Phoemela Baranda is a Filipina model

Model (person)

A model , sometimes called a mannequin, is a person who is employed to display, advertise and promote commercial products or to serve as a subject of works of art....

, actress and was the entertainment anchor

News presenter

A news presenter is a person who presents news during a news program in the format of a television show, on the radio or the Internet.News presenters can work in a radio studio, television studio and from remote broadcasts in the field especially weather...

 of ABS-CBN’s

ABS-CBN

ABS–CBN Corporation is a Philippine-based media conglomerate. It is the Philippines' largest media and entertainment conglomerate. The corporation was the merger of Alto Broadcasting System which at that time owned by James Lindenberg and Antonio Quirino, and the Chronicle Broadcasting Network ...

 weekday flagship news broadcast of TV Patrol. She is a former officer and currently a member of Professional Models Association of the Philippines (PMAP) and appears regularly on magazine covers and advertising campaigns. Currently she has already appeared in 5 Tagalog movies

Cinema of the Philippines

Cinema of the Philippines started with the introduction of the first moving pictures to the country on January 1, 1897 at the Salón de Pertierra in Manila. The following year, local scenes were shot on film for the first time by a Spaniard, Antonio Ramos, using the Lumiere Cinematograph...

, 4 TV series' and was once a host for the Philippine reality show Extra-Extra

Extra Challenge

Extra Challenge was a one-of-a-kind Filipino reality show that has blazed a trail in Philippine television. The show has attracted a wide following after it presented episodes where strange yet amusing predicaments befall on participants. It is shown in the Philippines by GMA Network every weekday...

. Recently in 2008, Phoemela was a contestant in the Philippine version of Fear Factor

Pinoy Fear Factor

Pinoy Fear Factor is a franchise reality show on ABS-CBN that started airing on November 10, 2008. It ran for 15 weeks, ending on February 20, 2009. The show is based on the Dutch reality game show Now or Neverland and is produced by Endemol. It is hosted by Filipino actor-host Ryan Agoncillo...

.

Career

Phoemela Baranda started modelling when she was 13 years old, joining the clothing brand Pink Soda’s club search where she was selected. Her first commercial was for Extraderm, a line of facial products. She continued modeling stints in ramp, mainstream media advertising campaigns and print media, appearing on the covers of the local editions of Uno, Cosmopolitan

Cosmopolitan (magazine)

Cosmopolitan is an international magazine for women. It was first published in 1886 in the United States as a family magazine, was later transformed into a literary magazine and eventually became a women's magazine in the late 1960s...

, Seventeen

Seventeen (magazine)

Seventeen is an American magazine for teenagers. It was first published in September 1944 by Walter Annenberg's Triangle Publications. News Corporation bought Triangle in 1988, and sold Seventeen to K-III Communications in 1991. Primedia sold the magazine to Hearst in 2003. It is still in the...

, T3

T3 magazine

T3 magazine is a UK-based technology magazine, which specialises in gadgets, gizmos, and other technology.Originally, T3 stood for Tomorrow's Technology Today, but this isn't used anywhere in the magazine or on the website anymore. It's exclusively referred to as T3 or T3.com. The magazine is...

, Mega Magazine, Preview, Marie Claire

Marie Claire

Marie Claire is a monthly women's magazine first published in France but also distributed in other countries with editions specific to them and in their languages. While each country shares its own special voice with its audience, the United States edition focuses on women around the world and...

 and Maxim

Maxim (magazine)

Maxim is an international men's magazine based in the United Kingdom and known for its pictorials featuring popular actresses, singers, and female models, sometimes pictured dressed, often pictured scantily dressed but not fully nude....

.

In 2000, she briefly played a minor part in the Philippine television series Pangako sa ’Yo (I promise you)

Pangako sa ’Yo

Pangako Sa ’Yo or The Promise was a primetime soap opera series produced and broadcast by the Philippine media network ABS-CBN. Dubbed as the first "Teleserye" on Philippine Television. It starred Kristine Hermosa and Jericho Rosales as the main characters...

, which she quickly followed up with a teen-comedy

Teen film

Teen films is a film genre targeted at teenagers and young adults in which the plot is based upon the special interests of teenagers, such as coming of age, first love, rebellion, conflict with parents, teen angst, and alienation...

 movie role opposite Carlos Agassi

Carlos Agassi

Amir Carlos Damaso Vahidi Agassi popularly known as Carlos Agassi and simply Amir, is a Filipino actor, TV host, rap artist, and model of Iranian descent...

 in the 2001 movie Cool Dudes, which paved the way for her acting career. In 2003 she played Esmeralda in the GMA series

DZBB-TV

DZBB-TV, channel 7, is the flagship station of Philippine television network GMA Network, Inc. Its studios are located at the GMA Network Center, at the corner of Timog Avenue and Epifanio de los Santos Avenue in Quezon City...

 Narito ang Puso ko

Narito Ang Puso Ko

Narito Ang Puso Ko is a Filipino television series produced by GMA Network and directed by Enrico Quizon and actress, Gina Alajar. This is also Jolina Magdangal's very first drama series in GMA Telebabad.- Synopsis :...

. She got her first hosting stint in Extra Challenge

Extra Challenge

Extra Challenge was a one-of-a-kind Filipino reality show that has blazed a trail in Philippine television. The show has attracted a wide following after it presented episodes where strange yet amusing predicaments befall on participants. It is shown in the Philippines by GMA Network every weekday...

 when she did a successful audition when Miriam Quiambao

Miriam Quiambao

Miriam Redito Quiambao is a television personality, TV/Film Actress and a former beauty queen from the Philippines.Born in Quezon City to Magdalena Redito of Oas, Albay and Medgardo Quiambao of Bacacay, Albay on May 20, 1975, she is the first of two children...

 left the reality show in 2003. She has then transferred to ABS-CBN as a segment host for the showbiz gossip show The Buzz

The Buzz (talk show)

The Buzz is a weekly entertainment news and talk show in the Philippines. Premiering in 1999, it is the longest-running weekly entertainment news and talk show on ABS-CBN. It features local celebrity gossip and news.-Casting:...

, which paved the way for her next project as showbiz anchor-woman for TV Patrol.

Baranda placed 23rd in the FHM Philippines 100 Sexiest Women of the World in 2006; she has also placed 48th in 2003, 29th in 2004, 49th in 2005, and 79th in 2007. She did not rank in 2008. Baranda has relied on Dra. Vicki Belo for her cosmetic concerns; she has also hosted several special events for the Belo medical group.

Movies

Film	Year
Tatlong Baraha (Three aces)	2006
Ang Pamana (The inheritance)	2006
Exodus: Tales from the Enchanted Kingdom Exodus: Tales from the Enchanted Kingdom Exodus: Tales from the Enchanted Kingdom is a 2005 fantasy film directed by Erik Matti and produced by Imus Productions and Reality Entertainment in cooperation with Ignite Media Inc. and Enchanted Kingdom. It was released on December 25, 2005.-Cast:...	2005
Dubai	2005
Cool Dudes	2001

Television

TV Show	Year
I Dare You I Dare You (Philippine TV series) I Dare You is a Philippine reality television series currently air on ABS-CBN. This is the first joint project between the network's News and Current Affairs Division and the TV Entertainment Group...	2011 (as a guest host and challenger)
Umagang Kay Ganda Umagang Kay Ganda Umagang Kay Ganda is a morning show airing on ABS-CBN, ABS-CBN Regional Network Group, and simulcasts on ABS-CBN News Channel. Premiered on June 25, 2007, it airs every weekday mornings from 5:00 to 8:15 AM.-Synopsis:...	2010–present
Magkaribal Magkaribal Magkaribal is a Philippine suspense drama about love, fashion, and family which began on June 28, 2010 on ABS-CBN. The show was launched as part of the half-term show line-up by ABS-CBN as a part of its celebration for the 60th Anniversary of Philippine Soap Opera.The series is the story of two...	2010
Showtime	2010 (Special guest judge); 2011 (Returning judge)
TV Patrol	2005–2010
Pinoy Fear Factor Pinoy Fear Factor Pinoy Fear Factor is a franchise reality show on ABS-CBN that started airing on November 10, 2008. It ran for 15 weeks, ending on February 20, 2009. The show is based on the Dutch reality game show Now or Neverland and is produced by Endemol. It is hosted by Filipino actor-host Ryan Agoncillo...	2008
Ysabella Ysabella Ysabella was a Philippine Television romantic soap opera starring Judy Ann Santos with Ryan Agoncillo and Derek Ramsay.-Plot:The story revolves around a young cook named Ysabella Cuenca...	2007
Mga Anghel Na Walang Langit Mga Anghel na Walang Langit Mga Anghel Na Walang Langit is a television series aired on ABS-CBN in the Philippines. It depicts the lives of exploited and unfortunate children and was inspired by the 1970s film Mga Anghel Na Walang Langit topbilled by Fernando Poe Jr.-Cast:*Nikki Bagaporo as Lorenza "Enchang"*Carl John...	2005
The Buzz The Buzz (talk show) The Buzz is a weekly entertainment news and talk show in the Philippines. Premiering in 1999, it is the longest-running weekly entertainment news and talk show on ABS-CBN. It features local celebrity gossip and news.-Casting:...	2004–present, 2010 (Voice over)
Extra-Extra Extra Challenge Extra Challenge was a one-of-a-kind Filipino reality show that has blazed a trail in Philippine television. The show has attracted a wide following after it presented episodes where strange yet amusing predicaments befall on participants. It is shown in the Philippines by GMA Network every weekday...	2003–2004
Narito ang Puso ko (My heart is here) Narito Ang Puso Ko Narito Ang Puso Ko is a Filipino television series produced by GMA Network and directed by Enrico Quizon and actress, Gina Alajar. This is also Jolina Magdangal's very first drama series in GMA Telebabad.- Synopsis :...	2003
Pangako sa ’Yo (I promise you) Pangako sa ’Yo Pangako Sa ’Yo or The Promise was a primetime soap opera series produced and broadcast by the Philippine media network ABS-CBN. Dubbed as the first "Teleserye" on Philippine Television. It starred Kristine Hermosa and Jericho Rosales as the main characters...	2000

Personal life

Phoemela has a bachelor's degree Interdisciplinary Studies, having graduated from De La Salle-College of Saint Benilde

De La Salle-College of Saint Benilde

De La Salle-College of Saint Benilde is a private Catholic college in the Malate district of Manila, Philippines. The main campus is along Taft Avenue, with two campuses along Pablo Ocampo Street and Arellano Avenue...

 in 2001. She lives an active lifestyle engaging in physical activities such as going to the gym and bikram yoga

Bikram Yoga

Bikram Yoga is a system of yoga that Bikram Choudhury synthesized from traditional hatha yoga techniques and popularized beginning in the early 1970s. Bikram's classes run exactly 90 minutes and consist of a set series of 26 postures and 2 breathing exercises...

, she is also active in sports particularly badminton

Badminton

Badminton is a racquet sport played by either two opposing players or two opposing pairs , who take positions on opposite halves of a rectangular court that is divided by a net. Players score points by striking a shuttlecock with their racquet so that it passes over the net and lands in their...

 and squash

Squash (sport)

Squash is a high-speed racquet sport played by two players in a four-walled court with a small, hollow rubber ball...

  where she has placed in several local open tournaments. Phoemela previously dated Ira Cruz

Ira Cruz

Ira Cara Cruz is a multi-award winning Filipino musician, composer and producer. He is the lead guitarist of Hijo and former member of Bamboo, Introvoys, Passage and Kapatid.-Introvoys :...

, lead guitarist of the local band Bamboo

Bamboo (band)

Bamboo was a Filipino alternative rock supergroup founded in 2002 by Francisco "Bamboo" Mañalac, Ira Cruz, Nathan Azarcon and Vic Mercado.-Band origin:...

. Ira then confirmed in a June 2009 interview with Dolly Anne Carvajal that they have always been on and off and lately has broken off completely.

External links