.gif)
Canada Goose (clothing)
Encyclopedia
Canada Goose is a Canadian
manufacturer and retailer of cold weather outerwear. The company was founded in 1957 by Sam Tick, under the name Metro Sportswear Ltd.
, Sweden
.
In June 2010 the company opened a European office in Stockholm, Sweden, its first corporate office outside of Canada. The office, home base for Canada Goose's European operations, focuses on key markets for Canada Goose including Sweden, Norway, Denmark, Iceland, France, Andorra and Germany. In 2011, the company had acquired Engineered Apparel, which had been a contractor for Canada Goose for several years prior to the acquisition. The company was brought under the name Canada Goose. Dani Reiss is the current President and CEO of the company, being the grandson of the company's founder, Sam Tick.
Canada Goose manufactures a wide range of jackets, vests, hats, gloves and other cold weather apparel designed for extreme cold weather conditions. Canada Goose fills all its coats with a blend of goose and duck down
to ensure warmth, it also utilizes coyote
fur on the hoods." The jackets are known to be a highly fashionable garment..
The garments have been popular in Scandinavia since 1998, and became popular in Canada in about 2008. Many celebrities have been seen wearing the jackets, though the company does not pay them. These celebrities include Drake
, Matt Damon
, Emma Watson
, Hilary Duff
, Hayden Christiensen, and Maggie Gyllenhaal
. In addition, the jackets have appeared in some Hollywood movies with actor Nicolas Cage
(in National Treasure
) and actresses Jessica Alba
(in Good Luck Chuck
) and Kate Beckinsale
(in Whiteout) wearing the jackets. The expedition parka are also standard issue for participants in the United States Antarctic Program
. The jackets were also worn by non-playable characters in the video game eus Ex: Human Revolution].
and mildew
.
Some animal rights
groups, including PETA
, have criticized people who wear the jacket because of its use of fur. However, Canada Goose has defended its use of fur, saying that the coyote fur is “only as absolutely necessary, and exclusively for functional purposes.”
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...
manufacturer and retailer of cold weather outerwear. The company was founded in 1957 by Sam Tick, under the name Metro Sportswear Ltd.
History
Metro Sportswear has been manufacturing the Canada Goose brand since 1957. The company had branded its products and itself under the name Canada Goose since 2000. The company was registered as Snow Goose in Canada when down-filled jackets were introduced in the 1990s. Subsequently, the company registered the name Canada Goose in 2000 and now distributes all of its products under the Canada Goose brand. The company headquarters are located in Toronto, with a regional headquarters located in StockholmStockholm
Stockholm is the capital and the largest city of Sweden and constitutes the most populated urban area in Scandinavia. Stockholm is the most populous city in Sweden, with a population of 851,155 in the municipality , 1.37 million in the urban area , and around 2.1 million in the metropolitan area...
, Sweden
Sweden
Sweden , officially the Kingdom of Sweden , is a Nordic country on the Scandinavian Peninsula in Northern Europe. Sweden borders with Norway and Finland and is connected to Denmark by a bridge-tunnel across the Öresund....
.
In June 2010 the company opened a European office in Stockholm, Sweden, its first corporate office outside of Canada. The office, home base for Canada Goose's European operations, focuses on key markets for Canada Goose including Sweden, Norway, Denmark, Iceland, France, Andorra and Germany. In 2011, the company had acquired Engineered Apparel, which had been a contractor for Canada Goose for several years prior to the acquisition. The company was brought under the name Canada Goose. Dani Reiss is the current President and CEO of the company, being the grandson of the company's founder, Sam Tick.
Product
Down feather
The down of birds is a layer of fine feathers found under the tougher exterior feathers. Very young birds are clad only in down. Powder down is a specialized type of down found only in a few groups of birds. Down is a fine thermal insulator and padding, used in goods such as jackets, bedding,...
to ensure warmth, it also utilizes coyote
Coyote
The coyote , also known as the American jackal or the prairie wolf, is a species of canine found throughout North and Central America, ranging from Panama in the south, north through Mexico, the United States and Canada...
fur on the hoods." The jackets are known to be a highly fashionable garment..
The garments have been popular in Scandinavia since 1998, and became popular in Canada in about 2008. Many celebrities have been seen wearing the jackets, though the company does not pay them. These celebrities include Drake
Drake (entertainer)
Aubrey Drake Graham , who records under the mononym Drake, is a Canadian recording artist and actor. He originally became known for playing Jimmy Brooks on the television series Degrassi: The Next Generation....
, Matt Damon
Matt Damon
Matthew Paige "Matt" Damon is an American actor, screenwriter, and philanthropist whose career was launched following the success of the film Good Will Hunting , from a screenplay he co-wrote with friend Ben Affleck...
, Emma Watson
Emma Watson
Emma Charlotte Duerre Watson is an English actress and model.Watson rose to prominence playing Hermione Granger in the Harry Potter film series. Watson was cast as Hermione at the age of nine, having previously acted only in school plays. From 2001 to 2011, she starred in all eight Harry Potter...
, Hilary Duff
Hilary Duff
Hilary Erhard Duff is an American actress, singer-songwriter, entrepreneur, and author. After working in local theater plays and television commercials in her childhood, she achieved fame playing the title role in the Disney Channel television series Lizzie McGuire. She also reprised her role in...
, Hayden Christiensen, and Maggie Gyllenhaal
Maggie Gyllenhaal
Margaret Ruth "Maggie" Gyllenhaal born November 16, 1977) is an American actress. She is the daughter of director Stephen Gyllenhaal and screenwriter Naomi Foner Gyllenhaal and the older sister of actor Jake Gyllenhaal. She made her screen debut when she began to appear in her father's films...
. In addition, the jackets have appeared in some Hollywood movies with actor Nicolas Cage
Nicolas Cage
Nicolas Cage is an American actor, producer and director, having appeared in over 60 films including Raising Arizona , The Rock , Face/Off , Gone in 60 Seconds , Adaptation , National Treasure , Ghost Rider , Bad Lieutenant: Port of Call New Orleans , and...
(in National Treasure
National treasure
The idea of national treasure, like national epics and national anthems, is part of the language of Romantic nationalism, which arose in the late 18th century and 19th centuries. Nationalism is an ideology which supports the nation as the fundamental unit of human social life, which includes shared...
) and actresses Jessica Alba
Jessica Alba
Jessica Marie Alba is an American television and film actress. She began her television and movie appearances at age 13 in Camp Nowhere and The Secret World of Alex Mack . Alba rose to prominence as the lead actress in the television series Dark Angel...
(in Good Luck Chuck
Good Luck Chuck
Good Luck Chuck is a 2007 romantic comedy film starring Dane Cook and Jessica Alba. In the film, women find their "one true love" after having sex with a dentist named Chuck...
) and Kate Beckinsale
Kate Beckinsale
Kathryn Bailey "Kate" Beckinsale is an English actress. After some minor television roles, she made her film debut in Much Ado About Nothing while still a student at Oxford University...
(in Whiteout) wearing the jackets. The expedition parka are also standard issue for participants in the United States Antarctic Program
United States Antarctic Program
United States Antarctic Program is an organization of the United States government which has presence in the continent of Antarctica. It co-ordinates research and the operational support for research in the region...
. The jackets were also worn by non-playable characters in the video game eus Ex: Human Revolution].
Corporate responsibility
Canada Goose is involved in several environmental and social initiatives including the Conservation Alliance. Canada Goose is also heavily involved with Polar Bears International. Canada Goose is a platinum corporate sponsor , and President and CEO Dani Reiss also serves as the chairman of the board for the board of directors. Canada Goose also created a custom PBI range which includes an aviator hat, the Expedition parka and Chilliwack bomber for men, women and children. $25 from the sales proceeds are donated to the organization.Canada Goose resource centres
Canada Goose operates three Canada Goose Resource Centres that offer fabric and materials to northern Canadians free of charge: two in Nunavut (Pond Inlet and Iqaluit)and one in Ontario. Established in partnership with the North West Company and First Air in May 2007, the Resource Centres provide local, traditional sewers with free fabrics, buttons, zippers, Velcro and supplies to support the established practice of making jackets and clothing for members of the community, a strong tradition of northern Canada.Controversy and criticism
There have been a number of incidents in which counterfeit Canada Goose jackets are often sold online. Often time these fake coats use fur from dogs or cats instead of coyote fur. In addition, instead of using goose down in the coats, insulation called feather mulch is used. The insulation used in counterfeits is not quite as effective as goose down and it can often include bacteriaBacteria
Bacteria are a large domain of prokaryotic microorganisms. Typically a few micrometres in length, bacteria have a wide range of shapes, ranging from spheres to rods and spirals...
and mildew
Mildew
Mildew refers to certain kinds of molds or fungi.In Old English, it meant honeydew , and later came to mean mildew in the modern sense of mold or fungus....
.
Some animal rights
Animal rights
Animal rights, also known as animal liberation, is the idea that the most basic interests of non-human animals should be afforded the same consideration as the similar interests of human beings...
groups, including PETA
Peta
Peta can refer to:* peta-, an SI prefix denoting a factor of 1015* Peta, Greece, a town in Greece* Peta, the Pāli word for a Preta, or hungry ghost in Buddhism* Peta Wilson, an Australian actress and model* Peta Todd, English glamour model...
, have criticized people who wear the jacket because of its use of fur. However, Canada Goose has defended its use of fur, saying that the coyote fur is “only as absolutely necessary, and exclusively for functional purposes.”