Clarence W. Avery
Encyclopedia
Clarence Willard Avery was a driving force behind Ford Motor Company
Ford Motor Company
Ford Motor Company is an American multinational automaker based in Dearborn, Michigan, a suburb of Detroit. The automaker was founded by Henry Ford and incorporated on June 16, 1903. In addition to the Ford and Lincoln brands, Ford also owns a small stake in Mazda in Japan and Aston Martin in the UK...

's moving assembly line
Assembly line
An assembly line is a manufacturing process in which parts are added to a product in a sequential manner using optimally planned logistics to create a finished product much faster than with handcrafting-type methods...

, and was president and chairman of auto-body supplier Murray Corporation.

Early life

Clarence Avery was born in Dansville, Michigan
Dansville, Michigan
As of the census of 2000, there were 429 people, 142 households, and 111 families residing in the village. The population density was 429.0 per square mile . There were 148 housing units at an average density of 148.0 per square mile...

 in 1882. After graduating from high school, he continued his education at Ferris Institute (now Ferris State University
Ferris State University
Ferris State University is a public university with its main campus in Big Rapids, Michigan, USA. Founded in 1884 as the Big Rapids Industrial School by Woodbridge Nathan Ferris, an educator from New England who later served as governor of the State of Michigan and finally in the US Senate where...

) and then at the University of Michigan
University of Michigan
The University of Michigan is a public research university located in Ann Arbor, Michigan in the United States. It is the state's oldest university and the flagship campus of the University of Michigan...

, completing a two-year course in manual training (the precursor to today's vocational education
Vocational education
Vocational education or vocational education and training is an education that prepares trainees for jobs that are based on manual or practical activities, traditionally non-academic, and totally related to a specific trade, occupation, or vocation...

). He taught at a rural school for a year, and then, in 1902, became the head of manual training in the Battle Creek
Battle Creek, Michigan
Battle Creek is a city in the U.S. state of Michigan, in northwest Calhoun County, at the confluence of the Kalamazoo and Battle Creek Rivers. It is the principal city of the Battle Creek, Michigan Metropolitan Statistical Area , which encompasses all of Calhoun county...

 public schools.

While in Battle Creek, Avery married Lura Warner. The couple eventually had two daughters, Eloise and Anabel. The next year, Avery accepted the post of principal at the Michigan Manual Training School in Ishpeming, Michigan
Ishpeming, Michigan
Ishpeming is a city in Marquette County in the Upper Peninsula of the U.S. state of Michigan. The population was 6,686 at the 2000 census. This is down from a higher population in the 1950s and 1960s when the economically supportive iron ore mines had a much higher employment level...

. He spent three years in Ishpeming, then, in 1907, moved to Detroit to become head of manual training at Detroit University School.

Ford Motor Company

In Detroit, one of Avery's pupils was a teenaged Edsel Ford
Edsel Ford
Edsel Bryant Ford , son of Henry Ford, was born in Detroit, Michigan, USA. He was president of Ford Motor Company from 1919 until his death in 1943.-Life and career:...

; the young Ford was taken with Avery's mechanical ingenuity. In 1912, Avery casually mentioned to Edsel his desire to enter the automobile business. Edsel introduced Avery to his father, Henry Ford
Henry Ford
Henry Ford was an American industrialist, the founder of the Ford Motor Company, and sponsor of the development of the assembly line technique of mass production. His introduction of the Model T automobile revolutionized transportation and American industry...

. The elder Ford immediately hired Avery as Charles E. Sorensen
Charles E. Sorensen
Charles Emil Sorensen was a Danish-American principal of the Ford Motor Company during its first four decades. Like most other managers at Ford during those decades, he did not have an official job title, but he served functionally as a patternmaker, foundry engineer, mechanical engineer,...

's assistant at his Highland Park
Highland Park, Michigan
- Geography :According to the United States Census Bureau, the city has a total area of , all land.- Demographics :As of the census of 2000, there were 16,746 people, 6,199 households, and 3,521 families residing in the city. The population density was 5,622.9 per square mile . There were 7,249...

 plant. Sorenson put Avery through an extensive eight-month training course, where he worked in every phase of production at the plant, learning the system.

With that experience, Avery's first large project was the establishment of a moving assembly line at the plant. The assembly line project was worked on by a number of Ford's top men, including C. Harold Wills, Peter E. Martin
Peter E. Martin
Peter Edmund Martin was a leading early production executive of the Ford Motor Company....

, and Charles Ebender in addition to Avery and Sorenson. Although credit for the moving assembly line can't be pinned to one individual, those who took part acknowledged Avery as the guiding light of the project, and he became Ford's time study expert. By the end of 1913, the project had reduced assembly time for a Model T from 12.5 man-hours down to 2.7 man-hours. Later improvements reduced that time to only 1.5 man-hours.

Avery soon had a reputation for himself as a problem-solver, and was eventually promoted to Ford's chief development engineer. He continued work on Ford's assembly line, designing operations for sub-assemblies leading into the final assembly. In 1918, Ford assigned Avery to the task of increasing the clarity of automotive glass. Avery experimented with a novel procedure of pouring molten glass onto a moving table, and by 1921 Ford had a system in place. In 1920, Avery was put in charge of Ford's iron and lumber operations in northern Michigan.

In 1922, Ford purchased Lincoln
Lincoln (automobile)
Lincoln is an American luxury vehicle brand of the Ford Motor Company. Lincoln vehicles are sold mostly in North America.-History:The company was founded in August 1915 by Henry M. Leland, one of the founders of Cadillac . During World War I, he left Cadillac which was sold to General Motors...

, and Avery worked closely with Edsel Ford to Fordize
Fordism
Fordism, named after Henry Ford, is a modern economic and social system based on industrial mass production. The concept is used in various social theories about production and related socio-economic phenomena. It has varying but related meanings in different fields, as well as for Marxist and...

 the Lincoln design and manufacture. This cooperation continued until 1927. In 1927, main Ford operations were transferred to the Rouge plant. Top Ford management, headed by Sorensen, was not receptive to Avery, and he decided to leave Ford.

Murray Corporation

In January 1927, the financially struggling Murray Auto Body was re-organized into the Murray Corporation of America. Anticipating a potentially large contract from Ford, who was then retooling for the Model A
Ford Model A (1927)
The Ford Model A of 1927–1931 was the second huge success for the Ford Motor Company, after its predecessor, the Model T. First produced on October 20, 1927, but not sold until December 2, it replaced the venerable Model T, which had been produced for 18 years...

, then-president William R. Wilson recruited Avery as chief engineer. Sensing opportunity, Avery resigned from Ford to join Murray. Within a year, Avery was president of the firm and chairman of the board of directors.

Avery steered Murray for the rest of his life. The company supplied Ford with quasi-custom bodies for the Model A, as well as custom bodies for Lincoln
Lincoln (automobile)
Lincoln is an American luxury vehicle brand of the Ford Motor Company. Lincoln vehicles are sold mostly in North America.-History:The company was founded in August 1915 by Henry M. Leland, one of the founders of Cadillac . During World War I, he left Cadillac which was sold to General Motors...

 cars. In addition, Murray built bodies for other manufactureres such as Chrysler
Chrysler
Chrysler Group LLC is a multinational automaker headquartered in Auburn Hills, Michigan, USA. Chrysler was first organized as the Chrysler Corporation in 1925....

, Hupmobile
Hupmobile
The Hupmobile was an automobile built from 1909 through 1940 by the Hupp Motor Company, which was located at 345 Bellevue Avenue in Detroit, Michigan. Its first car, the Model 20, was introduced to the public at the Detroit Auto Show in February 1909...

, Reo
REO Motor Car Company
The REO Motor Car Company was a Lansing, Michigan based company that produced automobiles and trucks from 1905 to 1975. At one point the company also manufactured buses on its truck platforms.REO was initiated by Ransom E. Olds during August 1904...

, Dodge
Dodge
Dodge is a United States-based brand of automobiles, minivans, and sport utility vehicles, manufactured and marketed by Chrysler Group LLC in more than 60 different countries and territories worldwide....

, Peerless
Peerless
Peerless was a United States automobile produced by the Peerless Motor Company of Cleveland, Ohio from 1900 to 1931. The company was known for building high-quality, precision luxury automobiles. Peerless' factory was located at 9400 Quincy Avenue in Cleveland...

, Packard
Packard
Packard was an American luxury-type automobile marque built by the Packard Motor Car Company of Detroit, Michigan, and later by the Studebaker-Packard Corporation of South Bend, Indiana...

, Hudson
Hudson Motor Car Company
The Hudson Motor Car Company made Hudson and other brand automobiles in Detroit, Michigan, from 1909 to 1954. In 1954, Hudson merged with Nash-Kelvinator Corporation to form American Motors. The Hudson name was continued through the 1957 model year, after which it was dropped.- Company strategy...

, and Essex
Essex (automobile)
The Essex was a brand of automobile produced by the Essex Motor Company from 1918–1922 and Hudson Motor Company of Detroit, Michigan between 1922 and 1932.-Corporate strategy:...

. The company struggled during the Great Depression
Great Depression
The Great Depression was a severe worldwide economic depression in the decade preceding World War II. The timing of the Great Depression varied across nations, but in most countries it started in about 1929 and lasted until the late 1930s or early 1940s...

, losing money in the years 1931-1934. However, Ford, with an eye to keeping one of its major suppliers afloat, helped the company out with larger contracts and allowed Murray to use some Ford-owned dies. As a result, Murray posted a profit in 1935, and kept in business throughout the Depression.

At the beginning of World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

, Murray was well-positioned to fulfill military contracts. Avery steered the company into the production of airplane wings and other components. The company's workforce was increased to over 13,000 workers, and Murray produced parts for the B-17 and B-29
B-29 Superfortress
The B-29 Superfortress is a four-engine propeller-driven heavy bomber designed by Boeing that was flown primarily by the United States Air Forces in late-World War II and through the Korean War. The B-29 was one of the largest aircraft to see service during World War II...

 bombers, the A-20 light bomber, and the P-47
P-47 Thunderbolt
Republic Aviation's P-47 Thunderbolt, also known as the "Jug", was the largest, heaviest, and most expensive fighter aircraft in history to be powered by a single reciprocating engine. It was heavily armed with eight .50-caliber machine guns, four per wing. When fully loaded, the P-47 weighed up to...

 fighter/bomber. Towards the end of the war, Avery started a project to solicit business from Ford and Kaiser-Frazer
Kaiser-Frazer
The Kaiser-Frazer Corporation was the result of a partnership between automobile executive Joseph W. Frazer and industrialist Henry J. Kaiser. In 1947, the company acquired the automotive assets of Graham-Paige, of which Frazer had been president before the Second World War...

, to develop Murray's post-war business.

In 1944, the University of Michigan presented Avery with an honorary Doctor of Engineering degree. In 1948, Avery gave up his position as president of Murry, but continued as Chairman. On May 13, 1949, Avery suffered a heart attack and died at home. In 1990, he was inducted into the Automotive Hall of Fame
Automotive Hall of Fame
The Automotive Hall of Fame is an American museum and hall of fame covering automotive innovations.-Location:Located in the metro Detroit suburb of Dearborn, Michigan, the museum shares a parking lot with The Henry Ford.-External links:*...

for his contributions to the moving assembly line.
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