Chocolate Surpresa
Encyclopedia
The Chocolate Surpresa was a brand of chocolate
made by Nestlé
in Brazil
.
It was introduced on 1983 and made a lot of success on the 1980s decade as well as the early 1990s, but its popularity withered after that and it ceased to be produced in the year of 2000.
The chocolate itself was a common black milky bar, flat and thin. But what really made it achieve so much success was that each of them would come with a figure made on a thin cardboard paper with a picture of an animal on it.
Each year, a new album would be available with a different theme, such as Animals from Amazon, Sea Wonders, etc.. And of course the pictures on the chocolate would change also. The Chocolate Surpresa "album fever" was so big, that many kids would buy the chocolate only for the picture, and many times discard the chocolate itself or keep it for later.
The albums would include a page for each animal, with the space to glue the picture and also many infos on that particular animal, including popular name, scientific name, natural habitat, etc.
Chocolate Surpresa is nowadays a cult icon of Brazilian's 1980s and remenbered with nostalgia by people that grew up in that decade.
Chocolate
Chocolate is a raw or processed food produced from the seed of the tropical Theobroma cacao tree. Cacao has been cultivated for at least three millennia in Mexico, Central and South America. Its earliest documented use is around 1100 BC...
made by Nestlé
Nestlé
Nestlé S.A. is the world's largest food and nutrition company. Founded and headquartered in Vevey, Switzerland, Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company, established in 1867 by brothers George Page and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri...
in Brazil
Brazil
Brazil , officially the Federative Republic of Brazil , is the largest country in South America. It is the world's fifth largest country, both by geographical area and by population with over 192 million people...
.
It was introduced on 1983 and made a lot of success on the 1980s decade as well as the early 1990s, but its popularity withered after that and it ceased to be produced in the year of 2000.
The chocolate itself was a common black milky bar, flat and thin. But what really made it achieve so much success was that each of them would come with a figure made on a thin cardboard paper with a picture of an animal on it.
The Albums
Nestlé, understanding the potential of the pictures, started making themed albums where the pictures would be glued. To obtain the albums, kids in Brazil would get 3 or 4 packages of Chocolate Surpresa and send in a letter to Nestle. A few days later the album would arrive at home.Each year, a new album would be available with a different theme, such as Animals from Amazon, Sea Wonders, etc.. And of course the pictures on the chocolate would change also. The Chocolate Surpresa "album fever" was so big, that many kids would buy the chocolate only for the picture, and many times discard the chocolate itself or keep it for later.
The albums would include a page for each animal, with the space to glue the picture and also many infos on that particular animal, including popular name, scientific name, natural habitat, etc.
Album | Year |
---|---|
Animais de to do o mundo (Animals from Around the World) | 1983 |
Animais do Pantanal (Animals from Pantanal) | 1984 |
Maravilhas do mar (Sea Wonders) | 1985 |
Animais da Amazônia (Animals from Amazon) | 1986 |
A fantástica Mata Atlântica (The Fantastic Mata Atlantica) | 1987 |
Litoral e ilhas oceânicas (The Litoral and Oceanic Islands) | 1988 |
Campos e cerrados | 1989 |
Sertões | 1991 |
Cães de raça (Dog Breeds) | 1992 |
Dinossauros (Dinosaurs) | 1993 |
Viagem surpresa ao fundo do mar (Surprise Trip to the Bottom of the Sea) | 1995 |
Viagem espacial (Space Trip) | 1998 |
Shows da natureza (Nature shows) | 1999 (?) |
Guia dos curiosos (Curious' Guide) | 2000 (?) |
Chocolate Surpresa is nowadays a cult icon of Brazilian's 1980s and remenbered with nostalgia by people that grew up in that decade.