PayDay (confection)
Encyclopedia
PayDay is a candy bar consisting of salted peanut
Peanut
The peanut, or groundnut , is a species in the legume or "bean" family , so it is not a nut. The peanut was probably first cultivated in the valleys of Peru. It is an annual herbaceous plant growing tall...

s around a center of caramel
Caramel
Caramel is a beige to dark-brown confection made by heating any of a variety of sugars. It is used as a flavoring in puddings and desserts, as a filling in bonbons, and as a topping for ice cream, custard and coffee....

, currently produced by The Hershey Company
The Hershey Company
The Hershey Company, known until April 2005 as the Hershey Foods Corporation and commonly called Hershey's, is the largest chocolate manufacturer in North America. Its headquarters are in Hershey, Pennsylvania, which is also home to Hershey's Chocolate World. It was founded by Milton S...

.

History

PayDay was first introduced in 1932 by Frank Martoccio. Martoccio founded the F.A. Martoccio Macaroni Company, and also later served as head of the Hollywood Candy Company
Hollywood Candy Company
The Hollywood Candy Company or Hollywood Brands was an American confectionery company formed in Hollywood, Minnesota in 1912 by Frank Martoccio.-History:...

. Hollywood also produced the ZERO bar
ZERO bar
The ZERO candy bar, introduced in 1920, is a candy bar composed of a combination of caramel, peanut and almond nougat covered with a layer of white fudge...

. Hollywood moved to Centralia, Illinois
Centralia, Illinois
Centralia is a town located in Marion, Washington, Clinton, and Jefferson Counties in the U.S. state of Illinois. The population was 13,032 at the 2010 census. The town was founded because it was the point where the two original branches of the Illinois Central Railroad, built in 1853, converged....

, in 1938. In 1967, the Martoccio family sold Hollywood Brands to Consolidated Foods, which later became Sara Lee. Fire destroyed the Centralia plant in 1980. Production of the PayDay bar continued with help from the L.S. Heath and Sons Company until a new facility could be constructed. In 1988, Hollywood Brands was acquired by the Leaf Candy Company, then later became part of The Hershey Company
The Hershey Company
The Hershey Company, known until April 2005 as the Hershey Foods Corporation and commonly called Hershey's, is the largest chocolate manufacturer in North America. Its headquarters are in Hershey, Pennsylvania, which is also home to Hershey's Chocolate World. It was founded by Milton S...

 in 1996.

Variations

There have been several variations on the PayDay bar. They include the Honey-Roasted limited edition in 2003, the PAYDAY PRO, a high protein energy bar in 2005, and the PayDay Chocolatey Avalanche, a chocolate
Chocolate
Chocolate is a raw or processed food produced from the seed of the tropical Theobroma cacao tree. Cacao has been cultivated for at least three millennia in Mexico, Central and South America. Its earliest documented use is around 1100 BC...

-covered version, in 2007. During the 1980s, PayDays each contained an individually wrapped nickel
Nickel (United States coin)
The nickel is a five-cent coin, representing a unit of currency equaling five hundredths of one United States dollar. A later-produced Canadian nickel five-cent coin was also called by the same name....

. This lasted 5 years until prices in world nickel markets made it infeasible.
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