Scott Hirsch
Encyclopedia

Online marketing

Scott Hirsch is the founder of Appsbar
Appsbar
Appsbar is a tool to build and publish apps for use on smartphones and tablet devices.- Overview :A beta version of appsbar was introduced on April 28, 2011 as the first tool that fills the gap between over-simplified apps and costly, professionally-produced apps...

 a unique tool that empowers anyone to make complex mobile apps easily. Appsbar Inc is located in Deerfield Beach, Florida Hirsch got his start in online when he marketed contact lens
Contact lens
A contact lens, or simply contact, is a lens placed on the eye. They are considered medical devices and can be worn to correct vision, for cosmetic or therapeutic reasons. In 2004, it was estimated that 125 million people use contact lenses worldwide, including 28 to 38 million in the United...

es and other products on-line as early as 1992, well before the introduction of the World Wide Web
World Wide Web
The World Wide Web is a system of interlinked hypertext documents accessed via the Internet...

. Lens Express, operated by Hirsch, was featured in the early Bulletin Board Systems O'Reilly's Web, Prodigy (ISP)
Prodigy (ISP)
Prodigy Communications Corporation was an online service that offered its subscribers access to a broad range of networked services, including news, weather, shopping, bulletin boards, games, polls, expert columns, banking, stocks, travel, and a variety of other features.Initially subscribers...

, and CompuServe
CompuServe
CompuServe was the first major commercial online service in the United States. It dominated the field during the 1980s and remained a major player through the mid-1990s, when it was sidelined by the rise of services such as AOL with monthly subscriptions rather than hourly rates...

. Lens Express opened its first full service virtual store in the original AOL Mall. Hirsch started the first ever internet-based opt-in data collection process during his early ventures in cybersex
Cybersex
Cybersex, also called computer sex, Internet sex, netsex, mudsex, TinySex and, colloquially, cybering, is a virtual sex encounter in which two or more persons connected remotely via computer network send each other sexually explicit messages describing a sexual experience...

. He entered the commercial email marketing business (aka the spam
Spam (electronic)
Spam is the use of electronic messaging systems to send unsolicited bulk messages indiscriminately...

 game) in 1998 when he founded eDirect, which later merged with Naviant. The combined entity known as Naviant became one of the largest players in the Internet direct marketing space. Time
Time (magazine)
Time is an American news magazine. A European edition is published from London. Time Europe covers the Middle East, Africa and, since 2003, Latin America. An Asian edition is based in Hong Kong...

magazine reported in 2002 that Hirsch sold Naviant to consumer credit giant Equifax
Equifax
Equifax Inc. is a consumer credit reporting agency in the United States, considered one of the three largest American credit agencies along with Experian and TransUnion. Founded in 1899, Equifax is the oldest of the three agencies and gathers and maintains information on over 400 million credit...

 for a staggering $135,000,000. Naviant was a leader in online registration and introduced the concept of email data appending ("e-pending") to postal lists.

In 2004 Hirsch founded Relation Serve Media, an interactive advertising agency also specializing in email marketing. Hirsch took the company public on the American Stock Exchange in 2005 under the symbol RSVM.

Internet entertainment

Scott Hirsch was the founder and CEO of the Internet Video Group and thegirlshouse.com. He is widely credited as the first proprieter of live, intercactive adult entertainment over the Internet in 1996. He pioneered the concept of Internet affiliate marketing
Affiliate marketing
Affiliate marketing is a marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate's own marketing efforts...

 and web syndication
Web syndication
Web syndication is a form of syndication in which website material is made available to multiple other sites. Most commonly, web syndication refers to making web feeds available from a site in order to provide other people with a summary or update of the website's recently added content...

, Internet reality shows and Internet Pay Per View . In 1998 Time
Time (magazine)
Time is an American news magazine. A European edition is published from London. Time Europe covers the Middle East, Africa and, since 2003, Latin America. An Asian edition is based in Hong Kong...

magazine called Hirsch, "a budding Bob Guccione
Bob Guccione
Bob Guccione was the founder and publisher of the adult magazine Penthouse. He resigned from his publisher position in November 2003.-Early life:...

" and reported he was earning $300,000 a week from his cyber empire . In 1997 Hirsch also was credited with holding a first of its kind on-line national beauty contest, missinternetamerica.com.

Direct marketing

Prior to his Internet ventures Scott Hirsch was Vice President of Lens Express, a national direct marketer of contact lenses from 1986-1996. Lens Express was ranked among the 500 fastest growing private companies by Inc.
Inc. (magazine)
Inc. magazine, founded in 1979 and based in New York City, is a monthly publication focused on growing companies. The magazine publishes an annual list of the 500 fastest-growing private companies in the U.S., the "Inc...

magazine for three consecutive years 1993, 1994 and 1995.

Athletics

Scott Hirsch is a professional boxing manager based out of Florida
Florida
Florida is a state in the southeastern United States, located on the nation's Atlantic and Gulf coasts. It is bordered to the west by the Gulf of Mexico, to the north by Alabama and Georgia and to the east by the Atlantic Ocean. With a population of 18,801,310 as measured by the 2010 census, it...

. He currently manages five time World Champion and IBF #2 ranked middleweight, Corey Spinks. He was named the 2006 WBO Boxing Manager of the Year and nominated by the Boxing Writers Association of America for the same award. His three heavyweights Shannon Briggs
Shannon Briggs
Shannon "The Cannon" Briggs is an American heavyweight boxer and actor. He is the former Lineal and WBO heavyweight champion.-Early life:...

, Jameel McCline
Jameel McCline
Jameel “Big Time” McCline is a professional heavyweight boxer notable for his speed, strength, and size at 6'6" and 269 lbs. Currently ranked at number 9 in the WBCworld heavyweight ratings...

 and JD Chapman went a combined 14-0 in 2006. He managed two-time Heavyweight Champion, Shannon Briggs to seven consecutive victories and the WBO World Heavyweight title prior to losing a unanimous decision to Sultan Ibragimov
Sultan Ibragimov
Sultan-Ahmed Magomedsalihovich Ibragimov, is a retired professional boxer and a former WBO heavyweight champion. He is of Avar Dagestani Muslim descent...

 in June 2007 in Atlantic City. He also guided Jameel McCline to six straight wins and a WBA
World Boxing Association
The World Boxing Association is a boxing organization that sanctions official matches, and awards the WBA world championship title at the professional level. It was previously known as the National Boxing Association before changing its name in 1962...

 title shot, which McCline lost due to a serious knee injury in January 2007 in Basel, Switzerland
Switzerland
Switzerland name of one of the Swiss cantons. ; ; ; or ), in its full name the Swiss Confederation , is a federal republic consisting of 26 cantons, with Bern as the seat of the federal authorities. The country is situated in Western Europe,Or Central Europe depending on the definition....

. He's built Arkansas
Arkansas
Arkansas is a state located in the southern region of the United States. Its name is an Algonquian name of the Quapaw Indians. Arkansas shares borders with six states , and its eastern border is largely defined by the Mississippi River...

 heavyweight prospect, JD Chapman a record of 27-0 and garnered him a #14 world rating in the WBC, though Chapman has yet to face a rated contender. Hirsch is very well connected for a young manager with only a few years in the game. He's had his fighters regularly featured on national television and featured on cards of major promoters including Don King, Wilfred Sauerland, Golden Boy
Golden Boy Promotions
Golden Boy Promotions, Inc. is a combat sport promotional firm started by former boxer six-division world champion Oscar De La Hoya...

, Main Events, Cedric Kushner and Duva Boxing.

Scott Hirsch played on the racquetball team at Providence College and won The Big East Intercollegiate Regional Racquetball Championship in 1985. Hirsch co-founded The Legends of Racquetball and Paddleball Tour in 2002 with six time world champion, Marty Hogan and Steve Keeley
Steven 'Bo' Keeley
Steven Bo Keeley, born in February 1949, is an American adventurer, naturalist, holistic healer, veterinarian, professional athlete, commodities market consultant, garage publisher, and executive tour guide, who in 2000 left civilization for a desert burrow in southern California, then, in 2009,...

. Hirsch served as the Executive Director of the tour from 2002-2005. Hirsch has participated in two professional boxing matches and won both fights by first round knockout.

Personal

Scott Hirsch was born in Miami, Florida
Miami, Florida
Miami is a city located on the Atlantic coast in southeastern Florida and the county seat of Miami-Dade County, the most populous county in Florida and the eighth-most populous county in the United States with a population of 2,500,625...

 on April 14, 1966. He graduated from Hollywood Hills High School
Hollywood Hills High School
Hollywood Hills High School is a secondary school located in Hollywood, Florida, that teaches grades 9–12.-Small Learning Communities:Hollywood Hills High School Contains Small Learning Communities*The School of Business and Human Services...

 and attended Providence College. He is married to Stacy Hirsch and has two children Joshua Hirsch born April 20, 1993 and Zachary Hirsch born January 18, 2002. He was previously married to Aimee Hirsch in 1993 and divorced in 1994. He currently resides in Boca Raton, Florida
Boca Raton, Florida
Boca Raton is a city in Palm Beach County, Florida, USA, incorporated in May 1925. In the 2000 census, the city had a total population of 74,764; the 2006 population recorded by the U.S. Census Bureau was 86,396. However, the majority of the people under the postal address of Boca Raton, about...

.
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