Premiere (The O.C. episode)
Encyclopedia
"Premiere" is the series premiere of the television series The O.C.
The O.C.
The O.C. is an American teen drama television series that originally aired on the Fox television network in the United States from August 5, 2003, to February 21, 2007, running a total of four seasons...

, which premiered on the Fox
Fox Broadcasting Company
Fox Broadcasting Company, commonly referred to as Fox Network or simply Fox , is an American commercial broadcasting television network owned by Fox Entertainment Group, part of Rupert Murdoch's News Corporation. Launched on October 9, 1986, Fox was the highest-rated broadcast network in the...

 network on August 5, 2003. Written by series creator Josh Schwartz
Josh Schwartz
-Film school at USC:In 1995, Schwartz realized his boyhood dream of attending film school to study screen and television writing at the University of Southern California...

 and directed by executive producer Doug Liman
Doug Liman
Douglas Eric "Doug" Liman is an American film director and producer best known for Swingers , The Bourne Identity , Mr. & Mrs. Smith , Jumper , and Fair Game .-Early life:...

, the episode depicts the introduction of troubled teenager Ryan Atwood
Ryan Atwood
Ryan Francis Atwood is a fictional character on the FOX television series The O.C., portrayed by Benjamin McKenzie. A troubled teenager from Chino, California, he is considered the protagonist of the show, beginning as an outcast and is brought to a lifestyle of luxury by the Cohen family and is...

 (Benjamin McKenzie
Benjamin McKenzie
Benjamin McKenzie Schenkkan , better known as Benjamin McKenzie, is an American actor and producer. He is best known for playing Ryan Atwood in the television series The O.C. and for playing Ben Sherman in Southland. He appeared in the films Junebug and 88 Minutes which earned him a Sarasota Film...

) into the wealthy lifestyle of the Cohen family in Newport Beach
Newport Beach, California
Newport Beach, incorporated in 1906, is a city in Orange County, California, south of downtown Santa Ana. The population was 85,186 at the 2010 census.The city's median family income and property values consistently place high in national rankings...

, Orange County
Orange County, California
Orange County is a county in the U.S. state of California. Its county seat is Santa Ana. As of the 2010 census, its population was 3,010,232, up from 2,846,293 at the 2000 census, making it the third most populous county in California, behind Los Angeles County and San Diego County...

, California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

.

The casting directors, Patrick J. Rush and Alyson Silverberg, began selecting the principal cast eight to ten weeks before filming started. The role of Ryan was particularly hard to cast. Seth Cohen
Seth Cohen
Seth Ezekiel Cohen is a fictional character on the FOX television series The O.C., portrayed by Adam Brody. Seth was one of the "core four" characters on The O.C. alongside Ryan Atwood, Marissa Cooper, and Summer Roberts.-Background:...

 (Adam Brody
Adam Brody
Adam Jared Brody is an American film and television actor and part time musician. He began his career in 1995, appearing on Gilmore Girls and other series, and subsequently came to fame for his role as Seth Cohen on The O.C. Brody later appeared in several film roles, including Mr. & Mrs...

) was based on Schwartz's experiences at the University of Southern California
University of Southern California
The University of Southern California is a private, not-for-profit, nonsectarian, research university located in Los Angeles, California, United States. USC was founded in 1880, making it California's oldest private research university...

 as a "neurotic Jewish kid from the East Coast in a land of water polo players". Other central characters in the episode are Seth's parents—Sandy
Sandy Cohen
Sanford "Sandy" Cohen is a fictional character on the FOX series The O.C., portrayed by Peter Gallagher.Sandy, a lawyer, raconteur, and son of Sophie Cohen, is married to Kirsten Cohen. Their eldest child, Seth, is something of a social misfit. Sandy's father left his mother when he was young and...

 (Peter Gallagher
Peter Gallagher
Peter Killian Gallagher is an American actor, musician and writer. Since 1980, Gallagher has played many roles in numerous Hollywood films. He starred as Sandy Cohen in the television drama series The O.C. from 2003 to 2007...

) and Kirsten
Kirsten Cohen
Kirsten Cohen is a fictional character on the FOX television series The O.C., portrayed by Kelly Rowan. Kirsten is the wife of Sandy Cohen, mother to Seth Cohen, and the adoptive mother of Ryan Atwood...

 (Kelly Rowan
Kelly Rowan
Kelly Rowan is a Canadian television and film actress and former fashion model. She is best known for portraying Kirsten Cohen on The O.C.-Early life:...

)—and teenage next-door neighbor Marissa Cooper
Marissa Cooper
Marissa Cooper is a fictional character on the FOX television series The O.C., portrayed by Mischa Barton. Marissa was among the original "core four" characters on The O.C. until her death in the season three finale, "The Graduates."...

 (Mischa Barton
Mischa Barton
Mischa Anne Marsden Barton is a British-American fashion model, film, television, and stage actress, best known for her role as Marissa Cooper in the American television series The O.C..-Early life:...

).

The series premiere led the first half-hour of its time slot in viewership
Audience measurement
Audience measurement measures how many people are in an audience, usually in relation to radio listenership and television viewership, but also in relation to newspaper and magazine readership and, increasingly, web traffic on websites...

. It was generally well received by critics, and earned Schwartz a Writers Guild of America Award
Writers Guild of America Award
The Writers Guild of America Award for outstanding achievements in film, television, and radio has been presented annually by the Writers Guild of America, East and Writers Guild of America, West since 1949...

 nomination for Best Screenplay in an Episodic Drama
Writers Guild of America Award for Best Screenplay - Episodic Drama
This is the list of winners and nominees of the WGA Television Award for Best Writing for Drama Series - Episodic.-2000s:2000: The West Wing - Rick Cleveland/Aaron Sorkin for "In Excelsis Deo"...

. Rush and Silverberg received an Artios Award nomination for excellence of casting in the Dramatic Pilot category. Originally broadcast and released in a 1.33:1 aspect ratio, it was remastered in a widescreen ratio for the series DVD, released in November 2007. The episode was released on MiniDVD
MiniDVD
MiniDVD is a DVD disc having 8 cm in diameter.The 8 cm optical disc format was originally used for music CD singles, hence the commonly used names CD single and miniCD...

 on April 26, 2005, and is available to purchase from video on demand
Video on demand
Video on Demand or Audio and Video On Demand are systems which allow users to select and watch/listen to video or audio content on demand...

 services.

Plot

A cold open
Cold open
A cold open in a television program or movie is the technique of jumping directly into a story at the beginning or opening of the show, before the title sequence or opening credits are shown...

 shows Trey Atwood
Trey Atwood
Trey Atwood is a fictional character on the FOX television series The O.C., first portrayed by Bradley Stryker during season one and then by Logan Marshall-Green from season two onward...

 (Bradley Stryker
Bradley Stryker
Bradley Stryker is an American actor, who performed the character Trey Atwood on the FOX series The O.C.....

) and his brother Ryan stealing a car. The police chase and arrest the boys, resulting in a prison term for Trey and a short stay in juvenile hall for the underage Ryan. A conversation between Ryan and his public defender
Public defender
The term public defender is primarily used to refer to a criminal defense lawyer appointed to represent people charged with a crime but who cannot afford to hire an attorney in the United States and Brazil. The term is also applied to some ombudsman offices, for example in Jamaica, and is one way...

, Sandy Cohen (Peter Gallagher), establishes Ryan as a smart boy with a rough upbringing; he has three truancies and two suspensions, but his SAT I scores are in the ninety-eighth percentile. When Ryan's mother, Dawn
Dawn Atwood
Dawn Atwood is a fictional character on the FOX television series The O.C., portrayed by Daphne Ashbrook. She is the mother of Trey and Ryan Atwood. She has a history of alcoholism and of forming relationships with abusive men who also drink. Her husband Frank Atwood is both abusive and an...

 (Daphne Ashbrook
Daphne Ashbrook
Daphne Lee Ashbrook is an American actress.-Personal life:Daphne Ashbrook was raised in the San Diego, CA area. Her parents are San Diego theatre actress D'Ann Paton and late actor/Director Buddy Ashbrook...

), collects Ryan, Sandy gives his business card to the boy. At home in Chino
Chino, California
Chino is a city in San Bernardino County, California, United States. It is located in the western end of the Riverside-San Bernardino Area and it is easily accessible via the Chino Valley and Pomona freeways....

, Dawn asks Ryan to leave, and her boyfriend, A.J. (Ron Del Barrio), expels him from the house. Standing at a payphone with nowhere to go, Ryan calls Sandy for help. As Sandy drives Ryan to his house in Newport Beach
Newport Beach, California
Newport Beach, incorporated in 1906, is a city in Orange County, California, south of downtown Santa Ana. The population was 85,186 at the 2010 census.The city's median family income and property values consistently place high in national rankings...

, the opening credits
Opening credits
In a motion picture, television program, or video game, the opening credits are shown at the very beginning and list the most important members of the production. They are now usually shown as text superimposed on a blank screen or static pictures, or sometimes on top of action in the show. There...

 and the theme tune play—unlike the other episodes, there is no title sequence
Title sequence
A Title Sequence is the method by which cinematic films or television programs present their title, key production and cast members, or both, utilizing conceptual visuals and sound...

.

While Sandy tries to convince his wife, Kirsten (Kelly Rowan) to allow Ryan to stay in the pool house for a night, Ryan meets the girl next door, Marissa Cooper (Mischa Barton). When her boyfriend Luke
Luke Ward
Luke Ward is a fictional character in the FOX television series The O.C., portrayed by Chris Carmack. At the beginning of the series, Luke was in a long-term relationship with Marissa Cooper. However, it was later revealed that Luke was cheating on Marissa with Holly Fischer. After seeing the two...

 (Chris Carmack
Chris Carmack
James Christopher "Chris" Carmack is an American actor and former fashion model.-Early life:Carmack was born in Washington, D.C., and grew up in Derwood, Maryland. He has two siblings, a brother and sister. As a young boy, he enjoyed participating in all types of sports: baseball, basketball,...

) picks her up, Marissa invites Ryan to attend a fashion show fundraiser the following night. On a sailing trip the next day, the Cohens' son, Seth (Adam Brody) reveals to Ryan that he has a crush on Summer
Summer Roberts
Summer Roberts is a fictional character on the FOX television series The O.C., portrayed by Rachel Bilson.-Background:Summer Roberts grew up in Newport Beach, California, with her wealthy father, Dr. Neil Roberts...

 (Rachel Bilson
Rachel Bilson
Rachel Sarah Bilson is an American actress. Bilson grew up in a California show business family, and made her television debut in 2003, subsequently becoming well known for playing Summer Roberts on the prime time drama series The O.C. Bilson made her film debut in the 2006 film The Last Kiss and...

) and would like to sail to Tahiti
Tahiti
Tahiti is the largest island in the Windward group of French Polynesia, located in the archipelago of the Society Islands in the southern Pacific Ocean. It is the economic, cultural and political centre of French Polynesia. The island was formed from volcanic activity and is high and mountainous...

 with her, but that she never pays him any attention. Later, Marissa leaves for the fashion show with her mother Julie
Julie Cooper
Julie Cooper is a fictional character on the FOX television series The O.C., portrayed by Melinda Clarke.-Background:...

 (Melinda Clarke
Melinda Clarke
Melinda Patrice Clarke is an American actress who has primarily worked in television. Clarke is best known for playing Faith Taylor on the daytime drama Days of our Lives, the manipulative and cunning Julie Cooper-Nichol on The O.C., and the professional dominatrix Lady Heather on CSI...

), her father Jimmy
Jimmy Cooper (The O.C.)
James "Jimmy" Cooper is a fictional character on the FOX television series The O.C., portrayed by Tate Donovan. He is often described as extremely unreliable, immature and cowardly, due to his actions....

 (Tate Donovan
Tate Donovan
Tate Buckley Donovan is an American actor. He is known for his role in the FX drama Damages, as Tom Shayes, and for his role as Jimmy Cooper in the American teen drama television series The O.C....

), and her younger sister Kaitlin
Kaitlin Cooper
Kaitlin Cooper is a fictional character on the Fox television series The O.C., played by Willa Holland. She was originally played by Shailene Woodley.-Season 1:...

 (Shailene Woodley
Shailene Woodley
Shailene Diann Woodley is an American actress. Woodley is known for portraying Amy Juergens in the ABC Family series, The Secret Life of the American Teenager, and for co-starring with George Clooney in the 2011 drama film The Descendants.-Early life:Woodley was born in Simi Valley, California...

). The Cohens and Ryan also attend the show.

Summer invites Ryan to a party after the show, and Ryan convinces Seth to join him. For the first time, Seth is introduced to the sex-, drug-, and alcohol-fueled side of Newport. He experiences the wildness of a party for the first time, while Ryan flirts with Marissa. Luke takes a girl to the beach. Later at the party, Ryan rebuffs an intoxicated Summer, but Seth misinterprets the encounter and reveals Ryan's real background. Seth walks down the beach, and is bullied by a group of water polo players that includes Luke. Ryan defends Seth by punching Luke, but Luke's friends intervene and beat up Ryan and Seth. After returning to the Cohens, Ryan sees that Marissa's friends left her passed out on her drive; he carries her to the Cohens' pool house to sleep. When Kirsten finds Seth and Ryan asleep in the pool house the next morning, she is unhappy with Ryan's new influence and insists to Sandy that Ryan leaves. Sandy drives Ryan back to Chino, but when they find his home empty, they return to Newport.

Conception

In 2002, Schwartz met with Joseph "McG" McGinty Nichol
McG
Joseph McGinty Nichol , better known as McG, is an American director and producer of film and television, as well as a former record producer....

 and Stephanie Savage
Stephanie Savage
Stephanie Savage is a Canadian screenwriter and television producer. Savage is best known for developing The CW's teen drama series, Gossip Girl from the novel series, and being an executive producer of the Fox series The O.C....

 of production company Wonderland Sound and Vision
Wonderland Sound and Vision
Wonderland Sound and Vision is the production company of producers McG and Stephanie Savage. They are responsible for producing The O.C. and Supernatural as well as Chuck. Wonderland also co-produced all of McG's films since Charlie's Angels: Full Throttle.-History:McG and Stephanie Savage formed...

. They told Schwartz they wanted to create a television show based in McG's hometown of Newport Beach
Newport Beach, California
Newport Beach, incorporated in 1906, is a city in Orange County, California, south of downtown Santa Ana. The population was 85,186 at the 2010 census.The city's median family income and property values consistently place high in national rankings...

. Savage suggested producing a police or extreme sports 21 Jump Street
21 Jump Street
21 Jump Street is an American police procedural crime drama television series that aired on the Fox Network from April 12, 1987, to April 27, 1991, with a total of 103 episodes. The series focused on a squad of youthful-looking undercover police officers investigating crimes in high schools,...

-style show, but Schwartz knew little about the genre. Having had experience with people from Newport Beach during his time at the University of Southern California
University of Southern California
The University of Southern California is a private, not-for-profit, nonsectarian, research university located in Los Angeles, California, United States. USC was founded in 1880, making it California's oldest private research university...

, Schwartz came back to them with his own characters. The show was pitched to Fox and Warner Bros
Warner Bros.
Warner Bros. Entertainment, Inc., also known as Warner Bros. Pictures or simply Warner Bros. , is an American producer of film and television entertainment.One of the major film studios, it is a subsidiary of Time Warner, with its headquarters in Burbank,...

 in August 2002. Fox targeted a summer launch for the show, and Doug Liman
Doug Liman
Douglas Eric "Doug" Liman is an American film director and producer best known for Swingers , The Bourne Identity , Mr. & Mrs. Smith , Jumper , and Fair Game .-Early life:...

 was brought in to direct the premiere after McG withdrew due his scheduling conflicts with Charlie's Angels 2. The show was confirmed for the 2003–2004 schedule in May, and an August 5, 2003 broadcast date was selected in June.

Casting

"When Benjamin [McKenzie] came in, he wasn't physically what Josh had envisioned, but he inhabited the character unlike anyone we had seen. I think that the character of Ryan is a kid that always seems a little lost and has a sense of mystery and danger; Benjamin has all those qualities."
— Patrick J. Rush on the casting of Benjamin McKenzie as Ryan.

Casting directors Patrick J. Rush and Alyson Silverberg began casting the main roles eight to ten weeks before filming began, with input from Schwartz, McG and Savage. Rush and Silverberg were later nominated in the Dramatic Pilot category of the Casting Society of America
Casting Society of America
Founded in Los Angeles, California in 1982, the Casting Society of America is a professional society of about 350 casting directors for film, television, and theatre in Australia, Canada, Italy, the United Kingdom and the United States. The society is not to be confused with an industry union. The...

's Artios Awards.

In February 2003, Peter Gallagher
Peter Gallagher
Peter Killian Gallagher is an American actor, musician and writer. Since 1980, Gallagher has played many roles in numerous Hollywood films. He starred as Sandy Cohen in the television drama series The O.C. from 2003 to 2007...

 became the first actor cast, playing Sandy Cohen
Sandy Cohen
Sanford "Sandy" Cohen is a fictional character on the FOX series The O.C., portrayed by Peter Gallagher.Sandy, a lawyer, raconteur, and son of Sophie Cohen, is married to Kirsten Cohen. Their eldest child, Seth, is something of a social misfit. Sandy's father left his mother when he was young and...

. Kelly Rowan
Kelly Rowan
Kelly Rowan is a Canadian television and film actress and former fashion model. She is best known for portraying Kirsten Cohen on The O.C.-Early life:...

 auditioned five times before being cast as Sandy's wife, Kirsten
Kirsten Cohen
Kirsten Cohen is a fictional character on the FOX television series The O.C., portrayed by Kelly Rowan. Kirsten is the wife of Sandy Cohen, mother to Seth Cohen, and the adoptive mother of Ryan Atwood...

, in March 2003. Rush found the role of Ryan Atwood particularly hard to cast, as the producers wanted the "perfect" actor. Benjamin McKenzie
Benjamin McKenzie
Benjamin McKenzie Schenkkan , better known as Benjamin McKenzie, is an American actor and producer. He is best known for playing Ryan Atwood in the television series The O.C. and for playing Ben Sherman in Southland. He appeared in the films Junebug and 88 Minutes which earned him a Sarasota Film...

 was only invited to audition for the role after Warner Bros.
Warner Bros.
Warner Bros. Entertainment, Inc., also known as Warner Bros. Pictures or simply Warner Bros. , is an American producer of film and television entertainment.One of the major film studios, it is a subsidiary of Time Warner, with its headquarters in Burbank,...

 made them aware of the actor following his unsuccessful audition for a UPN
UPN
United Paramount Network was a television network that was broadcast in over 200 markets in the United States from 1995 to 2006. UPN was originally owned by Viacom/Paramount and Chris-Craft Industries, the former of which, through the Paramount Television Group, produced most of the network's...

 sitcom. McKenzie joined the cast in March 2003. He lacked working experience and later described his selection as "a tremendous leap of faith" on the producers' part. The role of Seth Cohen
Seth Cohen
Seth Ezekiel Cohen is a fictional character on the FOX television series The O.C., portrayed by Adam Brody. Seth was one of the "core four" characters on The O.C. alongside Ryan Atwood, Marissa Cooper, and Summer Roberts.-Background:...

 was derived from Schwartz's experiences at the University of Southern California as a "neurotic Jewish kid from the East Coast in a land of water polo players". Adam Brody
Adam Brody
Adam Jared Brody is an American film and television actor and part time musician. He began his career in 1995, appearing on Gilmore Girls and other series, and subsequently came to fame for his role as Seth Cohen on The O.C. Brody later appeared in several film roles, including Mr. & Mrs...

 first read for the part of Ryan, but found the bad-boy image did not suit him. In a recall for the role of Seth, Brody lost the producers' interest by ad-libbing
Ad libitum
Ad libitum is Latin for "at one's pleasure"; it is often shortened to "ad lib" or "ad-lib"...

 much of the script; he joined the cast in March 2003 after a second interview.

Mischa Barton
Mischa Barton
Mischa Anne Marsden Barton is a British-American fashion model, film, television, and stage actress, best known for her role as Marissa Cooper in the American television series The O.C..-Early life:...

, who had met McG on Fastlane
Fastlane (TV series)
Fastlane is an American action/crime drama series that was broadcast on Fox from 2002 to 2003. On August 14, 2005 G4 began rebroadcasting the complete series. After finishing its initial run on the network, Fastlane stopped airing on G4...

, portrayed Marissa Cooper
Marissa Cooper
Marissa Cooper is a fictional character on the FOX television series The O.C., portrayed by Mischa Barton. Marissa was among the original "core four" characters on The O.C. until her death in the season three finale, "The Graduates."...

. She was cast in February 2003. Tate Donovan
Tate Donovan
Tate Buckley Donovan is an American actor. He is known for his role in the FX drama Damages, as Tom Shayes, and for his role as Jimmy Cooper in the American teen drama television series The O.C....

, who played Jimmy Cooper
Jimmy Cooper (The O.C.)
James "Jimmy" Cooper is a fictional character on the FOX television series The O.C., portrayed by Tate Donovan. He is often described as extremely unreliable, immature and cowardly, due to his actions....

, was cast in March 2003. Melinda Clarke
Melinda Clarke
Melinda Patrice Clarke is an American actress who has primarily worked in television. Clarke is best known for playing Faith Taylor on the daytime drama Days of our Lives, the manipulative and cunning Julie Cooper-Nichol on The O.C., and the professional dominatrix Lady Heather on CSI...

 guest-starred as Julie Cooper
Julie Cooper
Julie Cooper is a fictional character on the FOX television series The O.C., portrayed by Melinda Clarke.-Background:...

, but read for the role of Kirsten in her audition as there were not enough scripted lines for Julie at the time. Rachel Bilson
Rachel Bilson
Rachel Sarah Bilson is an American actress. Bilson grew up in a California show business family, and made her television debut in 2003, subsequently becoming well known for playing Summer Roberts on the prime time drama series The O.C. Bilson made her film debut in the 2006 film The Last Kiss and...

, who was recommended to Schwartz after an unsuccessful audition for Everwood
Everwood
Everwood is an American drama television series that initially aired in the United States on The WB. The series is set in the fictional small town of Everwood, Colorado, and was filmed in Ogden, South Salt Lake, and Draper, Utah, except the series pilot which was filmed in Canmore, Alberta,...

, guest-starred as Summer Roberts
Summer Roberts
Summer Roberts is a fictional character on the FOX television series The O.C., portrayed by Rachel Bilson.-Background:Summer Roberts grew up in Newport Beach, California, with her wealthy father, Dr. Neil Roberts...

, whom the producers had envisaged as a tall Californian blonde. Clarke and Bilson joined as regular cast members later in the season. Chris Carmack
Chris Carmack
James Christopher "Chris" Carmack is an American actor and former fashion model.-Early life:Carmack was born in Washington, D.C., and grew up in Derwood, Maryland. He has two siblings, a brother and sister. As a young boy, he enjoyed participating in all types of sports: baseball, basketball,...

, who played Luke Ward
Luke Ward
Luke Ward is a fictional character in the FOX television series The O.C., portrayed by Chris Carmack. At the beginning of the series, Luke was in a long-term relationship with Marissa Cooper. However, it was later revealed that Luke was cheating on Marissa with Holly Fischer. After seeing the two...

, was credited as a guest star for the episode; he joined the regular cast in the next episode.

Filming

Although the show is set in Newport Beach, financial penalties imposed for filming outside the "Thirty Mile Zone" forced production to the Manhattan Beach
Manhattan Beach, California
Manhattan Beach is the wealthiest beachfront city located in southwestern Los Angeles County, California, USA. The city is on the Pacific coast, south of El Segundo, and north of Hermosa Beach. Manhattan Beach is the home of both beach and indoor volleyball, and surfing. During the winter, the...

, Los Angeles County
Los Angeles County, California
Los Angeles County is a county in the U.S. state of California. As of 2010 U.S. Census, the county had a population of 9,818,605, making it the most populous county in the United States. Los Angeles County alone is more populous than 42 individual U.S. states...

 region. The scenes set in Ryan's hometown of Chino
Chino, California
Chino is a city in San Bernardino County, California, United States. It is located in the western end of the Riverside-San Bernardino Area and it is easily accessible via the Chino Valley and Pomona freeways....

 were filmed in Los Angeles. The show was predominantly shot on 35 mm
35 mm film
35 mm film is the film gauge most commonly used for chemical still photography and motion pictures. The name of the gauge refers to the width of the photographic film, which consists of strips 35 millimeters in width...

 film stock
Film stock
Film stock is photographic film on which filmmaking of motion pictures are shot and reproduced. The equivalent in television production is video tape.-1889–1899:...

. Unusually for the show, a scene in the Atwood home in Chino was shot using a hand-held camera
Hand-held camera
Hand-held camera or hand-held shooting is a filmmaking and video production technique in which a camera is held in the camera operator's hands as opposed to being mounted on a tripod or other base. Hand-held cameras are used because they are conveniently sized for travel and because they allow...

 by Liman. Savage said this ensured the show "doesn't feel like glossy soap opera".

The Cohen family home was shot on location in Malibu. A mock pool house was built for use in the pilot, and taken down after filming completed. The Cohen's home was recreated on a soundstage at Raleigh Studios in Manhattan Beach for filming during the rest of the series; external shots of the house remained in use. The fashion show was filmed at the Wilshire Ebell Theatre; though it did not advance the story, Schwartz described it as necessary to show the world in which the characters lived. The party at Holly's beach house following the fashion show was filmed at a beach house in Malibu over three consecutive nights.

Broadcast and distribution

The episode premiered at 9:00 p.m. (EDT
Eastern Time Zone
The Eastern Time Zone of the United States and Canada is a time zone that falls mostly along the east coast of North America. Its UTC time offset is −5 hrs during standard time and −4 hrs during daylight saving time...

) on August 5, 2003 on Fox
Fox Broadcasting Company
Fox Broadcasting Company, commonly referred to as Fox Network or simply Fox , is an American commercial broadcasting television network owned by Fox Entertainment Group, part of Rupert Murdoch's News Corporation. Launched on October 9, 1986, Fox was the highest-rated broadcast network in the...

, and was simulcast
Simulcast
Simulcast, shorthand for "simultaneous broadcast", refers to programs or events broadcast across more than one medium, or more than one service on the same medium, at the same time. For example, Absolute Radio is simulcast on both AM and on satellite radio, and the BBC's Prom concerts are often...

 in Canada on CTV
CTV television network
CTV Television Network is a Canadian English language television network and is owned by Bell Media. It is Canada's largest privately-owned network, and has consistently placed as Canada's top-rated network in total viewers and in key demographics since 2002, after several years trailing the rival...

. Fox gave the show an early summer premiere to try to establish an audience before the network switched to coverage of post-season baseball in October, and ahead of "the clutter of the fall preview weeks
Fall schedule
The fall schedule is the broadcast programming television lineup for the six major American commercial broadcast networks. It usually consists of new television shows paired with returning favorites and runs from September to December, since an altered lineup usually runs from January to May when...

". In the United Kingdom, the episode first aired at 9:00 p.m. (GMT
Greenwich Mean Time
Greenwich Mean Time is a term originally referring to mean solar time at the Royal Observatory in Greenwich, London. It is arguably the same as Coordinated Universal Time and when this is viewed as a time zone the name Greenwich Mean Time is especially used by bodies connected with the United...

) on March 7, 2004 on Channel 4
Channel 4
Channel 4 is a British public-service television broadcaster which began working on 2 November 1982. Although largely commercially self-funded, it is ultimately publicly owned; originally a subsidiary of the Independent Broadcasting Authority , the station is now owned and operated by the Channel...

, and in Australia on the Nine Network
Nine Network
The Nine Network , is an Australian television network with headquarters based in Willoughby, a suburb located on the North Shore of Sydney. For 50 years since television's inception in Australia, between 1956 and 2006, it was the most watched television network in Australia...

. The episode was released on MiniDVD
MiniDVD
MiniDVD is a DVD disc having 8 cm in diameter.The 8 cm optical disc format was originally used for music CD singles, hence the commonly used names CD single and miniCD...

 on April 26, 2005, after release plans with other Warner Bros. titles for March were discarded. Although the premiere was originally broadcast and released in a 1.33:1 aspect ratio, it was remastered in a widescreen ratio for the Region 1 complete series DVD release. The Region 2 release retained the original aspect ratio. The episode is available on video on demand
Video on demand
Video on Demand or Audio and Video On Demand are systems which allow users to select and watch/listen to video or audio content on demand...

 service Amazon Unbox
Amazon Unbox
Amazon Instant Video is an Internet video on demand service, only available in the United States, offered by Amazon.com which offers television shows and films for rental and purchase. The service became available on September 7, 2006 as Amazon Unbox...

 in the United States, and from the iTunes Store
ITunes Store
The iTunes Store is a software-based online digital media store operated by Apple. Opening as the iTunes Music Store on April 28, 2003, with over 200,000 items to purchase, it is, as of April 2008, the number-one music vendor in the United States...

 in the United States and United Kingdom.

Reception


"The clothes were hot, the music was cool, the scenery was gorgeous, the writing was snappy and smart and the characters were well-defined as we found out everything we needed to know in that first episode."
— Angela Henderson, of The Herald-Dispatch
The Herald-Dispatch
The Herald-Dispatch is a daily newspaper serving Huntington, West Virginia, and neighboring communities in southern Ohio and eastern Kentucky. It is currently a subsidiary of Champion Publishing, Inc., based in Huntington....

.


The pilot episode attracted 7.46 million viewers in the United States, second in its time slot behind the season finale of Last Comic Standing
Last Comic Standing
Last Comic Standing is an American reality television talent show that has aired from 2003 through 2010.The goal of the program is to select a comedian from a group, who will receive a development contract with the NBC network, and a television special first to air on the cable-TV network Comedy...

. The O.C. received a rating/share of 6.8/11 in the first half-hour, ranking first between 9 and 9:30 p.m., but lost the lead in the second half-hour with a rating of 6.7/10. The episode received the highest rating of the night in the 12–17-year-old demographic, but in its target audience demographic of 18–49-year-olds, it received a less-than-expected Nielsen Rating of 2.9/8. The show built on the audience of lead-in show American Juniors, and Fox said that they were "fairly happy with the show's performance". Schwartz received a Writers Guild of America Award
Writers Guild of America Award
The Writers Guild of America Award for outstanding achievements in film, television, and radio has been presented annually by the Writers Guild of America, East and Writers Guild of America, West since 1949...

 nomination for Best Screenplay in an Episodic Drama
Writers Guild of America Award for Best Screenplay - Episodic Drama
This is the list of winners and nominees of the WGA Television Award for Best Writing for Drama Series - Episodic.-2000s:2000: The West Wing - Rick Cleveland/Aaron Sorkin for "In Excelsis Deo"...

, with casting directors Rush and Silverberg nominated in the Dramatic Pilot category of the Artios Awards. The episode was criticized by City Manager
City manager
A city manager is an official appointed as the administrative manager of a city, in a council-manager form of city government. Local officials serving in this position are sometimes referred to as the chief executive officer or chief administrative officer in some municipalities...

 Glen Rojas for its "negative portrayal" of Chino.

Entertainment Weekly
Entertainment Weekly
Entertainment Weekly is an American magazine, published by the Time division of Time Warner, that covers film, television, music, broadway theatre, books and popular culture...

s Carina Chocano praised The O.C. for being different, claiming that it was "refreshingly free of both [Aaron] Spelling
Aaron Spelling
Aaron Spelling was an American film and television producer. As of 2009, Spelling's eponymous production company Spelling Television holds the record as the most prolific television writer, with 218 producer and executive producer credits...

-style camp and the twee earnestness that has characterized more recent teen dramas". Robert Bianco of USA Today
USA Today
USA Today is a national American daily newspaper published by the Gannett Company. It was founded by Al Neuharth. The newspaper vies with The Wall Street Journal for the position of having the widest circulation of any newspaper in the United States, something it previously held since 2003...

 drew comparisons with the successful Fox
Fox Broadcasting Company
Fox Broadcasting Company, commonly referred to as Fox Network or simply Fox , is an American commercial broadcasting television network owned by Fox Entertainment Group, part of Rupert Murdoch's News Corporation. Launched on October 9, 1986, Fox was the highest-rated broadcast network in the...

 show Beverly Hills, 90210
Beverly Hills, 90210
Beverly Hills, 90210 is an American drama series that originally aired from October 4, 1990 to May 17, 2000 on Fox and was produced by Spelling Television in the United States, and subsequently on various networks around the world. It is the first series in the Beverly Hills, 90210 franchise...

, saying that "The O.C. is better-written and better-acted by a cast that just might be, incredibly enough, even better-looking". He praised the cast's skill and attractiveness as well as the show's ability to "come up with a few smart deviations from the genre norm". Nancy Franklin of The New Yorker
The New Yorker
The New Yorker is an American magazine of reportage, commentary, criticism, essays, fiction, satire, cartoons and poetry published by Condé Nast...

 criticized the plot for being too predictable, but praised Adam Brody as Seth, stating that "he talks too much and too fast, he mumbles, and he projects zero physical confidence. In short, his character is adorable." Rob Owen
Rob Owen (journalist)
Rob Owen is an American journalist and newspaper editor.- Columnist and editor :Owen's career included stints as a radio and television columnist at the Albany Times Union in Albany, New York. He was also a features writer at the Richmond Times-Dispatch in Richmond, Virginia...

 of the Pittsburgh Post-Gazette
Pittsburgh Post-Gazette
The Pittsburgh Post-Gazette, also known simply as the "PG," is the largest daily newspaper serving metropolitan Pittsburgh, Pennsylvania, USA.-Early history:...

 felt that "[Benjamin] McKenzie, at times, is prone to overdramatizing scenes", and considered the young characters "so detestable and yet bland" that it made the show "almost painful" to watch. He nevertheless affirmed that the show had "positive attributes" that made it enjoyable. Andrew Grossman of The Boston Globe
The Boston Globe
The Boston Globe is an American daily newspaper based in Boston, Massachusetts. The Boston Globe has been owned by The New York Times Company since 1993...

 commented that "Brody is instantly likable as Seth" and that Barton "does a nice job with Marissa's torn-between-two-worlds angst", but stated that Ryan "doesn't seem to have many clear personality traits". Tim Goodman of the San Francisco Chronicle
San Francisco Chronicle
thumb|right|upright|The Chronicle Building following the [[1906 San Francisco earthquake|1906 earthquake]] and fireThe San Francisco Chronicle is a newspaper serving primarily the San Francisco Bay Area of the U.S. state of California, but distributed throughout Northern and Central California,...

 called the episode "superb" and described McKenzie as "essentially playing James Dean
James Dean
James Byron Dean was an American film actor. He is a cultural icon, best embodied in the title of his most celebrated film, Rebel Without a Cause , in which he starred as troubled Los Angeles teenager Jim Stark...

". He compared the actor to Russell Crowe
Russell Crowe
Russell Ira Crowe is a New Zealander Australian actor , film producer and musician. He came to international attention for his role as Roman General Maximus Decimus Meridius in the 2000 historical epic film Gladiator, directed by Ridley Scott, for which he won an Academy Award for Best Actor, a...

 and noted that McKenzie "pull[ed] the whole thing off with aplomb".

Popular culture

Luke's line, "Welcome to the O.C., bitch", which he says after beating up Ryan, became a tagline
Tagline
A tagline is a variant of a branding slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product , or to reinforce the audience's memory of a product...

 for the show. TV Land
TV Land
TV Land is an American cable television network launched on April 29, 1996. It is owned by MTV Networks, a division of Viacom, which also owns Paramount Pictures, and networks such as MTV and Nickelodeon...

 placed the line as 83rd in its 100 Greatest TV Quotes and Catchphrases in 2006. Hadley Freeman of The Guardian
The Guardian
The Guardian, formerly known as The Manchester Guardian , is a British national daily newspaper in the Berliner format...

 noted that the teen-focused show made many cultural references due to a "renewed interest in the teen market", adding that the use of cropped tops, micro-minis, and beaded flip-flops showed a "decidedly West Coast approach to fashion". The episode's cultural references to fashion included Julie Cooper's question to her pre-pubescent daughter, "Do you like my hair this straight or is it too Avril Lavigne
Avril Lavigne
Avril Ramona Lavigne is a Canadian singer-songwriter. She was born in Belleville, Ontario, but spent most of her youth in the small town of Napanee. By the age of 15, she had appeared on stage with Shania Twain; by 16, she had signed a two-album recording contract with Arista Records worth more...

?", while another mother complains, "What are you doing putting my daughter in Calvin Klein
Calvin Klein
Calvin Richard Klein is an American fashion designer who launched the company that would later become Calvin Klein Inc. in 1968. In addition to clothing, Klein has also given his name to a range of perfumes, watches, and jewelry....

? She was supposed to be in Vera Wang
Vera Wang
Vera Ellen Wang is a Chinese American fashion designer based in New York City and former figure skater. She is known for her wide clientele of couture bridesmaid gowns and wedding gown collections.-Personal life:...

!" Teenage misfit Seth complains that "Every day's a fashion show for these kids".

The episode generated interest in the program's music and was regarded as "the show to be heard on". Michael Peck from TV Guide
TV Guide
TV Guide is a weekly American magazine with listings of TV shows.In addition to TV listings, the publication features television-related news, celebrity interviews, gossip and film reviews and crossword puzzles...

 said that he received a large quantity of mail that inquired about the song "Into Dust
Into Dust
"Into Dust" is a song by alternative rock duo Mazzy Star that appears as the ninth track on their second album So Tonight That I Might See. The song's arrangement is sparse and features only acoustic guitar and violin as accompaniment to the vocals....

" by Mazzy Star
Mazzy Star
Mazzy Star is an American alternative rock band formed in Santa Monica, California, in 1989 from the group Opal, a collaboration of guitarist David Roback and bassist Kendra Smith...

, which played when Ryan carried Marissa into his bedroom. Other featured music was The All-American Rejects
The All-American Rejects
The All-American Rejects are an American rock band formed in Stillwater, Oklahoma in 1999. The band consists of lead vocalist and bass guitarist Tyson Ritter, lead guitarist, Nick Wheeler, rhythm guitarist, Mike Kennerty, and drummer Chris Gaylor....

' 2003 hit, "Swing, Swing
Swing, Swing
"Swing, Swing" is the title of a song written and recorded by American alternative rock group The All-American Rejects. It was released in December 2002 as their first single from their debut album The All-American Rejects.-Composition:...

", and "Hands Up" by The Black Eyed Peas
The Black Eyed Peas
The Black Eyed Peas are an American pop group , formed in Los Angeles, California, in 1995. The group includes rappers will.i.am, apl.de.ap, and Taboo, and singer Fergie. Since the release of their third album Elephunk in 2003, the group has sold an estimated 56 million records worldwide...

 from their 2003 multi-platinum album, Elephunk
Elephunk
-Commercial response:In the United States, Elephunk reached number 14 on the Billboard Top 200 and is their first album to chart in the top 15. It gained even more commercial success in the UK Album Charts where it reached number 3. It has sold over 1.6 million copies in the UK and...

. Among Schwartz's favorite musical moments from the show was Joseph Arthur
Joseph Arthur
Joseph Arthur is an American singer-songwriter and artist from Akron, Ohio. Combining poetic lyrics with a layered sonic palette, Arthur has built his reputation over the years through critically acclaimed releases and constant touring; his unique solo live performances incorporate the use of a...

's "Honey and the Moon
Honey and the Moon
"Honey and the Moon" is a single from Joseph Arthur. The song originally appeared on Joseph's third studio album, Redemption's Son, and was released as a radio-only promo single in 2003, but was remixed for a 2007 commercial single release...

", which Schwartz claimed helped him write the pilot. The title track "California" introduced the band Phantom Planet
Phantom Planet
Phantom Planet are an American alternative rock band from Southern California. Formed in 1994 in Los Angeles, the band consists of Alex Greenwald , Darren Robinson , Sam Farrar and Jeff Conrad . The band is best known for its track "California", which became the theme song for the Fox TV series,...

 into the mainstream.

External links

  • Official Recap from Fox
    Fox Broadcasting Company
    Fox Broadcasting Company, commonly referred to as Fox Network or simply Fox , is an American commercial broadcasting television network owned by Fox Entertainment Group, part of Rupert Murdoch's News Corporation. Launched on October 9, 1986, Fox was the highest-rated broadcast network in the...

  • Filming Location of the Cohen & Cooper houses (aerial photo) from Live Search Maps
The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
x
OK