Tokyo Lady
Encyclopedia
"Tokyo Lady" is a song by Japanese/Korean musician Iconiq, released as her debut single of August 11, 2010. The single was originally planned for a July 28 release, however was postponed.

Writing

The song is an electro/rock-styled pop song, written by NaNa Music and Uta, the writers of "Crystal Girl" and "LoveShineMagic" from Iconiq's debut album Change Myself
Change Myself
Change Myself is Japanese pop musician Iconiq's debut album, released on March 10, 2010. The album was initially planned for a February 24 release, however postponed for two weeks.-Background:...

. The lyrics of the song continue on with the same themes as Iconiq's Change Myself
Change Myself
Change Myself is Japanese pop musician Iconiq's debut album, released on March 10, 2010. The album was initially planned for a February 24 release, however postponed for two weeks.-Background:...

songs do, speaking of new beginnings, bright futures and references to objects in everyday life. The scene in "Tokyo Lady" is of a woman after a break up of a relationship, who has already begun the process of moving on. As she walks forward, "the world changes." References are made to the song's protagonist going to a social event, as she "paints the town" while wearing pink high heels, and faces her favorite place while throwing hey car key into her bag.

According to the official site's liner notes, the song is about the "dazzling determination of a woman starting to walk forward to her future," in a metropolitan Tokyo
Tokyo
, ; officially , is one of the 47 prefectures of Japan. Tokyo is the capital of Japan, the center of the Greater Tokyo Area, and the largest metropolitan area of Japan. It is the seat of the Japanese government and the Imperial Palace, and the home of the Japanese Imperial Family...

 setting. To Iconiq, the song represents the Tokyo aspects to her new start as a musician in Japan, and considers it a message song to encourage women.

Promotion

The song was first unveiled at Iconiq's debut live, at Shibuya-AX
Shibuya-AX
Shibuya-AX is a concert hall in Shibuya, Tokyo, Japan, near the Yoyogi National Gymnasium.It is the only purpose-built concert hall or "live house" in the Tokyo metropolitan area that can accommodate 1,500 people...

 on May 16, where it was performed and announced as her first single. The song was marketed as a "three tie-up single," with commercials for three companies airing simultaneously: Shiseido
Shiseido
is a major Japanese hair care and cosmetics producer. It is the oldest cosmetics company in the world and the fourth largest cosmetics company in the world.-History:...

's Maquillage cosmetic range, Morinaga
Morinaga & Company
is a confectionery company in Tokyo, Japan, in operation since August 15, 1899. Their products include candy and other confectioneries. Morinaga has Ayumi Hamasaki and Mao Asada appear in their commercials....

's Weider and Jelly sports drink/A-Nation 2010, and Rechochoku. These began airing on July 21, 2010. The song was performed at A-Nation in early August, 2010, at which Iconiq had a special booth filled with promotional goods for purchase.

This was the fourth successive time an Iconiq song has been used in commercials for both Shisedo and Recochoku, after "I'm Lovin' You
I'm Lovin' You
-Chart rankings:-Release history:...

," "Change Myself
Change Myself (song)
"Change Myself" is Japanese/Korean musician Iconiq's second Japanese digital single, and the title track of her debut album, Change Myself. The song was central to much of the album's promotion, such as its use in commercials for Shiseido's Maquillage cosmetics range. The song's lyrics influenced...

" and "Bye Now!
Bye Now!
"Bye Now!" is a song by Japanese/Korean musician Iconiq, and the lead promotional track from her debut album, Change Myself, released in March 2010. It was widely played at radio stations during the album's release, peaking at #8 on the Billboard Japan Hot 100...

." The Shiseido commercial, dubbed the of the commercial at the Shisedo Maquillage website, featured Iconiq with a longer pixie cut
Pixie cut
A pixie cut refers to a short woman's hairstyle generally short on the back and sides of the head and slightly longer on the top. Women began exploring shorter hairstyles in the 1920s and was widely popular by rebelling women known as flappers...

 hairstyle, as opposed to her regular "baby short cut" of her debut album. The commercial for Weider and Jelly/A-Nation, however, showed Iconiq with her previous hairstyle.

The single was promoted as a "one coin single," due to its price of 500 yen. It was also marketed for having three differently designed back covers, that featured a different, wider-angled view of Iconiq from the photoshoot for the single's cover. During single promotions, special billboards were placed at several major Tokyo
Tokyo
, ; officially , is one of the 47 prefectures of Japan. Tokyo is the capital of Japan, the center of the Greater Tokyo Area, and the largest metropolitan area of Japan. It is the seat of the Japanese government and the Imperial Palace, and the home of the Japanese Imperial Family...

 train stations, on which pairs of fishnet stockings were affixed for the general public to take.

Iconiq performed this song as a per of her set at the 2010 A-Nation concerts.

Music video

The music video was directed by Diane Martel
Diane Martel
Diane Martel is a music video director and choreographer.-Choreographer:1989*Bloodhounds of Broadway 1991*"Shiny Happy People" - R.E.M...

, and filmed simultaneously in Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

 along with the two other music videos for songs on Light Ahead
Light Ahead
-Chart rankings:- Reported sales :-Release history:...

, "Light Ahead" and "Kiss & Cry." The video depicts Iconiq posing in a range of fashion-oriented outfits, against a background of colorful geometric shapes and pop art
Pop art
Pop art is an art movement that emerged in the mid 1950s in Britain and in the late 1950s in the United States. Pop art challenged tradition by asserting that an artist's use of the mass-produced visual commodities of popular culture is contiguous with the perspective of fine art...

 inspired designs, often with static shots of Iconiq repeated on the screen in multiple places.

Track listing

Chart rankings

Chart Peak
position
Billboard
Billboard (magazine)
Billboard is a weekly American magazine devoted to the music industry, and is one of the oldest trade magazines in the world. It maintains several internationally recognized music charts that track the most popular songs and albums in various categories on a weekly basis...

Adult Contemporary Airplay
28
Billboard Japan Hot 100
Japan Hot 100
The Japan Hot 100 is a music singles chart in Japan. It is compiled by Billboard and Hanshin Contents Link ever since February 2008. The chart is updated every Wednesday at billboard-japan.com and every Thursday at billboard.com ....

21
Oricon
Oricon
, established in 1999, is the holding company at the head of a Japanese corporate group that supplies statistics and information on music and the music industry in Japan. It started as , which was founded by Sōkō Koike in November 1967 and became known for its music charts. Oricon Inc...

daily singles
15
Oricon weekly singles 19

Reported sales

Chart Amount
Oricon
Oricon
, established in 1999, is the holding company at the head of a Japanese corporate group that supplies statistics and information on music and the music industry in Japan. It started as , which was founded by Sōkō Koike in November 1967 and became known for its music charts. Oricon Inc...

physical sales
10,000

Release history

Region Date Format
Japan Ringtone
CD, rental CD
Taiwan CD
Hong Kong CD
Japan PC download, cellphone download
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