Argleton
Encyclopedia
Argleton was a phantom settlement that appeared on Google Maps
Google Maps
Google Maps is a web mapping service application and technology provided by Google, free , that powers many map-based services, including the Google Maps website, Google Ride Finder, Google Transit, and maps embedded on third-party websites via the Google Maps API...

 and Google Earth
Google Earth
Google Earth is a virtual globe, map and geographical information program that was originally called EarthViewer 3D, and was created by Keyhole, Inc, a Central Intelligence Agency funded company acquired by Google in 2004 . It maps the Earth by the superimposition of images obtained from satellite...

 but does not actually exist. The supposed location of Argleton was just off the A59 road
A59 road
The A59 is a major road in the United Kingdom that runs from Liverpool in Merseyside, to York in North Yorkshire.-Merseyside:The A59 begins in the centre of Liverpool at the mouth of the Birkenhead Tunnel, and heads north out of the city, first as Scotland Road in Vauxhall, then Kirkdale Road,...

 within the civil parish of Aughton
Aughton, Lancashire
Aughton is a village and civil parish within the West Lancashire district of Lancashire, England, situated between Ormskirk in Lancashire and Maghull in Merseyside. It is a residential area with tree lined roads being found in all parts of the parish and with an area of 1,658 hectares...

 in West Lancashire
West Lancashire
West Lancashire is a non-metropolitan district with the status of a borough in Lancashire, England. Its council is based in Ormskirk. The other town in the borough is Skelmersdale....

, England
England
England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...

, which in reality is nothing more than empty fields. Data from Google
Google
Google Inc. is an American multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program...

 is used by other online information services which consequently treated Argleton as a real settlement within the L39 postcode area. As a result, Argleton also appeared in numerous listings for things such as real estate, employment and weather, but although the people, businesses and services listed are all in fact real, they are actually based elsewhere in the same postcode area. As of January 30, 2010, Argleton was no longer in Google Maps.

Media interest

The anomaly was first noticed by Mike Nolan, head of web services at nearby Edge Hill University
Edge Hill University
Edge Hill University is situated in Ormskirk, Lancashire, England. It has three faculties: Education, Health and Social Care, and Arts and Sciences.- History :...

, who posted about it on his blog in September 2008. In early 2009 it was investigated further by Nolan's colleague, Roy Bayfield, who walked to the area shown on Google Maps to see if there was anything special about it. Bayfield commented about it on his own blog and described the place as being "deceptively normal" as well as extrapolating the concept of a non-existent place using the tropes of magic realism
Magic realism
Magic realism or magical realism is an aesthetic style or genre of fiction in which magical elements blend with the real world. The story explains these magical elements as real occurrences, presented in a straightforward manner that places the "real" and the "fantastic" in the same stream of...

 and psychogeography
Psychogeography
Psychogeography was defined in 1955 by Guy Debord as "the study of the precise laws and specific effects of the geographical environment, consciously organized or not, on the emotions and behavior of individuals." Another definition is "a whole toy box full of playful, inventive strategies for...

; the story was later picked up by the local media. By November 2009, news of the non-existent town had received global media attention, and "Argleton" became a popular hashtag on Twitter
Twitter
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...

. As of 23 December 2009, a Google search for "Argleton" was generating around 249,000 hits, and the domain names argleton.com (with the message, "What the hell are they talking about? We, the good citizens of Argleton do exist. Here we are now!") and argleton-village.co.uk (a spoof website describing the history of Argleton, famous 'Argletonians' and current events in the fictional village) were claimed. Other websites were selling merchandise with slogans such as "I visited Argleton and all I got was this T-shirt" and "New York, London, Paris, Argleton".

On 18 September 2010, the BBC Radio 4 programme Punt PI hosted by Steve Punt
Steve Punt
Stephen Punt is a British writer, comedian and actor, best known for his long-time comedy partnership with Hugh Dennis. Punt lives in Wimbledon with his girlfriend and two children.-Life and career:...

 investigated the case of Argleton.

Explanations

One possible explanation for the presence of Argleton is that it was added deliberately as a copyright trap
Fictitious entry
Fictitious entries, also known as fake entries, Mountweazels, ghost word and nihil articles, are deliberately incorrect entries or articles in reference works such as dictionaries, encyclopedias, maps, and directories. Entries in reference works normally originate from a reliable external source,...

, or "paper town" as they are sometimes known, to catch any violations of copyright, though such bogus entries are typically much less obvious. It has been noted that "Argle" seems to echo the word "Google", while the name is also an anagram of "Not Large" and "Not Real G", with the letter G perhaps representing Google. Alternatively, it has been suggested that "Argleton" is merely a misspelling of "Aughton", although both names appear on the map. "Argle" is also a somewhat common metasyntactic variable
Metasyntactic variable
In computer science, programmers use metasyntactic variables to describe a placeholder name or an alias term commonly used to denote the subject matter under discussion or an arbitrary member of a class of things under discussion...

, the kind of placeholder name
Placeholder name
Placeholder names are words that can refer to objects or people whose names are either temporarily forgotten, irrelevant, or unknown in the context in which they are being discussed...

s used by computer programmers. "Argle-bargle" is a term for an argument. Professor Danny Dorling
Danny Dorling
Daniel Dorling, frequently referred to as Danny Dorling, is Professor of Human Geography at the University of Sheffield. He is also a Professor at University of Canterbury and in the Department of Social Medicine of the University of Bristol.-Biography:...

, president of the Society of Cartographers
Society of Cartographers
The Society of Cartographers is an association of cartographers based in the United Kingdom. Founded as Society of University Cartographers in 1969, it changed to its current name in 1989....

, considered it more likely that Argleton was nothing more than an "innocent mistake".

A spokesman for Google stated that, "While the vast majority of this information is correct there are occasional errors", and encouraged users to report any issues directly to their data provider. Data for Google Maps is provided by Netherlands-based Tele Atlas
Tele Atlas
Tele Atlas is a Netherlands-based company founded in 1984 which delivers digital maps and other dynamic content for navigation and location-based services, including personal and in-car navigation systems, and provides data used in a wide range of mobile and Internet map applications...

, who were unable to explain how such anomalies could get into their database, but said that Argleton would be removed from the map. It was finally removed sometime around mid-November or early December 2010.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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