The Advertisement
Encyclopedia
The Advertisement is a theatre
Theatre
Theatre is a collaborative form of fine art that uses live performers to present the experience of a real or imagined event before a live audience in a specific place. The performers may communicate this experience to the audience through combinations of gesture, speech, song, music or dance...

 play
Play (theatre)
A play is a form of literature written by a playwright, usually consisting of scripted dialogue between characters, intended for theatrical performance rather than just reading. There are rare dramatists, notably George Bernard Shaw, who have had little preference whether their plays were performed...

 by Italian
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

 writer Natalia Ginzburg
Natalia Ginzburg
Natalia Ginzburg née Levi was an award-winning Italian author whose work explored family relationships, politics during and after the Fascist years and World War II, and philosophy. She wrote novels, short stories and essays, for which she received the Strega Prize and Bagutta Prize...

, first performed in Great Britain
Great Britain
Great Britain or Britain is an island situated to the northwest of Continental Europe. It is the ninth largest island in the world, and the largest European island, as well as the largest of the British Isles...

 by the National Theatre
Royal National Theatre
The Royal National Theatre in London is one of the United Kingdom's two most prominent publicly funded theatre companies, alongside the Royal Shakespeare Company...

 in 1968.

Plot summary

A three-act play, The Advertisement looks at the relationship between Teresa and Elena, and Teresa's former lover Lorenzo. Responding to an advertisement in a local paper, Elena, a young student, comes to inspect a room that Teresa has put up for rent in her house. The two develop a bond, and Teresa explains her history with Lorenzo, a lover who has left her. But the three-way relationship takes a turn when Lorenzo turns up at the house and subsequently begins an affair with Elena.

Production history

The Advertisement was given its world premiere at the Theatre Royal in Brighton
Brighton
Brighton is the major part of the city of Brighton and Hove in East Sussex, England on the south coast of Great Britain...

, Great Britain, in a production by the National Theatre
Royal National Theatre
The Royal National Theatre in London is one of the United Kingdom's two most prominent publicly funded theatre companies, alongside the Royal Shakespeare Company...

, and subsequently transferred to London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

's Old Vic Theatre, in 1968. The original cast consisted of Joan Plowright
Joan Plowright
Joan Ann Plowright, Baroness Olivier, DBE , better known as Dame Joan Plowright, is an English actress, whose career has spanned over sixty years. Throughout her career she has won two Golden Globe Awards and a Tony Award and has been nominated for an Academy Award, an Emmy, and two BAFTA Awards...

 (Teresa), Anna Carteret (Elena), Edward Petherbridge (Lorenzo) and Helen Bourne (Gionvanna). Derek Jacobi
Derek Jacobi
Sir Derek George Jacobi, CBE is an English actor and film director.A "forceful, commanding stage presence", Jacobi has enjoyed a highly successful stage career, appearing in such stage productions as Hamlet, Uncle Vanya, and Oedipus the King. He received a Tony Award for his performance in...

later took over the role of Lorenzo. At the time of the Old Vic premiere, the BBC broadcast a radio adaptation of it.

Publication

The playtext was published in 1969 by Faber and Faber, in a translation by Henry Reed. ISBN 571 09153 9
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