

Among the first of these PPP efforts was a micro integrated program created with the Republic of Niger in the sector of Waste to Fertilizer plants.

On an ongoing basis, WSA works with the public and private sectors to identify additional areas and projects which meet the Alliance’s basic criteria and which lend themselves to the WSA PPP format.

The offices of the Secretary General and the General Secretariat of the World Sports Alliance are located in Toulouse, France.

The World Sports Alliance’s Mission to the United Nations is located at UN Plaza in New York.

Footnotes

1. United Nations Millennium Development Goals (1)

2. Rabat Declaration(2) http://www.omdg.org/en/index.php?searchword=world+sports+allianc&ordering=&searchphrase=all&option=com_search

3. UN- ECOSOC (E/2007/NGO/1) in July 2007. (3)

4. AIESIS http://www.omdg.org/en/index.php?option=com_content&view=article&id=128&Itemid=70

4. Regional Roundtables held in Paris, Algiers, Brasília and Beijing respectively.(4)

5. Public Private Partnership (PPP) as an innovative means of financing sustainable development.(5)

6. Unleashing Entrepreneurship (6)

External links

1. World Sports Alliance http://www.worldsportsalliance.org/site/

2. Intergovernmental Organization

3. United Nations Millennium Development Goals

4. United Nations
United Nations
The United Nations is an international organization whose stated aims are facilitating cooperation in international law, international security, economic development, social progress, human rights, and achievement of world peace...



5. European Union
European Union
The European Union is an economic and political union of 27 independent member states which are located primarily in Europe. The EU traces its origins from the European Coal and Steel Community and the European Economic Community , formed by six countries in 1958...



6. NATO

7. UNDESA - www.un.org/esa/desa

8. UNESCO - http://portal.unesco.org

9. Unleashing Entrepreneurship, (http://www.undp.org/cpsd/report/index.html)

10. AIESIS http://www.omdg.org/en/index.php?option=com_content&view=article&id=128&Itemid=70

11. UN NGO IRENE http://www.unpan.org/NGO.asp

12. EUPEA http://www.eupea.com

13. CONFEJES http://www.confejes.org/article159.html
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