Playboy Publishing
Encyclopedia
The Playboy Publishing Group is a division of Playboy Enterprises
Playboy Enterprises
Playboy Enterprises, Inc. is a privately held global media and lifestyle company founded by Hugh Marston Hefner to manage the Playboy magazine empire. Its programming and content are available worldwide on television networks, Websites, mobile platforms and radio...

. The Publishing segment publishes Playboy magazine, a general-interest magazine targeted to men; special editions, books, and calendars; and the licensing of international editions of Playboy magazine. Playboy magazine is the largest monthly men's magazine in the United States and in the world, based on the combined circulation of the U.S. and international editions. Playboy formerly published Oui Magazine
Oui (magazine)
Oui is a men's adult pornographic magazine published in the USA and featuring explicit nude photographs of models, with full page pin-ups, centerfolds, interviews and other articles, and cartoons.- Playboy years :...

 and Hefner also published Trump Magazine
Trump (magazine)
Trump was a glossy magazine of satire and humor, mostly in the forms of comic-strip features and short stories. It was edited by Harvey Kurtzman and published by Hugh Hefner, with only two issues produced in 1957...

.

Currently the Publishing division accounts for nearly 30% of the revenue of the Playboy Enterprises.

History

In 2005, the company began producing Playboy Digital which is an exact duplicate of the print version of the magazine. Its initial launch started with 15,000 subscriptions. This is very different from Playboy Online
Playboy Online
Playboy Online is the internet business segment of Playboy Enterprises. It produces some original content that differs from print editions of the publications produced by Playboy Publishing, one of the three business segments of Playboy Enterpises...

, which produces original content. In 2005, Playboy began print editions in Argentina
Argentina
Argentina , officially the Argentine Republic , is the second largest country in South America by land area, after Brazil. It is constituted as a federation of 23 provinces and an autonomous city, Buenos Aires...

, Slovakia
Slovakia
The Slovak Republic is a landlocked state in Central Europe. It has a population of over five million and an area of about . Slovakia is bordered by the Czech Republic and Austria to the west, Poland to the north, Ukraine to the east and Hungary to the south...

, and Ukraine
Ukraine
Ukraine is a country in Eastern Europe. It has an area of 603,628 km², making it the second largest contiguous country on the European continent, after Russia...

bringing the number of international editions to 20.
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