Hering
Encyclopedia
Companhia Hering (BM&F Bovespa: HGTX3) is a Brazilian textile and retail clothing company, being the leading clothing textile company in Latin America.
The company is one of the oldest Brazilian companies still in activity, founded by German
brothers Bruno and Hermann Hering, in 1880. The company is still owned by the Hering family, that today is a Brazilian family.
Was founded in Blumenau
, Santa Catarina
, and its headquarters and major factories are still in this city. Hering is the major employer in the city (when not including public jobs).
Similar characteristics can be seen with GAP
, a major American clothing retailers: both produce very similar and non-expensive products (basic clothing).
Hering also exports its products worldwide, and it's considered one of the best companies on social investments inside the Brazilian territory. Currently the company operates stores in Brazil
, Bolivia
, Chile
, Paraguay
, Uruguay
and Venezuela
.
Hering and the clothing brand's best-known Brazil and his style is casual day and daytime.
Hering Kids has the same characteristics of Hering, but is dedicated to children.
PUC is also dedicated to children, but clothes are more colorful and sophisticated, this is already more than 30 years in the market.
Dzarm dedicated in clothes and accessories from streetwear. The jeans and mesh are the main items of the brand. In 2007 was launche the fragrance Dzarm. Dzarm is part of the casting of the brands São Paulo Fashion Week
, the largest and most important fashion week in Latin America
and one of the world's most important.
The company is one of the oldest Brazilian companies still in activity, founded by German
Germans
The Germans are a Germanic ethnic group native to Central Europe. The English term Germans has referred to the German-speaking population of the Holy Roman Empire since the Late Middle Ages....
brothers Bruno and Hermann Hering, in 1880. The company is still owned by the Hering family, that today is a Brazilian family.
Was founded in Blumenau
Blumenau
Blumenau is a city in Vale do Itajaí, state of Santa Catarina, in southern Brazil. It was founded on September 2, 1850 by Dr. Hermann Bruno Otto Blumenau along with 17 German immigrants. A few years later Fritz Müller migrated to Blumenau as well....
, Santa Catarina
Santa Catarina (state)
Santa Catarina is a state in southern Brazil with one of the highest standards of living in Latin America. Its capital is Florianópolis, which mostly lies on the Santa Catarina Island. Neighbouring states are Rio Grande do Sul to the south and Paraná to the north. It is bounded on the east by...
, and its headquarters and major factories are still in this city. Hering is the major employer in the city (when not including public jobs).
Similar characteristics can be seen with GAP
Gap (clothing retailer)
The Gap, Inc. is an American clothing and accessories retailer based in San Francisco, California, and founded in 1969 by Donald G. Fisher and Doris F. Fisher. The company has five primary brands: the namesake Gap banner, Banana Republic, Old Navy, Piperlime and Athleta. As of September 2008,...
, a major American clothing retailers: both produce very similar and non-expensive products (basic clothing).
Hering also exports its products worldwide, and it's considered one of the best companies on social investments inside the Brazilian territory. Currently the company operates stores in Brazil
Brazil
Brazil , officially the Federative Republic of Brazil , is the largest country in South America. It is the world's fifth largest country, both by geographical area and by population with over 192 million people...
, Bolivia
Bolivia
Bolivia officially known as Plurinational State of Bolivia , is a landlocked country in central South America. It is the poorest country in South America...
, Chile
Chile
Chile ,officially the Republic of Chile , is a country in South America occupying a long, narrow coastal strip between the Andes mountains to the east and the Pacific Ocean to the west. It borders Peru to the north, Bolivia to the northeast, Argentina to the east, and the Drake Passage in the far...
, Paraguay
Paraguay
Paraguay , officially the Republic of Paraguay , is a landlocked country in South America. It is bordered by Argentina to the south and southwest, Brazil to the east and northeast, and Bolivia to the northwest. Paraguay lies on both banks of the Paraguay River, which runs through the center of the...
, Uruguay
Uruguay
Uruguay ,officially the Oriental Republic of Uruguay,sometimes the Eastern Republic of Uruguay; ) is a country in the southeastern part of South America. It is home to some 3.5 million people, of whom 1.8 million live in the capital Montevideo and its metropolitan area...
and Venezuela
Venezuela
Venezuela , officially called the Bolivarian Republic of Venezuela , is a tropical country on the northern coast of South America. It borders Colombia to the west, Guyana to the east, and Brazil to the south...
.
Brands
The brands of Cia Hering are:Hering and the clothing brand's best-known Brazil and his style is casual day and daytime.
Hering Kids has the same characteristics of Hering, but is dedicated to children.
PUC is also dedicated to children, but clothes are more colorful and sophisticated, this is already more than 30 years in the market.
Dzarm dedicated in clothes and accessories from streetwear. The jeans and mesh are the main items of the brand. In 2007 was launche the fragrance Dzarm. Dzarm is part of the casting of the brands São Paulo Fashion Week
São Paulo Fashion Week
The São Paulo Fashion Week is a fashion event, held at Ibirapuera Park, in São Paulo, notable as "Latin America's pre-eminent fashion event," according to one report. It began in 1996, when the event was known as Morumbi Fashion Brazil. It won the current name in January 2001. Today, the event is...
, the largest and most important fashion week in Latin America
Latin America
Latin America is a region of the Americas where Romance languages – particularly Spanish and Portuguese, and variably French – are primarily spoken. Latin America has an area of approximately 21,069,500 km² , almost 3.9% of the Earth's surface or 14.1% of its land surface area...
and one of the world's most important.