"S2M" is a common text messaging shortcut which means "smiling to myself." The primary motivation and genesis of this meme came from overuse of the text messaging shortcut "LOL", which is often misused and certainly overused. S2M gives users a more accurate and realistic description of their response and experience when receiving texts, email forwards, or other electronic forms of communication that are amusing, but not, "laugh out loud" funny. The response was coined by Bryan Cullison in June of 2011, where several friends in the southern California region quickly passed it along, becoming a phenomenon and adopted into the common text messaging canon by the Fall of the same year.
S2M, formerly Société de Mécanique Magnétique, is a French

France

The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...

 company based in Saint-Marcel

Saint-Marcel, Eure

Saint-Marcel is a commune in the Eure department in Haute-Normandie in northern France.-Population:-References:*...

, Eure

Eure

Eure is a department in the north of France named after the river Eure.- History :Eure is one of the original 83 departments created during the French Revolution on 4 March 1790...

, Normandie

Normandy

Normandy is a geographical region corresponding to the former Duchy of Normandy. It is in France.The continental territory covers 30,627 km² and forms the preponderant part of Normandy and roughly 5% of the territory of France. It is divided for administrative purposes into two régions:...

 that produces magnetic bearing

Magnetic bearing

A magnetic bearing is a bearing which supports a load using magnetic levitation. Magnetic bearings support moving machinery without physical contact; for example, they can levitate a rotating shaft and permit relative motion with very low friction and no mechanical wear...

s and high speed motors. Created in 1976, It is completely owned by SKF

SKF

SKF, Svenska Kullagerfabriken AB , later AB SKF, is a Swedish bearing company founded in 1907, supplying bearings, seals, lubrication and lubrication systems, maintenance products, mechatronics products, power transmission products and related services globally.-History:The company was founded on...

, since 2007.

S2M is involved in the production of magnetic bearings and high speed motors. It has in-house experts in all areas, from design to manufacture and installation/commissioning, which ensures that the company maintains its technological prowess.

S2M was initially involved in aeronautical and space research, with a start-up in 1976, inspired by a truly revolutionary innovation(contact-free bearings/magnetic bearings)which functions by the principle of electromagnetic levitation. Numerous patented technological advancements that followed elevated S2M to new levels. And S2M continues to invest in R&D. They are researching on new control algorithms, new high-power components, new magnet materials, new configurations.

Today, S2M's main markets are the gas and energy sectors.