Cuisinart
Encyclopedia
Cuisinart is a brand for small kitchen appliances, especially the food processor
Food processor
A food processor is a kitchen appliance used to facilitate various repetitive tasks in the process of preparation of food. Today, the term almost always refers to an electric-motor-driven appliance, although there are some manual devices also referred to as "food processors".Food processors are...

 of the same name, one of the first to become popular in the United States. It was founded by Carl Sontheimer
Carl Sontheimer
Carl G. Sontheimer was an American inventor and engineer best known for creating the original Cuisinart food processor.Sontheimer was born in New York but raised in France. He returned to the U.S. to attend MIT, where he received an engineering degree...

 in 1971, and became a leading brand in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 and Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

.

It was endorsed early on by Julia Child
Julia Child
Julia Child was an American chef, author, and television personality. She is recognized for introducing French cuisine to the American public with her debut cookbook, Mastering the Art of French Cooking, and her subsequent television programs, the most notable of which was The French Chef, which...

 and James Beard
James Beard
James Andrew Beard was an American chef and food writer. The central figure in the story of the establishment of a gourmet American food identity, Beard was an eccentric personality who brought French cooking to the American middle and upper classes in the 1950s...

, ostensibly as a means of quickly preparing healthy food. It now sells products in the UK
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 but only through specialist kitchen retailers there.

The trademark
Trademark
A trademark, trade mark, or trade-mark is a distinctive sign or indicator used by an individual, business organization, or other legal entity to identify that the products or services to consumers with which the trademark appears originate from a unique source, and to distinguish its products or...

 is owned by Conair Corporation
Conair Corporation
Conair Corporation is a US-based multinational corporation which sells small appliances, personal care products, and health and beauty products for both professionals and consumers...

 which acquired the brand following Cuisinart's bankruptcy in 1989.

The word "cuisinart" is also sometimes used as a genericized trademark
Genericized trademark
A genericized trademark is a trademark or brand name that has become the colloquial or generic description for, or synonymous with, a general class of product or service, rather than as an indicator of source or affiliation as intended by the trademark's holder...

 for any food processor
Food processor
A food processor is a kitchen appliance used to facilitate various repetitive tasks in the process of preparation of food. Today, the term almost always refers to an electric-motor-driven appliance, although there are some manual devices also referred to as "food processors".Food processors are...

 in the US.

Steve Jobs
Steve Jobs
Steven Paul Jobs was an American businessman and inventor widely recognized as a charismatic pioneer of the personal computer revolution. He was co-founder, chairman, and chief executive officer of Apple Inc...

 has stated that he based the physical design of the Apple II
Apple II
The Apple II is an 8-bit home computer, one of the first highly successful mass-produced microcomputer products, designed primarily by Steve Wozniak, manufactured by Apple Computer and introduced in 1977...

, a personal computer
Personal computer
A personal computer is any general-purpose computer whose size, capabilities, and original sales price make it useful for individuals, and which is intended to be operated directly by an end-user with no intervening computer operator...

first released in 1977, in large part on the Cuisinart food processor.

External links

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