Richard Cole
Encyclopedia
Richard Cole was heavily involved in the rock music
Rock music
Rock music is a genre of popular music that developed during and after the 1960s, particularly in the United Kingdom and the United States. It has its roots in 1940s and 1950s rock and roll, itself heavily influenced by rhythm and blues and country music...

 business from the mid-1960s to 2003, and is most famous for being the tour manager of English
England
England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...

 rock
Rock music
Rock music is a genre of popular music that developed during and after the 1960s, particularly in the United Kingdom and the United States. It has its roots in 1940s and 1950s rock and roll, itself heavily influenced by rhythm and blues and country music...

 band
Musical ensemble
A musical ensemble is a group of people who perform instrumental or vocal music. In classical music, trios or quartets either blend the sounds of musical instrument families or group together instruments from the same instrument family, such as string ensembles or wind ensembles...

 Led Zeppelin
Led Zeppelin
Led Zeppelin were an English rock band, active in the late 1960s and throughout the 1970s. Formed in 1968, they consisted of guitarist Jimmy Page, singer Robert Plant, bassist/keyboardist John Paul Jones, and drummer John Bonham...

 from 1968 to 1980.

Early career

Cole was from Kensal Rise, in the north London borough of Brent. His father was an architect who worked for Rolls Royce
Rolls-Royce Limited
Rolls-Royce Limited was a renowned British car and, from 1914 on, aero-engine manufacturing company founded by Charles Stewart Rolls and Henry Royce on 15 March 1906 as the result of a partnership formed in 1904....

 vehicle design, and later in aircraft assembly during World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

. At age twelve, Cole became interested in music after hearing Elvis Presley
Elvis Presley
Elvis Aaron Presley was one of the most popular American singers of the 20th century. A cultural icon, he is widely known by the single name Elvis. He is often referred to as the "King of Rock and Roll" or simply "the King"....

 and The Everly Brothers
The Everly Brothers
The Everly Brothers are country-influenced rock and roll performers, known for steel-string guitar playing and close harmony singing...

. At age fifteen he quit school and with his first job working at a dairy factory in Acton
Acton, London
Acton is a district of west London, England, located in the London Borough of Ealing. It is situated west of Charing Cross.At the time of the 2001 census, Acton, comprising the wards of East Acton, Acton Central, South Acton and Southfield, had a population of 53,689 people...

, earned enough money to purchase a drumkit, to which he practiced along to Buddy Rich
Buddy Rich
Bernard "Buddy" Rich was an American jazz drummer and bandleader. Rich was billed as "the world's greatest drummer" and was known for his virtuosic technique, power, groove, and speed.-Early life:...

 and Gene Krupa
Gene Krupa
Gene Krupa was an American jazz and big band drummer and composer, known for his highly energetic and flamboyant style.-Biography:...

 records. The low wages forced Cole to take up an apprenticeship in sheet-metal working whilst also working as a scaffolder on construction sites. He was also very interested in the fashion industry, at one point harbouring plans to be a fashion designer, and he claims to have designed the shirts worn by John Lennon
John Lennon
John Winston Lennon, MBE was an English musician and singer-songwriter who rose to worldwide fame as one of the founding members of The Beatles, one of the most commercially successful and critically acclaimed acts in the history of popular music...

 and Ringo Starr
Ringo Starr
Richard Starkey, MBE better known by his stage name Ringo Starr, is an English musician and actor who gained worldwide fame as the drummer for The Beatles. When the band formed in 1960, Starr was a member of another Liverpool band, Rory Storm and the Hurricanes. He became The Beatles' drummer in...

 on the Revolver
Revolver (album)
Revolver is the seventh studio album by the English rock group The Beatles, released on 5 August 1966 on the Parlophone label and produced by George Martin. Many of the tracks on Revolver are marked by an electric guitar-rock sound, in contrast with their previous LP, the folk rock inspired Rubber...

album cover.

Cole was drawn into the music business after meeting Richard Green, journalist for the Record Mirror
Record Mirror
Record Mirror was a British weekly pop music newspaper, founded by Isadore Green and featured, news articles, interviews, record charts, record reviews, concert reviews, letters from readers and photographs. The paper became respected by both mainstream pop music fans and serious record collectors...

, at the Marquee Club
Marquee Club
The Marquee was a music club first located at 165 Oxford Street, London, England when it opened in 1958 with a range of jazz and skiffle acts.It was also the location of the first ever live performance by The Rolling Stones on 12 July 1962....

 in 1965. Green suggested that Cole contact John Barker, the manager of pop
Popular music
Popular music belongs to any of a number of musical genres "having wide appeal" and is typically distributed to large audiences through the music industry. It stands in contrast to both art music and traditional music, which are typically disseminated academically or orally to smaller, local...

 band Unit 4 + 2
Unit 4 + 2
Unit 4 + 2 were a British pop band, who had a number one hit in the UK Singles Chart in 1965 with the song "Concrete and Clay". The track topped the UK chart for one week.-Early days:...

, for a job as their road manager. Barker gave Cole the job, and he soon became one of rock's most respected tour managers, working for The Who
The Who
The Who are an English rock band formed in 1964 by Roger Daltrey , Pete Townshend , John Entwistle and Keith Moon . They became known for energetic live performances which often included instrument destruction...

 in 1965 and The New Vaudeville Band
The New Vaudeville Band
The New Vaudeville Band was a group created by songwriter Geoff Stephens in 1966 to record his novelty composition "Winchester Cathedral", a song inspired by the dance bands of the 1920s and a Rudy Vallee megaphone style vocal...

 in 1966. In 1967 Cole moved to America and worked for Vanilla Fudge
Vanilla Fudge
Vanilla Fudge is an American rock band. The band's original lineup – vocalist/organist Mark Stein, bassist/vocalist Tim Bogert, lead guitarist/vocalist Vince Martell, and drummer/vocalist Carmine Appice – recorded five albums during the years 1966–69, before disbanding in 1970...

 as a sound engineer. When he heard that The Yardbirds
The Yardbirds
- Current :* Chris Dreja - rhythm guitar, backing vocals * Jim McCarty - drums, backing vocals * Ben King - lead guitar * David Smale - bass, backing vocals...

 were coming to America in 1968, he contacted their manager Peter Grant, whom he had previously known when Grant was the manager of the New Vaudeville Band, and became their tour manager. When The Yardbirds dissolved shortly thereafter, Grant and Cole became the manager and tour manager respectively of Led Zeppelin.

Led Zeppelin

Cole was one of the first tour managers to specialise in the American tours of English bands. Instead of hiring equipment in America and using an American crew to service the band, as was the custom until that point, Cole implemented the new practice of bringing over all the equipment and an entirely English crew. This practice subsequently became commonplace for other bands touring America.

On December 23, 1968, Cole booked Led Zeppelin into the Chateau Marmont
Chateau Marmont Hotel
The Chateau Marmont is a hotel at 8221 Sunset Boulevard in West Hollywood, California. Built in 1927, and modeled loosely after the Château d'Amboise, in France's Loire Valley. It has served as the backdrop for a number of events in the lives of well-known rock stars and actors.-History:Fred...

 on the Sunset Strip
Sunset Strip
The Sunset Strip is the name given to the mile-and-a-half stretch of Sunset Boulevard that passes through West Hollywood, California. It extends from West Hollywood's eastern border with Hollywood at Harper Avenue, to its western border with Beverly Hills at Sierra Drive...

 in Los Angeles
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...

 and later on the nearby Continental Hyatt House
Continental Hyatt House
The Andaz West Hollywood is a 257-room Hyatt hotel located at 8401 Sunset Boulevard, West Hollywood, California .The hotel opened in 1963 as the Gene Autry Hotel. Sold in 1966, it was renamed the Continental Hyatt House. In 1976 it became the Hyatt on Sunset until February 1997 when the hotel was...

, also known as "The Riot House". Cole was also responsible for introducing groupies to members of the band, some whom he had known on previous tours with The Yardbirds and The Who.

Cole was responsible for collecting box office takings and keeping receipts on behalf of the band for Led Zeppelin concert tours
Led Zeppelin concerts
From September 1968 through the summer of 1980, English rock group Led Zeppelin were one of the world's most popular live music attractions, performing hundreds of sold-out concerts around the world.-History:...

. During Led Zeppelin's final show at Madison Square Garden
Madison Square Garden
Madison Square Garden, often abbreviated as MSG and known colloquially as The Garden, is a multi-purpose indoor arena in the New York City borough of Manhattan and located at 8th Avenue, between 31st and 33rd Streets, situated on top of Pennsylvania Station.Opened on February 11, 1968, it is the...

 in New York
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

 in May 1973 during their 1973 North American tour
Led Zeppelin North American Tour 1973
Led Zeppelin's 1973 North American Tour was the ninth concert tour of North America by the English rock band. The tour was divided into two legs, with performances commencing on May 4 and concluding on July 29, 1973...

, more than US$203,000 disappeared from a safe deposit box
Safe deposit box
A safe deposit box or wrongly referred to as a safety deposit box is an individually-secured container, usually held within a larger safe or bank vault. Safe deposit boxes are generally located in banks, post offices or other institutions...

 at the Drake Hotel
The Drake Hotel, New York
The Drake Hotel was a hotel located at Park Avenue and 56th Street, New York, NY.The hotel was built in 1926 by the real estate organization of Bing and Bing. It was a 21 floor complex with 495 rooms...

. The police at first suspected Cole as being responsible for the theft. Cole was entrusted with the key to the safe deposit box at the time of the theft and he was the first person at the scene to discover that the money was unaccounted for. Cole took a lie detector test and was cleared of any involvement.
The money was never recovered, and neither Cole nor anyone associated with Led Zeppelin was ever charged. The Drake Hotel was later sued over the incident.

In 1977, manager Peter Grant gave his approval for Cole to hire John Bindon
John Bindon
John Dennis Arthur "Biffo" Bindon was a British actor and bodyguard who had close links with the London underworld. In numerous films, he played gangsters or tough police detective. Bindon has been described as "the archetypal actor-villain, and an all-round 'good geezer'". He was also notable for...

 to act as security co-ordinator for the band's concert tour of the United States
Led Zeppelin North American Tour 1977
Led Zeppelin's 1977 North American Tour was the eleventh and final concert tour of North America by the English rock band. The tour was divided into three legs, with performances commencing on 1 April and concluding on 24 July 1977...

. Bindon had previously provided security for actors Ryan
Ryan O'Neal
Charles Patrick Ryan O'Neal , better known as Ryan O'Neal, is an American actor best known for his appearances in the ABC nighttime soap opera Peyton Place and for his roles in such films as Paper Moon , Stanley Kubrick's Barry Lyndon , A Bridge Too Far , and Love Story , for which he received...

 and Tatum O'Neal
Tatum O'Neal
Tatum Beatrice O'Neal is an American actress best known for her film work as a child actress in the 1970s. She is the youngest to win a competitive Academy Award, at the age of 10, which she won for her performance as Addie Loggins in Paper Moon opposite her father Ryan O'Neal...

. Towards the end of the tour, a major incident occurred during a concert at the Oakland Coliseum on July 23, 1977. Upon arrival at the stadium, it was alleged that Bindon pushed a member of promoter Bill Graham
Bill Graham (promoter)
Bill Graham was an American impresario and rock concert promoter from the 1960s until his death.-Early life:...

's stage crew out of the way as the band entered via a backstage ramp. Tension had been simmering between Graham's staff and Led Zeppelin's security team during the day, and as Grant and Bindon were walking down the ramp near the end of the concert, words were exchanged with stage crew chief Jim Downey, which resulted in Bindon knocking Downey out cold.

Within minutes a separate off-stage incident, involving Graham's security man Jim Matzorkis (who was accused of slapping Peter Grant's 11 year-old son Warren over a dressing room sign), escalated into an all-out brawl in which Matzorkis was brutally beaten. Led Zeppelin's second Oakland show took place only after Bill Graham signed a letter of indemnification, absolving Led Zeppelin from responsibility for the previous night's incident. However, Graham refused to honour the letter and assault charges were laid against Grant, Cole, Bindon, and John Bonham when the band arrived back at their hotel. All four pleaded nolo contendere
Nolo contendere
is a legal term that comes from the Latin for "I do not wish to contend." It is also referred to as a plea of no contest.In criminal trials, and in some common law jurisdictions, it is a plea where the defendant neither admits nor disputes a charge, serving as an alternative to a pleading of...

and received suspended sentences. Bindon was dismissed by Peter and returned to England. Grant later stated that allowing Bindon to be hired was the biggest mistake he ever made as manager.

Whilst tour manager for Led Zeppelin, Cole developed substance abuse
Substance abuse
A substance-related disorder is an umbrella term used to describe several different conditions associated with several different substances .A substance related disorder is a condition in which an individual uses or abuses a...

 problems. He was fired from his position as road manager for Led Zeppelin's final concert tour of Europe
Tour Over Europe 1980
Tour Over Europe 1980 was the last concert tour by the English rock band Led Zeppelin. The tour commenced on June 17 and concluded on July 7, 1980...

 in 1980 because Peter Grant was concerned about his drug and alcohol abuse. He was replaced by Phil Carlo. Sent to Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

 to detox, Cole was mistaken for a terrorist involved in the 1980 Bologna railway station bombing
Bologna massacre
The Bologna massacre was a terrorist bombing of the Central Station at Bologna, Italy, on the morning of Saturday, 2 August 1980, which killed 85 people and wounded more than 200. The attack has been materially attributed to the neo-fascist terrorist organization Nuclei Armati Rivoluzionari...

 and was temporarily imprisoned.

Post-Led Zeppelin

Since the cessation of his involvement with Led Zeppelin, Cole has served as the tour manager for Eric Clapton
Eric Clapton
Eric Patrick Clapton, CBE, is an English guitarist and singer-songwriter. Clapton is the only three-time inductee to the Rock and Roll Hall of Fame: once as a solo artist, and separately as a member of The Yardbirds and Cream. Clapton has been referred to as one of the most important and...

, Black Sabbath
Black Sabbath
Black Sabbath are an English heavy metal band, formed in Aston, Birmingham in 1969 by Ozzy Osbourne , Tony Iommi , Geezer Butler , and Bill Ward . The band has since experienced multiple line-up changes, with Tony Iommi the only constant presence in the band through the years. A total of 22...

, Lita Ford
Lita Ford
Lita Ford is a British-born, American rock musician and singer who was the lead guitarist for The Runaways and achieved popularity for her solo career between the 1980s and late 2000s.-Early life:...

, Ozzy Osbourne
Ozzy Osbourne
John Michael "Ozzy" Osbourne is an English vocalist, whose musical career has spanned over 40 years. Osbourne rose to prominence as lead singer of the pioneering English heavy metal band Black Sabbath, whose radically different, intentionally dark, harder sound helped spawn the heavy metal...

, Black Uhuru, and Three Dog Night
Three Dog Night
Three Dog Night is an American rock band best known for their music from 1968 to 1975. During that time the band charted 21 Billboard top 40 hits in America, three of which reached Number One...

, managed Fem 2 Fem and, most recently, toured with Gipsy Kings, Crazy Town
Crazy Town
Crazy Town is a rap rock band formed in Los Angeles in 1995 by Bret Mazur and Seth Binzer. The band is best known for their 2001 single, "Butterfly", which reached number one on the US Billboard Hot 100 chart...

 and Fu Manchu
Fu Manchu (band)
Fu Manchu is a Southern Californian stoner rock band, who released their debut single "Kept Between Trees" in 1990. They have been featured on compilations put together by Tony Hawk and ESPN's X Games, and invited to perform on the US television program Monster Garage...

. According to his publisher HarperCollins
HarperCollins
HarperCollins is a publishing company owned by News Corporation. It is the combination of the publishers William Collins, Sons and Co Ltd, a British company, and Harper & Row, an American company, itself the result of an earlier merger of Harper & Brothers and Row, Peterson & Company. The worldwide...

, he now divides his time between Venice
Venice
Venice is a city in northern Italy which is renowned for the beauty of its setting, its architecture and its artworks. It is the capital of the Veneto region...

, California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

, and London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

.

Contributions to published accounts

Since Led Zeppelin's breakup in 1980, Cole has contributed to unofficial Led Zeppelin biographies, most notably Stephen Davis
Stephen Davis (music journalist)
Stephen Davis is an American music journalist and historian.Davis was born in New York City and attended Boston University. He began his career writing for the Boston Phoenix in 1970...

' much-maligned biography Hammer of the Gods
Hammer of the Gods (book)
Hammer of the Gods is a book written by music journalist Stephen Davis, published in 1985. It is a biography of the English rock band Led Zeppelin. After its release it became a New York Times bestseller, and is probably the best known Led Zeppelin biography in existence...

. Cole has claimed he was only paid $1250 by Davis for his revelations, which make up a large proportion of the book. Davis for his part has claimed that Cole "was responsible for much of the mayhem around Led Zeppelin."

In an interview with New Musical Express magazine in 1985, Robert Plant dismissed many of the claims made by Cole in Davis' book, and discussed why Cole was removed as tour manager:
Cole has also written his own book, an unofficial account of the band called Stairway to Heaven: Led Zeppelin Uncensored
Stairway to Heaven (book)
Stairway To Heaven: Led Zeppelin Uncensored is a book written by Richard Cole who was the tour manager for English rock band Led Zeppelin, from their first US tour in 1968 to 1979, when he was replaced by Phil Carlo...

, with Richard Trubo. Cole's book raised the ire of Page, who once commented:
Led Zeppelin bass player John Paul Jones
John Paul Jones (musician)
John Paul Jones is an English multi-instrumentalist, songwriter, composer, arranger and record producer. Best known as the bassist, mandolinist, and keyboardist for English rock band Led Zeppelin, Jones has since developed a solo career and has gained even more respect as both a musician and a...

 has expressed similar views about Cole's reliability, stating in a magazine interview that Cole's accounts are "a mish-mash of several stories put together, usually with the wrong endings and making us look like miserable bastards rather than the funsters we were." Jones was so incensed at the depiction of John Bonham in Cole's book Stairway to Heaven that he decided never to speak to him again. In an interview with PR-Inside online magazine, Jones also claimed when he had once asked Cole about why he'd exaggerated the group's behaviour for that book, Cole explained that "he'd been a drug addict who needed the money".

Despite the bitterness felt by Plant, Page, and Jones to their former road manager, Cole was invited to the Led Zeppelin Reunion in 2007
Ahmet Ertegün Tribute Concert
The Ahmet Ertegun Tribute Concert was a benefit concert held in memory of music executive Ahmet Ertegün at The O2 in London on December 10, 2007. The headline act was the English rock band, Led Zeppelin, who performed their first full-length concert since the death of drummer John Bonham in 1980,...

, and was even invited to the VIP section.

External links


Sources

  • Cole, Richard, and Trubo, Richard (1992), Stairway to Heaven: Led Zeppelin Uncensored, New York: HarperCollins, ISBN 0-06-018323-3
  • Welch, Chris (2002), Peter Grant: The Man Who Led Zeppelin, London: Omnibus Press. ISBN 0-7119-9195-2.
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