Everyone in Silico
Encyclopedia
Everyone in Silico is a 2002 post-cyberpunk novel written by Jim Munroe
. It was promoted partly by Munroe's attempt to invoice corporations mentioned in the novel for product placement
. The title is an intentional reference to an advertising campaign previously run by clothing retailer Gap
, one of the companies Munroe sent invoices to.
The novel was published by Munroe's own publishing company, No Media Kings, and an e-book version is available under a Creative Commons
license.
, 2036.
San Francisco was struck by an earthquake and a company called Self, which is somehow related to Microsoft, set up an AI system to replace the city, with a virtual environment called Frisco.
The story follows several people, both in Vancouver as well as in Frisco.
, Douglas Coupland
and Philip K. Dick
. Other reviewers were impressed with the humour and the level of detail presented of life in the novel's futuristic world, although some comment that the complexity of the plot made for a confusing read.
Jim Munroe
Jim Munroe is a Canadian science fiction author, who publishes his works independently under the imprint No Media Kings.Munroe was managing editor at the magazine Adbusters in the 1990s, before publishing his debut novel Flyboy Action Figure Comes With Gasmask in 1999...
. It was promoted partly by Munroe's attempt to invoice corporations mentioned in the novel for product placement
Product placement
Product placement, or embedded marketing, is a form of advertisement, where branded goods or services are placed in a context usually devoid of ads, such as movies, music videos, the story line of television shows, or news programs. The product placement is often not disclosed at the time that the...
. The title is an intentional reference to an advertising campaign previously run by clothing retailer Gap
Gap (clothing retailer)
The Gap, Inc. is an American clothing and accessories retailer based in San Francisco, California, and founded in 1969 by Donald G. Fisher and Doris F. Fisher. The company has five primary brands: the namesake Gap banner, Banana Republic, Old Navy, Piperlime and Athleta. As of September 2008,...
, one of the companies Munroe sent invoices to.
The novel was published by Munroe's own publishing company, No Media Kings, and an e-book version is available under a Creative Commons
Creative Commons
Creative Commons is a non-profit organization headquartered in Mountain View, California, United States devoted to expanding the range of creative works available for others to build upon legally and to share. The organization has released several copyright-licenses known as Creative Commons...
license.
Plot introduction
The story is set in VancouverVancouver
Vancouver is a coastal seaport city on the mainland of British Columbia, Canada. It is the hub of Greater Vancouver, which, with over 2.3 million residents, is the third most populous metropolitan area in the country,...
, 2036.
San Francisco was struck by an earthquake and a company called Self, which is somehow related to Microsoft, set up an AI system to replace the city, with a virtual environment called Frisco.
The story follows several people, both in Vancouver as well as in Frisco.
Cricital reception
Reactions to Everyone in Silico were generally positive, with reviews comparing the work favourably to those of Bruce SterlingBruce Sterling
Michael Bruce Sterling is an American science fiction author, best known for his novels and his work on the Mirrorshades anthology, which helped define the cyberpunk genre.-Writings:...
, Douglas Coupland
Douglas Coupland
Douglas Coupland is a Canadian novelist. His fiction is complemented by recognized works in design and visual art arising from his early formal training. His first novel, the 1991 international bestseller Generation X: Tales for an Accelerated Culture, popularized terms such as McJob and...
and Philip K. Dick
Philip K. Dick
Philip Kindred Dick was an American novelist, short story writer and essayist whose published work is almost entirely in the science fiction genre. Dick explored sociological, political and metaphysical themes in novels dominated by monopolistic corporations, authoritarian governments and altered...
. Other reviewers were impressed with the humour and the level of detail presented of life in the novel's futuristic world, although some comment that the complexity of the plot made for a confusing read.