Ziva Kunda
Encyclopedia
Ziva Kunda was a social psychologist well-known for her work in social cognition
and motivated reasoning
.
at the University of Michigan
and was the author of the textbook Social Cognition: Making Sense of People.
at the University of Waterloo
, Canada
. She was married to Paul Thagard, a professor of philosophy
at the University of Waterloo.
in 1990, posthumously received the Scientific Impact Award from the Society of Experimental Social Psychology
.
Social cognition
Social cognition is the encoding, storage, retrieval, and processing, in the brain, of information relating to conspecifics, or members of the same species. At one time social cognition referred specifically to an approach to social psychology in which these processes were studied according to the...
and motivated reasoning
Motivated reasoning
Motivated reasoning is an emotion-biased decision-making phenomenon studied in cognitive science and social psychology. This term describes the role of motivation in cognitive processes such as decision-making and attitude change in a number of paradigms, including:* Cognitive dissonance reduction*...
.
Early life
Kunda obtained her Ph.D.Ph.D.
A Ph.D. is a Doctor of Philosophy, an academic degree.Ph.D. may also refer to:* Ph.D. , a 1980s British group*Piled Higher and Deeper, a web comic strip*PhD: Phantasy Degree, a Korean comic series* PhD Docbook renderer, an XML renderer...
at the University of Michigan
University of Michigan
The University of Michigan is a public research university located in Ann Arbor, Michigan in the United States. It is the state's oldest university and the flagship campus of the University of Michigan...
and was the author of the textbook Social Cognition: Making Sense of People.
Career
Kunda was a professor of psychologyPsychology
Psychology is the study of the mind and behavior. Its immediate goal is to understand individuals and groups by both establishing general principles and researching specific cases. For many, the ultimate goal of psychology is to benefit society...
at the University of Waterloo
University of Waterloo
The University of Waterloo is a comprehensive public university in the city of Waterloo, Ontario, Canada. The school was founded in 1957 by Drs. Gerry Hagey and Ira G. Needles, and has since grown to an institution of more than 30,000 students, faculty, and staff...
, Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...
. She was married to Paul Thagard, a professor of philosophy
Philosophy
Philosophy is the study of general and fundamental problems, such as those connected with existence, knowledge, values, reason, mind, and language. Philosophy is distinguished from other ways of addressing such problems by its critical, generally systematic approach and its reliance on rational...
at the University of Waterloo.
Awards
Her paper "The Case for Motivated Reasoning," published in Psychological BulletinPsychological Bulletin
Psychological Bulletin is a peer-reviewed academic journal specializing in literature reviews. It was founded by Johns Hopkins psychologist James Mark Baldwin in 1904 immediately after he had bought out James McKeen Cattell's share of Psychological Review, which the two had founded ten years...
in 1990, posthumously received the Scientific Impact Award from the Society of Experimental Social Psychology
Society of Experimental Social Psychology
The Society of Experimental Social Psychology is a scientific professional organization of social psychologists. SESP has over 700 members worldwide.-History:...
.
See also
- Confirmation biasConfirmation biasConfirmation bias is a tendency for people to favor information that confirms their preconceptions or hypotheses regardless of whether the information is true.David Perkins, a geneticist, coined the term "myside bias" referring to a preference for "my" side of an issue...
- Social cognitionSocial cognitionSocial cognition is the encoding, storage, retrieval, and processing, in the brain, of information relating to conspecifics, or members of the same species. At one time social cognition referred specifically to an approach to social psychology in which these processes were studied according to the...
- Hot cognitionHot cognitionHot cognition is a motivated reasoning phenomenon in which a person's responses to stimuli are heightened. Hot cognition might be associated with cognitive arousal, in which a person is much more responsive to environmental factors regardless of the response's impact on learning. A learner who...
- Motivated tacticianMotivated tacticianThe term "motivated tacticians" is used in social psychology to describe a human shifting from quick and dirty cognitively economical tactics to more thoughtful, thorough strategies when processing information depending on their type and degree of motivation...
External links
- Professional profile
- Kunda, Z. (1990). . Psychological Bulletin, 108, 480-498.