Omobono
Encyclopedia
Omobono is an advertising agency
Advertising agency
An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services...

 based in Cambridge
Cambridge
The city of Cambridge is a university town and the administrative centre of the county of Cambridgeshire, England. It lies in East Anglia about north of London. Cambridge is at the heart of the high-technology centre known as Silicon Fen – a play on Silicon Valley and the fens surrounding the...

, UK. Their clients include the Financial Services Authority
Financial Services Authority
The Financial Services Authority is a quasi-judicial body responsible for the regulation of the financial services industry in the United Kingdom. Its board is appointed by the Treasury and the organisation is structured as a company limited by guarantee and owned by the UK government. Its main...

, Coca-Cola Enterprises
Coca-Cola Enterprises
Coca-Cola Enterprises is a marketer, producer, and distributor of Coca-Cola products. It is the anchor bottler for Western Europe, and was formerly the anchor bottler for most of North America....

, Ocean Sky, BP
BP
BP p.l.c. is a global oil and gas company headquartered in London, United Kingdom. It is the third-largest energy company and fourth-largest company in the world measured by revenues and one of the six oil and gas "supermajors"...

, Miele
Miele
Miele is a manufacturer of high-end domestic appliances, commercial equipment and fitted kitchens, based in Gütersloh, Germany. Miele has always been a family-owned and -run company, founded in 1899 by Carl Miele and Reinhard Zinkann.-History:...

, and Syngenta
Syngenta
Syngenta AG is a large global Swiss agribusiness company which notably markets seeds and pesticides. Syngenta is involved in biotechnology and genomic research. The company is a leader in crop protection, and ranks third in total sales in the commercial agricultural seeds market. Sales in 2010 were...

.

History

Omobono was formed in 2001 by Ben Dansie, Fran Brosan, Chris Butterworth and the Rev. Peter Owen Jones. The company is named after Saint Omobono, the patron saint
Patron saint
A patron saint is a saint who is regarded as the intercessor and advocate in heaven of a nation, place, craft, activity, class, clan, family, or person...

 of business
Business
A business is an organization engaged in the trade of goods, services, or both to consumers. Businesses are predominant in capitalist economies, where most of them are privately owned and administered to earn profit to increase the wealth of their owners. Businesses may also be not-for-profit...

 people.
Omobono uses an approach called Enterprise Relationship Management
Enterprise Relationship Management
Enterprise relationship management or ERM is a business method in relationship management beyond customer relationship management.-Overview:...

 to help create ideas based on insight to help brands engage with their audiences.

The company specialises in B2B (Business-to-business
Business-to-business
Business-to-business describes commerce transactions between businesses, such as between a manufacturer and a wholesaler, or between a wholesaler and a retailer...

) communications and runs an established piece of research in partnership with the Marketing Society called “What Works Where in Digital B2B Marketing”.

Clients

  • Axa
    AXA
    AXA S.A. is a French global insurance group headquartered in the 8th arrondissement of Paris. AXA is a conglomerate of independently run businesses, operated according to the laws and regulations of many different countries. The AXA group of companies engage in life, health and other forms of...

  • BP
    BP
    BP p.l.c. is a global oil and gas company headquartered in London, United Kingdom. It is the third-largest energy company and fourth-largest company in the world measured by revenues and one of the six oil and gas "supermajors"...

  • BAA
    BAA
    BAA may stand for:*Batting average against in Major League Baseball*BAA Ground, a now defunct cricket venue in Rangoon, Burma*BAA Limited Ferrovial, formerly BAA plc, originally known as the British Airports Authority...

  • Coca-Cola Enterprises
    Coca-Cola Enterprises
    Coca-Cola Enterprises is a marketer, producer, and distributor of Coca-Cola products. It is the anchor bottler for Western Europe, and was formerly the anchor bottler for most of North America....

  • Deutsche Bank
    Deutsche Bank
    Deutsche Bank AG is a global financial service company with its headquarters in Frankfurt, Germany. It employs more than 100,000 people in over 70 countries, and has a large presence in Europe, the Americas, Asia Pacific and the emerging markets...

  • E.ON
    E.ON
    E.ON AG, marketed with an interpunct as E•ON, is the holding company of the world's largest investor-owned energy service provider based in Düsseldorf, Germany. The name comes from the Greek word aeon which means eternity....

  • Financial Services Authority
    Financial Services Authority
    The Financial Services Authority is a quasi-judicial body responsible for the regulation of the financial services industry in the United Kingdom. Its board is appointed by the Treasury and the organisation is structured as a company limited by guarantee and owned by the UK government. Its main...

  • HM Treasury
    HM Treasury
    HM Treasury, in full Her Majesty's Treasury, informally The Treasury, is the United Kingdom government department responsible for developing and executing the British government's public finance policy and economic policy...

  • Legal & General
    Legal & General
    Legal & General Group Plc , commonly known as Legal & General, is a multinational financial services company headquartered in London, United Kingdom. Its products include life insurance, general insurance, pensions and investments. It has operations in the United Kingdom, Egypt, France, Germany,...

  • Miele
    Miele
    Miele is a manufacturer of high-end domestic appliances, commercial equipment and fitted kitchens, based in Gütersloh, Germany. Miele has always been a family-owned and -run company, founded in 1899 by Carl Miele and Reinhard Zinkann.-History:...

  • Ocean Sky
  • Sage
    Sage
    - People :*A "sage" is any wise teacher, someone who imparts wisdom or the perennial philosophy, including spiritual teachers and teachers of mysticism but not necessarily with such religious connotations, so may refer to a:...


Awards and Recognition

Omobono has won a number of national and international awards including;
  • 2011 Transform Award for Best Rebrand
  • 2010 Marketing Services Company of the Year The Drum Magazine
  • 2010 Digital Impact Award for Best Use of Digital
  • 2008 Official Honoree at the Webby Awards
  • 2005 David Ogilvy
    David Ogilvy
    David Mackenzie Ogilvy, CBE, , was an advertising executive. He has often been called "The Father of Advertising." In 1962, Time called him "the most sought-after wizard in today's advertising industry." He was known for a career of expanding the bounds of both creativity and morality.-Early life...

    Award for Effectiveness US Advertising Research Foundation
  • 2004 IPA Effectiveness Award
  • 2003 IPA AREA Effectiveness Award (x2)
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