Prior (brand)
Encyclopedia
Prior is a brand name used by Nortura
on its eggs
and white meat
(mainly chicken
, hen and turkey
). The brand dates back to 1977 when Norsk Eggcentral
rebranded Sol-egg to Prior. The brand was owned by Prior Norge
until 2006 when it merged with Gilde Norsk Kjøtt
to form Nortura.
Nortura
Nortura is a Norwegian agricultural cooperative that operates slaughterhouses and other processing plants related to meat and eggs. The company was created as a merger between Gilde Norsk Kjøtt and Prior Norge in 2006, and has head offices in Oslo...
on its eggs
Egg (food)
Eggs are laid by females of many different species, including birds, reptiles, amphibians, and fish, and have probably been eaten by mankind for millennia. Bird and reptile eggs consist of a protective eggshell, albumen , and vitellus , contained within various thin membranes...
and white meat
White meat
White meat or light meat refers to the lighter-colored meat of poultry as contrasted with dark meat. In a more general sense, white meat may also refer to any lighter-colored meat, as contrasted with red meats like beef and some types of game....
(mainly chicken
Chicken
The chicken is a domesticated fowl, a subspecies of the Red Junglefowl. As one of the most common and widespread domestic animals, and with a population of more than 24 billion in 2003, there are more chickens in the world than any other species of bird...
, hen and turkey
Turkey
Turkey , known officially as the Republic of Turkey , is a Eurasian country located in Western Asia and in East Thrace in Southeastern Europe...
). The brand dates back to 1977 when Norsk Eggcentral
Prior Norge
Prior Norge is a defunct Norwegian white meat and egg processing company organised as an agricultural cooperative. The company merged with Gilde Norsk Kjøtt in 2006 to create Nortura. The Prior brand is still used.-History:...
rebranded Sol-egg to Prior. The brand was owned by Prior Norge
Prior Norge
Prior Norge is a defunct Norwegian white meat and egg processing company organised as an agricultural cooperative. The company merged with Gilde Norsk Kjøtt in 2006 to create Nortura. The Prior brand is still used.-History:...
until 2006 when it merged with Gilde Norsk Kjøtt
Gilde Norsk Kjøtt
Gilde Norsk Kjøtt is a defunct Norwegian red meat processing company organised as an agricultural cooperative. The company was by far the largest processor in the country when it merged with Prior Norge in 2006 to create Nortura. The company had gradually grown together as the slaughter...
to form Nortura.