Popular Electronics
Encyclopedia
Popular Electronics was an American magazine started by Ziff-Davis Publishing in October 1954 for electronics hobbyists and experimenters. It soon became the "World's Largest-Selling Electronics Magazine". The circulation was 240,151 in April 1957 and 400,000 by 1963. Ziff-Davis published Popular Electronics until April 1985. Gernsback Publications acquired the title in 1988 and renamed it Hands-On Electronics
Hands-On Electronics
Hands-On Electronics was an electronics hobbyist magazine published by Gernsback Publications from 1984 to 1989.The magazine started as Radio-Electronics Special Projects in 1980. This was nominally a quarterly supplement to Radio-Electronics that had 10 issues from a single 1980 issue to the...

. That version of Popular Electronics was published until December 1999.

A cover story on Popular Electronics could launch a new product or company. The most famous issue, January 1975, had the Altair 8800
Altair 8800
The MITS Altair 8800 was a microcomputer design from 1975 based on the Intel 8080 CPU and sold by mail order through advertisements in Popular Electronics, Radio-Electronics and other hobbyist magazines. The designers hoped to sell only a few hundred build-it-yourself kits to hobbyists, and were...

 computer on the cover and ignited the home computer revolution. Paul Allen
Paul Allen
Paul Gardner Allen is an American business magnate, investor, and philanthropist. Allen co-founded Microsoft with Bill Gates...

 showed that issue to Bill Gates
Bill Gates
William Henry "Bill" Gates III is an American business magnate, investor, philanthropist, and author. Gates is the former CEO and current chairman of Microsoft, the software company he founded with Paul Allen...

. They wrote a BASIC
BASIC
BASIC is a family of general-purpose, high-level programming languages whose design philosophy emphasizes ease of use - the name is an acronym from Beginner's All-purpose Symbolic Instruction Code....

 interpreter for the Altair computer and started Microsoft
Microsoft
Microsoft Corporation is an American public multinational corporation headquartered in Redmond, Washington, USA that develops, manufactures, licenses, and supports a wide range of products and services predominantly related to computing through its various product divisions...

.

How it started

Radio & Television News
Radio News
Radio News was an American monthly technology magazine published from 1919 to 1971. The magazine was started by Hugo Gernsback as a magazine for amateur radio enthusiasts, but it evolved to cover all the technical aspects to radio and electronics. In 1929 a bankruptcy forced the sale of Gernsback's...

was a magazine for professionals and the editors wanted to create a magazine for hobbyists. Ziff-Davis had started Popular Aviation in 1927 and Popular Photography in 1934 but found that Gernsback Publications had the trademark on Popular Electronics. It was a used in Radio-Craft from 1943 until 1948. Ziff-Davis bought the trademark and started Popular Electronics with the October 1954 issue.

Many of the editors and authors worked for both Ziff-Davis magazines. Initially Oliver Read was the editor of both Radio & Television News and Popular Electronics. Read was promoted to Publisher in June 1956. Oliver Perry Ferrell took over as editor of Popular Electronics and William A. Stocklin became editor of Radio & Television News. In Radio & TV News John T. Frye wrote a column on a fictional repair shop where the proprietor, Mac, would interact with other technicians and customers. The reader would learn repair techniques for servicing radios and TVs. In Popular Electronics his column was about two high school boys, Carl and Jerry. Each month the boys would have an adventure that would teach the reader about electronics.

By 1954 building audio and radio kits was a growing pastime. Heathkit
Heathkit
Heathkits were products of the Heath Company, Benton Harbor, Michigan. Their products included electronic test equipment, high fidelity home audio equipment, television receivers, amateur radio equipment, electronic ignition conversion modules for early model cars with point style ignitions, and...

 and many others offered kits that included all of the parts with detailed instructions. The premier cover shows the assembly of a Heathkit A-7B audio amplifier. Popular Electronics would offer projects that were built from scratch; that is, the individual parts were purchased at a local electronics store or by mail order. The early issues often showed these as father and son projects.

Most of the early project used vacuum tubes, as transistors had just become available to hobbyists. The Raytheon CK722
CK722
The CK722 was the first low cost junction transistor available to the general public. It was a PNP germanium small signal unit. It was introduced by Raytheon in early 1953 for $7.60 each; the price was reduced to $3.50 in late 1954 and to $0.99 in 1956 The CK722s were selected "fall out" from the...

 transistor was $3.50 in the December 1954 issue while a 12AX7
12AX7
12AX7 is a miniature dual triode vacuum tube with high voltage gain. It was developed around 1946 by RCA engineers in Harrison, New Jersey, under developmental number A-4522. It was released for public sale under the 12AX7 identifier on September 15, 1947. The 12AX7 was originally intended as...

 dual triode tube was only $0.61. Lou Garner wrote the feature story for the first issue, a battery powered tube radio that could be used on a bicycle. Later he was given a column called Transistor Topics (June 1956). Transistors soon cost less than a dollar and transistor projects became common in every issue of Popular Electronics. The column was renamed to Solid State in 1965 and ran under his byline until December 1978.

Typical 1962 issue

The July 1962 issue had 112 pages, the editor was Olivier P. Ferrell and the monthly circulation was 400,000. The magazine had a full page of electronics news that was called "POP'tronics News Scope." In January 2000 a successor magazine was renamed Poptronics. In the 1960s, Fawcett Publications
Fawcett Publications
Fawcett Publications was an American publishing company founded in 1919 in Robbinsdale, Minnesota by Wilford Hamilton "Captain Billy" Fawcett . At the age of 16, Fawcett ran away from home to join the Army, and the Spanish-American War took him to the Philippines. Back in Minnesota, he became a...

 had a competing magazine, Electronics Illustrated
Electronics Illustrated
Electronics Illustrated was an American magazine started in May 1958 by Fawcett Publications, the publishers of Mechanix Illustrated. The magazine was published monthly from 1959 to 1961 then bi-monthly until November 1972...

.

The cover showed a 15 inch (38 cm) black and white TV kit by Conar that cost $135. The feature construction story was a "Radiation Fallout Monitor" for "keeping track of the radiation level in your neighborhood." (The Cuban Missile Crisis
Cuban Missile Crisis
The Cuban Missile Crisis was a confrontation among the Soviet Union, Cuba and the United States in October 1962, during the Cold War...

 happened that October.) Other construction projects included "The Fish Finder", an underwater temperature probe; the "Transistorized Tremolo" for an electric guitar; and a one tube VHF receiver to listen to aircraft.

There were regular columns for Citizens Band
Citizens' band radio
Citizens' Band radio is, in many countries, a system of short-distance radio communications between individuals on a selection of 40 channels within the 27-MHz band. Citizens' Band is distinct from the FRS, GMRS, MURS and amateur radio...

 (CB), amateur radio
Amateur radio
Amateur radio is the use of designated radio frequency spectrum for purposes of private recreation, non-commercial exchange of messages, wireless experimentation, self-training, and emergency communication...

 and shortwave listening
Shortwave listening
Shortwave listening is the hobby of listening to shortwave radio broadcasts located on frequencies between 1700 kHz and 30 MHz. Listeners range from casual users seeking international news and entertainment programming to hobbyists immersed in the technical aspects of radio reception and DXing...

 (SWL). These would show a reader with his radio equipment each month. (Almost all of the readers were male.) Lou Garner's Transistor Topics covers the new transistorized FM stereo receivers and several readers' circuits. John T. Frye's fictional characters, Carl and Jerry, use a PH meter to locate the source of pollution in a river.

Authors and Kits

As Editor, Olivier Ferrell built a stable of authors who contributed interesting construction projects. These projects established the style of Popular Electronics for years to come. Two of the most prolific authors were Daniel Meyer and Don Lancaster.

Daniel Meyer graduated from Southwest Texas State
Texas State University–San Marcos
Texas State University–San Marcos is a doctoral-granting university located in San Marcos, Texas...

 (1957) and became an engineer at Southwest Research Institute
Southwest Research Institute
Southwest Research Institute , headquartered in San Antonio, Texas, is one of the oldest and largest independent, nonprofit, applied research and development organizations in the United States...

 in San Antonio, Texas. He soon started writing hobbyist articles. The first was in Electronics World (May 1960) and latter he had a 2 part cover feature for Radio-Electronics
Radio-Electronics
Radio-Electronics was an American electronics magazine that was published under various titles from 1929 to 2003. Hugo Gernsback started it as Radio-Craft in July 1929. The title was changed to Radio-Electronics in October 1948 and again to Electronics Now in July 1992. In January 2000 it was...

(October, November 1962). The March 1963 issue of Popular Electronics featured his ultrasonic listening device on the cover.

Don Lancaster
Don Lancaster
Donald E. Lancaster is a prolific author, inventor, and microcomputer pioneer best known for his magazine columns. He is also known for his "TV Typewriter" dumb terminal project, his book on technical entrepreneurship The Incredible Secret Money Machine, and his work on and advocacy of early...

 graduated from Lafayette College
Lafayette College
Lafayette College is a private coeducational liberal arts and engineering college located in Easton, Pennsylvania, USA. The school, founded in 1826 by James Madison Porter,son of General Andrew Porter of Norristown and citizens of Easton, first began holding classes in 1832...

 (1961) and Arizona State University
Arizona State University
Arizona State University is a public research university located in the Phoenix Metropolitan Area of the State of Arizona...

 (1966). A 1960s fad was to have colored lights synchronized with music. This psychedelic
Psychedelic
The term psychedelic is derived from the Greek words ψυχή and δηλοῦν , translating to "soul-manifesting". A psychedelic experience is characterized by the striking perception of aspects of one's mind previously unknown, or by the creative exuberance of the mind liberated from its ostensibly...

 lighting was made economical by the development of the silicon-controlled rectifier
Silicon-controlled rectifier
A silicon-controlled rectifier is a four-layer solid state device that controls current. The name "silicon controlled rectifier" or SCR is General Electric's trade name for a type of thyristor. The SCR was developed by a team of power engineers led by Gordon Hall and commercialized by Frank W...

 (SCR). Don's first published article was "Solid-State 3-Channel Color Organ" in the April 1963 issue of Electronics World. He was paid $150 for the story.

The projects in Popular Electronics changed from vacuum tube to solid state in the early 1960s. Tube circuits used a metal chassis with sockets, transistor circuits worked best on a printed circuit board
Printed circuit board
A printed circuit board, or PCB, is used to mechanically support and electrically connect electronic components using conductive pathways, tracks or signal traces etched from copper sheets laminated onto a non-conductive substrate. It is also referred to as printed wiring board or etched wiring...

. They would often contain components that were not available at the local electronics parts store.

Dan Meyer saw the business opportunity in providing circuit boards and parts for the Popular Electronics projects. In January 1964 he left Southwest Research Institute to start an electronics kit company. He continued to write articles and ran the mail order kit business from his home in San Antonio, Texas. By 1965 he was providing the kits for other authors such as Lou Garner. In 1967 he sold a kit for Don Lancaster's "IC-67 Metal Locator". In early 1967 Meyer moved his growing business from his home to a new building on a 3 acre (12,000 m2) site in San Antonio. The Daniel E. Meyer Company (DEMCO) became Southwest Technical Products Corporation (SWTPC
SWTPC
The U.S. company SWTPC started in 1964 as DEMCO . It was incorporated in 1967 as Southwest Technical Products Corporation of San Antonio, Texas...

) that fall.

In 1967, Popular Electronics had 6 articles by Dan Meyer and 4 by Don Lancaster. Seven of that year's cover stories featured kits sold by SWTPC. In the years 1966 to 1971 SWTPC's authors wrote 64 articles and had 25 cover stories in Popular Electronics. (Don Lancaster alone had 23 articles and 10 were cover stories.) The San Antonio Express-News
San Antonio Express-News
The San Antonio Express-News is the daily newspaper of San Antonio, Texas. It is ranked as the third-largest daily newspaper in the state of Texas in terms of circulation, and is one of the leading news sources of South Texas, with offices in Austin, Brownsville, Laredo, and Mexico City...

did a feature story on Southwest Technical Products in November 1972. "Meyer built his mail-order business from scratch to more than $1 million in sales in six years." The company was shipping 100 kits a day from 1800 square feet (1,700 m2) of buildings.

Others noticed SWTPC success. Forrest Mims
Forrest Mims
Forrest M. Mims III is an amateur scientist, magazine columnist, and author of the popular Getting Started in Electronics and Engineer's Mini-Notebook series of instructional books that was originally sold in Radio Shack electronics stores. Mims graduated from Texas A&M University in 1966 with a...

, a founder of MITS
Micro Instrumentation and Telemetry Systems
Micro Instrumentation and Telemetry Systems was an American electronics company founded in Albuquerque, New Mexico that began manufacturing electronic calculators in 1971 and personal computers in 1975. Ed Roberts and Forrest Mims founded MITS in December 1969 to produce miniaturized telemetry...

 (Altair 8800), tells about his "Light-Emitting Diodes" cover story (Popular Electronics, November 1970) in an interview with Creative Computing
Creative Computing
Creative Computing was one of the earliest magazines covering the microcomputer revolution. Published from 1974 until December 1985, Creative Computing covered the whole spectrum of hobbyist/home/personal computing in a more accessible format than the rather technically-oriented BYTE. The magazine...

.


In March, I sold my first article to Popular Electronics magazine, a feature about light-emitting diodes. At one of our midnight meetings I suggested that we emulate Southwest Technical Products and develop a project article for Popular Electronics. The article would give us free advertising for the kit version of the project, and the magazine would even pay us for the privilege of printing it!

The November 1970 issue also has an article by Forrest M. Mims and Henry E. Roberts titled "Assemble an LED Communicator - The Opticon." A kit of parts could be ordered from MITS in Albuquerque, New Mexico. Popular Electronics paid $400 for the article.

Merger with Electronics World

Radio & Television News became Electronics World in 1959 and in January 1972 was merged into Popular Electronics. The process started in the summer of 1971 with a new editor, Milton S. Snitzer, replacing the long time editor, Oliver P. Ferrell. The publishers decided to focus on topics with prosperous advertisers, such as CB Radio and audio equipment. Construction projects were no longer the feature articles. They were replaced by new product reviews. The change in editorial direction upset many authors. Dan Meyer wrote a letter in his SWTPC catalog referring to the magazine, Popular Electronics with Electronics World, as "PEEW". He urged his customers to switch to Radio-Electronics.

Don Lancaster
Don Lancaster
Donald E. Lancaster is a prolific author, inventor, and microcomputer pioneer best known for his magazine columns. He is also known for his "TV Typewriter" dumb terminal project, his book on technical entrepreneurship The Incredible Secret Money Machine, and his work on and advocacy of early...

, Daniel Meyer, Forrest Mims
Forrest Mims
Forrest M. Mims III is an amateur scientist, magazine columnist, and author of the popular Getting Started in Electronics and Engineer's Mini-Notebook series of instructional books that was originally sold in Radio Shack electronics stores. Mims graduated from Texas A&M University in 1966 with a...

, Ed Roberts, John Simonton
John Simonton
John Stayton Simonton Jr. was a circuit designer, author of electronics articles, and founder of PAiA Electronics, a manufacturer of analog synthesizer kits....

 and other authors switched to Radio-Electronics. Even Solid State columnist Lou Garner moved to Radio-Electronics for a year. Les Solomon, the Popular Electronics Technical Editor, wrote 6 articles in the rival Radio-Electronics using the pseudonym "B. R. Rogen". In 1972 and 1973 some of the best projects appeared in Radio-Electronics as the new Popular Electronics digested the merger. The upcoming personal computer benefited from this competition between Radio-Electronics and Popular Electronics.

In September 1973 Radio-Electronics published Don Lancaster's TV Typewriter
TV Typewriter
The TV Typewriter was a video terminal that could display 2 pages of 16 lines of 32 upper case characters on a standard television set. The Don Lancaster design appeared on the cover of Radio-Electronics magazine in September 1973. The magazine included a 6 page description of the design but...

, a low cost video display. In July 1974 Radio-Electronics published the Mark-8
Mark-8
The Mark-8 is a microcomputer design from 1974, based on the Intel 8008 CPU . The Mark-8 was designed by graduate student Jonathan Titus and announced as a 'loose kit' in the July 1974 issue of Radio-Electronics magazine.- Project kit :The Mark-8 was introduced as a 'build it yourself' project in...

 Personal Minicomputer based on the Intel 8008
Intel 8008
The Intel 8008 was an early byte-oriented microprocessor designed and manufactured by Intel and introduced in April 1972. It was an 8-bit CPU with an external 14-bit address bus that could address 16KB of memory...

 processor. The publishers noted the success of Radio-Electronics and Arthur P. Salsberg took over as Editor in 1974. Salsberg and Technical Editor, Leslie Solomon, brought back the featured construction projects. Popular Electronics needed a computer project so they selected Ed Robert's Altair 8800
Altair 8800
The MITS Altair 8800 was a microcomputer design from 1975 based on the Intel 8080 CPU and sold by mail order through advertisements in Popular Electronics, Radio-Electronics and other hobbyist magazines. The designers hoped to sell only a few hundred build-it-yourself kits to hobbyists, and were...

 computer based on the improved Intel 8080
Intel 8080
The Intel 8080 was the second 8-bit microprocessor designed and manufactured by Intel and was released in April 1974. It was an extended and enhanced variant of the earlier 8008 design, although without binary compatibility...

 processor. The January 1975 issue of Popular Electronics had the Altair computer on the cover and this launched the home computer revolution.

The magazine was digest size
Digest size
Digest size is a magazine size, smaller than a conventional or "journal size" magazine but larger than a standard paperback book, approximately 5½ x 8¼ inches, but can also be 5⅜ x 8⅜ inches and 5½ x 7½ inches. These sizes have evolved from the printing press operation end...

  for the first 20 years. The cover logo was a sans-serif
Sans-serif
In typography, a sans-serif, sans serif or san serif typeface is one that does not have the small projecting features called "serifs" at the end of strokes. The term comes from the French word sans, meaning "without"....

 typeface in a rectangular box. The covers featured a large image of the feature story, usually a construction project. In September 1970 the cover logo was changed to an underlined serif typeface. The magazine's content, typography and layout were also updated. In January 1972 the cover logo added a second line; "including Electronics World" and the volume number was restarted at 1. This second line was used for two years. The large photo of the feature project was gone, replaced by a textual list of articles. In Aug 1974 the magazine switched to a larger letter size
Letter (paper size)
Letter or US Letter is the most common paper size for office use in several countries, including the United States, Canada, Mexico, Bolivia, Colombia, Venezuela, the Philippines, and Chile. It measures 8.5 by 11 inches ....

 format . This was done to allow larger illustrations such as schematics, to switch printing to offset presses, and respond to advertisers desire for larger ad pages. The long time tag line, "World's Largest Selling Electronics Magazine", was moved from the Table of Contents page to the cover.

Personal Computers

There is debate about what machine was the first personal computer, the Altair 8800 (1975), the Mark-8 (1974), or even back to Kenbak-1
Kenbak-1
The Kenbak-1 is considered by the Computer History Museum and the American Computer Museum to be the world's first "personal computer" . Only 40 machines were ever built and sold. It was designed and invented by John Blankenbaker of Kenbak Corporation in 1970, and was first sold in early 1971. The...

 (1971). The computer in the January 1975 issue of captured the attention of the 400,000 or so readers of Popular Electronics. Before then, home computers were lucky to sell a hundred units. The Altair sold thousands in the first year. By the end of 1975 there were a dozen companies producing computer kits and peripherals.

The February 1975 issue featured an 'All Solid-State TV Camera" by three Stanford University
Stanford University
The Leland Stanford Junior University, commonly referred to as Stanford University or Stanford, is a private research university on an campus located near Palo Alto, California. It is situated in the northwestern Santa Clara Valley on the San Francisco Peninsula, approximately northwest of San...

 students; Terry Walker, Harry Garland and Roger Melen. While the camera kit was designed to use an oscilloscope the article mentions it could be connected to the Altair computer. It soon was, the authors got one of the first Altair computers and designed an interface for the camera. They also designed a full color video display for the Altair, "The TV Dazzler", that appeared on the cover of the February 1976 issue. This was the start of Cromemco
Cromemco
Cromemco was a Mountain View, California microcomputer company known for its high-end Z80-based S-100 bus computers in the early days of the home computer revolution. The Cromemco Dazzler was the first color graphics card available for personal computers....

, a computer company that grew to over 500 employees by 1983.

The internet did not exist in 1975 but time-sharing
Time-sharing
Time-sharing is the sharing of a computing resource among many users by means of multiprogramming and multi-tasking. Its introduction in the 1960s, and emergence as the prominent model of computing in the 1970s, represents a major technological shift in the history of computing.By allowing a large...

 computers did. With a computer terminal
Computer terminal
A computer terminal is an electronic or electromechanical hardware device that is used for entering data into, and displaying data from, a computer or a computing system...

 and a modem
Modem
A modem is a device that modulates an analog carrier signal to encode digital information, and also demodulates such a carrier signal to decode the transmitted information. The goal is to produce a signal that can be transmitted easily and decoded to reproduce the original digital data...

 a user could dial into a large multi-user computer. Lee Felsenstein
Lee Felsenstein
Lee Felsenstein is an American computer engineer who played a central role in the development of the personal computer...

 wanted make low cost versions of modems and terminals available to hobbyist. The March 1976 issue had the "Pennywhistle Modem
Pennywhistle modem
The Pennywhistle was an early acoustic coupler modem originally designed and built by Lee Felsenstein in 1973, and later commercialized and offered for sale in 1976. It was one of the earliest modems available for hobbyist computer users...

" and the July 1976 issue had the "SOL Intelligent Terminal" The SOL, built by Processor Technology
Processor Technology
Processor Technology Corporation was a microcomputer company founded by Bob Marsh and Gary Ingram in April 1975. Its best known product is the Sol-20 computer.-History:...

, was really an Altair compatible computer and became one of the most successful personal computers at that time.

Popular Electronics had many other computer projects such as the Altair 680, the Speechlab voice recognition board and the COSMAC ELF
COSMAC ELF
The COSMAC ELF was an RCA 1802 microprocessor-based computer based on a series of construction articles in Popular Electronics magazine in 1976 and 1977. Through the back pages of electronics magazines, both Netronics and Quest Electronics offered low-priced kits that were based on this design. ...

. They did not have the field to themselves. A dedicated computer magazine, Byte
Byte (magazine)
BYTE magazine was a microcomputer magazine, influential in the late 1970s and throughout the 1980s because of its wide-ranging editorial coverage...

, was started in September 1975. It was soon followed by other new magazines. By the end of 1977, fully assembled computers such as Apple II
Apple II
The Apple II is an 8-bit home computer, one of the first highly successful mass-produced microcomputer products, designed primarily by Steve Wozniak, manufactured by Apple Computer and introduced in 1977...

, Radio Shack TRS-80
TRS-80
TRS-80 was Tandy Corporation's desktop microcomputer model line, sold through Tandy's Radio Shack stores in the late 1970s and early 1980s. The first units, ordered unseen, were delivered in November 1977, and rolled out to the stores the third week of December. The line won popularity with...

, and the Commodore PET
Commodore PET
The Commodore PET was a home/personal computer produced from 1977 by Commodore International...

 were on the market. Building computer kits was soon replaced by plugging in assembled boards.

Computers & Electronics

Popular Electronics continued with a full range of construction projects using the newest technologies such as microprocessors and other programmable devices. In November 1982 the magazine became Computers & Electronics. There were more equipment reviews and fewer construction projects. One of the last major projects was a bidirectional Analog to Digital converter for the Apple II computer published in July and August 1983. Art Salsberg left at the end of 1983 and Seth R. Alpert became editor. The magazine dropped all project articles and just reviewed hardware and software. The circulation was almost 600,000 in January 1985 when Forrest Mims wrote about the tenth anniversary of the Altair 8800 computer.

In October 1984 Art Salsberg started a competing magazine, Modern Electronics
Modern Electronics
Modern Electronics was a hobbyist magazine published from October 1984 to March 1991. It became Computer Craft in April 1991 and the name changed again to MicroComputer Journal in January 1994. Modern Electronics, Inc. was owned by CQ Communications, Inc, the publishers of CQ Amateur Radio.Art...

. Editor Alexander W. Burawa and contributors Forrest Mims, Len Feldman, and Glenn Hauser
Glenn Hauser
Glenn Hauser is an internationally-known DXer and radio host from Enid, Oklahoma, United States. He produces and narrates the weekly 30-minute radio show "World Of Radio", heard on various non-commercial AM and FM radio stations throughout the U.S., plus worldwide on shortwave radio.Glenn Hauser...

 moved to Modern Electronics. Here is how Art Salsberg described the new magazine.


Directed to enthusiasts like yourselves, who savor learning more about the latest developments in electronics and computer hardware, Modern Electronics shows you what's new in the world of electronics/computers, how this equipment works, how to use them, and construction plans for useful electronic devices.

Many of you probably know of me from my decade-long stewardship of Popular Electronics magazine, which changed its name and editorial philosophy last year to distance itself from active electronics enthusiasts who move fluidly across electronics and computer product areas. In a sense, then, Modern Electronics is the successor to the original concept of Popular Electronics …


The last issue of Computers & Electronics was April 1985. The magazine still had 600,000 readers but the intense competition from other computer magazines resulted in flat advertising revenues.

Ziff-Davis asset sale

In 1953, William B. Ziff, Jr.
William B. Ziff, Jr.
William Bernard Ziff, Jr. was an American publishing executive. His father, William B. Ziff, Sr., was the co-founder of Ziff Davis Inc. and when the elder Ziff died in 1953, Ziff took over the management of the company. After buying out partner Bernard G...

 (age 23) was thrust into the publishing business when his father died of a heart attack. In 1982, Ziff was diagnosed with prostate cancer so he asked his three sons (ages 14 to 20) if they wanted to run a publishing empire. They did not. Ziff wanted to simplify the estate by selling some of the magazines. In November 1984, CBS
CBS
CBS Broadcasting Inc. is a major US commercial broadcasting television network, which started as a radio network. The name is derived from the initials of the network's former name, Columbia Broadcasting System. The network is sometimes referred to as the "Eye Network" in reference to the shape of...

 bought the consumer group for $362.5 million and Rupert Murdoch
Rupert Murdoch
Keith Rupert Murdoch, AC, KSG is an Australian-American business magnate. He is the founder and Chairman and CEO of , the world's second-largest media conglomerate....

 bought the business group for $350 million.

This left Ziff-Davis with the computer group and the database publisher (Information Access Company.) These groups were not profitable. Ziff took time off to successfully battle the prostate cancer. (He lived until 2006.) When he returned he focused on magazines like PC Magazine
PC Magazine
PC Magazine is a computer magazine published by Ziff Davis Publishing Holdings Inc. A print edition was published from 1982 to January 2009...

 and MacUser
MacUser
MacUser is a biweekly computer magazine published by Dennis Publishing Ltd. and licensed by Felden in the UK.In 1985 Felix Dennis’ Dennis Publishing, the creators of MacUser in the UK, licensed the name and “mouse-rating” symbol for MacUser to Ziff-Davis Publishing for use in the rest of the world....

 to rebuild Ziff-Davis. In 1994 he and his sons sold Ziff-Davis for $1.4 billion.

Gernsback Publications

The title Popular Electronics was sold to Gernsback Publications and their Hands-On Electronics
Hands-On Electronics
Hands-On Electronics was an electronics hobbyist magazine published by Gernsback Publications from 1984 to 1989.The magazine started as Radio-Electronics Special Projects in 1980. This was nominally a quarterly supplement to Radio-Electronics that had 10 issues from a single 1980 issue to the...

magazine was renamed to Popular Electronics in February 1989. This version was published until it was merged with Electronics Now to become Poptronics in January 2000. In late 2002 Gernsback Publications went out of business and the January 2003 Poptronics was the last issue.

See also

  • WGU-20
    Wgu-20
    WGU-20, also known as "the last radio station," was operated by the United States Defense Civil Preparedness Agency in the mid-to-late 1970s.-Public Emergency Radio:...

     - an unusual radio station first explained by Popular Electronics
  • Nuts and Volts
    Nuts and Volts
    Nuts and Volts is a monthly American magazine for the hands-on hobbyist, design engineer, technician, and experimenter. It has been published by T&L Publications since 1980 and leans heavily toward microcontroller and digital electronics projects-History:...

    - an electronic hobbyists' magazine still in print

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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