Checker Taxi
Encyclopedia
Checker Taxi was an American taxi company. It used the Checker Taxi Cab produced by the Checker Motors Corporation
Checker Motors Corporation
Checker Motors Corporation was a Kalamazoo, Michigan based vehicle manufacturer and tier-one subcontractor that manufactured taxicabs used by Checker Taxi...

 of Kalamazoo, Michigan
Kalamazoo, Michigan
The area on which the modern city stands was once home to Native Americans of the Hopewell culture, who migrated into the area sometime before the first millennium. Evidence of their early residency remains in the form of a small mound in downtown's Bronson Park. The Hopewell civilization began to...

. Both Checker Taxi and its parent company Checker Motors Corporation
Checker Motors Corporation
Checker Motors Corporation was a Kalamazoo, Michigan based vehicle manufacturer and tier-one subcontractor that manufactured taxicabs used by Checker Taxi...

 were owned by Morris Markin
Morris Markin
Morris Markin was a Russian-born American entrepreneur and businessman who founded the Checker Cab Manufacturing Company .-Early years:...

.

The 'Checker', particularly the 1956-82 A8/Marathon
Checker Marathon
The Checker Marathon was an automobile produced by the Checker Motors Company of Kalamazoo, Michigan, between 1961 and 1982.Marathons were produced in both four-door sedan and four-door station wagon forms, and the rare eight-door, 12-seater "Aerobus" wagon....

, remains the most famous taxi cab vehicle in the United States. The vehicle is comparable to the London Taxi
Austin FX4
The FX4 is the classic Black Cab. While the majority are black, there is in fact no requirement for them, or indeed any other make of London taxi to be black. Over the years, the FX4 has been sold under a number of different makers' names.-Design and launch:...

 in its nationally renowned styling, which went unchanged throughout its use, and also for its iconic status.

History

Morris Markin, (a clothier from Chicago, Illinois) became the owner of 'Markin Automobile Body', an auto-body manufacturer based in Joliet, Illinois
Joliet, Illinois
Joliet is a city in Will and Kendall Counties in the U.S. state of Illinois, located southwest of Chicago. It is the county seat of Will County. As of the 2010 census, the city was the fourth-most populated in Illinois, with a population of 147,433. It continues to be Illinois' fastest growing...

 following a default by the owner on a $15,000 personal loan. The facility made bodies for 'Commonwealth Motors' who marketed the vehicles to cab companies under the trade name 'Mogul'.

Commonwealth Motors was on the verge of bankruptcy but had an order from Checker Taxi (a privately-owned cab company in Chicago that had no affiliation with Markin at the time). Markin merged Commonwealth Motors with Markin Automobile Body in order to honor the contractual commitment.

Inspired by John Hertz
John D. Hertz
John Daniel Hertz, Sr. was an American businessman, thoroughbred racehorse owner, and philanthropist.-Biography:...

 who had set up a taxi business in Chicago (later known as Yellow Cab Company
Yellow Cab Company
The Yellow Cab Company is a taxicab company in Chicago which was founded in 1914 by John D. Hertz.-History:The Yellow Cab Company was founded in Chicago in 1914 by John D...

) in 1910, Markin began buying up Checker Taxis' vehicles in 1924, gaining full control of the company in 1937. Markin followed Hertz's business plan in having drivers open doors for the fares, and outfitted each driver with a uniform.

Competition for fares was fierce in the 1920s, and the easily spotted drivers began ganging up on one another between fares. The fighting between the two cab companies escalated to the point where Markin's home was firebomb
Firebomb
Firebomb may refer to:* Firebombing* Incendiary device* Molotov cocktail* A season 2 episode of the television show Alias* "Fire Bomb", a song by Rihanna from her 2009 album Rated R...

ed which prompted Markin to relocate Checker Taxi to Kalamazoo, Michigan. Checker became the first cab company to hire African-American drivers and the first to require that drivers pick up all fares, not just white ones.

Hertz had sold his Yellow Cab to the Parmalee Transportation Company
Parmalee System
The Parmelee Transportation System was a livery and cartage company established in the United States in 1853. In the early 20th Century, Parmelee provided taxi cab service in U.S. cities where it had franchise to do so...

, but in 1929, after a suspicious fire at his stables killed his prized race horses, Hertz sold his share to Markin who then acquiring another one-third in the company from Parmalee, thus taking control of both Parmalee and Yellow Cab.

When Hertz had sold off the cab business, the manufacturing arm went to General Motors
General Motors
General Motors Company , commonly known as GM, formerly incorporated as General Motors Corporation, is an American multinational automotive corporation headquartered in Detroit, Michigan and the world's second-largest automaker in 2010...

, which wanted to sell part of the acquired business and made an offer to Markin, but Markin refused. Rather than eliminate the capacity of Yellow Manufacturing, General Motors entered the taxicab business as Terminal Taxi Cab.

A second fare war broke out, with Checker Taxi Co and Terminal Taxi Co staff fighting it out in New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

. To end the dispute, New York Mayor Jimmy Walker
Jimmy Walker
James John Walker, often known as Jimmy Walker and colloquially as Beau James , was the mayor of New York City from 1926 to 1932...

 created the New York Taxi Cab Commission, which ruled that all cabs in New York had to be purpose-built cabs, not consumer car conversions.

Markin sold Checker Cab to E.L. Cord, but bought it back again in 1936.

In 1940, Parmalee (including Yellow and Checker Cab) became the largest cab company in the United States.

In 1964 the State of New York pursued Markin and Checker on antitrust charges, alleging that it controlled both the taxi service and manufacture of taxis, and thus favored itself in fulfilling orders. Rather than allow Checker drivers to begin buying different brands of cars, Markin began selling licenses in New York City.

The final Marathon was manufactured in 1982, when Checker exited the automobile manufacturing business. The company continued operation at partial capacity making Cadillac parts for General Motors until January 2009 when it declared bankruptcy

Checker Taxicabs in the media

  • In the 1978 film Blue Collar
    Blue Collar (film)
    Blue Collar is a 1978 film; the directorial debut of screenwriter Paul Schrader. This drama stars Richard Pryor, Harvey Keitel and Yaphet Kotto.-Plot:...

    the opening of the movie was set in Checker car plant.

  • In the original Mission: Impossible
    Mission: Impossible
    Mission: Impossible is an American television series which was created and initially produced by Bruce Geller. It chronicled the missions of a team of secret American government agents known as the Impossible Missions Force . The leader of the team was Jim Phelps, played by Peter Graves, except in...

    television show, episodes that were supposedly set in Eastern Europe
    Eastern Europe
    Eastern Europe is the eastern part of Europe. The term has widely disparate geopolitical, geographical, cultural and socioeconomic readings, which makes it highly context-dependent and even volatile, and there are "almost as many definitions of Eastern Europe as there are scholars of the region"...

     often used Checkers as vehicles, as was sometimes evident in closeups of the cars.

  • Also used in the 1983 comedy film D.C. Cab
    D.C. Cab
    D.C. Cab is a 1983 comedy film, starring Mr. T, Max Gail, Adam Baldwin, Gary Busey and a special appearance by singer Irene Cara. The film was co-written and directed by Joel Schumacher. The R-rated comedy was controversial upon release due to Mr...

    as the main type of cab in the film.

  • In the 1984 film Rhinestone
    Rhinestone (film)
    Rhinestone is a 1984 comedy film directed by Bob Clark with a screenplay by Sylvester Stallone and Phil Alden Robinson; the film stars Stallone and Dolly Parton.-Plot:...

    the character of Nick Martinelli drives a checker taxi.

  • In the 1986 film Ferris Bueller's Day Off
    Ferris Bueller's Day Off
    Ferris Bueller's Day Off is a 1986 American teen coming-of-age comedy film written and directed by John Hughes.The film follows high school senior Ferris Bueller , who decides to skip school and spend the day in downtown Chicago...

    , the taxis waiting at the taxi stand in downtown Chicago
    Chicago
    Chicago is the largest city in the US state of Illinois. With nearly 2.7 million residents, it is the most populous city in the Midwestern United States and the third most populous in the US, after New York City and Los Angeles...

     are all Checker
    Checker
    Checker may refer to:*Checker Motors Corporation, an automotive industry subcontractor that was once the builder of the Checker taxicab and the Superba and Marathon automobiles...

     cabs. Ferris Bueller and his friends escape Mr. Bueller by getting away in one of the waiting cars. In a later scene, two other Checkers are featured.

  • In the late 1980s movie Major League
    Major League (film)
    Major League is a 1989 American satire comedy film written and directed by David S. Ward, starring Tom Berenger, Charlie Sheen, Wesley Snipes, James Gammon, and Corbin Bernsen. Made for US$11 million, Major League grossed nearly US$50 million in domestic release...

    , one of the baseball players arrives at the training camp in a Checker Taxi.

  • In Martin Scorsese
    Martin Scorsese
    Martin Charles Scorsese is an American film director, screenwriter, producer, actor, and film historian. In 1990 he founded The Film Foundation, a nonprofit organization dedicated to film preservation, and in 2007 he founded the World Cinema Foundation...

    's 1976 film Taxi Driver
    Taxi Driver
    Taxi Driver is a 1976 American drama film directed by Martin Scorsese and written by Paul Schrader. The film is set in New York City, soon after the Vietnam War. The film stars Robert De Niro and features Jodie Foster, Harvey Keitel, and Cybill Shepherd. The film was nominated for four Academy...

    , the main character Travis Bickle
    Travis Bickle
    Travis Bickle is a fictional character from the 1976 film Taxi Driver, played by Robert De Niro. He is widely considered one of the most iconic characters in film history, and De Niro earned an Oscar nomination for his portrayal of him....

     drives a Checker Taxi.

  • In the late 1970s and early 1980s, Checker cabs were featured prominently in the television show Taxi
    Taxi (TV series)
    Taxi was an American sitcom that originally aired from 1978 to 1982 on ABC and from 1982 to 1983 on NBC. The series, which won 18 Emmy Awards, including three for "Outstanding Comedy Series", focuses on the everyday lives of a handful of New York City taxi drivers and their abusive dispatcher...

    . Set in the fictional "Sunshine Cab Company" headquarters in New York City
    New York City
    New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

    , all or most of the cabs in the Sunshine fleet were Checkers. Nearly every episode began with footage of Checkers in action, and the background of the garage interior often showed several Checkers getting worked on or waiting to be dispatched.

  • The scene of a traffic accident in the 1968 movie Bye Bye Braverman
    Bye Bye Braverman
    Bye Bye Braverman is a 1968 American comedy film directed by Sidney Lumet. The screenplay by Herbert Sargent was adapted from the 1964 novel To An Early Grave by Wallace Markfield...

    between a Volkswagen Beetle
    Volkswagen Beetle
    The Volkswagen Type 1, widely known as the Volkswagen Beetle or Volkswagen Bug, is an economy car produced by the German auto maker Volkswagen from 1938 until 2003...

     and a Checker Cab takes place at the intersection of Eastern Parkway
    Eastern Parkway (Brooklyn)
    Eastern Parkway is a major boulevard that runs through a portion of the New York City borough of Brooklyn. The road begins at Grand Army Plaza and extends east, running parallel to Atlantic Avenue, along the crest of the moraine that separates northern from southern Long Island, to Ralph Avenue...

     and Bedford Avenue
    Bedford Avenue (Brooklyn)
    Bedford Avenue is the longest street in Brooklyn, New York City, stretching and 132 blocks from Greenpoint south to Sheepshead Bay, and passing through the neighborhoods of Williamsburg, Bedford-Stuyvesant, Crown Heights, Flatbush and Midwood....

     in Brooklyn
    Brooklyn
    Brooklyn is the most populous of New York City's five boroughs, with nearly 2.6 million residents, and the second-largest in area. Since 1896, Brooklyn has had the same boundaries as Kings County, which is now the most populous county in New York State and the second-most densely populated...

    .

  • A Checker Cab and its cigar-chomping driver made cameo appearances in various Blondie
    Blondie (band)
    Blondie is an American rock band, founded by singer Deborah Harry and guitarist Chris Stein. The band was a pioneer in the early American New Wave and punk scenes of the mid-1970s...

     music video
    Music video
    A music video or song video is a short film integrating a song and imagery, produced for promotional or artistic purposes. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings...

    s between 1978 and 1980. Their music video for "Call Me
    Call Me (Blondie song)
    "Call Me" is a song by the American new wave band Blondie. Released in 1980, "Call Me" topped the singles charts in both the US and the UK ....

    " centered entirely on the Checker and driver, travelling through the traffic-filled streets of Manhattan
    Manhattan
    Manhattan is the oldest and the most densely populated of the five boroughs of New York City. Located primarily on the island of Manhattan at the mouth of the Hudson River, the boundaries of the borough are identical to those of New York County, an original county of the state of New York...

    .

  • Checker cabs continue to be featured in movies set in New York City
    New York City
    New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

     long after they have become rare or even absent in the city itself.

  • Friends
    Friends
    Friends is an American sitcom created by David Crane and Marta Kauffman, which aired on NBC from September 22, 1994 to May 6, 2004. The series revolves around a group of friends in Manhattan. The series was produced by Bright/Kauffman/Crane Productions, in association with Warner Bros. Television...

    TV character Phoebe Buffay often borrowed, and later inherited, her grandmother's Checker Cab to drive upstate and see family or take friends on ski weekends. One episode involves her driving back from Las Vegas to New York, after Joey Tribbiani had borrowed it to drive out to a film shoot.

  • The "Cabbie", a taxicab resembling a Checker, can be seen and driven in the video games Grand Theft Auto III
    Grand Theft Auto III
    Grand Theft Auto III is a 2001 open world action computer and video game developed by DMA Design in the United Kingdom, and published by Rockstar Games. It is the first 3D title in the Grand Theft Auto series. It was released in October 2001 for the PlayStation 2, May 2002 for Microsoft Windows,...

    , Grand Theft Auto: Vice City
    Grand Theft Auto: Vice City
    Grand Theft Auto: Vice City is a 2002 open world action computer and video game developed by British games developer Rockstar North and published by Rockstar Games. It is the second 3D game in the Grand Theft Auto video game franchise and sixth original title overall...

    , Grand Theft Auto: San Andreas
    Grand Theft Auto: San Andreas
    Grand Theft Auto: San Andreas is a 2004 open world action video game developed by British games developer Rockstar North and published by Rockstar Games. It is the third 3D game in the Grand Theft Auto video game franchise, the fifth original console release and eighth game overall...

    and Grand Theft Auto: Liberty City Stories
    Grand Theft Auto: Liberty City Stories
    Grand Theft Auto: Liberty City Stories is a 2005 sandbox-style action video game developed by Rockstar North and Rockstar Leeds. It is the ninth game in the Grand Theft Auto series...

    . In Vice City, the fictional Kaufman Cab company strictly runs on a fleet of Cabbies in Vice City
    Vice City
    Vice City is a fictional city in the Grand Theft Auto series, based on Miami, Florida. Two versions of the city have appeared in different generations of the series: The Grand Theft Auto rendition is geographically very similar to Miami...

    , Florida.

  • On the season 10 Simpsons
    The Simpsons
    The Simpsons is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. The series is a satirical parody of a middle class American lifestyle epitomized by its family of the same name, which consists of Homer, Marge, Bart, Lisa and Maggie...

    episode "Simpsons Bible Stories
    Simpsons Bible Stories
    "Simpsons Bible Stories" is the eighteenth episode of The Simpsons tenth season. It first aired on the Fox network in the United States on Easter, 1999. It is the first of The Simpsons now annual trilogy episodes, and consists of four self-contained segments. In the episode the Simpsons all fall...

    ", Homer (as King Solomon) acts as the judge in a court case between Jesus Christ and the Checker Chariot taxi company.

  • A slightly modified version of the "Checker Cab" or "Marathon" can be seen in a 2000 movie called "Unbreakablehttp://www.imdb.com/title/tt0217869/". The car is pictured as the antagonist's vehicle of choice for its tank-like appearance and protective structure.

  • In the German TV series "Der Checker - viel Auto, wenig Geld" (engl. "The Checker - much car, little money") on DMAX a 1965 Checker Cab is used by host Alex Wesselsky aka "Der Checker".

  • In Scrooged
    Scrooged
    Scrooged is a 1988 American comedy film, a modernization of Charles Dickens' novella, A Christmas Carol. The film was produced and directed by Richard Donner, and the cinematography was by Michael Chapman. The screenplay was written by Mitch Glazer and Michael O'Donoghue...

    , a Checker Cab is used by the ghost of Christmas past to take Bill Murray's grouchy, media tycoon character, Francis Xavier Cross, back to his childhood.

External links

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