Marshall Pottery
Encyclopedia
Marshall Pottery Inc. is the largest manufacturer of red clay
Clay
Clay is a general term including many combinations of one or more clay minerals with traces of metal oxides and organic matter. Geologic clay deposits are mostly composed of phyllosilicate minerals containing variable amounts of water trapped in the mineral structure.- Formation :Clay minerals...

 pots in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. Marshall Pottery operates a 100,000 ft² (9,000 m²) retail store adjacent to its headquarters in Marshall, Texas
Marshall, Texas
Marshall is a city in Harrison County in the northeastern corner of Texas. Marshall is a major cultural and educational center in East Texas and the tri-state area. As of the 2010 U.S. Census, the population of Marshall was about 23,523...

, which attracts over 500,000 tourists each year.

Marshall Pottery was founded by W. F. Rocker in Marshall in 1895. Rocker located the business in East Texas
East Texas
East Texas is a distinct geographic and ecological area in the U.S. state of Texas.According to the Handbook of Texas, the East Texas area "may be separated from the rest of Texas roughly by a line extending from the Red River in north central Lamar County southwestward to east central Limestone...

 because of its abundant water
Water
Water is a chemical substance with the chemical formula H2O. A water molecule contains one oxygen and two hydrogen atoms connected by covalent bonds. Water is a liquid at ambient conditions, but it often co-exists on Earth with its solid state, ice, and gaseous state . Water also exists in a...

 and white clay deposits. In 1905 Marshall Pottery was acquired by Sam Ellis. With the invention of the glass canning jar and other new competing products in the 1920s, the business almost folded. Prohibition
Prohibition
Prohibition of alcohol, often referred to simply as prohibition, is the practice of prohibiting the manufacture, transportation, import, export, sale, and consumption of alcohol and alcoholic beverages. The term can also apply to the periods in the histories of the countries during which the...

 led to a thriving moonshine
Moonshine
Moonshine is an illegally produced distilled beverage...

 industry and a need for inexpensive jugs
Jug (container)
A jug is a type of container used to hold liquid. It has an opening, often narrow, from which to pour or drink, and nearly always has a handle. One could imagine a jug being made from nearly any watertight material, but most jugs throughout history have been made from clay, glass, or plastic...

 to store the liquor. If not for the sale of jugs during Prohibition, Marshall Pottery would likely have gone bankrupt.

In the 1940s, with the discovery of a clay that required a lower firing
Fire
Fire is the rapid oxidation of a material in the chemical process of combustion, releasing heat, light, and various reaction products. Slower oxidative processes like rusting or digestion are not included by this definition....

 temperature, the pottery began producing flower pots. For many years the company continued to employ potters as its primary means of manufacturing. One of these employees, Pete Payne, became a master potter and displayed his technique at the Smithsonian Institution
Smithsonian Institution
The Smithsonian Institution is an educational and research institute and associated museum complex, administered and funded by the government of the United States and by funds from its endowment, contributions, and profits from its retail operations, concessions, licensing activities, and magazines...

. Since the construction of a new facility in 1998 most of the pottery's production has been automated
Automation
Automation is the use of control systems and information technologies to reduce the need for human work in the production of goods and services. In the scope of industrialization, automation is a step beyond mechanization...

. However, hand made pottery can still be purchased, and tourists can watch potters create it.
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