Viceroy (cigarette)
Encyclopedia
Viceroy cigarette
s are made by Brown & Williamson
, which was owned by British American Tobacco
, and, since 2004, by Reynolds American Inc., a joint venture between the U.S. branch of British American Tobacco and R.J. Reynolds Tobacco Company
.
Viceroy originated in the U.S. in 1936 as the world's first cork-tipped filter cigarette. In 1952 it was the first brand to add a cellulose acetate filter
which established a new industry standard. In 1953, Viceroy Filter Kings were introduced. In 1990, Viceroy Box Kings and Lights Box Kings were introduced on the U.S. market, followed by Viceroy Ultra Lights Kings and Ultra Lights 100's in 1992 and New Viceroy 100's box styles, and Viceroy Menthol
in 2000. All Viceroy styles changed to a more contemporary packaging on packs and cartons without changes to the product blend.
After the Brown & Williamson
merger, the brand has been played down, continuing to be sold on the markets where demand is strong, like Romania
, the Middle East
, Turkey
, Argentina
and Chile
.
Viceroy Red and Blue are sold as a budget brand in Canada.
Cigarette
A cigarette is a small roll of finely cut tobacco leaves wrapped in a cylinder of thin paper for smoking. The cigarette is ignited at one end and allowed to smoulder; its smoke is inhaled from the other end, which is held in or to the mouth and in some cases a cigarette holder may be used as well...
s are made by Brown & Williamson
Brown & Williamson
Brown & Williamson was an American tobacco company and subsidiary of the giant British American Tobacco, that produced several popular cigarette brands. It became infamous as the focus of investigations for chemically enhancing the addictiveness of cigarettes...
, which was owned by British American Tobacco
British American Tobacco
British American Tobacco p.l.c. is a global tobacco company headquartered in London, United Kingdom. It is the world’s second largest quoted tobacco company by global market share , with a leading position in more than 50 countries and a presence in more than 180 countries...
, and, since 2004, by Reynolds American Inc., a joint venture between the U.S. branch of British American Tobacco and R.J. Reynolds Tobacco Company
R.J. Reynolds Tobacco Company
The R. J. Reynolds Tobacco Company , based in Winston-Salem, North Carolina and founded by R. J. Reynolds in 1875, is the second-largest tobacco company in the U.S. . RJR is an indirect wholly owned subsidiary of Reynolds American Inc...
.
Viceroy originated in the U.S. in 1936 as the world's first cork-tipped filter cigarette. In 1952 it was the first brand to add a cellulose acetate filter
Cigarette filter
A cigarette filter has the purpose of reducing the amount of smoke, tar, and fine particles inhaled during the combustion of a cigarette. Filters also reduce the harshness of the smoke and keep tobacco flakes out of the smoker's mouth.-History:...
which established a new industry standard. In 1953, Viceroy Filter Kings were introduced. In 1990, Viceroy Box Kings and Lights Box Kings were introduced on the U.S. market, followed by Viceroy Ultra Lights Kings and Ultra Lights 100's in 1992 and New Viceroy 100's box styles, and Viceroy Menthol
Menthol
Menthol is an organic compound made synthetically or obtained from peppermint or other mint oils. It is a waxy, crystalline substance, clear or white in color, which is solid at room temperature and melts slightly above. The main form of menthol occurring in nature is -menthol, which is assigned...
in 2000. All Viceroy styles changed to a more contemporary packaging on packs and cartons without changes to the product blend.
After the Brown & Williamson
Brown & Williamson
Brown & Williamson was an American tobacco company and subsidiary of the giant British American Tobacco, that produced several popular cigarette brands. It became infamous as the focus of investigations for chemically enhancing the addictiveness of cigarettes...
merger, the brand has been played down, continuing to be sold on the markets where demand is strong, like Romania
Romania
Romania is a country located at the crossroads of Central and Southeastern Europe, on the Lower Danube, within and outside the Carpathian arch, bordering on the Black Sea...
, the Middle East
Middle East
The Middle East is a region that encompasses Western Asia and Northern Africa. It is often used as a synonym for Near East, in opposition to Far East...
, Turkey
Turkey
Turkey , known officially as the Republic of Turkey , is a Eurasian country located in Western Asia and in East Thrace in Southeastern Europe...
, Argentina
Argentina
Argentina , officially the Argentine Republic , is the second largest country in South America by land area, after Brazil. It is constituted as a federation of 23 provinces and an autonomous city, Buenos Aires...
and Chile
Chile
Chile ,officially the Republic of Chile , is a country in South America occupying a long, narrow coastal strip between the Andes mountains to the east and the Pacific Ocean to the west. It borders Peru to the north, Bolivia to the northeast, Argentina to the east, and the Drake Passage in the far...
.
Viceroy Red and Blue are sold as a budget brand in Canada.