Sole Technology
Encyclopedia
Sole Technology, Inc. is an American
footwear
company, specialising in skateboarding
shoe production and distribution. It is owned and run by Pierre André Senizergues, a former professional freestyle skateboarder. The company is head quartered in Lake Forest
, California
.
Soletech has seven brands:
Sole Technology has also developed the Sole Technology Institute (STI Lab), which conducts biomechanical skate shoe
research. Their research has led to the development of STI Foam footbed, an insole designed to relieve pressure; Flo2, a heat reducing tongue; and G2, a shock absorbing gel cushion.
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
footwear
Footwear
Footwear consists of garments worn on the feet, for fashion, protection against the environment, and adornment. Being barefoot is commonly associated with poverty, but some cultures chose not to wear footwear at least in some situations....
company, specialising in skateboarding
Skateboarding
Skateboarding is an action sport which involves riding and performing tricks using a skateboard.Skateboarding can be a recreational activity, an art form, a job, or a method of transportation. Skateboarding has been shaped and influenced by many skateboarders throughout the years. A 2002 report...
shoe production and distribution. It is owned and run by Pierre André Senizergues, a former professional freestyle skateboarder. The company is head quartered in Lake Forest
Lake Forest, California
Lake Forest is a city in Orange County, California. The population was 77,264 at the 2010 census.Lake Forest incorporated as a city on December 20, 1991. Prior to a vote of the residents in that year, the community had formerly been known as El Toro since the 1880s...
, California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...
.
Soletech has seven brands:
- etniesEtniesthumb|Picture of an etnies shoeEtnies is an American footwear brand based in Lake Forest, California, and owned by Sole Technology, Inc. In 2003, etnies, along with the city of Lake Forest, California opened etnies Skatepark of Lake Forest, the largest public skatepark in the state, with over of...
, the first and largest brand. Established in 1986, it makes footwear and apparel for many "action sports", such as skateboarding, BMXBicycle motocrossBicycle motocross or BMX refers to the sport in which the main goal is extreme racing on bicycles in motocross style on tracks with inline start and expressive obstacles, and it is also the term that refers to the bicycle itself that is designed for dirt and motocross cycling.- History :BMX started...
, Moto XMotocrossMotocross is a form of motorcycle sport or all-terrain vehicle racing held on enclosed off road circuits. It evolved from trials, and was called scrambles, and later motocross, combining the French moto with cross-country...
, surfingSurfingSurfing' is a surface water sport in which the surfer rides a surfboard on the crest and face of a wave which is carrying the surfer towards the shore...
and snowboardingSnowboardingSnowboarding is a sport that involves descending a slope that is covered with snow on a snowboard attached to a rider's feet using a special boot set onto mounted binding. The development of snowboarding was inspired by skateboarding, sledding, surfing and skiing. It was developed in the U.S.A...
, as well as the music industry. - etnies Girl, originally part of the etnies brand, it became its own spin-off brand in 1999, and makes footwear and apparel for girls.
- etnies plus, the limited-edition designer line of etnies was formed in 2005 and makes small lines of men's and women's footwear.
- éS, founded in 1995, it focuses on making skateboarding footwear and apparel. (soon to be put on hiatus.)
- Emerica, established in 1996, it produces skateboarding footwear and apparel.
- ThirtyTwo, launched in 1995, it makes snowboarding boots and apparel.
- Altamont Apparel is the latest brand, launched in 2006, makes apparel for skateboarders.
Sole Technology has also developed the Sole Technology Institute (STI Lab), which conducts biomechanical skate shoe
Skate shoes
Skate shoes are shoes specially designed and manufactured for use in skateboarding. While some non-skaters choose to wear skate shoes, the design of the skate shoe includes many features designed for use in skateboarding...
research. Their research has led to the development of STI Foam footbed, an insole designed to relieve pressure; Flo2, a heat reducing tongue; and G2, a shock absorbing gel cushion.