Open Data Center Alliance
Encyclopedia
The Open Data Center Alliance is an independent organization created in Oct. 2010 with the assistance of Intel to coordinate the development of standards for cloud computing
Cloud computing
Cloud computing is the delivery of computing as a service rather than a product, whereby shared resources, software, and information are provided to computers and other devices as a utility over a network ....

. Approximately 100 companies, which account for more than $50bn of IT spending, have joined the Alliance, including BMW
BMW
Bayerische Motoren Werke AG is a German automobile, motorcycle and engine manufacturing company founded in 1916. It also owns and produces the Mini marque, and is the parent company of Rolls-Royce Motor Cars. BMW produces motorcycles under BMW Motorrad and Husqvarna brands...

, Royal Dutch Shell
Royal Dutch Shell
Royal Dutch Shell plc , commonly known as Shell, is a global oil and gas company headquartered in The Hague, Netherlands and with its registered office in London, United Kingdom. It is the fifth-largest company in the world according to a composite measure by Forbes magazine and one of the six...

 and Marriott Hotels. "The Alliance's Cloud 2015 vision is aimed at creating a federated cloud where common standards will be laid down for those in the hardware and software arena."

Usage Model Roadmap

The organization sees a growing need for solutions developed in an open, industry-standard and multi-vendor fashion, and has thus created a usage model roadmap featuring 19 prioritized usage models. The usage models provide detailed requirements for data center and cloud solutions, and will include detailed technical documentation discussing the requirements for technology deployments.

To further its roadmap development, the steering committee established five initial technical workgroups in the areas of infrastructure, management, regulation & ecosystem, security and services.

The organization delivered a 0.50 usage model roadmap to Open Data Center Alliance technical workgroups in Oct. 2010, and its members intend to deliver a 1.0 roadmap for public use in 2011.

Membership

The steering committee consists of BMW
BMW
Bayerische Motoren Werke AG is a German automobile, motorcycle and engine manufacturing company founded in 1916. It also owns and produces the Mini marque, and is the parent company of Rolls-Royce Motor Cars. BMW produces motorcycles under BMW Motorrad and Husqvarna brands...

, Capgemini
Capgemini
Capgemini is a French global IT services company, one of the world's largest management consulting, outsourcing and professional services companies with a staff of 114,274 operating in 40 countries. It is headquartered in Paris and was founded in 1967 by Serge Kampf, the current chairman, in...

, China Life, China Unicom Group, Deutsche Bank
Deutsche Bank
Deutsche Bank AG is a global financial service company with its headquarters in Frankfurt, Germany. It employs more than 100,000 people in over 70 countries, and has a large presence in Europe, the Americas, Asia Pacific and the emerging markets...

, JPMorgan Chase, Lockheed Martin
Lockheed Martin
Lockheed Martin is an American global aerospace, defense, security, and advanced technology company with worldwide interests. It was formed by the merger of Lockheed Corporation with Martin Marietta in March 1995. It is headquartered in Bethesda, Maryland, in the Washington Metropolitan Area....

, Marriott International, Inc., National Australia Bank
National Australia Bank
National Australia Bank is one of the four largest financial institutions in Australia in terms of market capitalisation and customers. NAB is ranked 17th largest bank in the world measured by market capitalisation...

, Royal Dutch Shell
Royal Dutch Shell
Royal Dutch Shell plc , commonly known as Shell, is a global oil and gas company headquartered in The Hague, Netherlands and with its registered office in London, United Kingdom. It is the fifth-largest company in the world according to a composite measure by Forbes magazine and one of the six...

, Terremark
Terremark
Terremark is a provider of information technology services. With data centers in the United States, Europe and Latin America and access to massive and diverse network connectivity, Terremark Worldwide, Inc. delivers customers services which include managed hosting, colocation, disaster recovery,...

 and UBS. Other members include AT&T
AT&T
AT&T Inc. is an American multinational telecommunications corporation headquartered in Whitacre Tower, Dallas, Texas, United States. It is the largest provider of mobile telephony and fixed telephony in the United States, and is also a provider of broadband and subscription television services...

, CERN
CERN
The European Organization for Nuclear Research , known as CERN , is an international organization whose purpose is to operate the world's largest particle physics laboratory, which is situated in the northwest suburbs of Geneva on the Franco–Swiss border...

, eBay
EBay
eBay Inc. is an American internet consumer-to-consumer corporation that manages eBay.com, an online auction and shopping website in which people and businesses buy and sell a broad variety of goods and services worldwide...

, Logica, Motorola Mobility Inc.
Motorola Mobility
Motorola Mobility Holdings, Inc. , formerly the Mobile Devices division of Motorola Inc. until January 2011, is a communications corporation headquartered in Libertyville, Illinois, a Chicago suburb. Motorola's networks division pioneered the flip phone with the StarTAC in the mid-1990s...

 and Nokia
Nokia
Nokia Corporation is a Finnish multinational communications corporation that is headquartered in Keilaniemi, Espoo, a city neighbouring Finland's capital Helsinki...

.

"The demands on the IT organisations are coming at such an alarming rate that there are many, many different solutions being developed today that maybe don't work with each other. We need one voice, one road map, so that companies are able to say to manufacturers here is a clear vision of what they should be developing their product to do." says Marvin Wheeler, of Terremark, chairman of the Alliance.

"While it's unclear how successful this alliance will be, it is at least shedding the spotlight on cloud interoperability, a big emerging issue," said Larry Dignan of ZDNet
ZDNet
ZDNet is a business technology news website published by CBS Interactive, along with TechRepublic and SmartPlanet. The brand was founded on April 1, 1991 as a general interest technology portal from Ziff Davis and evolved into an enterprise IT-focused online publication owned by CNET...

.
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