List of breakfast cereal advertising characters
Encyclopedia

General Mills
General Mills
General Mills, Inc. is an American Fortune 500 corporation, primarily concerned with food products, which is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis. The company markets many well-known brands, such as Betty Crocker, Yoplait, Colombo, Totinos, Jeno's, Pillsbury, Green...

 

  • Boo Berry
  • Count Chocula
  • Franken Berry
  • Fruit Brute
    Fruit Brute
    Fruit Brute was one of a line of five monster-themed breakfast cereals produced by General Mills for the North American market.. It is also the name of the cereal's mascot, a humorous cartoon werewolf. The frosted fruit-flavored cereal contained lime flavored marshmallows. Fruit Brute was produced...

  • Lucky the Leprechaun
  • Maxwell Masher
  • Sonny the Cuckoo Bird
    Sonny the Cuckoo Bird
    Sonny the Cuckoo Bird is the cartoon mascot for Cocoa Puffs, a General Mills-produced cereal. He often appears in its television commercials.-History:...

  • Trix Rabbit
  • Yummy Mummy
    Yummy mummy
    Yummy mummy is a slang term used in the United Kingdom to describe young, attractive and wealthy mothers. The term developed in the 2000s, and was often applied to celebrity mothers such as Liz Hurley or Victoria Beckham, who appeared to quickly regain their pre-pregnancy figures after giving...

  • BuzzBee
    Honey Nut Cheerios
    Honey Nut Cheerios is a variation of Cheerios breakfast cereal, introduced in 1979 by the General Mills cereal company. This is the second variation from Original Cheerios, it is sweeter than the original, with a honey and almond flavor...

  • Chip the Wolf
    Cookie Crisp
    Cookie Crisp is a breakfast cereal introduced in 1977 by Ralston Purina and attempts to recreate “the great taste of chocolate chip cookies and milk.” It is currently manufactured by General Mills in the United States since Ralston Purina’s spin-off of cereals in 1997 and Cereal Partners in other...


Kellogg Company
Kellogg Company
Kellogg Company , is a producer of cereal and convenience foods, including cookies, crackers, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles, and vegetarian foods...

 

  • Cornelius Rooster
    Corn flakes
    Corn flakes are a popular breakfast cereal originally manufactured by Kellogg's through the treatment of maize. A patent for the product was filed on May 31, 1895, and issued on April 14, 1896.-History:...

  • Dig 'Em Frog
  • Snap, Crackle and Pop
    Snap, Crackle and Pop
    Snap, Crackle, and Pop! are the cartoon mascots of Kellogg's breakfast cereal Rice Krispies -History:The elf characters were originally designed by illustrator Vernon Grant in the early 1930s...

  • Tony the Tiger
    Tony the Tiger
    Tony the Tiger is the advertising cartoon mascot for Kellogg's Frosted Flakes breakfast cereal, appearing on its packaging and advertising. More recently, Tony has also become the mascot for Tony's Cinnamon Krunchers and Tiger Power...

  • Toucan Sam
    Toucan Sam
    Toucan Sam is the cartoon mascot for Froot Loops breakfast cereal. The character has been featured in advertising since the 1960s. He exhibits the ability to smell out Froot Loops from great distances and invariably locates a concealed bowl of the cereal while intoning, "Follow my nose! It always...

  • Loopy Bee
    Honey Loops
    Honey Loops is a breakfast cereal made by Kellogg's and sold in Sweden, Belgium, The Netherlands, Germany, Ireland, the UK, India, Spain, Brazil, Argentina and Chile. The mascot of Honey Loops is a honeybee called Loopy, in which now in the continent of Europe has became female, whilst the UK and...

  • Captain Rik
    Ricicles
    Ricicles is a breakfast cereal sold by Kellogg's in the United Kingdom. It is essentially the same as Kellogg's Rice Krispies , but with the addition of a frosted sugar coating. On the cereal box the text appears as 'RiCiCLES'...

  • Coco Monkey
  • CinnaMon and Apple
    Apple Jacks
    Apple Jacks is a brand of cereal produced by Kellogg's and targeted mainly at children. It was introduced to the U.S. as "Apple O's" in 1965 after being invented by William Thilly, now a professor at MIT. In 1971 the name "Apple Jacks" was put into action by advertisers...

  • Sunny the Sun
    Raisin Bran
    Raisin bran is a breakfast cereal manufactured by several companies under a variety of brand names, including Kellogg's Raisin Bran; General Mills' Total Raisin Bran, a variant by General Mills called Raisin Nut Bran; and Ralcorp's Post Raisin Bran.-History:Skinner's Raisin Bran was the first...

  • Crunchosaurus Rex
    Cruncheroos
    Cruncheroos is a whole grain oat breakfast cereal manufactured by Kellogg's, originally available in the United States and Canada in two flavours, apple and cinnamon or honey and almonds...

  • Bigg Mixx
    Bigg Mixx
    Bigg Mixx was a short-lived Kellogg's breakfast cereal introduced in 1990. The cereal was an assortment of other Kellogg brand cereals already in existence mixed together.-Mascot:...


Post Cereals
Post Cereals
Post Foods, LLC, also known as Post Cereals is a food company that was founded by C.W. Post in 1895 with the first Postum, a "cereal beverage," developed by Post in Battle Creek, Michigan. The first cereal, Grape-Nuts, was developed in 1897. Post has its headquarters in the Bank of America Plaza...

 

  • Fred Flintstone & Barney Rubble
    The Flintstones
    The Flintstones is an animated, prime-time American television sitcom that screened from September 30, 1960 to April 1, 1966, on ABC. Produced by Hanna-Barbera Productions, The Flintstones was about a working class Stone Age man's life with his family and his next-door neighbor and best friend. It...

  • Honeycomb Kid
    Honeycomb Kid
    The Honeycomb Kid was the mascot of Post's Honeycomb cereal for several decades until 1995, when he was replaced by Crazy Craving. Over the years, the Kid appeared in various incarnations.- High-tech Honeycomb Kid :...

  • Linus the Lionhearted
    Linus the Lionhearted
    Linus the Lionhearted was an animated cartoon featuring a main character of the same name. The character was created in 1960 by the Ed Graham advertising agency, originally as a series of ads for General Foods' Post Cereals. At first, Linus was the spokesman for the short-lived Post cereal "Heart...

  • Loveable Truly
  • Sugar Bear
    Sugar Bear
    Sugar Bear is the advertising cartoon mascot of Post Super Sugar Crisp cereal, appearing in commercials for the cereal.-History:...

  • Hunger
    Shreddies
    Shreddies is a breakfast cereal sold in the United Kingdom, Ireland, Canada, New Zealand and Germany produced by Post Cereals and General Mills, consisting of malted squares of inter-woven whole grain wheat.Shreddies has been made in the UK since 1955...

  • Crispy
    Crispy Critters
    Crispy Critters was a breakfast cereal, which was re-issued by Post Cereals in 1987 after having been tested unsuccessfully during the 1960s. This second attempt to popularize this cereal was also unsuccessful and it was discontinued shortly thereafter....


Quaker Oats Company
Quaker Oats Company
The Quaker Oats Company is an American food conglomerate based in Chicago. It has been owned by Pepsico since 2001.-History:Quaker Oats was founded in 1901 by the merger of four oat mills:...

  • Cap'n Crunch
    Cap'n Crunch
    Cap'n Crunch is a product line of sweetened corn and oat breakfast cereals introduced in 1963 and manufactured by Quaker Oats Company. Quaker Oats has been a division of PepsiCo since 2001. The product line is heralded by a cartoon mascot named Cap'n Crunch, a sea captain .-Development:Pamela Low,...

  • Jean LaFoote
    Jean LaFoote
    Jean LaFoote is a fictional pirate character from the Cap'n Crunch breakfast cereal's character set. The character's name is wordplay on that of the historical pirate, Jean Lafitte....

  • King Vitaman
    King Vitaman
    King Vitaman is a brand of pre-sweetened breakfast cereal produced by Quaker Oats and sold in the United States. The cereal entered the marketplace in 1970, and although it has changed mascots over the years, it is still in production....

  • Little Mikey
    Little Mikey
    Little Mikey was a character of a young boy played by John Gilchrist in an American television commercial created by art director Bob Gage and copywriter Edie Mann of the Doyle Dane Bernbach agency for Quaker Oats to promote their breakfast cereal, Life.First airing in 1972, the popular commercial...

  • Quisp
    Quisp
    Quisp is a sugar-sweetened breakfast cereal from the Quaker Oats Company. It was introduced in 1965 and continued as a mass-market grocery item until the late 1970s. Sometime afterward, the company sold the item sporadically, and upon the rise of the Internet began selling it primarily online.Quisp...

  • Honey Monster
    Sugar Puffs
    Sugar Puffs are a honey-flavoured breakfast cereal made from sugar-coated wheat sold in the United Kingdom. For many years it was made by the Quaker Oats Company but in 2006 it was sold to Big Bear t/a Honey Monster Foods, based in Leicester...


Nestlé
Nestlé
Nestlé S.A. is the world's largest food and nutrition company. Founded and headquartered in Vevey, Switzerland, Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company, established in 1867 by brothers George Page and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri...

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  • Pico
    Chocapic
    Chocapic is a chocolate-flavoured whole-grain breakfast cereal distributed by Nestlé in most of Europe, the Middle-East and Latin America.The cereal consists of wheat flakes covered in chocolate. The cereal's mascot is Pico, a dog that loves chocolate, and is always referring to the fact that...

  • Quiky The Nesquik Bunny
  • Chef Wendell
    Cinnamon Toast Crunch
    Cinnamon Toast Crunch is a brand of breakfast cereal produced by General Mills and Nestle. The cereal was first produced in 1984...

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