Tata Xenon
Encyclopedia
Tata Xenon is a pickup truck
manufactured by Tata Motors. It was debuted as redesigned Tata TL
at the 2006 Bologna Motor Show
. Released in late 2007 as the Tata Xenon. The Xenon is powered by newly developed 2.2L common rail
turbodiesel
140 PS engine (DICOR)[i.e. Direct injection Common Rail]. This also featured the extended cab (X-Tend cab) for the first time but to the selected markets. The new Xenon will be launched in many countries around the world, whereas in India its platform also gives rise to the Tata Sumo Grande
, a passenger variant from Tata.
The car is assembled in Thailand
by Tata-Thonburi JV
, and in Argentina
by Tata-Fiat
JV. Fiat
's first body-on frame pickup will have the same styling as Tata Xenon and is to be named Fiat Terra . A variant, Xenon XT (Cross Terrain), a life style 4-door, 5-seater pick-up was launched in 2009. The vehicle combines stylish on-road presence and comfortable interiors with off-road capabilities of a 4x4. The Xenon has been well received in Europe especially in Spain and Italy
. World Pick-up market (other than USA) is dominated by Japanese Auto majors like Toyota, Isuzu, Mitsubishi, Nissan. As per the study conducted by Tata Motors, there is a big opportunity for TML to grab substantial market share of world Pick-up market. Tata initiated an in-depth market study was conducted in various countries in Europe, Middle East, S Africa, Thailand, Australia, LAT AM etc. to understand needs of target segments from a new Pick-up.
Pickup truck
A pickup truck is a light motor vehicle with an open-top rear cargo area .-Definition:...
manufactured by Tata Motors. It was debuted as redesigned Tata TL
Tata TL
-Second generation:The second generation Tata 207 DI was launched in 2002.It is a Pick Up vehicle designed for both urban and rural use. The TATA 207 DI is powered with the same engine as in TATA 407 and is India's first 1.13 Ton payload Pick Up with Power Steering...
at the 2006 Bologna Motor Show
Bologna Motor Show
The Bologna Motor Show is an auto show held in Bologna, Italy, in December. It is recognized as an international show by the Organisation Internationale des Constructeurs d'Automobiles.- 2011 :...
. Released in late 2007 as the Tata Xenon. The Xenon is powered by newly developed 2.2L common rail
Common rail
Common rail direct fuel injection is a modern variant of direct fuel injection system for petrol and diesel engines.On diesel engines, it features a high-pressure fuel rail feeding individual solenoid valves, as opposed to low-pressure fuel pump feeding unit injectors...
turbodiesel
Turbodiesel
Turbodiesel refers to any diesel engine with a turbocharger. Turbocharging is the norm rather than the exception in modern car and truck diesel engines...
140 PS engine (DICOR)[i.e. Direct injection Common Rail]. This also featured the extended cab (X-Tend cab) for the first time but to the selected markets. The new Xenon will be launched in many countries around the world, whereas in India its platform also gives rise to the Tata Sumo Grande
Tata Sumo
Tata Sumo is a multi-utility vehicle produced by India's largest automotive companyTata Motors. The vehicle was launched in 1994 and was one of the first passenger vehicles designed in India. The Sumo received an extensive facelift in 2004 and was renamed the Sumo Victa in face of competition from...
, a passenger variant from Tata.
The car is assembled in Thailand
Thailand
Thailand , officially the Kingdom of Thailand , formerly known as Siam , is a country located at the centre of the Indochina peninsula and Southeast Asia. It is bordered to the north by Burma and Laos, to the east by Laos and Cambodia, to the south by the Gulf of Thailand and Malaysia, and to the...
by Tata-Thonburi JV
Joint venture
A joint venture is a business agreement in which parties agree to develop, for a finite time, a new entity and new assets by contributing equity. They exercise control over the enterprise and consequently share revenues, expenses and assets...
, and in Argentina
Argentina
Argentina , officially the Argentine Republic , is the second largest country in South America by land area, after Brazil. It is constituted as a federation of 23 provinces and an autonomous city, Buenos Aires...
by Tata-Fiat
Fiat
FIAT, an acronym for Fabbrica Italiana Automobili Torino , is an Italian automobile manufacturer, engine manufacturer, financial, and industrial group based in Turin in the Italian region of Piedmont. Fiat was founded in 1899 by a group of investors including Giovanni Agnelli...
JV. Fiat
Fiat
FIAT, an acronym for Fabbrica Italiana Automobili Torino , is an Italian automobile manufacturer, engine manufacturer, financial, and industrial group based in Turin in the Italian region of Piedmont. Fiat was founded in 1899 by a group of investors including Giovanni Agnelli...
's first body-on frame pickup will have the same styling as Tata Xenon and is to be named Fiat Terra . A variant, Xenon XT (Cross Terrain), a life style 4-door, 5-seater pick-up was launched in 2009. The vehicle combines stylish on-road presence and comfortable interiors with off-road capabilities of a 4x4. The Xenon has been well received in Europe especially in Spain and Italy
Development
SPRINT was the code name of the project for development of Tata's World Pick-up (truck), it was designed by the Concept Group UK along with the Tata Sumo GrandeTata Sumo Grande
- Sumo Grande :Tata launched the Sumo Grande on January 10, 2008 powered with a new generation 2200 cc DICOR engine. It features completely different body work. It lies below the Tata Safari in Tata's product portfolio...
. World Pick-up market (other than USA) is dominated by Japanese Auto majors like Toyota, Isuzu, Mitsubishi, Nissan. As per the study conducted by Tata Motors, there is a big opportunity for TML to grab substantial market share of world Pick-up market. Tata initiated an in-depth market study was conducted in various countries in Europe, Middle East, S Africa, Thailand, Australia, LAT AM etc. to understand needs of target segments from a new Pick-up.