Dresdner-Cetelem Kreditbank GmbH
Encyclopedia
Dresdner-Cetelem Kreditbank GmbH is a German financial services
corporation headquartered in Munich
. The company is a Joint Venture
of BNP Paribas Personal Finance S.A. (formerly Cetelem S. A.) and Commerzbank AG. The distribution of ownership is 50,1% BNP Paribas Personal Finance S.A., and 49,9% Commerzbank AG.
Primary product of the company is consumer lending. As an issuer of credit cards
the bank also offers revolving credits
. Sales of loans
often take place in direct cooperations with trade partners, which utilize loans in their marketing
efforts.
The bank issues a yearly, representative study of consumer behavior in Europe
.
Dresdner-Cetelem Kreditbank GmbH ist a member of the Federal Association of German Banks.
Financial services
Financial services refer to services provided by the finance industry. The finance industry encompasses a broad range of organizations that deal with the management of money. Among these organizations are credit unions, banks, credit card companies, insurance companies, consumer finance companies,...
corporation headquartered in Munich
Munich
Munich The city's motto is "" . Before 2006, it was "Weltstadt mit Herz" . Its native name, , is derived from the Old High German Munichen, meaning "by the monks' place". The city's name derives from the monks of the Benedictine order who founded the city; hence the monk depicted on the city's coat...
. The company is a Joint Venture
Joint venture
A joint venture is a business agreement in which parties agree to develop, for a finite time, a new entity and new assets by contributing equity. They exercise control over the enterprise and consequently share revenues, expenses and assets...
of BNP Paribas Personal Finance S.A. (formerly Cetelem S. A.) and Commerzbank AG. The distribution of ownership is 50,1% BNP Paribas Personal Finance S.A., and 49,9% Commerzbank AG.
Primary product of the company is consumer lending. As an issuer of credit cards
Credit card
A credit card is a small plastic card issued to users as a system of payment. It allows its holder to buy goods and services based on the holder's promise to pay for these goods and services...
the bank also offers revolving credits
Revolving credit
Revolving credit is a type of credit that does not have a fixed number of payments, in contrast to installment credit. Examples of revolving credits used by consumers include credit cards. Corporate revolving credit facilities are typically used to provide liquidity for a company's day-to-day...
. Sales of loans
Loan
A loan is a type of debt. Like all debt instruments, a loan entails the redistribution of financial assets over time, between the lender and the borrower....
often take place in direct cooperations with trade partners, which utilize loans in their marketing
Marketing
Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...
efforts.
The bank issues a yearly, representative study of consumer behavior in Europe
Europe
Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...
.
Dresdner-Cetelem Kreditbank GmbH ist a member of the Federal Association of German Banks.