Palmer-Moore Company
Encyclopedia
The Palmer-Moore Company (1906–1918) was a manufacturer of gasoline and air-cooled motor engines and marine engines in Syracuse, New York
. The company began production of commercial trucks beginning in 1912. They were the third manufacturer in the city in the business and specialized in the manufacture of custom designs for local industries.
for 12 years until 1918.
The company was founded by Thomas W. Meachem, Charles L. Palmer and Edward Moore, a Franklin (automobile)
engineer. Moore was inventor of the engine used in Palmer-Moore trucks and Palmer was secretary and treasurer of the firm. Palmer-Moore was first incorporated in December 1906 and the details were recorded in the Onondaga County Clerks office. The startup had $6,000 in capital.
By 1912, Palmer-Moore Company began the production of trucks with choice of air-cooled or water-cooled engine. The firm specialized in custom designs for local industries such as dairy, oil, delivery and freight trucks.
The company originally called their truck the Moore; however, they were advised by a "concern on the west coast" that another firm had already adopted the name for their truck and had been using it for two years. In February 1914, John H. Valentine of Palmer-Moore Company announced that in the future the company would refer to their truck as the Palmer-Moore because they were asked to change the name as it "caused confusion."
Palmer-Moore was not unlike Chase Motor Truck Company
and Sanford-Herbert Motor Truck Company
, either in design, or in company background. All three truck companies were founded locally, experienced capitalization problems during World War I
and did not survive.
A 1500 pounds (680.4 kg) delivery wagon was in the works for 1913. The company planned on hiring 150 employees and according to management "200 trucks will be put out the first six months of 1913."
The Palmer-Moore plant was located on Geddes Street at Erie Boulevard. It was described as "little more than an assembly line employing 100 men" when it reached its production peak of close to 600 trucks in 1916.
The company had several engineers who were enthusiastic about their new engine. The speed and power engine control "is gained by shifting the effective length of the ports and the engine can be changed instantly from low to high speed which does away with much gear shifting."
student whose father was A. W. Palmer, a trustee of the Onondaga Savings Bank and Edward Moore, a Franklin (automobile)
engineer. Charles L. Palmer was secretary and treasurer of the company from the earliest days.
Charles L. Palmer was still the acting secretary by December 22, 1909 when the annual stockholders meeting was announced for January 11, 1910 at the company headquarters on Tallman Street.
T. G. Meacham was elected president of the Palmer-Moore Company and T. W. Meachem was chosen for vice-president at a meeting of the board of directors on August 15, 1911 at the company headquarters on Tallman Street. The capital stock of the company had been increased from $25,000 to $100,000 and the election of new officers and his son of New Process Rawhide Company had acquired a controlling interest in the company.
It was stated that all the capital stock had been subscribed. Charles L. Palmer was secretary and treasurer and the board of directors consisted of T. W. Meachem, T. G. Meachem, Charles L. Palmer, A. M. Palmer and Edward Moore. The management was planning to install new machinery and expanding the business.
The board of directors met on November 4, 1911 and increased the number of directors from five to seven members. The newly appointed directors were J. N. Willys of Willys Overland Company
of Toledo, Ohio
and J. F. S. Meachem. It was announced after the meeting that the company would build the new plant and that the "present annual output" of 500 engines a year would be increased "many times" and "this will mean the employment of a larger force of men." The officers of the company included T. G. Meachem, president; T. W. Meachem, vice-president and C. L. Palmer, secretary and treasurer. In addition, J. N. Willys, A. M. Palmer, Edward Moore and J. F. S. Meachem constituted the board of directors.
, president and owner of the Willys-Overland Company
, which produced approximately 25,000 motor cars a year, had taken a large block of stock in the Palmer-Moore Company and had been added to the directorate of the company. At that time, Palmer-Moore planned to build a new plant in Syracuse
in the spring of 1912 and "will increase its capacity many fold." Willys wanted to use the Palmer-Moore engines in the Overland Automobile
trucks and pleasure cars.
The 1913 air-cooled model also had "simple lubrication" which required one quart of oil be poured in the tank for every five gallons of gasoline. The engine was valveless and had "no jiggers to adjust and no seats to grind."
The 1914 models had "new" rear spring construction which "gives pneumatic tire riding qualities without pneumatic tire expense." The trucks included:
By 1916, the company offered the Model K for $1,150 with a capacity of 1500 pounds (680.4 kg) and the Model M for $1,350 with a capacity of 2000 pounds (907.2 kg). Both trucks had four-cylinder engines with Bosch
ignitions and disc clutches. The two-ton model included the same standard parts as the one-ton model. The motor, springs, tires, frame and clutch were larger and the wheelbase considerably longer. Loading space in the truck was 11 feet (3.4 m) by 56 inches (1,422.4 mm). As with the one-ton models, the new truck came in several body styles including open express, stake, four-post, full panel standard bodies and open express with full panel top. Additionally, "extra long or wide" bodies could be "furnished to order." That same year, Palmer-Moore also manufactured a 3/4-ton truck as well as motor busses and jitneys.
. They relocated next to 311-319 East Washington Street, however, moved from the 4000 square feet (371.6 m²), second floor location by November 1909. Company headquarters by December 22, 1909 were located at 230 Tallman Street.
By November 24, 1912 the company plant at the corner of Tallman of Oneida streets, "suitable for a repair shop or light manufacturing," was on the market as a rental. Palmer-Moore still occupied the building.
During December 1912, the company bought a large plant formerly owned by Syracuse Stove Company at 100 North Geddes Street where they manufactured motor trucks. T. W. Meachem bid $20,000 at a bankrupt sale. The property was appraised for $75,000 and described as "several substantial brick buildings, two which are equipped with elevators." The total size of the property was 4 acres (16,187.4 m²). On the Geddes Street side of the plant the general offices, a large display room, sales department and drafting room were located.
The land itself had frontage 365 feet (111.3 m) by 303 feet (92.4 m). A New York Central Railroad switch adjoined the property in the rear. The buildings contained more than 80000 square feet (7,432.2 m²). Palmer-Moore stayed in that location until the company closed in 1918.
which was held at Madison Square Garden
and the Grand Central Palace and began on January 11, 1913.
The 1914 National Automobile Show was not open to commercial trucks; however, Palmer-Moore Company "engaged" a store at 48th Street and Lexington Avenue in Manhattan
to show their air-cooled chassis. Employees who attended the show included, John H. Valentine and Frederick H. Plumb, who was "in charge."
That year, the New York Auto Show Week began on January 3, 1914. Palmer-Moore Company had two trucks on display. The first was an air-cooled chassis and the second was an air-cooled or water-cooled open express truck with a detachable top. Both trucks had a capacity of 1600 pounds (725.7 kg). One of the trucks had a panel top, a water-cooled open express body and a four-post style bed.
Two of the latest models were also "on the streets" for demonstration purposes. The company advertised the latest models as "the snappiest looking, quietest running and sturdiest built light delivery truck on the market."
In February 1914, T. G. Meachem represented the Palmer-Moore Company at the Chicago Automobile Show.
by train, shipping one of the Moore trucks to that point and began his trip from that city across the state in the truck for the purpose of establishing agencies. Plumb did not know anything about the condition of the roads in that part of the country but did not anticipate any trouble.
By November 1913, Palmer-Moore Company had established sales agencies in various cities around New York State including Binghamton
, Utica
, Auburn
, Hudson
and Rochester
. The company also had an agency in Providence, Rhode Island
. Sales manager, J. W. McCrea, traveled to the Midwest to solicit agencies in several large cities such as Cleveland, Ohio
and Minneapolis, Minnesota
.
Robert M. Barker was hired as advertising manager in October 1913. He had previously work for two years at Chase Motor Truck Company
as advertising manager and previously in New York City
at Collin Armstrong in the advertising agency business for more than six years.
Barker was still advertising manager at Palmer-Moore Truck Company in February, 1916 and touted that the company "considered the outlook better at the present time than it has ever been and that judging from inquiries received and the actual sales already made this year, our spring business will be the biggest it has ever been."
. By late 1912, Palmer-Moore reported a considerable increase in local business. Among one of the orders that season was the Haberle-Crystal Spring Brewing Company which had just bought a four-post type for the purpose of carrying 80 cases of bottled beer.
During June 1913, the company built special bodied trucks for C. E. Mills Oil Company of Syracuse
. One carried a tank with a capacity of 230 gallons (870.6 l) and the other was a stake wagon suitable for all purposes.
Later that year in October 1913, E. W. Edwards & Son department store purchased a Palmer-Moore stake truck
By November, the Monroe County Oil Company of Rochester, New York
ordered an open express model with 1600 pounds (725.7 kg) capacity. The truck had a specially constructed body, having extra width and very low sides to facilitate the handling of oil cans. The body was painted green, with lettering in gold and yellow running gear.
In January 1914, the company sold a four-post express truck to J. & F. B. Garrett Company of West Fayette Street. The truck was finished in light green with yellow running gear and gold lettering. It was to be used for hauling paper from freight houses and for delivery to various printing establishments.
Some of the other enterprises that had Palmer-Moore trucks by August 30, 1914 were New Process Gear Company, manufacturers of gears; C. E. & H. P. Clark Company, supplies; A. L. Lockwood, ice cream and baked goods, W. J. Scheidelman, dairy and produce, and Saratoga Vichy Springs Company in Saratoga, New York
, producers of bottled water.
Additionally, Jesse Heath of Binghamton, New York
for carrying U.S. mail and Arthur Banfill, grocer from Albany, New York
, Heath & Kinney, grocers of Amber, New York and Garrett Coal and Ice Company of Auburn, New York
.
J. E. Horton of Syracuse
was using the jitney introduced in 1915 as an 18-passenger bus between the "interurban" and the resorts on Otisco Lake
. The truck was custom designed with an "unusually high body" for use in carrying furniture "after the summer season closes." Before he purchased the new truck, Horton operated a 14-passenger Palmer-Moore truck and later converted it to a general delivery wagon.
During September 1915, Palmer-Moore announced they had sold a "special panel stake truck" to Cloverland Dairy Company for use carrying 30 gallons (113.6 l) of milk "principally for long hauls."
In February 1916, Palmer-Moore trucks were driven by Edward Joy Company, grocers; Thomas Ryan's Consumers Brewing Company; Hurwitz Bros. Inc.; Hackett Hardware Company of Ogdensburg, New York
; Syracuse Supply Company and C. W. Snow & Company.
The city of Syracuse, Department of Public Works, purchased three 1916 Palmer-Moore trucks for special work. Additionally, several local enterprises including plumbers, manufacturers, merchants, stock raisers, truck gardeners, fruit growers, bottlers, truckmen, dairymen, dry good stores, box manufacturers as well as hardware and furniture dealers also drove the trucks.
The company advertised that "strong features that make for Palmer-Moore popularity and repeat orders are the Buda four-cycle motor, an internal gear drive rear axle and Palmer's own distinctive rear spring construction."
By October 1916, one of the most unique motor trucks seen on the city streets was the Palmer-Moore one-ton "special crate body" truck designed for Uhle & Kramer of 415-416 Canal Street, manufacturers of wooden boxes.
The body of the Uhle & Kramer truck contained 300 cubic feet (8,495.1 l) of space "affording plenty of room for the large and bulky loads carried" and the platform of the truck measured 10 feet (3 m) by 58 inches (1,473.2 mm). The "crate sides" and front extended to a height of 6 feet (1.8 m) above the platform and the truck had a 3 foot (0.9144 m) crate tail gate. The vehicle was painted a bright red with black striping and gold lettering.
The company increased its capital stock from $200,000 to $300,000 in November 1916. The additional capital was to be used for expansion "which will make possible an output five times the present production." The company was also planning on hiring another 200 employees. A one-story factory 195 feet (59.4 m) by 80 feet (24.4 m)behind the main plant on North Geddes Street was under preparation for expansion purposes and was to be used for assembling chassis.
The increased output would mean from 700 to 800 trucks would be produced in 1918. The "financial scheme" called for the issuance of 1,000 shares of preferred stock at $100 each, making the additional $100,000 capitalization possible. The preferred stock would be retired on thirty days notice. The remainder of the shares was common stock. The certificate of increase was filed with the Onondaga County Clerk Whitney. The action was taken by the board of directors with T. G. Meachem presiding as chairman with C. L. Palmer as secretary-treasurer.
and Sanford-Herbert Motor Truck Company
, Palmer-Moore Company succumbed to the opposition of well-financed manufacturers in other cities who had already mastered the trend of "buying ever less and making even more of the parts for their machine."
On March 5, 1917, Palmer-Moore stockholders voted to discontinue business. It was hoped that arrangements could be made with Eagle Wagon Works of Auburn, New York
, however, the "proposition did not work out satisfactorily."
By April 1, 1917, the machinery and tools were purchased by H. A. Smith Manufacturing Company who put them on the market as a "good assortment" of lathes, drills, milling machines, grinders, turret lathes, chucks, vises and small tools and leather belting for "immediate delivery."
The plant on North Geddes Street was placed up for sale at public auction by December 18, 1917. T. G. Meachem of New Process Gear Corp., former president of the company, was point of contact.
The plant was purchased by B. Lyman Smith, president of the Smith Wheel Company in March 1918 from Thomas W. Meachem, former president and cofounder of Palmer-Moore Company. Smith used the facilities to expand his wheel business. According to reports circulated in business circles, the property was sold for $50,000.
The complex has since been replaced with a gas station which is situated on the northeast corner of North Geddes Street and Eire Boulevard, a busy commercial intersection in Syracuse
.
Syracuse, New York
Syracuse is a city in and the county seat of Onondaga County, New York, United States, the largest U.S. city with the name "Syracuse", and the fifth most populous city in the state. At the 2010 census, the city population was 145,170, and its metropolitan area had a population of 742,603...
. The company began production of commercial trucks beginning in 1912. They were the third manufacturer in the city in the business and specialized in the manufacture of custom designs for local industries.
History
The Palmer-Moore Company was founded in December, 1906 and manufactured motor engines, marine engines and trucks in Syracuse, New YorkSyracuse, New York
Syracuse is a city in and the county seat of Onondaga County, New York, United States, the largest U.S. city with the name "Syracuse", and the fifth most populous city in the state. At the 2010 census, the city population was 145,170, and its metropolitan area had a population of 742,603...
for 12 years until 1918.
The company was founded by Thomas W. Meachem, Charles L. Palmer and Edward Moore, a Franklin (automobile)
Franklin (automobile)
The Franklin Automobile Company was a manufacturer of automobiles in the United States between 1902 and 1934 in Syracuse, New York. Herbert H. Franklin, the founder, began his career in the metal die casting business before establishing his automobile enterprise.Franklin founded the H. H. Franklin...
engineer. Moore was inventor of the engine used in Palmer-Moore trucks and Palmer was secretary and treasurer of the firm. Palmer-Moore was first incorporated in December 1906 and the details were recorded in the Onondaga County Clerks office. The startup had $6,000 in capital.
By 1912, Palmer-Moore Company began the production of trucks with choice of air-cooled or water-cooled engine. The firm specialized in custom designs for local industries such as dairy, oil, delivery and freight trucks.
The company originally called their truck the Moore; however, they were advised by a "concern on the west coast" that another firm had already adopted the name for their truck and had been using it for two years. In February 1914, John H. Valentine of Palmer-Moore Company announced that in the future the company would refer to their truck as the Palmer-Moore because they were asked to change the name as it "caused confusion."
Palmer-Moore was not unlike Chase Motor Truck Company
Chase Motor Truck Company
Chase Motor Truck Company , founded by Aurin M. Chase, was a manufacturer of trucks in Syracuse, New York. The vehicles were known for their air-cooled engines and simplicity of design....
and Sanford-Herbert Motor Truck Company
Sanford-Herbert Motor Truck Company
The Sanford-Herbert Motor Truck Company was a manufacturer of trucks in Syracuse, New York.-History:The Sanford-Herbert Motor Truck Company was founded in 1909 and manufactured trucks in Syracuse for over 30 years until 1939....
, either in design, or in company background. All three truck companies were founded locally, experienced capitalization problems during World War I
World War I
World War I , which was predominantly called the World War or the Great War from its occurrence until 1939, and the First World War or World War I thereafter, was a major war centred in Europe that began on 28 July 1914 and lasted until 11 November 1918...
and did not survive.
Early production
The company began with production of motor and marine engines in 1906 and manufactured their first motor truck in 1912. The earliest model was 3/4-ton and had a two-stroke engine with throttle control.A 1500 pounds (680.4 kg) delivery wagon was in the works for 1913. The company planned on hiring 150 employees and according to management "200 trucks will be put out the first six months of 1913."
The Palmer-Moore plant was located on Geddes Street at Erie Boulevard. It was described as "little more than an assembly line employing 100 men" when it reached its production peak of close to 600 trucks in 1916.
Motor and marine engines
By August 1911, Palmer-Moore had spent several years and considerable money perfecting a novel two-cycle engine invented by Edward Moore, who was owner of the basic patents.The company had several engineers who were enthusiastic about their new engine. The speed and power engine control "is gained by shifting the effective length of the ports and the engine can be changed instantly from low to high speed which does away with much gear shifting."
Company officers
The company was founded by Thomas W. Meachem, son of the founder of New Process Gear Company, Thomas G. Meachem and Charles L. Palmer, a Syracuse UniversitySyracuse University
Syracuse University is a private research university located in Syracuse, New York, United States. Its roots can be traced back to Genesee Wesleyan Seminary, founded by the Methodist Episcopal Church in 1832, which also later founded Genesee College...
student whose father was A. W. Palmer, a trustee of the Onondaga Savings Bank and Edward Moore, a Franklin (automobile)
Franklin (automobile)
The Franklin Automobile Company was a manufacturer of automobiles in the United States between 1902 and 1934 in Syracuse, New York. Herbert H. Franklin, the founder, began his career in the metal die casting business before establishing his automobile enterprise.Franklin founded the H. H. Franklin...
engineer. Charles L. Palmer was secretary and treasurer of the company from the earliest days.
Charles L. Palmer was still the acting secretary by December 22, 1909 when the annual stockholders meeting was announced for January 11, 1910 at the company headquarters on Tallman Street.
T. G. Meacham was elected president of the Palmer-Moore Company and T. W. Meachem was chosen for vice-president at a meeting of the board of directors on August 15, 1911 at the company headquarters on Tallman Street. The capital stock of the company had been increased from $25,000 to $100,000 and the election of new officers and his son of New Process Rawhide Company had acquired a controlling interest in the company.
It was stated that all the capital stock had been subscribed. Charles L. Palmer was secretary and treasurer and the board of directors consisted of T. W. Meachem, T. G. Meachem, Charles L. Palmer, A. M. Palmer and Edward Moore. The management was planning to install new machinery and expanding the business.
The board of directors met on November 4, 1911 and increased the number of directors from five to seven members. The newly appointed directors were J. N. Willys of Willys Overland Company
Willys
Willys was the brand name used by Willys-Overland Motors, an American automobile company best known for its design and production of military Jeeps and civilian versions during the 20th century.-Early History:In 1908, John Willys bought the Overland Automotive Division of Standard Wheel Company...
of Toledo, Ohio
Toledo, Ohio
Toledo is the fourth most populous city in the U.S. state of Ohio and is the county seat of Lucas County. Toledo is in northwest Ohio, on the western end of Lake Erie, and borders the State of Michigan...
and J. F. S. Meachem. It was announced after the meeting that the company would build the new plant and that the "present annual output" of 500 engines a year would be increased "many times" and "this will mean the employment of a larger force of men." The officers of the company included T. G. Meachem, president; T. W. Meachem, vice-president and C. L. Palmer, secretary and treasurer. In addition, J. N. Willys, A. M. Palmer, Edward Moore and J. F. S. Meachem constituted the board of directors.
Willys-Overland
During November 1911, J. N. Willys of Toledo, OhioToledo, Ohio
Toledo is the fourth most populous city in the U.S. state of Ohio and is the county seat of Lucas County. Toledo is in northwest Ohio, on the western end of Lake Erie, and borders the State of Michigan...
, president and owner of the Willys-Overland Company
Willys
Willys was the brand name used by Willys-Overland Motors, an American automobile company best known for its design and production of military Jeeps and civilian versions during the 20th century.-Early History:In 1908, John Willys bought the Overland Automotive Division of Standard Wheel Company...
, which produced approximately 25,000 motor cars a year, had taken a large block of stock in the Palmer-Moore Company and had been added to the directorate of the company. At that time, Palmer-Moore planned to build a new plant in Syracuse
Syracuse, New York
Syracuse is a city in and the county seat of Onondaga County, New York, United States, the largest U.S. city with the name "Syracuse", and the fifth most populous city in the state. At the 2010 census, the city population was 145,170, and its metropolitan area had a population of 742,603...
in the spring of 1912 and "will increase its capacity many fold." Willys wanted to use the Palmer-Moore engines in the Overland Automobile
Overland Automobile
-History:The Overland Automobile "runabout" was founded by Claude Cox, a graduate of Rose Polytechnic Institute, while he was employed by Standard Wheel Company of Terre Haute, Indiana, USA, in 1903. In 1905, Standard Wheel allowed Cox to relocate the Overland Automobile Company to Indianapolis,...
trucks and pleasure cars.
Truck production
During 1913 Palmer-Moore was producing a truck with 1.5-ton capacity, three-cylinder air-cooled engine. The truck also came with a water-cooled engine which the company bought, along with the wheels, gears and transmission from other companies. The 1913 model was priced at $1,425 and the company touted that it exceled for light delivery work. It had solid tires which were guaranteed for 8000 miles (12,874.7 km) and were advertised to save the car owner "at least 6 cents per mile over pneumatic tires."The 1913 air-cooled model also had "simple lubrication" which required one quart of oil be poured in the tank for every five gallons of gasoline. The engine was valveless and had "no jiggers to adjust and no seats to grind."
The 1914 models had "new" rear spring construction which "gives pneumatic tire riding qualities without pneumatic tire expense." The trucks included:
- Buda four-cycle engine
- Parish & Bingham frame
- Sheldon front axle
- Ross steering gear
- Bosch magneto
- Spicer universal joints
- Borg & Beck clutch
- Internal gear drive rear axle
Model years
The fastest selling model in 1915 was a new one-ton motor truck "which has stood the test of jitney (taxi) service and advanced the company's rating as a vehicle for carrying cars." A 3/4-ton model was produced by the company for the previous three years and was still in demand. The new one-ton truck looked almost identical to the smaller model and had the same features of "simplicity, economy and efficiency." The truck construction was heavier and larger and was designed to meet the demand for a medium capacity truck where great strength and room are desired without any great increase in expenditure for gasoline and upkeep.By 1916, the company offered the Model K for $1,150 with a capacity of 1500 pounds (680.4 kg) and the Model M for $1,350 with a capacity of 2000 pounds (907.2 kg). Both trucks had four-cylinder engines with Bosch
Robert Bosch GmbH
Robert Bosch GmbH is a multinational engineering and electronics company headquartered in Gerlingen, near Stuttgart, Germany. It is the world's largest supplier of automotive components...
ignitions and disc clutches. The two-ton model included the same standard parts as the one-ton model. The motor, springs, tires, frame and clutch were larger and the wheelbase considerably longer. Loading space in the truck was 11 feet (3.4 m) by 56 inches (1,422.4 mm). As with the one-ton models, the new truck came in several body styles including open express, stake, four-post, full panel standard bodies and open express with full panel top. Additionally, "extra long or wide" bodies could be "furnished to order." That same year, Palmer-Moore also manufactured a 3/4-ton truck as well as motor busses and jitneys.
Company facilities
In 1906, the company headquarters were located in the Wieting Block in downtown SyracuseSyracuse, New York
Syracuse is a city in and the county seat of Onondaga County, New York, United States, the largest U.S. city with the name "Syracuse", and the fifth most populous city in the state. At the 2010 census, the city population was 145,170, and its metropolitan area had a population of 742,603...
. They relocated next to 311-319 East Washington Street, however, moved from the 4000 square feet (371.6 m²), second floor location by November 1909. Company headquarters by December 22, 1909 were located at 230 Tallman Street.
By November 24, 1912 the company plant at the corner of Tallman of Oneida streets, "suitable for a repair shop or light manufacturing," was on the market as a rental. Palmer-Moore still occupied the building.
During December 1912, the company bought a large plant formerly owned by Syracuse Stove Company at 100 North Geddes Street where they manufactured motor trucks. T. W. Meachem bid $20,000 at a bankrupt sale. The property was appraised for $75,000 and described as "several substantial brick buildings, two which are equipped with elevators." The total size of the property was 4 acres (16,187.4 m²). On the Geddes Street side of the plant the general offices, a large display room, sales department and drafting room were located.
The land itself had frontage 365 feet (111.3 m) by 303 feet (92.4 m). A New York Central Railroad switch adjoined the property in the rear. The buildings contained more than 80000 square feet (7,432.2 m²). Palmer-Moore stayed in that location until the company closed in 1918.
Auto shows
A Palmer-Moore truck was exhibited at the National Automobile Show in New York CityNew York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
which was held at Madison Square Garden
Madison Square Garden
Madison Square Garden, often abbreviated as MSG and known colloquially as The Garden, is a multi-purpose indoor arena in the New York City borough of Manhattan and located at 8th Avenue, between 31st and 33rd Streets, situated on top of Pennsylvania Station.Opened on February 11, 1968, it is the...
and the Grand Central Palace and began on January 11, 1913.
The 1914 National Automobile Show was not open to commercial trucks; however, Palmer-Moore Company "engaged" a store at 48th Street and Lexington Avenue in Manhattan
Manhattan
Manhattan is the oldest and the most densely populated of the five boroughs of New York City. Located primarily on the island of Manhattan at the mouth of the Hudson River, the boundaries of the borough are identical to those of New York County, an original county of the state of New York...
to show their air-cooled chassis. Employees who attended the show included, John H. Valentine and Frederick H. Plumb, who was "in charge."
That year, the New York Auto Show Week began on January 3, 1914. Palmer-Moore Company had two trucks on display. The first was an air-cooled chassis and the second was an air-cooled or water-cooled open express truck with a detachable top. Both trucks had a capacity of 1600 pounds (725.7 kg). One of the trucks had a panel top, a water-cooled open express body and a four-post style bed.
Two of the latest models were also "on the streets" for demonstration purposes. The company advertised the latest models as "the snappiest looking, quietest running and sturdiest built light delivery truck on the market."
In February 1914, T. G. Meachem represented the Palmer-Moore Company at the Chicago Automobile Show.
Sales agencies
Frederick H. Plumb of the Palmer-Moore Company began a unique trip across the State of Iowa in one of the company's trucks. He went to Dubuque, IowaDubuque, Iowa
Dubuque is a city in and the county seat of Dubuque County, Iowa, United States, located along the Mississippi River. In 2010 its population was 57,637, making it the ninth-largest city in the state and the county's population was 93,653....
by train, shipping one of the Moore trucks to that point and began his trip from that city across the state in the truck for the purpose of establishing agencies. Plumb did not know anything about the condition of the roads in that part of the country but did not anticipate any trouble.
By November 1913, Palmer-Moore Company had established sales agencies in various cities around New York State including Binghamton
Binghamton, New York
Binghamton is a city in the Southern Tier of New York in the United States. It is near the Pennsylvania border, in a bowl-shaped valley at the confluence of the Susquehanna and Chenango Rivers...
, Utica
Utica, New York
Utica is a city in and the county seat of Oneida County, New York, United States. The population was 62,235 at the 2010 census, an increase of 2.6% from the 2000 census....
, Auburn
Auburn, New York
Auburn is a city in Cayuga County, New York, United States of America. As of the 2010 census, the city had a population of 27,687...
, Hudson
Hudson, New York
Hudson is a city located along the west border of Columbia County, New York, United States. The city is named after the adjacent Hudson River and ultimately after the explorer Henry Hudson.Hudson is the county seat of Columbia County...
and Rochester
Rochester, New York
Rochester is a city in Monroe County, New York, south of Lake Ontario in the United States. Known as The World's Image Centre, it was also once known as The Flour City, and more recently as The Flower City...
. The company also had an agency in Providence, Rhode Island
Providence, Rhode Island
Providence is the capital and most populous city of Rhode Island and was one of the first cities established in the United States. Located in Providence County, it is the third largest city in the New England region...
. Sales manager, J. W. McCrea, traveled to the Midwest to solicit agencies in several large cities such as Cleveland, Ohio
Cleveland, Ohio
Cleveland is a city in the U.S. state of Ohio and is the county seat of Cuyahoga County, the most populous county in the state. The city is located in northeastern Ohio on the southern shore of Lake Erie, approximately west of the Pennsylvania border...
and Minneapolis, Minnesota
Minneapolis, Minnesota
Minneapolis , nicknamed "City of Lakes" and the "Mill City," is the county seat of Hennepin County, the largest city in the U.S. state of Minnesota, and the 48th largest in the United States...
.
Robert M. Barker was hired as advertising manager in October 1913. He had previously work for two years at Chase Motor Truck Company
Chase Motor Truck Company
Chase Motor Truck Company , founded by Aurin M. Chase, was a manufacturer of trucks in Syracuse, New York. The vehicles were known for their air-cooled engines and simplicity of design....
as advertising manager and previously in New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
at Collin Armstrong in the advertising agency business for more than six years.
Barker was still advertising manager at Palmer-Moore Truck Company in February, 1916 and touted that the company "considered the outlook better at the present time than it has ever been and that judging from inquiries received and the actual sales already made this year, our spring business will be the biggest it has ever been."
Specialty trucks
Palmer-Moore was a favorite with local businessmen because they would customize their trucks to match the industry. As early as 1912, the company was building specialty trucks for enterprises like an ice cream company in Providence, Rhode IslandProvidence, Rhode Island
Providence is the capital and most populous city of Rhode Island and was one of the first cities established in the United States. Located in Providence County, it is the third largest city in the New England region...
. By late 1912, Palmer-Moore reported a considerable increase in local business. Among one of the orders that season was the Haberle-Crystal Spring Brewing Company which had just bought a four-post type for the purpose of carrying 80 cases of bottled beer.
During June 1913, the company built special bodied trucks for C. E. Mills Oil Company of Syracuse
Syracuse, New York
Syracuse is a city in and the county seat of Onondaga County, New York, United States, the largest U.S. city with the name "Syracuse", and the fifth most populous city in the state. At the 2010 census, the city population was 145,170, and its metropolitan area had a population of 742,603...
. One carried a tank with a capacity of 230 gallons (870.6 l) and the other was a stake wagon suitable for all purposes.
Later that year in October 1913, E. W. Edwards & Son department store purchased a Palmer-Moore stake truck
By November, the Monroe County Oil Company of Rochester, New York
Rochester, New York
Rochester is a city in Monroe County, New York, south of Lake Ontario in the United States. Known as The World's Image Centre, it was also once known as The Flour City, and more recently as The Flower City...
ordered an open express model with 1600 pounds (725.7 kg) capacity. The truck had a specially constructed body, having extra width and very low sides to facilitate the handling of oil cans. The body was painted green, with lettering in gold and yellow running gear.
In January 1914, the company sold a four-post express truck to J. & F. B. Garrett Company of West Fayette Street. The truck was finished in light green with yellow running gear and gold lettering. It was to be used for hauling paper from freight houses and for delivery to various printing establishments.
Some of the other enterprises that had Palmer-Moore trucks by August 30, 1914 were New Process Gear Company, manufacturers of gears; C. E. & H. P. Clark Company, supplies; A. L. Lockwood, ice cream and baked goods, W. J. Scheidelman, dairy and produce, and Saratoga Vichy Springs Company in Saratoga, New York
Saratoga, New York
Saratoga is a town in Saratoga County, New York, United States. The population was 5,141 at the 2000 census. It is also the commonly used, but not official, name for the neighboring and much more populous city, Saratoga Springs. The major village in the town of Saratoga is Schuylerville which is...
, producers of bottled water.
Additionally, Jesse Heath of Binghamton, New York
Binghamton, New York
Binghamton is a city in the Southern Tier of New York in the United States. It is near the Pennsylvania border, in a bowl-shaped valley at the confluence of the Susquehanna and Chenango Rivers...
for carrying U.S. mail and Arthur Banfill, grocer from Albany, New York
Albany, New York
Albany is the capital city of the U.S. state of New York, the seat of Albany County, and the central city of New York's Capital District. Roughly north of New York City, Albany sits on the west bank of the Hudson River, about south of its confluence with the Mohawk River...
, Heath & Kinney, grocers of Amber, New York and Garrett Coal and Ice Company of Auburn, New York
Auburn, New York
Auburn is a city in Cayuga County, New York, United States of America. As of the 2010 census, the city had a population of 27,687...
.
J. E. Horton of Syracuse
Syracuse, New York
Syracuse is a city in and the county seat of Onondaga County, New York, United States, the largest U.S. city with the name "Syracuse", and the fifth most populous city in the state. At the 2010 census, the city population was 145,170, and its metropolitan area had a population of 742,603...
was using the jitney introduced in 1915 as an 18-passenger bus between the "interurban" and the resorts on Otisco Lake
Otisco Lake
Otisco Lake is one of the minor Finger Lakes, located at the eastern end of the Finger Lake District, southwest of Syracuse, New York.Otisco Lake is approximately six miles long. The outflow enters first Onondaga Lake via Nine Mile Creek and then Lake Ontario via the Seneca and Oswego Rivers...
. The truck was custom designed with an "unusually high body" for use in carrying furniture "after the summer season closes." Before he purchased the new truck, Horton operated a 14-passenger Palmer-Moore truck and later converted it to a general delivery wagon.
During September 1915, Palmer-Moore announced they had sold a "special panel stake truck" to Cloverland Dairy Company for use carrying 30 gallons (113.6 l) of milk "principally for long hauls."
In February 1916, Palmer-Moore trucks were driven by Edward Joy Company, grocers; Thomas Ryan's Consumers Brewing Company; Hurwitz Bros. Inc.; Hackett Hardware Company of Ogdensburg, New York
Ogdensburg, New York
Ogdensburg is a city in St. Lawrence County, New York, United States. The population was 11,128 at the 2010 census. In the late 18th century, European-American settlers named the community after American land owner and developer Samuel Ogden....
; Syracuse Supply Company and C. W. Snow & Company.
The city of Syracuse, Department of Public Works, purchased three 1916 Palmer-Moore trucks for special work. Additionally, several local enterprises including plumbers, manufacturers, merchants, stock raisers, truck gardeners, fruit growers, bottlers, truckmen, dairymen, dry good stores, box manufacturers as well as hardware and furniture dealers also drove the trucks.
The company advertised that "strong features that make for Palmer-Moore popularity and repeat orders are the Buda four-cycle motor, an internal gear drive rear axle and Palmer's own distinctive rear spring construction."
By October 1916, one of the most unique motor trucks seen on the city streets was the Palmer-Moore one-ton "special crate body" truck designed for Uhle & Kramer of 415-416 Canal Street, manufacturers of wooden boxes.
The body of the Uhle & Kramer truck contained 300 cubic feet (8,495.1 l) of space "affording plenty of room for the large and bulky loads carried" and the platform of the truck measured 10 feet (3 m) by 58 inches (1,473.2 mm). The "crate sides" and front extended to a height of 6 feet (1.8 m) above the platform and the truck had a 3 foot (0.9144 m) crate tail gate. The vehicle was painted a bright red with black striping and gold lettering.
Later years
On November 5, 1916 the company announced their new two-ton model and advertised in the local newspaper.The company increased its capital stock from $200,000 to $300,000 in November 1916. The additional capital was to be used for expansion "which will make possible an output five times the present production." The company was also planning on hiring another 200 employees. A one-story factory 195 feet (59.4 m) by 80 feet (24.4 m)behind the main plant on North Geddes Street was under preparation for expansion purposes and was to be used for assembling chassis.
The increased output would mean from 700 to 800 trucks would be produced in 1918. The "financial scheme" called for the issuance of 1,000 shares of preferred stock at $100 each, making the additional $100,000 capitalization possible. The preferred stock would be retired on thirty days notice. The remainder of the shares was common stock. The certificate of increase was filed with the Onondaga County Clerk Whitney. The action was taken by the board of directors with T. G. Meachem presiding as chairman with C. L. Palmer as secretary-treasurer.
Company fails
Like Chase Motor Truck CompanyChase Motor Truck Company
Chase Motor Truck Company , founded by Aurin M. Chase, was a manufacturer of trucks in Syracuse, New York. The vehicles were known for their air-cooled engines and simplicity of design....
and Sanford-Herbert Motor Truck Company
Sanford-Herbert Motor Truck Company
The Sanford-Herbert Motor Truck Company was a manufacturer of trucks in Syracuse, New York.-History:The Sanford-Herbert Motor Truck Company was founded in 1909 and manufactured trucks in Syracuse for over 30 years until 1939....
, Palmer-Moore Company succumbed to the opposition of well-financed manufacturers in other cities who had already mastered the trend of "buying ever less and making even more of the parts for their machine."
On March 5, 1917, Palmer-Moore stockholders voted to discontinue business. It was hoped that arrangements could be made with Eagle Wagon Works of Auburn, New York
Auburn, New York
Auburn is a city in Cayuga County, New York, United States of America. As of the 2010 census, the city had a population of 27,687...
, however, the "proposition did not work out satisfactorily."
By April 1, 1917, the machinery and tools were purchased by H. A. Smith Manufacturing Company who put them on the market as a "good assortment" of lathes, drills, milling machines, grinders, turret lathes, chucks, vises and small tools and leather belting for "immediate delivery."
The plant on North Geddes Street was placed up for sale at public auction by December 18, 1917. T. G. Meachem of New Process Gear Corp., former president of the company, was point of contact.
The plant was purchased by B. Lyman Smith, president of the Smith Wheel Company in March 1918 from Thomas W. Meachem, former president and cofounder of Palmer-Moore Company. Smith used the facilities to expand his wheel business. According to reports circulated in business circles, the property was sold for $50,000.
The complex has since been replaced with a gas station which is situated on the northeast corner of North Geddes Street and Eire Boulevard, a busy commercial intersection in Syracuse
Syracuse, New York
Syracuse is a city in and the county seat of Onondaga County, New York, United States, the largest U.S. city with the name "Syracuse", and the fifth most populous city in the state. At the 2010 census, the city population was 145,170, and its metropolitan area had a population of 742,603...
.